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When we talk about sustainable sourcing, it can be easy for the conversation to become focused on certifications, traceability and supply chain metrics. But what happens when we think about sourcing as a relationship — with the people growing and harvesting plants, the communities they come from and the plants themselves?

As retailers and regulators demand greater confidence in product quality, brands are taking a closer look at what their testing actually proves.

As NutraIngredients celebrates 25 years, Global Editor-in-Chief Stephen Daniells, PhD, looks back at the 20+ years he has been with the publication. From the early days of digital publishing to the rise of social media, podcasts, video and now AI, Daniells has had a front row seat to two decades of change in both the industry and the media landscape covering it.

About a year after a change in ownership, KOS is positioning itself for a broader role in dietary supplements, expanding beyond what consumers might traditionally associate with a plant-based brand while strengthening the infrastructure behind its products.

For centuries, coca leaf has played an important cultural and traditional role in the Andes. But outside South America, the plant is far more likely to be associated with one thing: cocaine. So what happens when we separate the coca leaf from the drug made from one of its alkaloids?

The dietary supplement industry is facing a new layer of supply-chain uncertainty as geopolitical tensions, tariffs, energy prices and freight disruptions ripple through the global ingredient market.

Venable’s Todd Harrison questions FDA’s authority to mandate Generally Recognized As Safe (GRAS) notifications and says the proposal could create significant uncertainty for ingredient suppliers and functional food and beverage companies.

What began as a personal mission to help one woman manage recurring health issues has grown into one of the fastest-growing brands in the women’s health category.

As consumers gravitate toward longevity, metabolic health and science-backed wellness, BODi is doubling down on what CEO Carl Daikeler calls the fundamentals: movement and whole-food nutrition.

As Unilever Wellbeing continues to expand its portfolio with brands like Olly, Liquid I.V., Nutrafol and most recently Grüns, the company said it is helping shape the next chapter of the supplement industry.

Over the past few years, the gut health conversation has largely centered on biotics. But could another ingredient category be poised to reshape the discussion?

From fibermaxxing to genetically engineered probiotics, consumers are embracing products that help them optimize everyday life. As biotech gains traction, a new generation of supplements designed to deliver targeted health benefits is emerging.

Hydration has evolved beyond simply replacing electrolytes. Today’s consumers expect products that are effective, enjoyable and emotionally engaging, prompting brands to rethink how functional beverages are developed and marketed.

Beta-alanine has long been one of sports nutrition’s most established performance ingredients, but it has also carried a challenge: paresthesia—that tingling, itchy sensation many consumers experience after use. While some users embrace the feeling, others find it uncomfortable.

Jordan Brannon, president and co-founder of Coalition Technologies, breaks down why many supplement brands don’t always appear in AI-generated search results despite investing in content creation. He explained how visibility in platforms like ChatGPT differs from traditional SEO and why brands need to rethink how they structure, distribute and reinforce their online messaging.