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Marketing Strategy Academy with Jen Vazquez

Advertise on podcast: Marketing Strategy Academy with Jen Vazquez

Rating
★★★★★
5
from
54 reviews
This podcast has
323 episodes
Language
English
Date created
2018/05/05
Latest episode
2026/04/17
Average duration
14 min.
Release period
7 days

Description

🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee. We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the power of AI. Plus, we’re all about repurposing content so you can maximize your efforts across every platform without burning out. We’ll also guide you through smart marketing workflows designed to help you work smarter, not harder, so you can get back to doing what you love. And it’s not just about the strategies—we’re bringing in mindset and organization experts to help you break through roadblocks, get organized, and take action with confidence. Tune in weekly for solo episodes and guest chats with marketing pros who’ve cracked the code and are here to help you do the same. Follow @marketingstrategyacademypod + @jenvazquezmedia on IG to engage with us!

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Check latest episodes from Marketing Strategy Academy with Jen Vazquez podcast


326 | Pinterest Analytics: Which Numbers Actually Matter (And Which Ones Are Lying to You)
2026/04/17
Send us Fan Mail If you’ve been on Pinterest for a few months and you’re not sure if it’s actually working, you’re probably looking at the wrong numbers. In this episode, I’m breaking down which Pinterest metrics actually matter for service providers, why monthly views are the most misunderstood number on the platform, and what a healthy growth timeline really looks like month by month. I’m also covering how to use Google Analytics alongside Pinterest analytics, the early positive signs that tell you your foundation is building, and when you should actually change your strategy versus hold steady. ALL LINKS MENTIONED: https://jenvazquez.com/pinterest-analytics-for-service-providers/ Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
325 | How to Find Pinterest Keywords That Actually Work (Step by Step)
2026/04/09
Send us Fan Mail If your content isn’t showing up on Pinterest, keywords are probably why. The good news is that Pinterest actually makes keyword research easier than almost any other platform. You just have to know where to look. In this episode, I’m walking you through exactly how to find Pinterest keywords, the 7 places you need to put them, how to avoid the keyword stuffing trap, and why local and global keywords both matter for service providers. Plus, how often you should refresh your keyword research so your content keeps compounding. ALL THE LINKS MENTIONED  Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
324 | How to Build a Pinterest Strategy from Scratch (For Service Providers, Not Bloggers)
2026/04/03
Send us Fan Mail If you’ve been putting off Pinterest because you don’t know where to start, this episode is going to change that. I’m walking you through exactly how to build a Pinterest strategy from scratch, specifically for service providers. Not bloggers. Not product businesses. Almost all Pinterest advice out there is built for blogging businesses, and it doesn’t translate when you’re selling a service. I’m breaking down the 6 steps you need, from clarifying your message and optimizing your profile to building keyword-rich boards, creating searchable content, and connecting Pinterest to your larger marketing system. Plus the common mistakes that trip people up and the realistic timeline for results. ALL THE LINKS: https://jenvazquez.com/how-to-build-a-pinterest-strategy/ The Climb with Cherie Clonan The Climb is a podcast for people building something meaningful and finding their..Listen on: Apple Podcasts   Spotify Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
323 | Pinterest Spring 2026 Trend Report: What It Means for Your Marketing (and How to Use It)
2026/03/31
Send us Fan Mail Pinterest just dropped their Spring 2026 Trend Report, and if you're a service provider wondering what to create, pin, or blog about this season, this is the episode you need. I'm breaking down all four major trends from the report, backed by real search data from over 600 million Pinterest users. We're talking micro-makeovers (up 415%), comfort food over spring detoxes (eggplant parm is up 785%, and I'm here for it), tiny sanctuaries and intentional connection, and why spring cleaning is basically the new self-care. But I'm not just listing trends. I'm showing you exactly how to use each one in YOUR marketing, no matter what kind of service provider you are. Whether you're a photographer, coach, designer, or creative, you'll walk away knowing which keywords to use, what content to create, and how to position your offers so they match what people are already searching for on Pinterest right now. If you've been wondering what to pin this spring, this episode is your cheat sheet. See all the links mentioned  The Climb with Cherie Clonan The Climb is a podcast for people building something meaningful and finding their..Listen on: Apple Podcasts   Spotify Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
322 | Headshot vs. Brand Photography: Which One Do You Actually Need?
2026/03/27
Send us Fan Mail If you've ever been confused about whether you need a headshot session or a full brand photography session, this episode is for you. Today I'm breaking down the real difference between a headshot and brand photography, and more importantly, which one actually supports your marketing as a service provider. I'm sharing a real client example, the one question you should ask yourself before booking, and what to look for in a photographer who actually plans around your content and business goals. If you're building a business online, a headshot alone probably isn't going to cut it. Let's talk about why. Resources: Book a Brand Photography Session I have Visibility Shoots (brand mini sessions) coming up! April at Santana Row and May in  studio.Book a Discovery CallBrand Photography Workbook and ChecklistSupport the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
321 | The Simple Marketing Workflow That Replaces Starting Over Every Week
2026/03/18
Send us Fan Mail If marketing feels like you’re rebuilding from scratch every single week, this episode is for you. I’m walking you through the exact 3-step marketing workflow I use with every client — and it works whether you’re a photographer, coach, designer, or any other service provider. We’re talking about why “what should I post” is the question that’s draining your energy, how to build your entire week around one core piece of content, and why the goal is actually to make your marketing feel boring. Because boring is sustainable, and sustainable is what books clients. ALL THE LINKS: https://jenvazquez.com/the-simple-marketing-workflow-for-service-providers/ Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
320 | Why Pinterest Courses Don’t Work (And What Actually Gets Results)
2026/03/12
