
Advertise on podcast: Everyday Green Home
Rating
4.6from
This podcast has
101 episodes
Language
EnglishPublisher
Marla Esser CloosExplicit
No
Date created
2016/07/02
Latest episode
2023/10/25
Average duration
35 min.
Release period
32 days
Description
The Everyday Green Home Podcast helps you GET the value of green: for you, your family and your community. Whether its green homes, green living or the people who make it happen, join Marla Esser Cloos to learn how green and sustainability practices and products work for you.
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Wicked Problems - Transportation and How It Affects Us with Tony Pratte
2023/10/25
Wicked problems are significant issues with no single, straightforward answer, and they are everywhere!
Transportation is a wicked problem that touches every aspect of our lives, whether we realize it or not. It affects what we have on our dinner tables, the clothes we wear, and everything we have inside our homes. It even affects where we work, how we get there, and how we spend our vacations. Yet, we tend to take it for granted.
I'm Marla, the Green Home Coach, coming to you live from Shock City Studios in St. Louis, Missouri. I am delighted to have my occasional co-host, Tony Pratte, join me today to discuss the wicked problems surrounding transportation.
The transportation system is undeniably complex and multifaceted. I invite you to listen in as we journey through the evolving world of our transportation system and explore the wicked problems it presents.
Impact of COVID-19
The absence of commuters and students traveling to school during the pandemic highlighted a significant shift in how we perceive transportation. I found it eye-opening to see the streets resembling quiet Sunday mornings when it used to be rush hour.
Electric Cars and Infrastructure
A noticeable change after the pandemic has been the proliferation of electric cars, even in states like Oklahoma, traditionally associated with fossil fuels. The increasing presence of electric vehicles is encouraging. But we must recognize that the infrastructure to support them is evolving, and supply chains for materials like copper and lithium must grow exponentially to meet the 2035 EV goals.
Mining
Mining, especially overseas, raises concerns about environmental and ethical practices. Those considerations are essential as we make the shift to electric transportation.
Transparency in the Supply Chain
Many pieces get hidden from the average consumer within the supply chain for energy and transportation. With both gasoline for cars and the materials used in the batteries of electric vehicles, transparency remains a challenge. We need better labeling and reporting to know where our products come from, because that awareness allows us to make informed choices, not only for environmental reasons but also to support ethical and responsible sourcing.
Public Transportation
The lack of robust public transportation networks, especially in the Midwest and Southeastern United States, forces many to rely on personal vehicles. However, expanding and improving public transportation could significantly reduce congestion, pollution, and the need for massive parking lots in urban areas. Achieving a well-balanced transportation system that combines individual and public options remains a challenge yet to be overcome.
Walkable Cities
The issues with transportation issue also extend to city planning and the use of land. Deciding whether we want to continue sacrificing valuable space for parking lots or promote walkable cities that will reduce our reliance on cars is a balancing act, and the choices we make today will have consequences for future generations. This complexity highlights the need for thoughtful, integrated solutions, considering the environment, society, and economics.
Maintaining Existing Infrastructure
We often rush into building new infrastructure before adequately maintaining existing systems. We must prioritize maintenance and repair to ensure the longevity of our transportation networks and reduce costs and environmental impact in the long run. In essence, addressing the wicked problem of transportation requires a multifaceted approach, incorporating sustainability, ethical considerations, and urban planning for a better future.
Maintenance in Transportation
Maintenance for transportation still tends to get overlooked in the planning process, leaving far-reaching implications. It is easier to secure funds for capital budgets than to get funding for ongoing operational expenses. Capital expenditures ha
How to Pay for Better Homes with Kerry Langley and HomeBuck$
2023/09/27
It is hard to talk about how our homes impact our health, well-being, and climate when so many people still struggle to afford the cost of buying their own homes.
Today, I bring you a solution cultivated by Kerry Langley, an industry colleague I have known for quite some time.
I’m Marla, the Green Home Coach, and I invite you to lean in and pay attention as you discover how his financial modeling tools and software can help you unlock the doors to a brighter financial future and lead you to the home you deserve!
I am so excited to have Kerry share his insights today! They will allow you to approach your housing journey with a fresh perspective and attain outcomes you may never have thought possible.
Getting to know Kerry
Kerry Langley is a financial math enthusiast. With a career spanning 38 years in mortgage banking, he used to cater to millionaires with complex financial dealings. However, the 2008 recession took him from thriving to struggling and led him to re-evaluate his approach. After talking to a friend who worked at Merrill Lynch, he felt inspired to explore opportunities that could benefit a broader audience. So he transitioned to high-performance homes and green buildings, even though he had limited knowledge about green and energy-efficient concepts.
