
Advertise on podcast: Marketing That Clicks
Rating
5from
This podcast has
98 episodes
Language
EnglishPublisher
Michael GubertiExplicit
No
Date created
2019/03/18
Latest episode
2026/06/10
Average duration
13 min.
Release period
67 days
Description
Discover cutting-edge marketing strategies to help your business reach more people. Learn the tactics that are helping Michael's clients connect with potential customers and grow their businesses. The host of the Marketing That Clicks podcast is Michael Guberti, marketing strategist and co-founder of Guberti Giving.
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Check latest episodes from Marketing That Clicks podcast
Spent $3,513.76 and generated over $103,600 for my client. 29X your ROI with this orthodontic marketing success story
2026/06/10
This basket of marketing strategies generated over 29X return on investment for one of my clients in the orthodontic industry.
Listen to the latest episode of the Marketing That Clicks podcast to learn how we achieved this outcome and what key success ingredients allowed us to invest $3,513.76 and generate at least approximately $103,600 for one of my clients in the orthodontic industry.
To promote your Invisalign service, braces offerings, and your orthodontic practice as a whole, book a discovery call to discover if we would be a good fit to work together at MichaelGuberti.com.
Listen to the podcast on Apple Podcasts, Spotify, TuneIn, or at https://michaelguberti.com/Orthodontics/
Get 5-star Google reviews 8X faster with this strategy
2026/06/04
I implemented the enhanced review collection strategy on Friday, February 13th, 2026, for my client in the orthodontic industry.
The enhanced review collection process has generated 13 5-star Google reviews in 111 days so far since that date. This is the fastest pace that the orthodontic practice has ever generated 5-star Google reviews.
The previous pace was approximately 1 new Google review every 2.5 months.
The current pace is approximately 1 new Google review every 8.5 days.
Therefore, we are generating Google reviews 8.2 times faster, an acceleration of 782%.
I respond to the patients on Google by thanking them for their reviews. The patients receive an email from Google saying that the orthodontic practice responded to them.
Among other ranking factors, Google measures how quickly businesses respond to Google reviews.
Listen to the latest episode of the Marketing That Clicks podcast to learn how I implemented the strategy, its details, and what made the difference in taking my client from getting a new 5-star Google review every 2.5 months to getting a new 5-star Google review every 8.5 days.
To enhance your review collection strategy and Google review acquisition plan, book a discovery call to discover if we would be a good fit to work together at MichaelGuberti.com.
Part 2: How to Increase Attendance at Your In-Person Events
2025/06/12
In-person events offer a unique opportunity to build stronger connections with clients face-to-face. While your clients have seen your emails, texts, and social media posts, meeting in person helps them put a face to your business and create positive memories with your brand. This fosters rapport and enhances the know, like, and trust factor for your practice.
Ready to have your digital marketing professionally handled for you?
Visit MichaelGuberti.com, complete the form, and we'll reach out to discuss if we're a good fit to collaborate.
Part 1: How to Boost Attendance At Your In-Person Events
2025/05/14
In-person events allow you to deepen your relationships with clients face-to-face. Your clients have received your emails and texts and seen your social media posts. In-person events allow your clients to assign a face to your business and associate a positive memory to your brand, strengthening rapport and the know, like, and trust factor for your practice.
Are you interested in having your digital marketing done for you?
Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.
Analyzing the Clientele of the Medical Aesthetics Industry: Who is Investing in These Beauty Services?
2025/04/08
The global medical aesthetics industry was worth an estimated 25.4 billion dollars in 2023. The market is projected to grow to 67.8 billion dollars by 2032. Who are the clients powering this industry's growth? The majority of medical aesthetics clients are women. That classification has remained consistent, with females comprising 87% of the market in 2019 and 88% in 2022. 78% of those women are under the age of 55. The most sizable portion of the market is women between the ages of 35 and 54. Here is the breakdown:
Women 35 - 54 years old = 52% of the market.
