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Captivate the Room

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Rating
★★★★★
4.9
from
51 reviews
This podcast has
59 episodes
Language
English
Publisher
Tracy Goodwin
Explicit
No
Date created
2016/03/08
Latest episode
2026/01/21
Average duration
45 min.
Release period
9 days

Description

Did you know we determine everything about you from your voice? If you want to captivate the listener and command the space with a voice that makes people listen, this podcast is for you. Join Internationally known voice expert Tracy Goodwin as she shows you how to amplify your authority with her signature methodology Psychology of the Voice® as she shows you how to unearth your voice stories so you speak with confidence, uncover the barriers that keep us from connecting, and unleash the power of your real voice so you captivate the listener from your first word.

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Check latest episodes from Captivate the Room podcast


Owning Your Greatness with Shaina Richardson
2026/01/21
Owning Your Greatness with Shaina RichardsonWhat if the thing quietly sabotaging your launches, content, and sales… isn’t your strategy — but your voice? In this episode of Captivate the Room, Tracy Goodwin sits down with Shaina Richardson, hypnotherapist and founder of Magnetic Queen, to unpack the unseen shifts that changed everything in Shaina’s business. Shaina Richardson is a hypnotherapist who specializes in helping career driven women activate their feminine magnetism so they can find and build and healthy life-long partnership. She is passionate about personal development and leads women through incredible transformations in her program, Magnetic Queen Shaina shares how subtle self-doubt — thoughts like “Is this good enough?” — was leaking into her voice and unconsciously repelling clients, even when the words sounded right. Through voice work, she uncovered a performative “cheerleader” mask that didn’t match her grounded nature — and what happened next was immediate. After aligning her voice with who she actually is, Shaina experienced explosive growth: A jump from hundreds to over a thousand launch sign-ups Over $50K in revenue in just three weeks A sold-out luxury retreat sparked by one unscripted, authentic video But this conversation goes deeper than metrics. Shaina reflects on what it truly means to own your greatness — letting go of scripts, trusting yourself, and speaking with the kind of grounded authority that people feel instantly. This episode is a powerful reminder that your voice isn’t just how you communicate — it’s how people decide whether to trust you, follow you, and say yes. 🎧 Listen if you’re ready to stop performing… and start being heard.   The Sound of Wealth Masterclass teaches you the exact voice principles that boost authority, credibility, and trust in every conversation, presentation, and offer. Reserve your seat today athttps://www.captivatetheroom.com/wealthmasterclass
Authority is Not Performance
2026/01/13
Welcome to the show!   In Today's Episode You'll Learn:True authority was not the same as performance, which she described as a loud, ramped-up display of energy.Buyer trust had been decimated, leading consumers to listen more intently to a person's voice to gauge authenticity and trustworthiness.The rise of AI was presented as a catalyst accelerating the need for genuine human connection, which is primarily conveyed through the voice.The "performer mask" as a common but ineffective strategy used to project authority, arguing it was actually a bypass for insecurity and blocked real connection.Genuine authority was found in nuance, ease, ownership of expertise, and the ability to hold space without needing applause or external validation.Introverts and quieter individuals were often wrongly advised to mimic extroverted performance, a move that she claimed erased their natural power.Achieving true vocal impact required removing protective masks and expressing oneself from a place of honesty and integrity.
