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Career success isn't always about working the hardest, and Courtney Johnson learned that the hard way. While climbing the corporate ladder, she was told to keep her head down and grind, only to discover that top performers play by a completely different set of rules. Getting laid off forced her to crack the code and write Career Cheat Codes to help others build thriving careers with ease. In this episode, Courtney shares actionable strategies to get noticed, land promotions, negotiate raises, and build a personal brand that creates real opportunities. In this episode, Hala and Courtney will discuss: (00:00) Introduction (02:30) The Expensive Lie About Working Hard (07:33) A Players vs. B Players Mindset (12:49) How Entrepreneurs Can Build Visibility (14:55) How to Impress Your Boss and Clients Fast (23:30) Job Search Strategies That Work in 2026 (30:56) Using Keywords for Resumes and Branding (34:33) Overcoming Imposter Syndrome at Work (36:30) Building a Personal Brand and Monetizing Content (52:26) How to Land Paid Speaking Gigs (54:25) How to Become Visible and Profitable Courtney Johnson is an entrepreneur, author, and personal brand strategist who helps professionals accelerate their career growth through visibility and strategic positioning. Her new book, Career Cheat Codes, reveals the unwritten rules of workplace success and career development. Known for her viral content on LinkedIn and TikTok, she has built a loyal community of professionals and creators who follow her for no-nonsense career and personal branding advice. Sponsored By: Huel - Get over $50 in savings with the Discovery Bundle from Huel. Use my exclusive code YAP15 for 15% off at huel.com/yap15. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors’ appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting  Resources Mentioned: Courtney's Book, Career Cheat Codes: bit.ly/CJ-CCC  Courtney's Instagram: instagram.com/courtlynnjohnson/  Courtney's TikTok: tiktok.com/@courtney..johnson  Courtney's Website: courtneyjohnsonnews.com  Atomic Habits by James Clear: bit.ly/JC-AH  Show Your Work by Austin Kleon: bit.ly/AK-SYW Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Hiring, Startup, Business Ideas, Growth Hacks, Money Management, Career Podcast

Leadership expert Patrick Lencioni spent nearly 20 years feeling drained and frustrated at work, despite loving his job and the people around him. As the CEO of his own firm, he was constantly pulled into tasks that fell outside his natural strengths, with no clear understanding of why it was killing his productivity and energy. That frustration led him to create the Working Genius framework, transforming how leaders and entrepreneurs approach team building. In this episode, Patrick breaks down the six working geniuses to help you build teams where people find genuine fulfillment at work. In this episode, Hala and Patrick will discuss:  (00:00) Introduction (01:18) The Origin Story of Working Genius (04:19) Finding Joy and Energy at Work (08:05) Defining the Six Working Geniuses (20:51) Applying Working Genius to Entrepreneurship (30:51) How to Apply Your Assessment Results (35:18) Doing Work You Don’t Enjoy (38:32) Working Genius Assessment vs. Personality Traits (50:18) The Three Stages of Teamwork (59:02) Using Working Genius for Better Hiring (01:03:56) Identifying and Fixing Team Genius Gaps (01:15:33) Tips for Running Better Meetings (01:22:35) Daily Habits for Personal Success Patrick Lencioni is a bestselling author, speaker, and founder of The Table Group, specializing in organizational health and leadership. He has spent over 25 years helping leaders build high-performing teams and improve workplace culture. Patrick is the author of multiple business classics, including The Five Dysfunctions of a Team and The Six Types of Working Genius. His work has impacted millions of leaders and entrepreneurs worldwide. Sponsored By: Huel - Get over $50 in savings with the Discovery Bundle from Huel. Use my exclusive code YAP15 for 15% off at huel.com/yap15. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors’ appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting  Resources Mentioned: Patrick’s Book, The Five Dysfunctions of a Team: bit.ly/-TFDOAT  Patrick’s Book, Death by Meeting: bit.ly/PL-DBM  Patrick’s Book, The 6 Types of Working Genius: bit.ly/T6TOWG  Patrick's Book, The Ideal Team Player: bit.ly/PL-TITP  Patricks’ Company: The Table Group: tablegroup.com  Working Genius Assessment: workinggenius.com/profiting  YAP E394 with Patrick Lencioni:  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Networking, Goal Setting, Time Management, Problem Solving, Decision Making, Leadership Skills, Strategic Planning