Making Green Living Financially Accessible
Kerry began a mission to make sustainable, green living financially accessible. He partnered with various organizations to create EarthCraft House, a certification program promoting green homes. That endeavor led to the development of his green mortgage software, Home Bucks, to help consumers identify ways to improve their homes, enhance energy efficiency, and reduce the total cost of ownership.
Creating Home Bucks
Even though he lacked experience in software development, Kerry still embarked on developing a software tool. The result was a groundbreaking tool called TCO (Total Cost of Ownership), which he later trademarked under the name Home Bucks. This innovative tool aims to empower consumers to live in homes that may seem out of their budget range by optimizing financial aspects.
Making Green Choices affordable
Through Home Bucks, Kerry demonstrated how buyers could incorporate items like solar panels into their mortgage, lower their interest rates, and ultimately reduce their total cost of ownership without straining their initial budget. His practical approach dismantled the misconception that sustainable living was financially out of reach and reinforced the idea that green choices could, in fact, be affordable.
The EarthCraft House Certification Program
After being approached by the Atlanta Home Builders Association and the Southface Institute, Kerry partnered with them to develop a green mortgage and got involved with the EarthCraft House certification program.
Enhancing Energy Efficiency
Kerry's approach to green homes includes the integration of solar panels, improvements in insulation, installation of energy-efficient appliances, and upgrades to windows. He aims to demonstrate that achieving sustainability and energy efficiency does not necessarily come with a higher price tag.
Addressing Misconceptions About Green Homes
One of the challenges Kerry encounters is the prevailing misconception that green homes are expensive and unattainable. Through his meticulous financial modeling and calculations, he debunks that myth.
Creating Long-Term Wealth
Kerry helps his clients make informed decisions about their homes, which is their most significant investment. He firmly believes that with careful consideration and a comprehensive understanding of the financial aspects, individuals can build long-term, multi-generational wealth through homeownership. His approach also involves smart financial planning.
The Importance of Thoughtful Home Buying
Kerry emphasizes the importance of thoughtful consideration when buying a home. He points out
ESG - Building Real Value or Political Lightning Rod with Tony Pratte
2023/08/23
In a world of evolving priorities and rapidly changing investment landscapes, three letters have ignited discussions that resonate far beyond the financial realm: ESG. Environmental, Social, and Governance is a trifecta of influence shaping how businesses get scrutinized, evaluated, and ultimately endorsed.
ESG has grown into a juggernaut of consideration, designed ostensibly to gauge a company's commitment to the planet, its people, and its principles. However, as the spotlight has intensified, so have the debates surrounding its genuine impact.
I'm Marla, the Green Home Coach, here to guide you in navigating the labyrinth of ESG with fresh insight and an open mind! I am delighted to have Tony Pratte of the Sound Room, join me to share his viewpoint as we discuss ESG and unravel its meaning.
The Meaning and Impact of ESG
ESG is not just a buzzword but a framework that evaluates how a company performs in areas beyond financial metrics. ESG is a lens through which companies get scrutinized for their environmental practices, social responsibility, and corporate governance. It is significant for investors seeking to align their portfolios with ethical and sustainable values. However, much complexity and subjectivity are still involved in measuring those factors accurately.
Navigating the Challenges
The challenges inherent in implementing ESG criteria include the potential pitfall of greenwashing, where companies manipulate or exaggerate their ESG efforts to appear more environmentally and socially conscious than they are. The lack of standardized reporting and varying interpretations of ESG metrics can make it difficult for investors to make informed decisions. Furthermore, the skepticism that ESG can evoke makes one wonder whether some corporations genuinely embrace these principles or are merely jumping on the bandwagon.
Balancing Profit and Purpose
Balancing profit with purpose is a central theme when addressing the tension between financial success and ESG commitments because companies can indeed be both financially successful and socially responsible, and companies with strong ESG practices often have a competitive edge, attracting consumers, investors, and even talented employees who align with their values.
A Paradigm Shift in Business
ESG considerations drive companies to adopt sustainable practices, create social impact, and enhance governance structures. There are many real-world examples of companies embracing ESG principles and reaping benefits like reputation, customer loyalty, and innovation. ESG has catalyzed a shift towards purpose-driven business models, redefining success beyond monetary gains.
ESG on a Personal Level
Individuals can contribute to the ESG movement in their personal lives with conscious consumption, ethical investment choices, and supporting companies aligned with their values. Education and awareness are essential to inform consumers because informed consumers can drive demand for responsible products and services. We need to understand that ESG is not solely a corporate endeavor. It is a collective effort that begins with small, intentional actions.
A Call to Embrace the Potential of ESG
The potential of ESG is crucial for positive change. Despite its complexities and controversies, ESG allows for a more sustainable and equitable future. So it is essential to engage with ESG discussions, ask critical questions, and support companies genuinely committed to making a difference.
Diverse Board Composition and Qualifications
When examining the composition of a company board concerning ESG, some instances prompt the consideration of whether the lack of banking expertise could impact board decisions. That raises questions about the percentage of board members with banking experience and the potential implications for decision-making.