Send us Fan Mail If you’ve taken a Pinterest course and still aren’t seeing traffic or clients, this episode is going to feel really validating. I’m breaking down why most Pinterest courses don’t actually work for service-based business owners — and it’s not because the courses are bad or because you’re doing something wrong. I’m sharing a real client story about what happened when we stopped piling on more information and started implementing a strategy built around her actual business and life. Plus, the one deeper question you should be asking new clients that completely changes how you track where leads are really coming from. 🎓 Register for my FREE Pinterest Masterclass: learn.jenvazquez.com/free-pinterest-masterclass Watch or read here: https://jenvazquez.com/why-pinterest-courses-dont-work/ Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
319 | Evergreen Marketing for Service Providers: Build a System That Brings Leads Without Daily Posting
2026/03/04
Send us Fan Mail If marketing feels heavier than it should, this episode explains why. Most service providers are building around effort instead of infrastructure. In this episode, I break down what evergreen marketing actually is (and what it’s not), and the four parts of a predictable marketing system: clear positioning, one primary traffic source, a repeatable content engine, and a clear conversion path. Evergreen doesn’t mean passive. It means predictable. If you want leads without relying on daily posting, this is the structure that makes that possible. Book a Discovery Call: https://jenvazquez.com/discovery Blog: https://jenvazquez.com/evergreen-marketing-system-service-providers/ Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
318 | When Beautiful Photos Still Don’t Lead to Sales
2026/02/25
Send us Fan Mail If your brand or product photos look good but don’t seem to lead to bookings or sales, the issue probably isn’t quality. It’s a strategy. In this episode, I break down how photos influence buying decisions before anyone reads a single word, and why alignment matters more than perfection. If you’re a service provider or product-based business, this will help you see your images as marketing tools — not just pretty visuals. If you’re ready for photos that actually support your business, explore working together. See more photos: https://jenvazquez.com/why-your-brand-photos-arent-converting/ Resources: Book a Brand Photography Session I have Visibility Shoots (brand mini sessions) coming up! April at Santana Row and May in  studio.Book a Discovery CallBrand Photography Workbook and ChecklistSupport the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
317 | Why More Content Isn’t Fixing Your Marketing
2026/02/18
Send us Fan Mail If you’ve been posting more but seeing less clarity, less traction, and more burnout — this episode is for you. We’re talking about why volume doesn’t build trust, why platforms don’t reward “more” the way you think they do, and what actually creates growth: clarity, focus, and a repeatable marketing system. If you’re ready for marketing that feels lighter and more aligned, press play. The Creative Marketing Summit is next week - don't miss your free ticket.   ALL THE LINKS: https://jenvazquez.com/why-more-content-isnt-fixing-your-marketing/ Want help? Book a call:  https:jenvazquez.com/discovery Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
316 | Why Pinterest Feels Overwhelming (And What’s Actually Causing It)
2026/02/11
Send us Fan Mail If Pinterest feels heavy or confusing, this episode will help you understand why. We’re talking about the real cause of overwhelm — unclear messaging, scattered content, and trying to follow every single tip you hear. You’ll learn why Pinterest works best when you solve one clear problem for one clear person, and how narrowing your strategy creates momentum. If you’re ready to simplify your visibility plan, this one’s for you. ALL THE LINKS: https://jenvazquez.com/why-pinterest-feels-overwhelming/ Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
315 | Why Pinterest Feels Slow — And Why That Means It’s Working
2026/02/04
Send us Fan Mail Pinterest feels slow for a reason — and it’s not because it’s broken. In this episode, Jen Vazquez explains why quiet growth on Pinterest is normal, how Pinterest actually works as a search platform, and why sticking with it leads to long-term traffic and clients. ALL LINKS MENTIONED: https://jenvazquez.com/why-pinterest-feels-slow/ Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
314 | Using Neuromarketing to Build a Standout Brand with Nicole Powell
2026/02/01
Send us Fan Mail Are you accidentally making your brand harder to buy from? In this guest interview, Jen talks with Nicole Powell, founder of Halcon Marketing, about neuromarketing—how the brain processes marketing messages and why most buying decisions happen before people can explain them. You’ll learn what neuromarketing actually is, the “curse of knowledge” mistake that makes messaging confusing, and why some offers need facts + ROI more than emotional storytelling. Nicole also shares practical advice for standing out in crowded markets, using data without fear, and doing audience research that actually improves conversions. Plus, Nicole shares a free guide + workbook with five neuromarketing secrets you can apply to your brand right away. ALL LINKS: https://jenvazquez.com/neuromarketing-for-service-businesses/ The Climb with Cherie Clonan The Climb is a podcast for people building something meaningful and finding their..Listen on: Apple Podcasts   Spotify Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
313 | Why Brand Photography Matters More Than Ever
2026/01/28
Send us Fan Mail Brand photography isn’t just about aesthetics — it’s about marketing clarity. In this episode, Jen explains why the right photos help people trust faster, click with confidence, and connect with your brand across every platform. Resources: Book a Brand Photography Session I have Visibility Shoots (brand mini sessions) coming up! April at Santana Row and May in  studio.Book a Discovery CallBrand Photography Workbook and ChecklistSupport the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
312 | Why Pinterest Rewards Simple, Boring Strategies That Actually Work
2026/01/21
Send us Fan Mail Pinterest doesn’t reward doing more — it rewards clarity. In this episode, Jen explains why simple, “boring” Pinterest strategies actually work better, how consistency beats intensity, and what Pinterest really needs to understand your content. Perfect for service providers who want steady traffic without constant overwhelm. ALL THE LINKS: https://jenvazquez.com/why-pinterest-works-better-when-your-strategy-is-boring-and-simple/ Support the show FREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social  🎓 Free Pinterest Masterclass: If Pinterest has ever felt confusing or like a lot of work for very little return, this free masterclass is for you. Learn why most service providers get Pinterest wrong and how to attract clients in about an hour a week.  👉 https://learn.jenvazquez.com/free-pinterest-masterclass Need a Pinterest Manager or Podcast Manager or Marketing Coach?: https://jenvazquez.com/discovery📌 FREE Marketing Resources: https://learn.jenvazquez.com/resourcesAgency Website: https://jenvazquez.comFREE Community  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

