Advertise on podcast: Neil Wilkins Podcast

Time Management and Prioritisation for Apprentices How to balance work, learning, and assessment without burning out. This session gives apprentices a practical system for managing competing demands. The aim is not to fit more into the day. It is to make better decisions about what matters, when to do it, and how to work sustainably. Why this matters for apprentices Apprentices are balancing at least three parallel demands: Day-to-day workOff-the-job learning Assessment and evidence building Time management is not a personal preference. It is a professional skill. Strong habits reduce missed deadlines, rushed evidence, and avoidable stress. More content like this at Cambridge Marketing College http://marketingcollege.com/events

How to use AI to tailor experiences across channels while staying ethical, transparent, and commercially effective. This session helps marketers understand how AI can support personalisation at scale in a way that improves customer relevance, supports customer lifetime value, and respects privacy, consent, and trust. It combines current regulatory guidance, strong academic theory, and practical marketing application. Why personalisation at scale matters now AI has made it possible to tailor experiences, recommendations, timing, and content across far more touch points than manual teams could manage alone. Reputable industry research now frames AI personalisation as a driver of growth, efficiency, retention, and brand relevance, especially when it is embedded across workflows rather than used in isolated pilots. Reflection question: 
Where would better personalisation make the biggest difference in your current customer journey? What “personalisation at scale” actually means Personalisation at scale is the ability to tailor content, offers, journeys, and service interactions across large audiences using data, automation, and AI. McKinsey describes this through “next best experience”, which focuses on what a customer most needs in a given moment rather than sending the same message to everyone. More webinars like this at Cambridge Marketing College http://marketingcollege.com/events More content like this at Neil Wilkins Online https://neilwilkins.online/category/ai-marketing/

How to Increase Mental Clarity, with Carlijn Krijger Carlijn Krijger is “on a mission to create 10,000 superwoman bodies”. After reading countless self development books, journalling, workouts, and spending over $30k on coaches and programs, Carlijn realised a breakthrough that came through deep detoxes, the world’s leading health protocols and authentic spirituality. Everything goes so many layers deeper than most people are even aware of, and so that's what Carlijn is helping her clients with right now. In this episode of the Neil Wilkins Podcast we are going to explore these opportunities and more as we delve into techniques and practices that help you increase mental clarity and improve your physical and emotional wellbeing. Connect with Carlijn https://superwoman.cc/homepage Find related content at Neil Wilkins Online https://neilwilkins.online/category/mindful_living/ Subscribe to the Neil Wilkins Podcast https://creators.spotify.com/pod/profile/neilwilkins/

How to understand stakeholder needs, manage competing priorities, and communicate progress clearly. This session is designed to help marketers handle the people side of delivery. By the end, participants should have the foundations of a practical stakeholder plan covering: Who matters most What each stakeholder needs How decisions will be made How progress will be communicated How risks and tensions will be managed More content like this at Cambridge Marketing College http://marketingcollege.com/events

Laurent Cohen is the Founder and CTO of GetOblic, a voice-first AI platform helping local businesses never miss a customer call. With over 20 years of entrepreneurial and technical leadership across Europe and the U.S., he now builds AI tools that handle real phone conversations, book appointments, and capture leads automatically. Laurent helps business owners understand how to use practical AI to save time, recover missed revenue, and simplify daily operations.Visit GetOblic https://getoblic.com/More content like this Neil Wilkins Online https://neilwilkins.online/category/ai-marketing/Subscribe to the Neil Wilkins Podcast https://creators.spotify.com/pod/profile/neilwilkins/

Strategic Marketing without the Overhead, with Joel MillerJoel Miller is the builder of a 17-year marketing agency that defies Silicon Valley logic. Joel believes that growth is not a ‘scale or die’ approach, but rather that intentional leanness can be a competitive advantage, not a limitation. In this conversation we are going to challenge that sustainable growth has nothing to do with headcount, hustle culture or sacrificing your life to scale.Visit The Sky Floor https://www.theskyfloor.com/subscribe/More content like this Neil Wilkins Online https://neilwilkins.online/category/marketing-career/Subscribe to the Neil Wilkins Podcast https://creators.spotify.com/pod/profile/neilwilkins/