Risk Management and Consequences
Tony points out a scenario where poor risk management led to t
Becoming a B Corp and OK Sustainability Summit with Traci of Plenty Mercantile
2023/07/26
In a world increasingly driven by the pursuit of sustainability and community well-being, the rise of B Corps is emerging as a beacon of hope for a more conscious and responsible business approach.
I was recently captivated by a charming shop called Plenty Mercantile, nestled in the heart of Automobile Alley in Oklahoma City. It is a delightful store that embodies the principles of sustainability and ethical entrepreneurship, and I was thrilled to meet Traci Walton, one of the owners!
I’m Marla, the Green Home Coach! Today, I invite you to join me in exploring the incredible achievements of Plenty Mercantile and learn how they charted their course toward becoming a B Corp.
So, fasten your seatbelts for a heart-warming and inspiring tale of entrepreneurship, sustainability, and the pursuit of a better world!
The Origin of Plenty Mercantile
Plenty Mercantile came into being due to Traci and her daughter Brittany's passion for sustainability and desire to bring sustainable practices to mainstream retail. Traci was raised by her Native American grandmother, who instilled the values of respecting the environment, which further influenced their vision for the shop. The idea to create a store resembling their home and promoting sustainability took root, and they embarked on their journey of starting Plenty Mercantile in 2012.
Becoming a Leader in Sustainability in Oklahoma City
Plenty Mercantile has played a pioneering role in promoting sustainability in Oklahoma City. They aim to create a safe and welcoming space for customers to shop while making informed choices to support sustainable practices.
Becoming a B Corp
A B Corp certification is a voluntary designation for businesses and organizations committed to positively impacting people, the planet, and profitability. Traci explains that they aspired to become a B Corp from the start, aligning their business practices with sustainability on every level. However, achieving the B Corp certification was challenging. After years of following the B Corp structure and seeking improvement, they finally enlisted the help of a consultant, which proved to be a game-changer in guiding them toward their B Corp certification.
The Importance of B Corp Certification
The significance of a B Corp certification goes way beyond just marketing a company as sustainable. It involves a deep dive into financials, governance, impact, and various aspects of business operations, providing third-party verification of their sustainable practices.
The Power of Making Sustainable Choices
Sustainability does not necessarily mean higher costs. It means there are cost-effective and sustainable alternatives available in the market. Making sustainability choices sends powerful messages through purchasing power and contributes to long-term positive change.
People-Centric Sustainability
Sustainability is people-centric because it focuses on how sustainable choices positively impact individuals, their health, and future generations. Considering the health implications of products and practices is crucial for everyone- especially those who are cancer survivors!
Building a Sustainable and Equitable Business
Sustainability is integral to the business values of Plenty Mercantile, and it gets reflected in every aspect of their operations. Traci points out that sustainability extends beyond the products they carry in the store. It also encompasses how they treat their employees, community engagement, and overall business practices.
Encouraging Others to Pursue Sustainability
Traci aims to inspire others to pursue sustainability and B Corp certification. Sustainability is a journey that requires continuous effort and improvement, and she hopes to see more businesses in Oklahoma and beyond adopting sustainable practices and becoming B Corps because it will positively impact communities, the environment, and future generations.
Celebrating Sustainable Produc
Your Home is Watching You - Smart Homes and AI with Tony Pratte
2023/07/05
Artificial intelligence has become the buzzword of the century, permeating news headlines, chat platforms, and even our everyday browsing experiences. Its presence in our lives is undeniable, revolutionizing the world of computing and enhancing human existence in ways we could have only dreamed of!
Amidst this AI revolution, another concept has been capturing our collective imagination for years- Smart Homes.
I’m Marla, the Green Home Coach! Today, I am excited to delve into the realm of smart and connected homes with a true expert in the field! I have Tony Pratt from the Sound Room joining me in the studio to explain how to tie smart home technology together with AI.
Tony’s insights will undoubtedly leave you captivated as we embark on an enlightening journey into the world of artificial intelligence and smart homes!
Artificial intelligence and connected homes
There are two parts to getting to grips with artificial intelligence and connected homes. The first is getting to understand all the different smart home devices. The second is learning how to tie them all together. (Companies like the Sound Room have the experience to know which features you can use to integrate and interact with your devices.)
Still a work in progress
Currently, the integration of artificial intelligence into smart home devices is still a work in progress. While AI has not fully permeated the realm of smart homes yet, it is undoubtedly the direction in which the technology is heading. Soon, AI algorithms will be capable of learning your preferences, such as the desired temperature for your thermostat, by analyzing data from various sources. This includes comparing it with external factors like outdoor temperature, humidity, and wind conditions. Through this correlation of information, AI will enable smart homes to provide a more personalized and optimized living experience.