Top 25-The Frequency of Authenticity
2025/12/31
Welcome to the show! https://www.captivatetheroom.com   General OverviewConversation Summary:In this solo podcast episode, host Tracy Goodwin discussed the concept of authenticity as the highest frequency of sound. She critiqued the popular but, in her view, unsubstantiated claims circulating online about the "Spain scale of emotion" proving this. Instead, she argued that authenticity's power stemmed from the pure alignment of one's sound with their true feelings and intentions. Goodwin explained that achieving this alignment was difficult due to psychological barriers she called "voice masks" and "voice stories," which caused people to hide or fabricate emotions. She asserted her ability to hear these misalignments and nuances in what she termed the "seventh layer of sound." She used examples to illustrate how inauthentic sounds created a disconnect with listeners and argued that revealing all shades of emotion, not just positive ones, was the key to genuine connection and success. Key PointsAuthenticity was described as the most powerful frequency not because of a specific study, but because it represented a pure, unadulterated sound that was in perfect alignment with a person's true feelings.The speaker argued that it was not simple to "just be authentic" because most people had layers of "voice masks" and "voice stories" that caused them to cover up, fabricate, or misrepresent their true emotions.Misaligned sounds, such as pretending to be excited or fabricating sadness, were said to create a disconnect that repelled listeners because the subconscious mind could detect the inauthenticity.The speaker claimed she possessed a unique ability to hear every nuance and shade of feeling in a person's voice, which she called the "seventh layer of sound," allowing her to identify what was real and what was a mask.True vocal power and the ability to connect with others came from unearthing these psychological barriers and learning to express the full spectrum of one's emotions, not just a single, fabricated, or socially acceptable one.
Top 25-Is Authentic Enough with Rachel Coons
2025/12/29
Welcome to the show! https://www.captivatetheroom.com   General OverviewInterview Summary: The host, Tracy Goodwin, interviewed business owner Rachel Coons to analyze the nuances of vocal delivery in sales and marketing. They discussed a previous live coaching session that had helped Rachel improve her video presence and increase conversions. The core of the conversation was an analysis of a recent voice message campaign Rachel ran that failed to convert customers. Tracy identified that Rachel's vocal tone, driven by a fear of being "salesy" or bothersome, came across as rushed, detached, and indifferent. Through live coaching, they workshopped a more authentic, caring, and effective vocal approach for Rachel to use in her upcoming launch, focusing on genuine connection rather than just conveying information. Interviewee Background: Rachel Coons was described as a wife and mother of four who had started a business from home. She ran a membership program for moms focused on personal finance, including budgeting, investing, and making money from home. Her business, which began by teaching a method to save money on groceries, had grown to nearly 1,400 members in two years. Key PointsRachel recounted how she had initially prioritized engagement metrics over connection in her videos but learned from Tracy that focusing on authentic vocal delivery led to better conversions.She shared her disappointment with a recent voice message campaign where she contacted 50 potential customers but only converted two, despite feeling she had been authentic.Through Tracy's analysis, Rachel realized her vocal delivery in the messages was rushed and conveyed indifference because she was afraid of pressuring or bothering the recipients.Rachel identified that she wore a "professional" vocal mask because she feared her naturally fun, "cheerleader" personality would make her seem less credible as a money coach.After the on-air coaching, she expressed a renewed commitment to using voice messages, but with a new approach focused on genuine care and connection to attract the right clients.
People Pleasing and Sales
2025/12/26
Welcome to the show! https://www.captivatetheroom.com   General OverviewConversation Summary:The host, Tracy Goodwin, delivered a solo podcast episode about the negative impact of the "mask of people pleasing" on sales and communication. She defined this "voice mask" as a set of protective vocal habits that cause a speaker to neutralize their personality, block genuine connection, and sound tentative. Goodwin argued that in a sales context, this focus on being liked rather than serving the client led to a loss of authority and business, as the speaker was often perceived as indifferent or lacking confidence. She supported her points with anecdotes from her coaching practice, explained that these masks stemmed from deeper issues like imposter syndrome, and proposed that the solution was to release the need for approval and focus on creating an authentic "voice experience" for the listener. Key PointsThe "mask of people pleasing" was identified as the most common and destructive vocal pattern in sales, causing individuals to neutralize their personality and block connection.People pleasers in sales mistakenly believed they must be liked to make a sale, which led them to hide their passion and expertise, resulting in a flat delivery that was perceived as indifference.The vocal habits associated with this mask, such as sounding tentative or ending statements with a rising intonation (lilt), undermined the speaker's authority and subconsciously asked for permission.These vocal masks were described as habits built on deeper insecurities, imposter syndrome, and a lack of self-worth, which surfaced in high-stakes situations like selling or job interviews.The recommended solution was to stop focusing on the outcome of being liked and instead concentrate on serving the client and revealing one's authentic self through their voice.
