Advertise on podcast: Under the Influence Podcast

In this premier episode of the brand new series, Eckis Edge, Whitney introduces her digital twin! Whitney’s very own twin, who will be leading the charge on the Eckis Edge series on the podcast. Highlights: Embracing the new era of AI, Whitney introduces a groundbreaking addition to the Eckis Edge series: her Digital Twin.Diving into the concept of digital twins, their role in our modern era, and their fascinating intersection with podcasting.An exclusive behind-the-scenes look at how 52 Podcasts makes AI-powered podcasting a reality.A reflection on the evolutionary journey of "Under The Influence" and why it’s branching out with "Eckis Edge".Exploring the surge of AI in entrepreneurship and its transformative impact on daily operations. ** 🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis 👀 Follow Whitney’s journey on social Instagram: https://www.instagram.com/whitneyeckisLinkedIn: https://www.linkedin.com/in/whitneyeckisTikTok: https://www.tiktok.com/@whitneyeckis This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

Anna Crowe is the founder and CEO of Crowe PR, a recognized public relations expert, best-selling author, speaker, and marketing faculty. For over 20 years, she has represented iconic brands around the globe, pivoting from a Big 4 CPA track to founding and scaling a national public relations agency. In addition to leading Crowe and ensuring client success, Anna is president elect (and first elected female president) of the San Diego Chapter of the Entrepreneurs Organization and is an active member of the PEERS Network and digital wellness non-profit Half The Story. She is also an adjunct marketing professor at the University of San Diego’s Knauss School of Business. Her focus on developing extraordinary leaders and helping organizations thrive has led to several notable recognitions, including CEO of the Year, Best Places to Work, Women Who Mean Business, PR Team of the Year, Inc. 5000, and more. Today we chat: The acquisition of Eckis MarketingAnna’s backgroundProving ROI in marketing and PRWhat is the Entrepreneurial Operating System?Anna’s favorite entrepreneurial practices Connect with Anna: Follow Anna on Instagram: @acroweprConnect with Anna on LinkedIn: @annacroweBuy Anna’s book Get Real: Shop on AmazonCheck out Crowe PR: crowepr.comFollow Crowe PR on Instagram: @crowepr Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.pod More information about the show + businesses: whitneyeckis.com

Yep, you read that right. Eckis Marketing, my business of the last 6 years, has officially been sold. Holy shit! In today’s episode, I reflect on the ups, downs, and lessons I’ve learned while running the agency and chat about my vision for the future of Eckis Marketing, now in the hands of the esteemed Anna Crowe of Crowe PR. Stay tuned for my follow-up episode with Anna herself! Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.pod More information about the show + businesses: whitneyeckis.com

In 2022, Austin Wiberg and Hannah Minardi, college friends turned business partners, saw a gap in the ever-growing personal care space. Together they launched Standard Self Care to create high-performance personal care products with formulas you can have the highest confidence in. Today they continue to empower consumers' self-care rituals through transparency and education woven into the DNA of their products. Use code: INFLUENCE40 for 40% off your first purchase at standardselfcare.com This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Hannah and Austin: Shop Standard Self Care: standardselfcare.comFollow Standard Self Care on Instagram: @standardselfcareFollow Standard Self Care on TikTok: @standardselfcareFollow Hannah on Instagram: @hannahminardiFollow Austin on Instagram: @thegoatofthegram Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

2023 was… a year. A lot of shit went down and a lot of mistakes were made. But you know what comes with making mistakes? Lessons. Although this year put me through the wringer, it also taught me some invaluable learnings that I wouldn’t trade for the world. Today I discuss: Being quick but not hurryingBeing cautious of pretty wordsAll you get in the end is youLearning yourself so you know what is b******t and what isn’tTaking care of YOUAccepting your f**k ups This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

The holiday season is here, and if you need any last-minute gift ideas for your friends and family, I've got you covered. Today, I'm sharing my ultimate holiday wish list, which includes all my favorites and must-haves that I've been obsessing over in 2023. Links: Oura RingBirkenstocksIce RollerShop CollectedNotionFoundersCardWalking TreadmillOctoBuddyJust Thrive ProbioticMiss LymphClassPassTSA Pre CheckErin Fader Jewelry This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

As a Cornell University graduate working for a hyper-growth tech startup, everything seemed great on paper for Meghan Swidler. But she often found herself feeling disconnected, lethargic, lonely, anxious, and low energy. After meeting with a naturopath who changed her life, she set out to change her own habits and transform her body and mind through food, movement, mental/emotional well-being, and spiritual growth. She took a leap of faith and turned her passion into a profession by becoming a Holistic Nutrition Health Coach and Wellness Consultant with a focus on gut health, hormone health, cleansing and detoxification, and cellular regeneration. She now helps individuals and companies in their own transformational journeys towards better holistic health and wellness, which is the foundation of an abundant life. Today we talk about: How Megan left her venture capitalist job to follow her dreamUsing fear as a compass instead of running away from itThe connection between your mental and physical healthThe physical effects of stress on the bodyHolistic tools to lower your cortisol levels and decrease stressMeghan’s book, "From Within": the ultimate handbook for living a healthier, happier lifeFollowing your intuition and trusting your gutWhat does influence mean to Meghan? This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Meghan: Follow Meghan on Instagram: @thatplantbasedgalConnect with Meghan on LinkedIn: @meghanswidlerPurchase Meghan’s book: From WithinBook a free 1:1 with Meghan: Coaching ConsultationTry Open for FREE for 30 days with code: MEGHAN30 Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