Privacy and Data Collection
There are concerns surrounding data collection and privacy in smart home systems. Tony explains that while some systems collect data, it is kept within the house and not accessible externally. He points out the trade-off between inexpensive devices like Google and Alexa, which mine user data to offer cheaper products, versus systems that prioritize privacy and charge higher prices.
Artificial Intelligence and Home Automation
AI is transforming home automation by enabling more advanced data processing and analysis. AI allows systems to understand users' habits and preferences, leading to more personalized and efficient control of devices. Tony highlights the importance of planning and having multiple trigger points in an AI-powered smart home.
Challenges in Implementing Smart Home Systems
There are several challenges in implementing smart home systems, particularly the shortage of computer chips and reduced quality control due to external factors like COVID-19. That has resulted in higher device failure rates, which can impact the user experience.
Home Automation Start Points and Wifi Networks
Tony suggests two starting points for home automation: environmental control (lights, locks, thermostats) and entertainment (audio-video systems). He explains that while entertainment systems are more appealing, environmental control is easier to implement initially. He stresses the significance of having a robust wifi network in smart homes, as that forms the backbone for connecting various devices and ensures smooth functioning, especially as AI becomes more integral to home automation.
Lock and Leave
By connecting additional devices to their smart home network, homeowners can ensure that all their devices interact seamlessly and respond to voice commands through platforms like Alexa or Google. That integration allows for convenient control over different aspects of the home, such as triggering routines like "good morning" or "good night," as well as indicating when the homeowner is leaving or arriv
Home Inspection - Not Just for Real Estate Transactions with Stacey Page
2023/05/24
Do you ever think about home inspection?
Most people only ever think about home inspection when buying or selling a property. However, the truth is that you will benefit from a proper home inspection because it will allow you to live in a healthier and more comfortable home environment.
I’m Marla, the Green Home Coach! Today, I’m excited to introduce a remarkable Oklahoma City lady I recently had the pleasure of meeting. Stacey Page is a home inspector who brings a unique perspective to the field. She joins me on the show to discuss the importance of home inspection for our daily lives.
Becoming a Home Inspector
Stacey started home inspecting about two years ago, working with her husband in the company he started five years ago. She initially helped with the administrative side of the business, but her passion for homes and woodworking led her to shadow her husband and eventually become a home inspector herself. She did the necessary nine months of training, passed the state test, and has been doing inspections with her husband for two years.
Women in home inspection
Stacey believes that many women feel intimidated by home inspection due to the male-dominated construction industry and the perception that women have less knowledge about home maintenance and functioning. However, she emphasizes that women have the capability to learn and can bring a different insight and perspective to the job.
Hazards
Stacey acknowledges that home inspection can be dirty and uncomfortable, with hazards such as spiders and unpleasant environments. However, she assures that there are ways to protect oneself, such as wearing coveralls, booties, and gloves. Despite encountering some dirty and unpleasant situations, Stacey has also inspected immaculate houses.
Why regular home inspections are important
Regular home inspections are essential to catch issues early on before they become major problems. Inspections can reveal problems like moisture build-up between window panes, overflowing condensate lines, and active leaks. Those issues can lead to wood rot, termites, mold, and other expensive problems if not caught early enough. Even if a homeowner is already aware of an issue and has attempted to fix it, it is still necessary for inspectors to thoroughly check the area to ensure there are no remaining issues.
The biggest reason for people to have a home inspection
The most important reason is the health and safety of your family and having a healthy home. A home is one of the biggest investments in people's lives. Issues can arise with new builds due to contractors cutting corners. Home inspections and maintenance are essential for ensuring the home is safe and efficient.
The long-term costs of maintaining a home
We must consider the long-term costs of maintaining a home and not just the initial cost. Homeowners need to be educated on how to maintain their homes because small issues, like failing caulking, can lead to larger problems like flooding.
The unique thing about Stacey’s company
One thing that sets Stacey and her husband’s company apart from others is that after something they point out gets repaired, they go back and re-inspect the home for free to check that the job was properly done.
A wellness check for your home
Having your home inspected every few years is a bit like going to the doctor for a wellness check.
Potential issues and safety
It is essential to address potential issues in a house, such as roof problems, moisture, mold, termites, mildew, and electrical hazards, and to have safety measures such as smoke detectors in place to avoid potentially life-threatening situations.
A clear understanding
Stacey’s company aims to provide clients with a clear understanding of the condition of their homes without using scare tactics. They categorize issues into normal, minor, and major, so their clients can prioritize their concerns. The goal is to help
Expert Insights on Eco-friendly Real Estate
2023/04/26
Real estate is a massive part of our lives!
We live in homes, buy homes, sell them, fix them up, and rent them, and real estate is at the heart of all that!
Much about real estate has been in the news lately, with home prices being turbulent during the pandemic and people moving to different places.