Top-25 Identity with Okhee Lee
2025/12/22
Welcome to the show! https://www.captivatetheroom.com   General OverviewInterview SummaryIn an interview on the "Captivate the Room" podcast, Professor Okhee Lee discussed her personal and professional journey, from growing up in a remote South Korean village to becoming a leading academic in STEM education at New York University. She detailed her work focused on multilingual learners, advocating for an asset-based approach that recognizes their inherent capabilities. A significant portion of the conversation centered on her transformative experience with voice coaching, which she began at age 60. Lee explained how this training helped her overcome layers of self-imposed silence rooted in her cultural background, gender, and profession. She articulated a profound connection between finding her physical voice and claiming her identity, which empowered her to advocate for herself, win numerous awards, and become a more impactful public intellectual. Interviewee BackgroundOkhee Lee was a professor in the Steinhardt School of Culture, Education, and Human Development at New York University. Her expertise was in STEM (science, technology, engineering, and mathematics) education, with a specific focus on promoting equity, justice, and language learning for all students, particularly multilingual learners. Her work involved integrating science, language, and computational thinking to address major societal challenges. She was the recipient of many honors and awards for her contributions to the field. Key PointsOkhee Lee's work shifted the educational paradigm from viewing multilingual learners through a deficit lens (e.g., "limited English proficient") to an asset-based perspective that values their diverse knowledge and languages.She advocated for making complex STEM concepts tangible and accessible by grounding them in real-world phenomena, such as studying garbage to understand decomposition and the conservation of matter.Her personal journey was one of determination, where she had to "beat the system" by earning high test scores to convince her family to let her study in the U.S. instead of getting married.At age 60, she undertook voice coaching which she described as a profound, identity-shifting experience. It helped her unpack and overcome layers of self-silencing stemming from being an Asian American woman in a male-dominated academic field.She argued that speaking and listening are fundamental skills that are critically undervalued in society and academia, unlike reading and writing, which often serves to silence certain groups.Finding her voice physically allowed her to find her voice academically and personally, leading her to assert her right to be recognized for her work and to actively mentor others.
Top 2025-Wounded Voice
2025/12/18
Welcome to the show and to the series that I'm ending 2025 with.  I'm rolling out my top 5 episodes of 2025. This was one of my personal favorites.  Everyone has a wounded voice and they don't realize it.  If we just heal the wound, the don't actually fix the voice, the voice has to be dealt with as well. I hope you enjoy this series and best wishes for a very happy holidays.   Have you taken my voice mask quiz? https://quiz.tryinteract.com/#/621a5513edca630018200027   Are you ready to rewrite your voice wounds and finally find your real voice? Here are two options to work with me.   The Voice Code https://www.captivatetheroom.com/voicecode   Voice Mastery https://www.captivatetheroom.com/voicemastery
Leading with Maree Burgess
2025/12/15
Interview Summary: In this interview, host Tracy Goodwin spoke with leadership coach Maree Burgess. Maree discussed her career transition from nursing to banking and finally to leadership consultancy. The conversation centered on the qualities of effective versus ineffective leaders, with Maree identifying the fear of asking for help and imposter syndrome as key deficits in struggling leaders, often leading to micromanagement. They explored major challenges for leaders, including time management, the culture of "busyness," and the prevalence of unnecessary meetings. Maree introduced a pyramid model for team performance (Minutia, Task, Outcome, Impact) and shared anecdotes from her coaching practice, including her work with senior medical professionals. The interview concluded with a discussion on the importance of authenticity and how voice coaching helped Mari remove her own professional "masks."   