Social media marketing success starts with understanding your audience, yet most creator-entrepreneurs skip this step entirely. Without that foundation, even consistent creators end up guessing what works, leading to low engagement and missed business opportunities. In this episode of the YAPCreator Series Replay, Hala Taha shares proven insights from experts like Neil Patel, Julie Solomon, and Ken Okazaki to help you understand your audience, create content that converts, and build a loyal, engaged community. In this episode, Hala will discuss:  (00:00) Introduction (02:04) Neil Patel on Finding the Right Audience (06:22) Turning Your Audience Into a Business (08:28) Creating Content That Actually Converts (12:55) Understanding What Your Audience Really Wants (17:29) Mastering Your Craft and Building Trust (21:48) Using Data to Guide Your Content Strategy (23:32) The Toilet Strategy for Video Marketing (26:13) Adapting Content Based on Audience Feedback Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She’s the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors’ appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting  Resources Mentioned: YAP E226 with Neil Patel: https://youngandprofiting.co/4gqjng0  YAP E325 with Nick Loper: https://youngandprofiting.co/40MTrVM  YAP E233 with Oz Pearlman: https://youngandprofiting.co/42DkUMt  YAP E292 with Julie Solomon: https://youngandprofiting.co/4jJTpXp  YAP E230 with Ken Okazaki: https://youngandprofiting.co/3Ervwnx  YAPCreator Replay E1: youngandprofiting.co/YCR-E1 YAPCreator Replay E2: youngandprofiting.co/YCR-E2 YAPCreator Replay E3: youngandprofiting.co/YCR-E3 YAPCreator Replay E4: youngandprofiting.co/YCR-E4  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Content Creator, Storytelling, Advertising, Communication, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Online Marketing, Marketing Podcast 

With over 25 years of experience working with leadership teams, Patrick Lencioni has seen successful companies crumble; not because of strategy, but due to poor organizational health. Behind the success were team members who were afraid to open up, make mistakes, or disagree. This insight led Patrick to dedicate his career to creating frameworks that help entrepreneurs and leaders build healthy teams. In this episode, Patrick breaks down the five dysfunctions of a team and shows how embracing healthy conflict can foster trust, boost productivity, and improve decision-making. In this episode, Hala and Patrick will discuss: (00:00) Introduction(03:52) What Is Organizational Health?(09:24) Healthy vs. Unhealthy Team Culture(17:20) The Five Dysfunctions of a Team(23:57) The Power of Peer Accountability at the Workplace(26:50) Diagnosing Dysfunctions with Real Scenarios(41:41) How to Run Effective Team Meetings(54:55) How Working Genius Improves Productivity(01:06:51) The Truth About Entrepreneurship and Success Patrick Lencioni is a founder of The Table Group and a pioneer of the organizational health movement. He is the author of 13 books, which have sold over 8 million copies and been translated into more than 30 languages. Patrick has spent over 25 years helping organizations and leaders improve their team dynamics, decision-making, and productivity. Sponsored By: Huel - Get over $50 in savings with the Discovery Bundle from Huel. Use my exclusive code YAP15 for 15% off at huel.com/yap15. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors’ appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting  Resources Mentioned: Patrick’s Book, The Five Dysfunctions of a Team: bit.ly/-TFDOAT  Patrick’s Book, Death by Meeting: bit.ly/PL-DBM  Patrick’s Book, The 6 Types of Working Genius: bit.ly/T6TOWG  Working Genius Assessment: workinggenius.com/profiting  Patrick’s Instagram: instagram.com/patricklencioniofficial/  YAP E305 with Patrick Lencioni: youngandprofiting.co/PL-E305  YAP E306 with Patrick Lencioni: youngandprofiting.co/PL-E306  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Networking, Goal Setting, Time Management, Problem Solving, Leadership Skills, Strategic Planning