The side of real estate that has recently been taking hold is one that I love working with most. It’s the side that brings better, healthier, and more sustainable homes to the forefront, and there is a whole group of people out there trained to work with it. They know how to talk to you as a buyer, seller, or renter and can help you find a home that works best for you and everyone living with you!
I’m Marla, the Green Home Coach. Today, I’m excited to have Kari Klaus from Realty Sage, and Ashley Rose Gonzalez from Ashley Rose Sacred Spaces, joining me on the show!
About Ashley Rose Gonzalez
Ashley is a NAR Green-certified realtor located in Boca Raton, Florida, and does surveys on most of South Florida. She has been a green realtor for the last two years. Her green journey began about ten years ago when she had a tumor in her stomach. Fortunately, she caught it before it became cancerous. At the time, she had been living in a toxic environment and was in a toxic relationship. So she had to learn how to take charge of her life and health, and it became her passion! Ashley’s life is now a sacred ritual for herself and the earth. She believes she is here to assist and educate her clients.
Small steps
Ashley believes it is her dharma to save the earth and help people live in the healthiest way possible! She started with small steps, changing the products she was using. She used to be a fashion stylist in New York, working with eco and hemp designers, and had no idea that her journey would lead her to where she is now!
Customized service
Ashley learns about her clients and customizes her services to suit their specific needs.
About Kari Klaus
Kari is the Founder of Realty Sage and its sister site, Realty Sage Pros. Realty Sage started as Beaver Green Homes, which was based on Kari's struggle to sell her property after making it as green as possible. Realty Sage is a different kind of real estate market that uses a sage score system based on features like solar systems, energy efficiency, and certifications to help market properties. It gives buyers a better understanding of a home’s features and helps sellers market more accurately. It also gives real estate agents like Ashley a platform to work from and showcase their skills.
Realty Sage Pro
Realty Sage Pro is a site for green real estate agents to list and market properties. It has more than 120,000 real estate agents across the country on its database. They are preparing to expand into other professionals like architects, interior designers, and landscapers.
Women in green homes
There is a growing group of women working and collaborating in the green home space.
Taking care of ourselves
Women are starting to understand that caring for the earth begins with ourselves. That means we must also take care of our physical homes because everything is connected, and they are an extension of who we are. Ashley believes it is our collective and individual duty to care for and preserve our environment.
Economics of green building
Building a green home today makes financial sense because doing so now is way more affordable than before.
Understanding the difference
It can be hard to understand the difference between different eco-friendly homes. Realty Sage allows real estate agents to help people understand the finer differences, apart from price, like quality and certifications.
Feng shui principles
Designing a home with feng shui principles makes it feel better! Ashley Rose is delighted to have connected with Kari and loves having a place to showcase her feng shui skills and help peop
Empowering People to Build or Remodel Better Homes with Green Home Institute
2023/03/22
There are so many green home experts out there! That makes it hard to know where to go for help and who to approach for the resources you require.
People need to know where to go to get trusted information. So today, I would like to introduce the Green Home Institute because they have been extremely helpful to me! They have vast resources, products, and education that they focus on and update regularly.
I’m Marla, the Green Home Coach! Today, Brett Little from the Green Home Institute joins me to unpack the resources, education, and product knowledge they provide!
About Brett
Brett is the Education Manager at the Green Home Institute. He started as a volunteer for the organization thirteen years ago. It paid off and has been with them ever since. Now, he encourages others to go out into their communities and volunteer.
Brett lives in West Michigan with his wife and two children. He is currently working on his own home to make it sustainable. He also uses his home to tell people stories about what they can do to their homes.
About the Green Home Institute
The mission of the Green Home Institute is to empower people to make healthier and more sustainable choices when constructing or renovating their homes. They work internationally and do specific things in some areas of the United States. They focus primarily on certification and educating people on making their new or existing homes more sustainable. They also offer continued education for people to maintain their accreditation and make real-world changes through their certification.
In West Michigan, they provide grant funding to remove the cost barriers and provide education and certifications for local affordable green and sustainable housing projects.
ICCF Community Homes
ICCF Community Homes is a large entity that recognized the affordable housing crisis even before it hit the news in 2017. They committed to buying up properties to sell or rent to the local community at affordable rates and to Green Star certify a portion of their portfolio. Their goal is to get people into homes.
HVAC
A lot of education is necessary within the HVAC (Heating, Ventilation, and Air-conditioning) industry.
Ventilation
Ventilation is essential for our homes to stay healthy. We need to have fresh air inside our tightly-built homes, and we need to exhaust the stale air containing pollutants and moisture.
Webinars
The Green Home Institute produces a webinar series every Wednesday. Most of the webinars get recorded and posted on their YouTube channel.