Maree Burgess is the leadership coach, trainer, facilitator, speaker, and author dedicated to turning managers into exceptional leaders. Her career began as a nurse in a major trauma hospital, where she developed the calm presence she’s known for today. A move into banking revealed the critical role of strong leadership and engaged teams, sparking an obsession for good leadership that led her to launch her consultancy over 20 years ago. Maree now works with leaders and teams to level up through her proven Nine Accelerators for Success framework. Her blend of practical expertise, strategic insight, and genuine care empowers clients to operate with clarity, confidence, and impact, unlocking their potential and creating teams people love to be part of. LINKS W: www.mareeburgess.com   LI: https://www.linkedin.com/in/mareeburgess/   Instagram: maree_burgess YouTube: https://www.youtube.com/@mareeburgess   Key PointsIneffective leaders often failed because they either did not recognize they needed help or were too afraid to ask for it.Imposter syndrome was a significant issue, even for highly credentialed individuals, and it often led to a need for control and micromanagement.Great leaders focused on empowering their team members, understanding their capabilities, and providing the necessary support to "lift them up."The biggest challenge for leaders in 2025 was not a lack of time, but how they used their time. Maree emphasized delegation and eliminating non-essential tasks and meetings as critical skills.The tendency to be "busy" was often used as a "badge of honor" but also served as a protection mechanism to avoid more difficult, strategic work where one might fail.Meeting culture in many organizations was habitual and inefficient; leaders needed to challenge the necessity and duration of meetings to improve productivity.She presented a four-level pyramid model of team performance: Minutia (drowning in busyness), Task (working in silos), Outcome (aligned and effective), and Impact (achieving the unachievable).To maintain focus on important work, she shared the mantra of an Australian Olympic rowing crew: "Will this make our boat go faster?"Notable Quotes"The ones that fail are often the ones that either don't recognize or are afraid to ask for help." (20:00) - Stated when explaining the primary deficit of leaders who struggle."So when people feel like an imposter, they've got to be across everything. Once they're across everything, they're micromanaging.
Voice and the Connection to Sales
2025/11/06
Welcome to the show! I've got a little bit of a recap for you on some of the shows I've done lately with more detail about how the voice plays a role in getting what you want, specifically in sales.   Key MessageYour subconscious voice patterns and "masks" are costing you money and preventing authentic connection, even when you think you're being genuine. Main PointsThe Hidden Cost of Voice MasksEven successful people leave 30% of potential buyers behind due to subtle voice issuesOne small voice adjustment can dramatically impact results:Jade's story: Conversion rate jumped from 40% to 80% after removing one protective soundAnother client: Achieved 78% conversion rate at live events after fixing minimizing patternsCommon Voice Masks That Kill Sales1. "I don't want to sound salesy" Results in minimizing and flattening offersMakes you sound unconfident about your own programsBuyers lose inspiration and curiosity2. "I don't want to bother people" Creates rushed, indifferent deliverySounds like you're hurrying to get through interactionsMakes listeners feel unwelcome3. Outcome-driven/problem-solver patterns Being "vocally somewhere else" while speakingCreates disconnect between words and presenceThe Subconscious Protection SystemYour nervous system tries to keep you "safe" by avoiding judgment, rejection, or abandonmentThese protective patterns show up as voice masks that repel listenersYou can't hear these patterns yourself because your subconscious doesn't want you toWhy This Matters More Than EverIn an AI world, authentic human frequency is crucialMany people have "buried" their natural feeling soundsWithout authentic vocal connection, you sound flat and AI-likeBottom LineThe gap between thinking you're being authentic and actually connecting authentically through your voice is costing you sales, leadership effectiveness, and relationships. Small voice adjustments can yield massive results. Contact: [email protected] for voice assessments and improvement work.