Nick Bostrom saw the AI revolution coming before it was taken seriously. When he warned about superintelligence in 2014, AI risk was dismissed by mainstream academia and the public. Now, as AI reshapes the future of work and human purpose, he has moved from warning about its risks to exploring a future where AI solves everything, and humans are left searching for new meaning. In this episode, Nick shares how artificial intelligence could end human labor and what that means for purpose, entrepreneurship, and humanity’s future. In this episode, Hala and Nick will discuss: (00:00) Introduction (02:35) Are We Living in a Simulation? (11:48) Moral Implications of a Simulated Reality (22:28) The Fermi Paradox and the Doomsday Argument (30:29) Is AI Bigger Than the Industrial Revolution? (38:26) Three Types of AI and How They Work (41:43) The Risks of Advanced AI Systems (49:15) Finding Purpose in a Solved World (57:26) Beating Boredom and Artificial Purpose (01:08:07) Entrepreneurship’s Place in an AI-Driven Future Nick Bostrom is a philosopher and leading expert on artificial intelligence and existential risk. He is the founding director of the now-defunct Future of Humanity Institute at Oxford University and the bestselling author of Superintelligence and Deep Utopia. His work has shaped global conversations on AI safety, long-term human survival, and the future of advanced technology. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors’ appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting  Resources Mentioned: Nick’s Book, Superintelligence: bit.ly/_Superintelligence  Nick’s Book, Deep Utopia: bit.ly/DeepUtopia  Nick’s Website: nickbostrom.com  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, ChatGPT, AI Marketing, Prompt, AI in Action, AI in Business, Generative AI, AI for Entrepreneurs, AI Podcast

When money feels tight, it’s not just your finances that suffer; your peace of mind does too. For most people, confusion around debt, savings, and investing leads to avoidance, poor financial choices, and constant overwhelm. In this final episode of The Money Reset series, presented by Experian, Hala Taha shares how to create immediate financial relief while building long-term stability. You’ll hear insights from trusted voices like Suze Orman, Morgan Housel, and Jade Warshaw on how to move from financial stress to lasting financial peace. In this episode, Hala will discuss: (00:00) Introduction (01:13) Tiffany Aliche’s Noodle Budget Baseline (02:42) Jade Warshaw’s Financially Responsible Checklist (05:22) How to Sequence Debt Payoff Strategically (07:44) Saving vs. Debt Clearance: Which Comes First? (10:09) Why Fear Is Your Biggest Wealth Barrier (13:37) Using Money as a Life Tool, Not a Scorecard (15:46) What Financial Peace Actually Feels Like Experian is a global data and technology company that collects and analyzes financial data to help people and businesses understand and manage their finances. Through tools like subscription cancellation and bill negotiation, Experian scans linked accounts for recurring charges, helps cancel unused subscriptions, and works to find better rates on eligible bills. They help put money back in your pocket. Get started with the Experian App today. See experian.com for details. Sponsored By: Experian: Put money back in your pocket by canceling unwanted subscriptions and lowering eligible recurring bills. Get started with the Experian App. See experian.com for details. Resources Mentioned: YAP E259 with Tiffany Aliche: youngandprofiting.co/TAE259  YAP E299 with Jean Chatzky: youngandprofiting.co/E299  YAP E245 with Tori Dunlap: youngandprofiting.co/E245 YAP E200 with Suze Orman: youngandprofiting.co/E200  YAP E266 with Morgan Housel: youngandprofiting.co/4147SpO  YAP E380 with Jade Warshaw: youngandprofiting.co/JWE380  The Money Reset Series E1: youngandprofiting.co/TMRSEP1  The Money Reset Series E2: youngandprofiting.co/TMRS-E2  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Disclaimer: This episode is a paid partnership with Experian. Sponsored content helps support  our podcast and continue bringing valuable insights to our audience. Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Personal Finance, Stock Market, Scalability, Investment, Financial Freedom, Risk Management, Financial Planning, Business Coaching, Finance Podcast