The five pillars of green homes
The Green Home Institute uses the five pillars of green homes to educate and advise people, simplify and expand some of their concepts, assist people in understanding the trade-offs they may need to make, make it easier to know how to build and improve homes holistically, and help people maintain their green home certifications. They are:
Energy
Health
Water
Materials
Place
Policy and Advocacy
The Green Home Institute has been engaging politically by speaking up and focusing more on policy and advocacy.
The Green Home Institute newsletter
The Green Home Institute newsletter focuses mainly on educating people and the webinars they do.
The Green Home Institute website
The Green Home Institute website is currently being redone. They are updating it and adding many more of the professionals with whom they have been working.
Green Star Program
The Green Home Institute's Green Star Program is open-sourced and free to use.
Have a great green day!
Links:
Healthier Home Checklist
Green Home Institute
Learn from Green Home Institute's YouTube Channel
Products to help build green
Get Involved with Green Home Institute
Living Green Effortlessly: Simple Choices for a Better Home book
2 Reasons to Certify an Existing Home for Sale
2023/02/22
Have you read about the Inflation Reduction Act (IRA) in the news over the last six to eight months?
The Inflation Reduction Act was passed to help combat climate change, upgrade electrification, and move people toward new technologies in their homes and businesses. It is a big piece of work that applies to almost all of us because a large part has to do with our homes.
So, what can we do to improve our homes, and how can we be assisted in paying for them? I have two wonderful guests with me to walk us through their experiences and help answer those questions!
I’m Marla, the Green Home Coach. Today, Brett Vredevoogd from Eco Equity Real Estate and Pamela Brookstein from Elevate Energy join me on the podcast to talk about the Inflation Reduction Act and how we can use certifications and energy efficiency to improve the homes we buy and sell.
Brett Vredevoogd
Brett is a realtor in Grand Rapids, Michigan. He focuses on helping eco-conscious homeowners increase energy efficiency and maximize their home equity.
Pamela Brookstein
Pamela works for Elevate, a non-profit based in Chicago. They work nationally, designing and implementing energy efficiency programs. They focus on reaching anyone who could benefit from energy efficiency and cleaner home upgrades.
Assistance for low to moderate-income housing
Pamela believes that the Inflation Reduction Act will rectify many of the wrongs that have happened in the past. It will provide assistance for all homeowners to improve the experience they have in their homes and reap the benefits of energy efficiency, cleaner indoor air, and lower utility costs.
The value of energy efficiency
Brett works primarily with existing homes. At this point, he focuses on getting as much data as possible on the MLS about the energy-efficient aspects of homes and educating all the players in the industry about the value of energy efficiency.
Understanding how people feel about energy certification
Brett and Pamela work together to understand how people feel about energy certification and its effect on market value. Brett has had favorable responses from sellers and buyers after seeing what homeowners have done to make their houses healthier and more energy efficient.
Pamela’s classes
Pamela teaches two classes. One is on solar, and the other is on high-performing homes. An entire module focuses on setting agents and sellers up for a good appraisal.
Appraisers
Appraisers have started going to Pamela’s classes. They have been asking her to meet them at the houses to tell the story of what makes those houses so special. Having all that data upfront makes things much easier for them when an appraisal gets contested.
A checklist
Brett feels that a checklist will make it much easier to prove that a house is more energy-efficient than all the other stock in a particular neighborhood.
Pearl Certification
Pearl Certification has a practical and light-hearted approach to explaining things to professionals and home buyers. Brett found them about four years ago. He has been using them because they do an excellent job of providing potential buyers with a client-facing report that quickly lays down all the logistics of why a house is more efficient than most other stock in a given area.
The magic of certification
Home buyers appreciate the third-party certification because most people don’t fully understand the range of benefits of an energy-efficient house. So they want a third-party certification to prove that the house is truly energy-efficient.
An overview of the Inflation Reduction Act
4.3 billion dollars will come in over the next ten years, by way of tax rebates and programs to improve the existing housing stock. That money will go a long way in helping to change people’s lives and their experiences in their homes. There is a strong emphasis on upgrading electrification. Money has been allocated for training energy assessors, a
Helping You and Your Unit Breathe Better with Gay of Green Screen Air Filters
2022/12/14
Many different aspects of our homes may impact our health and well-being and the ease with which we can maintain our homes.
Something I learned to take in hand during the pandemic was the filtration in my home. Filtration systems may vary, but they all serve the same purpose: To filter the air moving through the heating and cooling systems, making it cleaner and better to breathe.
I’m Marla, the Green Home Coach! Today, Gay Harris of Superior Air Quality and Green Screen Air Filters joins me to discuss better air quality for our homes.
Taking over the Green Screen Air Filter company
Gay and her husband worked in construction on and off for years until seven years ago when they took over the Green Screen Air Filter company. After that, they continued doing home and garden shows as the original owners had done. They liked the product because it creates better airflow for filtration units and saves electricity.