Next Level Greatness with Beverly
2025/11/04
Welcome to the show! I've got a great guest with me today, a little bit of an analysis, especially around what's stopping conversions, voice stories and beliefs around what is working vs. what is protection and voice masks and how they cost sales.   Interview SummaryThis interview was a live voice coaching session between host and voice expert Tracy Goodwin and her guest, business owner Beverly Simpson. [01:38]  Tracy analyzed clips of Beverly's voice from a previous podcast appearance and an Instagram Live video, identifying vocal patterns that stemmed from a deep-seated need to prove her worth. [02:21]  They discussed how childhood experiences, particularly criticism from her father, created "voice masks" that caused her to sound like she was pushing, convincing, and justifying her expertise. Beverly shared her own vulnerabilities, including the fear of becoming egotistical and the deeper fear of not being "great enough." The conversation explored how these vocal habits, while contributing to her success so far, were now limiting her ability to connect authentically with her full audience and step into her next level of leadership. Interviewee BackgroundBeverly Simpson was a former actor and a former district fitness manager for a national gym in Manhattan, where she was responsible for significant revenue and team development. For the past decade, she has been running her own business, where she helps personal trainers and other health and wellness professionals start and scale their own profitable online businesses.
Are you Really Authentic and is it Enough with Rachel Coons
2025/10/21
Welcome to the show! Today, I've got Rachel Coons with me and we are breaking down authenticity and taking it to the next level. I recently saw Rachel at a business conference and she told me she did one of the tactics I told her to do and it didn't work...and here's why...   Don't miss signing up for my next Masterclass.  Head over to https://www.captivatetheroom.com/voicereclaim Interview Summary Tracy Goodwin interviewed business owner Rachel Koons to demonstrate the nuances of voice coaching. [45:28] They began by revisiting a previous live coaching session where minor adjustments to Rachel's vocal delivery on a video led to significantly higher conversions. The core of the conversation focused on analyzing a recent, unsuccessful voice message campaign Rachel ran. [15:45] Tracy identified that Rachel's tone sounded rushed, detached, and apologetic for selling, which created a disconnect with potential customers. Through a live workshop, Tracy helped Rachel uncover the underlying mindset of feeling like she was "bothering" people and guided her toward a more authentic, confident, and caring vocal approach to use in her upcoming launch. [15:56] Interviewee Background Rachel Koons is a wife and mother of four who, two years prior, founded a business to help other mothers with their finances. [07:12] She started with a membership focused on a grocery-saving method she created and later expanded to cover budgeting, investing, and making money from home. [08:17] At the time of the interview, her membership community had grown to nearly 1400 members. Key PointsRachel explained that her first coaching session with Tracy helped her realize her online persona did not match her true self, and that shifting to a more authentic delivery felt better and was more effective.She learned that "talking head" videos, while receiving lower surface-level engagement, generated warmer leads and higher conversions because they fostered a genuine connection with her audience. [13:38]She shared her disappointment with a recent voice message campaign where she contacted 50 potential customers but only converted two, despite feeling she had been authentic. [15:45]Rachel admitted that during that campaign, she was rushed and focused on completing a checklist, which contributed to a tone of disconnect. [17:52]She revealed her core discomfort stemmed from not wanting to pressure people, which inadvertently came across as vocal indifference and a feeling that she was "bugging" her audience. [19:12]After hearing her own message analyzed, she recognized it lacked personal connection and sounded generic.