AI is reshaping the future of work faster than most people can keep up, and those who ignore it risk falling behind. As a six-time founder, Joshua Wöhle has seen firsthand how AI can outperform traditional workflows, leading him to build Rebel, an AI-first system designed to act as a second brain and unlock massive productivity. In this episode, Joshua breaks down how entrepreneurs and professionals can use artificial intelligence to stay competitive, adapt quickly, and build smarter, faster-growing businesses. In this episode, Hala and Joshua will discuss:  (00:00) Introduction (02:37) Why Ignoring AI Will Cost You Your Job (06:13) How to Prompt AI for Better Answers (13:20) What Is Rebel AI? (22:10) Building AI Skills and Agents from Scratch (31:35) The Origin Story of Mindstone AI (39:50) The Future of Work and Coding (51:14) Is AI Adoption an HR Problem? (01:05:25) Managing the Costs of AI Implementation (01:15:56) Balancing AI Automation with Human Control (01:24:10) Exploring the Best AI Tools in 2026 (01:27:48) Claude vs. ChatGPT: Which Is Better? Joshua Wöhle is the co-founder and CEO of Mindstone, an AI training platform that helps individuals and organizations build practical AI skills for real-world impact. A technologist and serial entrepreneur, he previously co-founded and served as CTO of SuperAwesome, a child-safe digital media company acquired by Epic Games. Today, he leads AI training programs and retreats that help professionals become confident, high-performing AI users. Sponsored By: Mindstone: Check out the upcoming AI Weekend Conferences at https://cherrypick.gg/hala Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors’ appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting  Resources Mentioned: Joshua’s Website: mindstone.com  Joshua’s LinkedIn: linkedin.com/in/joshuawohle  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Disclaimer: This episode is a paid partnership with Mindstone. Sponsored content helps support our podcast and continue bringing valuable insights to our audience. Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Online Business, Solopreneur, Networking, AI Marketing, AI in Action, AI in Business, Generative AI, AI for Entrepreneurs, AI Podcast

Codie Sanchez watched aspiring entrepreneurs chase startup dreams, only to end up overwhelmed, underpaid, or stuck. After 12 years in finance, she saw a different reality: the ultra-wealthy weren’t starting a business from scratch; they were buying “boring”, profitable companies hiding in plain sight. That insight changed everything. She left corporate, built her own portfolio, and wrote Main Street Millionaire to share the playbook. In this episode, Codie breaks down how to find, finance, buy, and exit overlooked businesses to build real ownership, scalable income, and lasting financial freedom. In this episode, Hala and Codie will discuss: (00:00) Introduction (02:21) Why Boring Businesses Create Real Wealth (06:42) Ownership as the True Path to Freedom (15:56) What Are Main Street Businesses? (25:58) Preparing to Buy a Boring Business (33:30) Creative Financing Secrets for Entrepreneurs (41:28) Hidden Business Opportunities You Can Buy (48:44) Key Financials Before Buying a Business (52:57) How to Exit a Business Profitably (57:45) What Main Street Millionaire Will Teach You (01:00:17) AI and the Future of “Boring” Businesses Codie Sanchez is an investor, entrepreneur, and founder of Contrarian Thinking, a platform focused on financial freedom through business ownership. She is the co-founder of Unconventional Acquisitions and has built a portfolio of cash-flowing "Main Street" businesses. Codie previously worked in finance at firms such as Goldman Sachs and Vanguard, specializing in private equity and investment strategies. She is also the author of Main Street Millionaire, where she teaches people how to build wealth by acquiring boring, profitable businesses. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors’ appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting Resources Mentioned: Codie's Book, Main Street Millionaire: bit.ly/-MainStreet  Codie's Business Marketplace, BizScout: bizscout.com  Codie's Newsletter, Contrarian Thinking: contrarianthinking.co Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Side Hustle, Starting a Business, Passive Income, Online Business, Networking

