Advertise on podcast: Brian Pasch Podcast

Join me as I discuss AI enablement with David and Melody and share what we learned at the Learn Claude for Dealers builders event in Atlanta. Any dealers who is considering building tools with AI should watch this episode.

Join me as I sit down with Megan Horton and Wally Burchfield from Client Command to discuss how AI builder using Claude, ChatGPT, and other tools can now optimize marketing and sales campaigns using the Active Shopper Network (ASN) API connector.

Join me Owen Moon and Kevin Kulma as we discuss the last latest Pasch Group research report on streaming and connect TV advertising and the new era of measurement and accountability.

Join me and Charlie Daniel & Chuck Bratton from FPT Americas to discuss the trends of dealer groups investing in technology to manage their first-party data and how FPT can come alongside dealer group leaders to make their operational vision a reality.

Join me and Albert Thompson, CEO of ID Privacy AI to discuss his insights and suggestions for dealers on how to build the proper AI tech stack. You will not want to miss this conversation and the data Albert shares.

Join me and Jason Wiley, Chief Strategy Officer of PureCars on the strategy behind their recent acquisition of AutoAlert and how this will fulfill their direction of being the dealers unified lifecycle marketing platform.  PureCars CEO Lauren Donalson will be at DMSC to answer dealer questions as well.

Join me for a conversation with Doug Betts, President of Automotive and Dealer Solutions at JD Power. We explore JD Power's dealer solutions portfolio and discuss how their automotive solutions help dealerships reduce waste, gain actionable insights, and achieve their sales objectives. #podcast #dealershipsolutions #jdpower

Join me and Ted Rubin as we discuss why dealership AI greeters aren't effectively meeting the needs of today's online shoppers, especially when they engage with your chat tool. As the customer journey continues to shift on your dealership's website, that first interaction has become a "digital handshake," and it's a critical moment for building trust. The most successful dealers will find the right balance between AI and real human interaction. Using AI to initiate conversations, then quickly transitioning to real people who can guide customers through the buying journey. Check out our latest podcast to ensure you are offering a strong digital handshake. #podcast #digitalmarketing #dealershipaitools

Join me and Aaron Baldwin, President of Sales Solutions at Mobility Global, a newly formed public company spun out of S&P Global Mobility. You won't want to miss the innovation and updated customer experience Mobility Global plans to deliver with faster, cleaner, data-driven solutions! #podcast #mobilityglobal #automotivesolutions

Join me and Matt Leone as he shares DriveCentric's as we discuss the results of the 2026 Automotive CRM Survey! DriveCentric is doubling down on innovation, avoiding data fragmentation, and unveiling new product updates at NADA 2026!   #podcast #nada2026 #drivecentric #automotivesolutions

Join me and David Steinberg, CEO of FourEyes, as we discuss FourEyes Connect, the company's new Customer Data Platform (CDP), which will be unveiled at this years NADA. Built to remove data-access barriers in automotive sales enablement, this tool simplifies integrations. The platform includes granular consent management across channels and a unified view of customer communications. Don't miss all that this tool has to offer as FourEyes unveils its full capabilities at NADA 2026! #podcast #crm #automotivemarketing #nada2026

What happens when the automotive industry's biggest blind spots finally get called out?   In this new episode of In Search Of, Dan Barker and Wikimotive Co-Founder Zach Billings sit down with Brian Pasch - author, researcher, conference founder, and one of automotive retail's most respected voices.Together, they unpack what's actually hurting dealership performance today: bloated websites, missing ASC events, broken measurement, AI hype cycles, and an industry-wide lack of continuing education. This conversation is an unfiltered look at the uncomfortable truths dealers need to face - and the actions leaders can take right now to get ahead.

Join me and Dan Mcallister, CRO from BLiNKAI as we discuss how their platform works to accelerate revenue in Fixed Operations. This platform provides innovative ways to unlock new revenue opportunities by filling gaps in staffing resources. Don't miss BlinkAI at this year's MRC as they showcase how AI is transforming Fixed Operations strategy! #dealershiptools #automotiveaisolutions #podcast

Join me and David Solar, CEO of Liminal, and two of his clients from Morgan Auto Group and Modern Automotive Group as we discuss how their CDP platform is filling gaps needed to execute a powerful data activation strategy.  Liminal is a new sponsor at MRC and is ready to showcase its technology to dealers who want their ROI to be measured in weeks, not months. #podcast #cdpplatform #dealershiptools

Join me and Ted Rubin of ActivEngage as we discuss the power of live human assistance on websites for active shoppers.  Do consumers need more data or do they want to establish a connection?  Do they want to fill out forms or get their answers right away? Why are dealers acting like they control the information which is so readily available online? We discuss it all in an active discussion on Smart Balance: the right amount of human touch powered by AI insights. #automotivemarketing #aiinsights #automotivewebsites #podcast