Losing the Deal: How Voice Costs You Influence (and How to Get It Back) w/ Kath Patrick
2025/10/15
Welcome to the show!Today, I've got Kath Patrick with me and you are going to be blown away how she sees the voice as the deal breaker with her clients and so much more!  Kath Patrick https://www.nonprofitpowerpodcast.com www.linkedin.com/in/kathpatrick-strategicsenseKath Patrick helps non-profit leaders solve the problem of chronic under-investment in their work. Her clients learn how to turn the money and policy decisionmakers in their world into willing investors who are happy to pay for the full value of the results you create.   Kath’s journey as a lifelong advocate and nonprofit leader at the local, state and national level has taught her what works and what doesn’t to deeply engage decisionmakers and build powerful influence with them. In the process, she’s discovered that a lot of the things leaders were taught to do, really don’t work. She helps her clients let go of what’s not working, and build the skills they need to deeply engage decisionmakers and get them fully invested in the life-changing work you do.   Kath is also the host of The Nonprofit Power Podcast, where every week she explores the secrets to building powerful influence with the decisionmakers that matter. Episode OverviewGuest: Kath PatrickHost: Tracy GoodwinTheme: How voice, delivery, and human connection directly impact influence, funding, and results in the nonprofit and leadership space. This episode dives deep into how nonprofit leaders unintentionally “lose the deal” — not because of weak data or logic, but because of how they sound. Kath and Tracy unpack how tone, pace, vocal masks (Professional, Needing to Prove, Foreshadowing), and lack of emotional connection derail influence with decision-makers. It’s a conversation that bridges the Psychology of the Voice® with policy, power, and persuasion. Core Themes & Insights1. The Real Reason Nonprofits Lose FundingKath reveals that the downfall isn’t poor programs — it’s miscommunication.Leaders assume decision-makers understand their world, when in reality, they don’t. The result: data dumps, jargon, and monotone delivery that fails to inspire action. “Facts and data don’t engage… until the decision-maker understands why it matters.” 2. The Voice as the Hidden DealbreakerTracy connects Kath’s experience to voice psychology — the way tone and subconscious habits sabotage outcomes: Foreshadowing mask: expecting rejection before speaking. Needing-to-Prove mask: over-explaining and overperforming to earn approval. Professional mask: stripping away humanity to sound “credible,” which instead kills connection. “They’re brilliant with donors — and they crumble in front of decision-makers, turning into a walking PowerPoint.” 3. Connection Beats DataBoth emphasize that storytelling, emotion, and presence win the deal — not rapid-fire facts.Decision-makers engage once they feel the transformation and visualize the impact. “If you don’t connect, why would they care at the level you do?” 4. High Stakes = Old HabitsUnder pressure, even seasoned leaders revert to protective habits: Speaking faster to “get it over with” Reading the room reactively instead of adjusting intentionally Trying to sound impressive instead of authentic Kath’s antidote: practice surprising them in the first two seconds — “Say something unexpected. Ask a question. Anything but a generic intro.” 5. Authenticity as the New ProfessionalismTracy and Kath dismantle the myth that being “professional” means being robotic or emotionally flat.True influence comes from being fully human — voice, emotion, and all. “You’re not doing a keg stand on t
Brave with Dr. Stephanie Lopez
2025/10/08
Welcome to the show!  I've got a great guest and a great episode for you today. Dr. Stephanie Lopez with me today. Dr. Steph is a former NASA Psychologist and the founder of The BRAVE Method. She’s known for guiding women to break through anxiety, heal, and get out of fight or fight for good. Broken to Brave Podcast: https://brokentobrave.buzzsprout.com Free Training: www.brave-method.com/anxiety Instagram:  https://www.instagram.com/drstephanielopez/    Interview Summary In this interview, host Tracy Goodwin spoke with Dr. Stephanie Lopez, a former NASA psychologist turned healing coach. [04:32] Dr. Lopez discussed her unique perspective on anxiety, defining it as the mismanagement of emotions that resulted from a lifetime of being taught to suppress feelings and cut short the natural emotional cycle. [08:39] She explained how this suppression led to anxiety, people-pleasing, and perfectionism.  [27:35] Dr. Lopez shared her personal journey, which began with a transformational workshop at NASA, and outlined her approach to healing, which emphasized increasing one's tolerance for feeling all emotions, understanding the somatic nature of emotional regulation, and breaking free from limiting self-identities.  [10:07] The conversation also explored the mechanics of people-pleasing, the importance of a nuanced emotional vocabulary, and the power of experiential work in creating lasting change. [25:23]   Key PointsDr. Lopez defined anxiety not as a permanent condition but as the result of mismanaging emotions, specifically by suppressing them and preventing them from completing their natural cycle. [08:49]She argued that from a young age, most people were conditioned to "cut off" their emotions, which led to a buildup of unprocessed feelings that manifested as anxiety, ruminating thoughts, and even physical pain. [11:01]She stated that "overthinking is under-feeling," explaining that attempts to control every outcome were driven by an unwillingness to feel potential negative emotions like embarrassment or incompetence. [15:34]The key to gaining control, she proposed, was to increase one's tolerance to feel all emotions. [14:36] When one was willing to feel anything, external circumstances and other people's reactions lost their power.