Social media is a powerful marketing tool, but most entrepreneurs still struggle to leverage it and build a brand that stands out. In this episode of the YAPCreator Series Replay, Hala Taha shares how to use content creation as a strategic tool to grow your personal brand. Featuring insights from top creator-entrepreneurs like GaryVee, Jenna Kutcher, and Kat Norton, you'll learn social media marketing tips to grow your business and unlock your potential as a content creator. In this episode, Hala will discuss:  (00:00) Introduction (01:14) Growing a Business with YouTube Content (07:54) Jenna Kutcher on Authentic Personal Branding (11:57) Creative Idea Generation and Content Scaling (19:00) Energy and Magnetism in Content Creation (24:13) Mastery and the 10,000-Hour Rule (29:40) Kelly Roach’s Conviction Marketing Pyramid (40:13) What’s the Best Time to Be a Content Creator? Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She’s the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING AT&T Business - Power your small business with reliable connectivity from AT&T. Switch today at business.att.com.  Fabric - Protect your family with term life insurance from Fabric by Gerber Life. Apply today in just minutes at meetfabric.com/profiting  ZocDoc - Stop putting off those doctors' appointments. Find and instantly book a doctor you love today at Zocdoc.com/PROFITING  Blinkist - Turn the world’s best nonfiction books into quick 15-minute reads or listens. Grab your free trial plus an exclusive 30% discount at blinkist.com/profiting Resources Mentioned: YAP E278 with Sean Cannell: youngandprofiting.co/40GYZCy YAP E316 with Kat Norton: youngandprofiting.co/40I34q4 YAP E291 with Gary Vee: youngandprofiting.co/41DRxcd YAP E295 with Jenna Kutcher: youngandprofiting.co/40FzNw6 YAP E275 with James Altucher: youngandprofiting.co/4h2d2bG YAP E155 with Kelly Roach: youngandprofiting.co/4h1LfrD  YAPCreator Replay E1: youngandprofiting.co/YCR-E1 YAPCreator Replay E2: youngandprofiting.co/YCR-E2 YAPCreator Replay E3: youngandprofiting.co/YCR-E3 Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Digital Marketing, Content Creator, Storytelling, Advertising, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Digital Trends, Online Marketing, Marketing Podcast

Starting a business was the last thing on David Royce’s mind as a broke college student working a door-to-door sales side hustle. But while working in the unglamorous pest control industry, he discovered that ‘boring’ businesses were quietly producing more millionaires than passion-driven or tech ventures. That insight drove him to build and sell multiple pest control companies, ultimately selling them for over a billion dollars in exit valuations. In this episode, David shares why boring, unsexy businesses are the real path to wealth and how to launch, scale, and sell one profitably. In this episode, Hala and David will discuss: (00:00) Introduction (02:32) Key Lessons from Door-to-Door Sales (06:06) Realizing Pest Control Could Scale (10:55) Is Passion Overrated in Entrepreneurship? (15:56) Why Unsexy Businesses Create More Millionaires (31:35) Evaluating Blue-Collar Business Opportunities (40:57) Developing Systems to Scale Your Business (51:22) Managing Equity, Exits, and Generational Wealth (01:01:41) Growth Mindset, Mentorship, and Longevity (01:09:05) Hiring A-Players and Leading at Scale (01:12:45) Designing Your Business for a Profitable Exit David Royce is a serial entrepreneur and founder best known for building and selling several companies in the pest control industry, most notably Aptive Environmental. Starting from scratch, he scaled the business to $500 million in annual revenue across 34 states and 5,000 cities before a successful exit in 2024. David is a member of YPO (Young Presidents’ Organization) and serves as a mentor to aspiring entrepreneurs. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING Resources Mentioned: David’s LinkedIn: linkedin.com/in/david-royce  Main Street Millionaire by Codie Sanchez: bit.ly/-MainStreet  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Online Business, Solopreneur, Networking