Neil Wilkins talks to Dr Angela Thomas about mindful marketing during crisis, be that changes in markets, the economy or even war. Connect with Angela https://calendly.com/beautybizz/skillionair-session More content like this https://neilwilkins.online/category/mindful_marketing/

SEO, GEO, and Search Visibility in 2026, is a webinar focused on how to stay visible to both human searchers and AI-driven discovery tools.This session explains how classic SEO and AI search visibility now work together. The practical goal is simple: make your content easy to crawl, easy to understand, easy to trust, and easy to cite.Download the web app that supports this webinar https://neilwilkins.online/geo-guide/More content like this at Cambridge Marketing College http://marketingcollege.com/events

David Patrykowski, Co-Founder of Backona AI discusses how AI can turn data into insights through natural conversations.Visit Backona http://backona.comMore content like this at Neil Wilkins Online https://neilwilkins.online/category/ai-marketing/Subscribe to the Neil Wilkins Podcast https://open.spotify.com/show/2MrtPAmJjZFK7vrXBY0Rsv

“Clear writing builds clear thinking, confident communication, and stronger marketing outcomes.”This session develops practical skills for writing professionally across marketing contexts, including campaign commentary, reports, reflective learning, emails, and stakeholder communication.More content like this at Cambridge Marketing College http://marketingcollege.com

Data, AI, and Marketing Decision-Making “How data quality, governance, and interpretation shape AI outcomes and marketing strategy.” This session explores how data informs AI-driven marketing decisions, why data quality and governance matter, and how marketers can critically interpret AI-generated insight rather than relying on it blindly. More content like this at Cambridge Marketing College http://marketingcollege.com

In this episode of the Neil Wilkins Podcast, we welcome George Percy, digital strategist and marketing leader. George helps international companies and artists navigate the digital landscape through sophisticated strategy, executive coaching, and high-impact campaigns. Where art meets analytics, George finds the growth. Connect to George Percy https://www.georgepercy.com/More content like this at Neil Wilkins Online https://neilwilkins.online/category/mindful_marketing/Subscribe to the Neil Wilkins Podcast https://open.spotify.com/show/2MrtPAmJjZFK7vrXBY0Rsv

Communicating Ideas with Clarity and Influence “Turning marketing thinking into messages that persuade, align, and inspire action.” Strong ideas only create value when they are understood, trusted, and acted upon. This session builds practical skills for presenting marketing thinking clearly and confidently to colleagues, managers, and stakeholders. Why Communication Determines Impact Strong analysis alone is not enoughGood ideas often fail because they are poorly explainedInfluence comes from clarity, structure, and confidence“The single biggest problem in communication is the illusion that it has taken place.” George Bernard Shaw For more content like this, visit Cambridge Marketing College http://marketingcollege.com/events

Benefits of Cold Water Therapy: What Cold Water Immersion Can Really Do for Body and Mind ChillPod is the Industry’s Most Advanced Chiller, engineered for rapid cooling, consistent temperatures, and quiet, low-maintenance operation. Built with commercial-grade components, it outperforms the systems used by even the biggest names in the industry. Today's guest on the Neil Wilkins Podcast is Kris Rice, who believes that ChillPod transforms cold immersion into a luxury wellness experience. Kris says, “true recovery starts with true performance.” Find out more about ChillPod http://thechillpod.co and the benefits of cold water therapy More content like this at Neil Wilkins Online https://neilwilkins.online/category/mindful_living/ Subscribe to the Neil Wilkins Podcast https://open.spotify.com/show/2MrtPAmJjZFK7vrXBY0Rsv

Plan with clarity, justify with confidence, improve with evidence. This session explores how to design campaigns that can be clearly explained, rationalised, defended, and refined. The emphasis is on structure, evidence, and professional judgement — not just creativity. Why Scrutiny MattersCampaigns are questioned by : Stakeholders; Finance teams; Clients; Assessors; Performance data Strong planning ensures you can explain every decision clearly. More webinars like this at Cambridge Marketing College http://marketingcollege.com/events