Finding the Real Stories You're Meant to Tell w/ Alexa Junge
2025/09/28
Welcome to the show! You are in for a TREAT!  One of my favorite people on earth is on the show today, Alexa Junge.  You might not recognize her name but you will recognize her work.  Alexa was a writer on Friends, West Wing, Sex and the City and so many more shows you love. Alexa is joining me because we are about to embark on a 2-day intensive to find the real stories that you are meant to tell and then be able to use your voice so that they land. You can find out more here:  https://www.captivatetheroom.com/realstory/   Interview Summary Tracy Goodwin, host of the "Captivate the Room" podcast, interviewed accomplished television writer and producer Alexa Yung. Alexa discussed her extensive career in Hollywood, sharing behind-the-scenes insights from writing for iconic shows like Friends and The West Wing. The core of the conversation focused on her philosophy of storytelling, emphasizing the importance of creating from the "inside out" by focusing on character, emotional truth, and authentic connection. She argued that these principles of dramatic writing are directly applicable to entrepreneurs, speakers, and anyone looking to create compelling content. The interview concluded with the announcement of an upcoming collaborative workshop hosted by both Alexa and Tracy, aimed at helping entrepreneurs find their authentic voice and story. Interviewee Background Alexa Junge was presented as one of the most accomplished showrunners and executive producers in television. Her credits included acclaimed series such as Friends, Sex and the City, The West Wing, and Big Love. Her work has earned numerous awards and nomination. She was noted for her unique voice and range, with her Friends episode "The One Where Everybody Finds Out" being named one of Rolling Stone's best TV episodes of all time. The interviewer, Tracy Goodwin, is an internationally known voice expert and award-winning speaker.   Key PointsEffective storytelling must originate from an "inside out" approach, rooted in the emotional core and motivations of the characters, rather than being built on external formulas.The most successful humor and dialogue came from the specific character's personality. On Friends, a joke was discarded if any character could have said it, ensuring authenticity.Creating a genuine emotional connection with the audience was paramount. A story that affects someone on a physical, emotional level becomes memorable and impactful.Authenticity was more powerful than imitation. Copying what seems successful for others leads to generic content, whereas embracing one's unique perspective and story helps to stand out.The goal was not to be liked, but to be compelling. Letting one's true, "sparkly" self show through was more interesting than trying to please everyone.Understanding a character's (or one's own) "original wound" or "secret agony" was a vital tool for creating depth, even if that information was never explicitly revealed in the final story.The structural and emotional principles of screenwriting could be directly applied to business presentations, social media content, and sales pitches to make them more engaging.Notable Quotes"If you lose track of what you are interested in, it isn't going to be successful." (00:01) - Said at the very beginning, this quote established Alexa's core thesis that personal passion and interest are the foundation of any successful creative or business endeavor."The jokes came from character. And we would say, is this a joke that any of them could make? And if the answer was yes, we would keep working." (
Speaker Impact with Laurie-Ann Murabito
2025/09/24
