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Podcast episodes

Check latest episodes from Market Chat! podcast

Episode 23: Winning Task Orders: It’s not just about winning the IDIQ contract – that’s when the real work begins – winning task orders!

2022/02/16

In this episode of Market Chat we discuss with 3 field experts how to ensure your marketing is on target with helping government performance, customer experience and operational costs.

Episode 22: Marketing IT Service Offerings

2021/10/14

In this episode of Market Chat we discuss with 3 field experts how to ensure your marketing is on target with helping government performance, customer experience and operational costs.

Episode 21: U.S. Federal Government in a Post COVID-19 World

2021/07/07

In this episode of Market Chat we talk with 2 experts in the field of government discussing what we can expect in a Post COVID-19 world as it pertains to reaching our government customers.

Episode 20: Government contracting storytelling: People, plot, place and purpose in GovCon

2021/02/23

Episode 19: Reflections of a former Office of Small & Disadvantaged Business Utilization (OSDBU) executive

2020/12/02

In this episode of Market Chat we talk with Emily Harman, former Senior Executive Service and Director of the Department of the Navy’s Office of Small Business Programs and the founder of the Onward Movement. Emily will discuss with us what she learned from a very early age all the way thru her 38-year career with the Navy.

Episode 18: Marketing artificial intelligence (AI) solutions to federal agencies

2020/07/15

In this episode of Market Chat!, a top artificial intelligence (AI) official at the General Services Administration discusses how the federal AI marketplace is maturing, and a panel of three senior marketing officials discuss how their companies are tuning their AI marketing messages to address evolving government needs and challenges.

Episode 17: A chat with government marketing thought leaders

2020/06/02

Episode 16: Government and industry communication and collaboration - a discussion with Department of Homeland Security procurement

2020/03/11

In this episode of Market Chat!, we heard from 3 senior procurement officials from the Department of Homeland Security. They shared insights and tips for how industry vendors can better market and sell to DHS.

Episode 15: Get your Digital and Social Media Groove On

2020/01/07

Episode #14– How to Leverage Customer Experience as a Tool for Government Marketing (and gain Customer Loyalty).

2019/10/23

We are talking about “The Customer Journey”. If you strive for a customer-centric culture, you must understand your customer’s journey—every step of the way.

Episode 13: Get in the game of multi-partner marketing with distributors

2019/05/28

Apply what you’ll learn from this episode of Market Chat to start taking advantage of the many benefits that government distributors offer. Distributors are a vital part of our government marketing ecosystem. They bring innovative government-ready solutions that solve the unique needs of government in addition to having superior public sector expertise.

Episode 12: Marketing IT Service Offerings: Ensure your messaging is on target with helping government improve performance, customer experience and operational costs

2019/02/12

If you are just entering the federal IT services market or have been marketing your service offerings for a while you will walk away with new knowledge on ways to increase your company’s thought leadership by listening to this episode of Market Chat.