Green Screen Air Filters
The Green Screen Air Filter is a commercial-grade filter. It has been around since the 1950s, although not in the residential form. The main difference between Green Screen Air Filters and others is that all pleated filters collect dirt particles predominantly on one surface, so they quickly start restricting the airflow. Whereas the Green Screen is a one-inch fabric that layers the dirt according to the size of each particle. The Green Screen has hundreds of surfaces to collect the dirt particles, so it does not restrict the airflow.
Allergies
Gay and her husband suffered from severe allergies when they first heard about the Green Screen Air Filters. When they started using them in their home, they began getting better and better each year and using fewer and fewer allergy medications. They no longer need to use allergy medications, so they know it works!
Cabin air filters
Most cars have odors, so Superior Air Quality supplies cabin air filters cut to specific sizes for different types of vehicles.
Setting up and replacing air filters
Gay and her husband help their customers figure out all they need to know about setting their air filters up and how often they should get replaced.
RV filters
Those living in RVs want to make sure that less dust gets inside. Green Screen Air Filters keep the dust out of RVs and ensure the air conditioning units stay clean.
Custom
All Green Screen filters, frames, and grids are customized and cut to fit any specific size.
No risk
The Green Screen Air Filter technology and design ensures there is no risk of slowing air conditioning systems down or causing them to burn out.
The importance of air quality
Air quality is extremely important because it directly impacts our health and well-being. According to the EPA, indoor air quality could be up to seventy times worse than the outside air. That’s why good filtration is essential to ensure optimum indoor air quality.
Purifiers
Purifiers are an important addition to indoor air filters. Different options are available, many of which are inferior, so Gay is happy to talk to anyone looking to find out more about them.
MERV rating
The home building and home maintenance industries are fraught with variables. So they tend to cling to products that work. Many heating and cooling companies are unfamiliar with Green Screen Air Filters, and that’s why Gay has a MERV rating equivalency on the Green Screen Air Filters.
The ASHRAE Test
The MERV rating helps in general. However, it only shows the number of particles collected and says nothing about the airflow. The ASHRAE Test has taught Gay about airflow, so that's how she knows that the Green Screen Air Filters are amazing and provide way better airflow than any other filter!
A tip
Turn the thermostat fan from auto to on between dinner and bedtime and back to automatic again when you go to bed to filter the evening air and keep all the pollens out.
Have a great green day!
Links and resources:
www.GreenScreenAirFilter.com CO
Green Community and Resources at Rate It Green with Allison Friedman
2022/11/23
What is the green home industry?
If you’d like to learn more about it, find out how to connect with people within it, and get to know about all the new things coming out in it, you’re in the right place because you will hear all of that today!
I’m Marla, the Green Home Coach, and I am excited to have Allison Friedman from Rate It Green with me today to talk about all the wonderful work she is doing! I love what Allison has built by tying her product, company, and service together!
Rate It Green
Rate It Green is an open directory network for the green building industry or anyone interested in green building, from beginners to experts, including trade professionals, consumers, and advanced DIY-ers. They are both residential and commercial and have individual members, as well as organizational and company members. The aim is to get people together to shorten the learning curve by engaging, collaborating, sharing information online, and talking about their experiences building sustainable and healthier places to live.
It’s all connected
People are finally beginning to understand that health, sustainability, and living better lives are all connected. It is a learning process, and we all need to know that we are not alone and can help each other.
Where it all started for Allison
It all started in 2006 when Allison decided to renovate her home. It did not start out as a green project, and she made several mistakes along the way. She learned that it is hard to renovate sustainably while learning on the job- particularly back when it was hard to find any information on sustainable building practices.
A learning process
Renovating her home was a learning process for Allison. If she had known when she started the project what she now knows, she would not have done it. However, she hopes all she has done and is still doing make her the best steward for building green homes.
The future
Allison is optimistic about everyone living healthier and more sustainably in the future, but moving the needle has been more difficult than was predicted.
Sharing information
Allison would like to make the experience of sharing information online more human. However, she still prefers to engage with people and share information in person whenever possible.
Sharing her journey
Allison would like to use her resource to share her journey with others. She would like to talk more about improving indoor air quality, reducing the energy load, having clean water, and the things we are unaware of that could endanger us or cause health problems.
Health and energy assessments
The Inflation Reduction Act requires energy audits and assessments for some rebates. Unfortunately, there are very few companies doing those assessments. Free energy audits are available in Massachusetts.
Tighter homes and indoor air quality
People have been getting excited about energy efficiency over the last few decades. Many have been tightening up their homes and learning to make do using less energy. As a result, better indoor air quality management is necessary to avoid any health risks associated with air pollutants getting trapped inside tighter homes.
Advancing indoor air quality systems
Advancing indoor air quality systems happens on a level above the regular kind of energy audit, and Allison is working toward finding that.