Welcome to the show!  I've got a great episode for you today.  One of my students, who is a master at writing and delivering speeches with me today!  Let me tell you about Laurie-Ann Laurie-Ann Murabito, Speaking & Visibility Coach, reformed painfully shy gal who accidentally became a professional speaker. She works with motivated coaches and consultants to write and deliver captivating presentations to establish credibility, attract ideal clients, and monetize their authority. She combines her years as an award winning professional speaker, executive leadership coach and her obsession with neuroscience. Laurie-Ann is the best selling author of Rethink Leadership and Rethink Your Leadership and the host of a Top podcast, Be In Demand. A few of her clients are Johnson & Johnson, American Cancer Society, Bay State Wealth and Bali Mastermind by Sabrina Philipp. To learn more, visit her website at SpeakAndStandOut.com.   60min Speaker Spotlight: https://speakandstandout.com/speaker-spotlight IN Demand Signature Speaker (waitlist): https://speakandstandout.com/indss-waitlist IN Demand Signature Speech: https://speakandstandout.com/ss Be IN Demand podcast: https://Podcast.SpeakAndStandOut.com   Interview Summary: This was an interview on the "Captivate the Room" podcast, hosted by Tracy Goodwin, with her guest and former student, Laurie-Ann Murabito who is a speaking and visibility coach, discussed her journey from being painfully shy to becoming a professional speaker. She shared her expert insights on the modern speaking world, including the post-COVID shift to virtual and hybrid events and the importance of connecting with audiences regardless of the format. Laurie-Ann detailed common mistakes speakers made, such as being too "in their head" and overwhelming audiences with data, and she contrasted this with the more effective approach of serving from the heart. She outlined her "in-demand signature speech methodology," a structured approach to creating captivating and converting presentations. The conversation also covered the effective use of storytelling, the abundance of speaking opportunities, the strategic use of free speaking gigs, and why human connection would always be superior to AI in public speaking.

Podcast reviews

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4.9 out of 5
51 reviews
★★★★★
SAPEDS 2022/07/15
Super helpful content!!
Thanks Tracy for all you do! Super helpful content!!
★★★★★
Cece LA 2022/07/06
Sooo good! If you haven’t subscribed, do it already!
I love this podcast, the content, the guests, and Tracy Goodwin! She is such a wonderful host and her guests are so inspiring. I love how she showcase...
★★★★★
Kristen Salomon 2022/06/12
Most Transformational Experience Ever
Tracy’s podcast is amazing, and working with her has been the best transformation I’ve ever invested in. The podcast awakens you to observe things you...
★★★★★
sachaglows 2021/05/14
Powerful & transformational!
I’m a student of Tracy’s and just finished her 8 week CTR course & masterclass and my life has forever changed. She deeply uncovers all your voice mas...
★★★★★
farmmomlife 2021/04/14
Amazing content in every episode!
I can’t get enough of Tracy. I learn something new with every episode. Thank you for sharing your voice and bringing out other voices to share with th...
★★★★★
LangugeOfMindfulness 2021/03/24
Excellent! Far above what you'll hear elsewhere
Her Giving Meaning Limits Your Voice episode is by FAR some of the best advice I have heard on how limiting beliefs you have bought into, show up in y...
★★★★★
Tami Imlay- Executive Coach 2021/03/24
Life changer!
When I was introduced to this podcast I really didn’t know what to expect. I know stories have power but I didn’t realize how much power they had over...
★★★★★
Carirunner 2021/01/16
If you speak, you need to listen to this!
This podcast is unlike anything else out there. Tracy uses her AMAZING capabilities to educate us on what is behind our voices. She hears the fears ...
★★★★★
Gunilla Rancke-Madsen 2020/11/17
An aware soul who is born to lift other souls and connect you with them
Best podcast I have ever listen to. I’m blown away by these advice and Tracy Goodwill knowledge of how to use your voice. Not only have I learned a lo...
★★★★★
Angie Herrera-Lopez 2020/10/31
Tracy is an amazing voice coach!
I attended Tracy’s 8-week voice coaching session and I have to tell you that it was the best investment I’ve made in my professional development. I ha...
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