Podcast reviews

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5 out of 5
54 reviews
★★★★★
dashofsocial 2025/10/06
Almost 300 episodes of amazingness!
Jen’s podcast is SO GOOD. With almost 300 episodes published to date, I feel like I learn something new every time I listen… and I’ve been in business...
★★★★★
LaurenGConsulting 2025/09/08
Finally, marketing advice that actually works!
Jen delivers solid marketing strategies that actually work for small businesses. I always walk away with at least one thing I can try immediately. Hig...
★★★★★
Kinsana78 2025/09/04
Jen is AMAZING
I had the pleasure of being on Marketing Strategy Academy with Jen, an absolute pro. Jen knows her stuff, so generously offers her time and platform ...
★★★★★
J BowersAK 2025/08/07
Pinterest Queen
I love this podcast! Gives great advice and actionable info on Pinterest to drive traffic and revenue for small business! Well done
★★★★★
outofthebkx 2025/06/11
Great guests + a great host = Awesome Sauce!
I love everything about this podcast. The caliber of guests who actually offer valuable insights and information is phenomenal. And Jen is a true pro ...
★★★★★
Fempreneur Empire 2025/05/21
Intimate and practical
The conversations illuminate what every entrepreneur needs to know - what actually goes on behind the scenes, beyond the highlight reel, to create a b...
★★★★★
NotTodayNope0 2025/03/25
Great practical and tactical pods
Jen makes it feel possible to succeed as an entrepreneur, even solo, even given the major challenges and fast movement required by an ever-evolving so...
★★★★★
_doremi101 2025/03/16
💎💎💎
A great mix of short bingeable episodes and longer more in depth interviews. Actionable, insightful, inspiring, checks all the boxes! With such a vari...
★★★★★
jessrhodesbiz 2025/02/06
Love Jen’s enthusiasm!
It’s so clear that Jen is genuinely interested in what she’s talking about! Her joy and engagement in the interviews are what make this podcast fun to...
★★★★★
ZealCast Studios 2024/09/30
Valuable Guests!
Jen’s episodes with her guests are so valuable! They are truly experts in their industries and they offer such tangible tips that we can take away and...
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