Katie founded Love Sweat Fitness to help women feel good faster and never be alone in their health and fitness journey. After losing 45 lbs and transforming her life, she was inspired to create a supportive online community and develop game-changing products that have made a splash in the health and wellness industry. Her husband and business partner, Ryan Dunlop, co-founded LSF with Katie after years in the CPG space, leading marketing and sales at brands such as PepsiCo and Evian water. Together, they have built a 7-figure business dedicated to supporting women across the world. Use code BFVIP for 25% off all Love Sweat Fitness products sitewide! Click here to shop now! Today we talk about: How Katie’s fitness journey began and the start of Love Sweat FitnessHow Katie and Ryan met online and started their side hustleTips for Working with Your Romantic PartnerThe story behind developing the best-selling adaptogen blendHow to scale from side hustle to 7-figure businessScaling with your community instead of leaving them behindJumping on trends vs. keeping to your core platformsWhat’s next in 2024 for Love Sweat Fitness?What does influence mean to Katie and Ryan? This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Katie and Ryan: Follow Love Sweat Fitness on Instagram: @lovesweatfitnessFollow Katie on Instagram: @katiedunlopFollow Ryan on Instagram: @ryandunlopJoin the 21 Day Holiday Survival ChallengeWatch Love Sweat Fitness on YouTube: @LoveSweatFitnessShop Love Sweat Fitness: lovesweatfitness.com Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

In less than 4 years, Danielle Canty went from a small-town chiropractor to building one of the largest self-development brands in the world. As co-founder of Bossbabe, she has inspired over 4 million women to live more impactful lives and create incredibly successful businesses. She’s an expert in all things marketing, social media, and growth strategy and is sharing her best tips and tricks on how to create your own 7-figure success story. Today we talk about: Feeling lonely as a female entrepreneurMale dominance in entrepreneurshipHow Bossbabe got startedLeaving Bossbabe and what’s next for DanielleWhy you don’t need to have a persona brand to be successfulAuthenticity, saturation, and high-quality content on social mediaThe importance of community when selling on social mediaWhat does influence mean to Danielle? This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Danielle: Follow Danielle on Instagram: @daniellecantySign up for Danielle’s newsletter: The Two PercentSign up for Danielle’s FREE live training: How To Turn What You Love Into A Highly Profitable Recurring Revenue Business In The Next 30 Days Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

In this episode of the Under the Influence podcast, host Whitney Eckis interviews Ayesha Sehra, the founder and CEO of Grow the Social, a PR agency based in LA. Ayesha shares her journey of coming to the United States from Canada and starting her own business. She discusses the challenges she faced in obtaining a visa and the determination and hustle it took to make her dreams a reality. Ayesha also talks about her podcast, Coffee and a Good Vibe, and how it started as a way to share her conversations with founders and thought leaders in the industry. She explains how the podcast has evolved into an experiential podcast, with live events that bring together influencers, brands, and creators. Ayesha emphasizes the importance of adding value in relationships and how it has been a key factor in building her network and attracting clients. The conversation then shifts to the future of marketing and PR in today's age. Ayesha believes that the creator economy is here to stay and that there is still plenty of opportunity for brands and influencers to collaborate. She emphasizes the importance of mindset and having an abundant mentality when it comes to business and networking. To connect with Ayesha and learn more about her work, you can find her on Instagram at @ayeshasehra and her podcast, Coffee and a Good Vibe, on all podcasting platforms. She also hosts events in LA and New York, so be sure to check out her website for upcoming events. Overall, this episode provides valuable insights into Ayesha's entrepreneurial journey, the power of influence, and the future of marketing and PR. We also talk about: What it's like coming from Canada and starting a business in the United States. How she started her PR agency Why building relationships is so impactful for your business How reframing your mindset ultimately leads to you and your business' success This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Ayesha: Follow Ayesha on Instagram: @ayeshasehra Follow Ayesha's Podcast: @coffeeandagoodvibe Connect with Whitney: Follow Whitney on Instagram: @whitneyeckis Follow Whitney on TikTok: @whitneyeckis Follow Under the Influence on Instagram: @undertheinfluence.pod Follow Eckis Marketing on Instagram: @eckismarketing Follow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

Last month I threw myself the most epic “Death to a Decade” birthday event for my upcoming 30th birthday. That’s right, I said event, not party. From conception, planning, logo design, photoshoots, speeches, and more, in today’s episode, I’m spilling the tea on how I did it all and the amazing people who helped me along the way. If you want to plan your own epic birthday event, this episode is for you! We also talk about: The “why” behind my “Death to a Decade” partyThe design and branding processThe photoshootThe partyThe merchThe friends and familyAdvice for throwing your own birthday event This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com

Jake Karls, co-founder of the vegan chocolate brand, Mid-Day Squares, along with his sister and brother-in-law, calls himself the "rainmaker" and resident Social-Personality. In 2018, the trio embarked on a mission to craft the world's inaugural Functional Chocolate Bars, aptly described as "everything a chocolate bar isn't, everything a protein bar aspires to be.” The social skills he acquired from running his clothing brand became a strength for Mid-Day Squares, their commitment to radical authenticity and showing the good, the bad, and the ugly. He makes noise, builds relationships, and spreads the love. We also talk about: Building trust as a brandCreating loyal fans instead of customersThe power of storytelling in marketingShowing the good, the bad, and the uglyTreating your brand like a reality showShould every brand practice radical transparency?Jake’s biggest learning lessons from being on social mediaDealing with criticism, haters, and negativityJake’s predictions for the future of CPG brandsWhat does influence mean to Jake? This show is supported by: Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off! Connect with Jake: Follow Jake on Instagram: @jakekarls_Follow Jake on LinkedIn: @jakekarlsFollow Mid-Day Squares on Instagram: @middaysquaresFollow Mid-Day Squares on TikTok: @middaysquaresShop Mid-Day Squares: middaysquares.com Connect with Whitney: Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsupr More information about the show + businesses: whitneyeckis.com