Women 18 - 34 years old = 26% of the market.
Women 55+ years old = 22% of the market.
Are you interested in having your digital marketing done for you?
Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.
Lead-Focused Meta Ads: This Promotional Tactic Is Working Well For My Clients Right Now
2025/03/18
Discover what tactics are working for my clients right now. The promotional blueprint involves paid ad campaigns on Instagram, Facebook, and a strategic follow up process.
Unlock a year's worth of revenue-enhancing emails and texts for only $97! Offer expires on March 19th at 11:59 pm ET. Learn more here: https://michaelguberti.com/promo/
Why Your Med Spa Needs This $97 Marketing Toolkit to Boost Revenue
2025/03/11
Ready to stop guessing about what to write, and start growing your med spa instead? In this episode, I'm discussing a must-have resource: A Year's Worth of High-Performing Emails and Text Messages Designed to Generate Consultations and Revenue for Your Practice.
For just $97 ($1,500 value), you get 52 weeks of proven, customizable messages designed to fill your appointment book, boost profits, and keep clients coming back. I'll break down why this toolkit is the secret weapon your business needs and how one new client can cover the cost tenfold.
Don't wait — grab it now at https://michaelguberti.com/year/ and start making progress. Click the link and invest in your success today!
Case study: From $600,000 per year to $1.6 million per year | My client's transformation
2025/02/20
My client more than doubled their revenue in 5 years.
Tune in to this week's podcast to discover what marketing strategies I implemented for my client to more than double their revenue in half a decade.
Keep an eye out for a sales-boosting resource we'll soon offer, designed to help you increase revenue using proven strategies that are working well for my clients right now.
In the meantime, would you like your digital marketing done for you?
Visit MichaelGuberti.com, complete the form, and we'll reach out to discuss whether we're a good fit to collaborate.
The Core 4 Strategies That Are Helping My Clients Succeed Right Now
2025/02/05
Among all the different strategies that a business can implement to reach more potential customers and connect more often with its current ones, what tactics are working best for my clients right now?
In this podcast episode, discover the marketing success blueprint that is generating positive results for my clients.
Be on the lookout for a sales jumpstart resource that we will be offering that you can use to potentially increase sales, based on strategies that are currently delivering positive results for my clients.
In the meantime, are you interested in having your digital marketing done for you?
Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.
Boost customer trust with a podcast 🎙️
2024/12/11
According to Edison Research, 47% of the US population ages 12 and up listens to a podcast at least once a month. Podcasts can contribute to a brand's 'know, like and trust' factor. As a person listens to your podcast, they form an impression of your business.
I recently received the following message from an individual looking to grow their podcast. They said, "we need some help with growth. I also think be need help with branding."
Listen to this week's podcast, fittingly, to learn how to grow and brand your podcast! :)
Are you interested in having your digital marketing done for you?
Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.
Cutting through the noise: Innovative strategies to boost brand visibility
2024/11/23
Every day, people encounter hundreds, if not thousands, of messages, including ads, emails, texts, social posts, signs, videos, and more. With so much competition for attention, how can your business stand out?
Here are creative strategies to help your brand connect with your audience and rise above the noise.
Black Friday is approaching. Get ready to transform your med spa marketing strategy!
Starting this Black Friday, discover the proven strategies that seven-figure medical aesthetics practices use to grow, scale, and thrive. The Marketing Strategies of Med Spa Millionaires online course will equip you with actionable tools to elevate your practice, including:
✅ Email campaigns that build loyalty and drive revenue
✅ Social media tactics to convert followers into paying clients
✅ Text messaging strategies for fast, measurable results
✅ Google review strategies & SEO techniques to boost visibility and attract new clients
✅ Marketing calendars for seamless, year-round promotion
✅ In-person event marketing blueprints to generate excitement and bookings
This course isn't about theory—it's about real-world tactics that deliver results. Drawing on my 9+ years of experience helping medical practices succeed, I'll share strategies that bring in clients and keep them coming back.