When life delivers a crushing blow, your mindset can be your greatest prison or your greatest weapon. At 22 years old, Colin O'Brady was severely burned across 25% of his body and told by doctors he would never walk normally again. Refusing to accept that verdict, he challenged every limiting belief placed on him and rebuilt from zero, competing in a triathlon eight months later before becoming the first person to cross Antarctica solo. In this episode, Colin shares how shifting to a possible mindset can help you overcome self-doubt, unlock self-healing, and break through your limits. In this episode, Hala and Colin will discuss: (00:00) Introduction (01:44) Colin's Unconventional Upbringing (05:16) What Is a Possible Mindset? (12:32) From Devastating Injury to Triathlon Champion (23:57) The Business Model of World Records (36:21) The 12-Hour Walk Mental Health Reset (46:25) The 6 Steps to Take Your Own 12-Hour Walk (50:35) How to Define Your Everest and Unlock Growth (55:00) Overcoming the Most Common Limiting Beliefs (01:01:17) The Final Steps to Mental Wellness and Clarity Colin O'Brady is an 11-time world record-breaking endurance athlete, explorer, and New York Times bestselling author. He is best known for becoming the first person to cross Antarctica solo, unsupported, and unassisted. Colin is also a highly sought-after speaker and the author of two books, The Impossible First and The 12-Hour Walk. Through his work, he inspires individuals worldwide to push beyond limits and unlock their full potential. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING Resources Mentioned: Colin’s Instagram: instagram.com/colinobrady Colin’s Book, The 12-Hour Walk: bit.ly/CO-12HourWalk  Colin’s Book, The Impossible First: bit.ly/CO-Impossible1st  Colin’s Website: colinobrady.com Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Wellness, Biohacking, Motivation, Manifestation, Productivity, Brain Health, Life Balance, Positivity, Happiness, Sleep, Diet

For content creators and entrepreneurs alike, staying consistent while avoiding burnout is one of the biggest challenges to long-term growth. Most creators wait for motivation to strike before taking action, and that waiting is exactly what holds them back. In this episode of the YAPCreator Series Replay, Hala and top guests like Jenna Kutcher, James Clear, and Benjamin Hardy reveal how to build unbreakable content creation habits, beat burnout, and grow your audience sustainably. In this episode, Hala will discuss:  (00:00) Introduction (01:03) The Power of Starting Before You’re Ready (03:43) How Effort Builds Real Motivation (13:32) Winning the Long Game Through Habits (18:58) True Resilience vs. Toxic Resilience (22:10) Batching Social Media Content Efficiently (25:26) Saying “No” to Protect Your Peace and Energy (32:22) Gap Thinking vs. Gain Thinking (42:51) Connecting with Your Future Self (48:40) How to Actively Cultivate Luck Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She’s the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Resources Mentioned: YAP E242 with Jenna Kutcher: youngandprofiting.co/40oy6TK   YAP E148 with Jeff Haden: youngandprofiting.co/4fMo2sm    YAP E265 with James Clear: youngandprofiting.co/4j4khkC  YAP E301 with Dr. Aditi Nerurkar: youngandprofiting.co/3PopqGy  YAP E130 with Jasmine Star: youngandprofiting.co/4h50Qq5  YAP E206 with Benjamin Hardy: youngandprofiting.co/4j5nbpm  YAP E311 with Case Kenny: youngandprofiting.co/4a6KXNz  YAPCreator Replay E1: youngandprofiting.co/YCR-E1 YAPCreator Replay E2: youngandprofiting.co/YCR-E2  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Digital Marketing, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast

Mindset is everything, but what if your beliefs are holding you back? Nir Eyal faced this painful reality when readers praised his work, yet still struggled to change their habits or act on a single piece of advice. It led him to a deeper truth: in a world overflowing with information, knowledge isn’t the problem; hidden limiting beliefs are. That realization led him to write Beyond Belief. In this episode, Nir returns with personal development tools to help you uncover and destroy the beliefs silently sabotaging your success in business, relationships, and life. In this episode, Hala and Nir will discuss: (00:00) Introduction (01:56) Why Nir Wrote Beyond Belief (05:56) The Rat Study: How Beliefs Drive Persistence (10:31) How Beliefs Become Your Biology (18:47) What Is the Motivation Triangle? (24:30) How Beliefs Hijack Your Reality (36:03) Building Entrepreneurial Alertness and Luck (44:29) Reframing Beliefs to Improve Relationships (55:05) The Power of Anticipation in Business (1:01:02) The Danger of Limiting Identity Beliefs (1:08:13) Live Coaching to Overcome Limiting Beliefs Nir Eyal is a bestselling author, behavioral design consultant, and former Stanford lecturer known for teaching the intersection of psychology, technology, and business. His groundbreaking books, Hooked and Indistractable, have sold over one million copies in more than 30 languages, helping entrepreneurs and leaders worldwide. His newest book, Beyond Belief, reveals how to identify and replace the hidden beliefs that define our limits. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Huel - Grab nutritionally complete meals you can drink. Get 15% off with code PROFITING at huel.com/PROFITING Resources Mentioned: Nir's Website: nirandfar.com  Nir's Book, Beyond Belief: bit.ly/NE-BBelief  Nir's Book, Indistractable: bit.ly/NE-Indistractable  Nir's Book, Hooked: bit.ly/NE-Hooked  Nir’s LinkedIn: www.linkedin.com/in/nireyal  Nir’s 30-Day Belief Transformation Journal: nirandfar.com/beyond-belief YAP E34 with Nir Eyal: bit.ly/NE-E34  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Positivity, Human Nature, Human Psychology, Critical Thinking, Robert Greene, Chris Voss, Robert Cialdini  