Initial energy assessments
For an initial assessment, find someone with either a BPI or a HERS certification. Many utilities also offer some type of energy assessment, but they tend to vary from municipality to municipality or state to state. You can also go to www.energystar.gov and www.energy.gov to learn more and find resources.
Content
Rate It Green has five key types of content:
Discussions Groups Articles News Open Events Calendar Feedback and member content
Rate It Green is a member-driven community that depends on member content and questions to thrive. So they like to know which features, informatio
Everyday Green Home Podcast - Wicked Problems - The Circularity of Plastic with Trent Esser of Printerior Designs
2022/11/09
Plastic is a wicked problem! We are finding bits of it everywhere!
Plastic was a great invention. It has become an integral part of our convenience lifestyle, so we can’t seem to do without it. But it is filling our landfills and oceans, and we even find it in our food and water!
It was exciting when plastic soda bottles came out because they were light and did not break. Since then, however, plastic has gone in unanticipated directions.
So what can we do now?
I’m Marla, the Green Home Coach! Today I am super excited to have my son, Trent, joining me on the podcast to explain how he uses recycled plastic to make filament for 3-D printing and talk about recycling different types of plastic.
Circular solutions
Trent is the co-founder of a St. Louis-based company called Printerior Designs. They focus on creating circular solutions for the industry by turning recycled plastics into 3-D printing filaments that can get used for creating new objects. They have developed three types of materials that have impacted the waste created in the industry, and they hope to continue reducing the enormous amount of waste the industry creates.
Plastic lasts
Plastic lasts for a long time. It does not deteriorate, and it does not biodegrade. We find it everywhere because it is lightweight and convenient. It does not break. It can easily be formed into any shape, and it costs much less than many other materials.
Versatility
Plastic is versatile and useful. So billion-dollar corporations continue researching and finding innovative ways to create new types of it.
Single-use items
Items like plastic grocery bags, water bottles, and straws are all wasteful because they only get used once before we throw them away. Then they last an extremely long time in a landfill!
There are two main kinds of plastics:
Thermoset Plastics – They never break down Thermoplastics – They break down and can be recycled Thermoset plastics
The use of thermoset plastics has decreased drastically over the last twenty years or so. There is something in them that can get reused, but we still need to figure out how to do it.
Recycling different types of plastic
Five of the seven most commonly-used plastics are easy to recycle. However, there are many different ways that each type of plastic gets formulated for specific applications. That makes it very hard for recyclers because each formulation within the same category of plastic has to be recycled separately.
Polypropylene plastics (PP Plastics)
Hundreds of different types of polypropylene get manufactured because companies require different formulations to fit their specific applications.
A vast array of different plastics
There is a vast array of different plastics. That causes problems for companies like Printerior because their machines can recycle some formulations but not others.
TerraCycle
TerraCycle is a company that has been researching hard-to-recycle materials. It is one of the few companies in the US that tries to recycle 3-D print filament. You can pay them to send you recycling boxes for specific categories of materials, like candy wrappers or lipstick tubes. Some vendors may even sponsor recycling boxes for their products!
Pay attention
We need to pay attention when recycling. If we put all our plastics together in one bag before putting them in a recycling bin, those items will likely end up in a landfill since the plastic, a film rather than a solid, cannot get processed by most single stream recyclers.
Making it easier for recyclers
Only about 9% of all the items intended for recycling get recycled. Certain municipalities still allow items for recycling to get sorted and separated. That makes things a lot easier for recyclers and increases the amount of recycling!
The future
In the future, recycling may get done chemically rather than mechanically.
Recycling plants
Some recycling plants use high-end robotics to do their sorting. But many still
Podcast reviews
Read Everyday Green Home podcast reviews
Amie Nicole Hope St. Amour 2020/10/07
PRAGMATIC, THOUGHTFUL, EMPOWERING
A free education in all things green that unites people with the pragmatism of visionary Marla Esser Cloos, author of the Benjamin Franklin Award winn...
MC1RAmie 2022/08/12
"YES, AND-" ON WICKED PROBLEMS & TP
Everyday Green Home Podcast at it's best feels like Ask This Old House (I love Ask This Old House) and This Old House, and the podcast seems similarly...
Ty$-Kube 2018/02/28
Inspirating
Inspiring and educating podcast. The two hosts have great knowledge and great guests!
Kat Curran 2018/02/28
Inspiration for Change
Marla and Toni inspire people to do what they can. They bring diverse guests on to their show and illustrate a myriad of ways to make small changes th...
SamMaul 2017/10/16
Fantastic
Very fun and delivers a lot of technical information in a really conversational, digestible way.
AwesomeMontana 2017/06/26
Green Gab rocks the mic on Green Living
Marla and Tony bring great guests to the mic to share inspiration and innovations in growing a greener future. Their guests are interesting and they d...
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