⏳ Stay tuned for more details arriving in your inbox as Black Friday approaches!
Let's make 2025 your best year yet with a marketing plan designed for sustainable growth.
Don't just take it from me:
"What I have learned since Michael has been managing our marketing is that every week, when Michael puts out an ad, & the calls that come in — it's amazing to me because I had no idea, you know, anything about marketing until I started working here. The power of what is put on social media, it's just impressive: the power of what's being sent out there, and what the feedback is. It's just astonishing to me."
— Elaine H.
📣 There might even be a limited-time Black Friday special for the online course — stay tuned!
To join our email list, just email [email protected] saying that you want to receive email updates.
Have a great day.
Regards,
Michael Guberti
Marketing Strategist
Navigating Economic Challenges: Resilience Strategies for Small Businesses
2024/10/30
During economic uncertainty, customers' disposable income decreases, and small businesses must work harder to convey their value and justify their customers' investment.
To thrive in this environment, it's crucial to highlight your value proposition. Here are 5 strategies to help you succeed: https://michaelguberti.com/navigating-economic-challenges-resilience-strategies-for-small-businesses/
Are you interested in having your digital marketing done for you?
Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.
7 ways to grow your business with email marketing
2024/02/01
80% of small businesses use email marketing to help with customer retention.
Google and Yahoo will enforce new rules. To prepare for these changes, you need to add a setting called "dmarc" to your email settings.
Adding this information increases the chances of your marketing emails reaching the primary inbox for your clients who use Gmail or Yahoo. If you do not add this information, Gmail and Yahoo will reject the emails you try to send to your clients.
Discover how to prepare for these changes by watching this 4-minute video from Michael Guberti, digital marketing strategist.
For a one-time payment of $300, Michael is offering a 1-hour phone consultation where he will speak with you or your tech team to walk you through how to prepare for the changes.
Set yourself up for success and register for the phone call.
How to run a successful, engaging Instagram giveaway
2023/12/03
Discover the ingredients of a successful, engaging Instagram giveaway. Michael recently created, implemented and promoted an Instagram giveaway for one of his clients in the medical aesthetics industry. It generated positive feedback, and now he is sharing how you can do the same. Tune in for details!
High performing Black Friday specials for med spas
2023/11/21
Black Friday is a few days away! To have a successful Black Friday promotion, you need a great deal, a deadline, and a high-quality marketing strategy. There is no shortage of promotions for your clients to choose from. Your promotion needs to stand out from the crowd.
High-quality marketing makes the difference:
You need to remind your clients about your Black Friday message. Use your social media accounts, email marketing, website and other channels to promote your special.
Include this important note:
If applicable, include the following message in your promotion: "cannot be combined with any discounts, promotions, or memberships." Clients may try to combine multiple discounts, aka double-dip.
Give the perfect gift or treat yourself:
During the Christmas season and holiday season, people are buying gifts for their family members and friends. Include language in your promotion similar to "give the perfect gift to that special person in your life or treat yourself!"
Get inspiration from other businesses:
Do not reinvent the wheel. If other businesses have achieved success with their Black Friday promotions, learn from them and customize your promotion so it fits your business.
Listen to this episode to discover Black Friday promotions from other med spas.
Are you interested in having your digital marketing done for you?
Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.
Podcast reviews
Read Marketing That Clicks podcast reviews
Dfhsus 2021/03/27
Amazing Podcast and Host!
This is so engaging! I enjoyed this podcast very much. Michael is incredible and brings real and practical conversations we all can relate! I highly r...
YogafortheBrain 2021/03/19
Great host and Valuable Insights
Michael's engaging style and insightful interviews bring out the best tips in marketing from a broad spectrum of business owners. There's at least one...
George Emmaneul Mike 2019/05/01
This Podcast Will Grow Your Business
Michael Guberti has created an insightful, comprehensive blueprint for effectively marketing your business, sharing that information through his podca...
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