What is the psychology behind how the human brain constructs reality? When David Eagleman fell twelve feet off a roof as a child, the entire fall lasted just 0.6 seconds, yet his brain made it feel like an eternity. That moment sparked a lifelong curiosity about the brain and how it constructs perception, ultimately leading him to Stanford and a career in neuroscience. In this episode, David reveals the science of time perception, brain plasticity, and sensory substitution, and why the human brain is far more powerful and expandable than you ever imagined. In this episode, Hala and David will discuss: (00:00) Introduction (01:26) A Childhood Fall That Revealed Time Perception (06:46) How the Brain Constructs Reality  (10:33) Hidden Senses the Human Brain Is Missing (16:46) What Is Brain Plasticity and Livewiring? (27:50) Sensory Substitution and Expanding Human Senses  (36:29) The Psychology Behind Why Humans Dream (42:02) Where Science Meets Spirituality and Religion  (48:47) The Future of Livewired Technology (51:39) Why Human Intelligence Still Outsmarts AI David Eagleman is a neuroscientist at Stanford University, a bestselling author, and the founder of Neosensory and BrainCheck. He is the writer and presenter of the international PBS series The Brain with David Eagleman and The Creative Brain on Netflix. His bestselling book Livewired reveals how the brain adapts in real time, reshaping our understanding of perception, consciousness, and human psychology. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Resources Mentioned: David’s Book, Livewired: bit.ly/Livewired  David’s Website: eagleman.com  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Habits, Positivity, Critical Thinking, Robert Greene, Chris Voss, Robert Cialdini 

Social media rewards authenticity, yet many creator-entrepreneurs still hide behind polished perfection. In today's crowded digital space, audiences trust and connect with real, relatable people far more than curated personas. In this episode of the YAPCreator Series Replay, Hala Taha shares social media and personal branding strategies along with insights from GaryVee, Kat Norton, Rudy Mawer, and more, to help entrepreneurs build trust, grow their brand, and turn casual followers into loyal fans. In this episode, Hala will discuss:  (00:00) Introduction (00:57) Rory Vaden’s 3Es for Building Online Trust (05:06) Video Marketing as a Trust Accelerator (09:09) Creating an Authentic Brand as a Content Creator (13:38) Branding Consistency for Instant Recognition (19:39) GaryVee’s Guide to Niche Targeting (24:27) Jasmine Star on Building Loyal Communities (27:06) Monetizing Your Audience Authentically Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She’s the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Resources Mentioned: YAP E274 with Rory Vaden: youngandprofiting.co/3PbOns6  YAP E278 with Sean Cannell: youngandprofiting.co/4sTTg7T  YAP E279 with Sean Cannell: youngandprofiting.co/40zkF2M  YAP E316 with Kat Norton: youngandprofiting.co/4sejYYP  YAP E318 with Rudy Mawer: youngandprofiting.co/3PaS41e  YAP E291 with GaryVee: youngandprofiting.co/4dncWw6  YAP E130 with Jasmine Star: youngandprofiting.co/4sMkYTR  YAP E252 with Harley Finkelstein: youngandprofiting.co/4dp0nR0  YAPCreator Replay E1: youngandprofiting.co/4sMFe7E  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Digital Marketing, Storytelling, Advertising