Advertise on podcast: The Brands On Brands Podcast

Ever feel like someone is talking… and just won't stop? Or worse—have you ever caught yourself doing it? In this episode, I break down why rambling can quietly damage your personal brand—and what to do instead if you want to come across as clear, confident, and engaging. Based on real-world conversations at meetings, conferences, and networking events, this episode shows you how small communication habits can make a big difference in how people perceive you. If you want to improve your communication skills, build a stronger personal brand, and leave better impressions in every interaction, this is a must-listen. 00:50 Three Ways It Hurts 01:00 Be Clear Not Confusing 02:22 Stop Being Selfish 03:14 Respect Their Time 04:47 Prep Your Talking Points 06:04 Pause And Ask Questions 07:41 Small Talk Has Value 08:45 Wrap Up Key Takeaways This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

How to Maximize Conferences: Pre-Event Prep, In-Event Strategy, and Post-Event Follow-Up We all know that conferences can feel awkward without a plan. Today we discuss the three-part framework to get more out of any event: pre-event, during the event, and after the event. 00:31 Why Events Feel Awkward 01:04 Three Phase Framework  01:43 Pre Event Research 03:06 Reach Out Beforehand 05:25 During Event Strategy 10:07 After Event Follow Up 12:40 Long Term Networking Mindset  This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Five Fast Ways to Build Credibility in Your Industry. Today we talk about five fast, accessible ways to build credibility and reputation in any industry without becoming a full-time creator. First, write original LinkedIn articles regularly (e.g., weekly) to develop a clear perspective and demonstrate thought leadership rather than relying on AI-generated posts. Second, join a local industry group or association to build relationships and stay informed on trends. Third, attend events—both local meetups and major conferences—to learn, network, and gather ideas to fuel future content. Fourth, turn your ideas into a speech or training and volunteer to present at group meetings; record the talk and repurpose clips for LinkedIn. Fifth, create a simple speaking pitch (title, description, key takeaways) to approach meetings, podcasts, publications, and other opportunities, building a searchable portfolio of proof. 00:00 Fast Credibility Framework 01:32 Tip 1 LinkedIn Articles 05:36 Tip 2 Join Associations  07:05 Tip 3 Attend Industry Events 08:40 Tip 4 Create a Talk 11:10 Tip 5 Build a Pitch 13:23 Wrap Up Five Steps This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Six Ways to Get Paid for Your Knowledge. This is how personal brands make money and grow. Today we talk about the best way coaches and creators can make money by sharing their expertise. We dive into six common revenue models including: Services (coaching, consulting, freelancing, agencies, audits, VIP days) Products (digital courses, templates, guides, physical books/journals/merch, and AI-enabled software/apps) Ads (sponsorships, brand deals, newsletter/podcast ads, YouTube AdSense) Deals (licensing/certifications, white-label training, syndication, brand licensing) Events (hosting retreats/masterminds/conferences or paid speaking/workshops) Subscriptions (paid newsletters, Patreon, memberships, masterminds) 00:00 Why Getting Paid Matters 01:34 The SPADES Framework 02:03 Services First Revenue 03:55 Scalable Products 07:11 Ads and Sponsorships 09:11 Deals and Licensing 11:24 Events and Speaking 13:30 Subscriptions and Recurring 15:27 Wrap Up and Next Steps This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Today, we talk to PR strategist and author Lauren Cabello about how nonfiction entrepreneurs, CEOs, founders, coaches, and speakers can use book PR to build a personal brand and sustained momentum rather than relying on Amazon sales alone. We dive deep into coordinating a book launch strategy, turning every placement into reusable marketing assets, how podcasts drive more sales, the value of traditional publishing for bookstore distribution, the changing landscape of AI search for authors, and building launch teams.  Learn more about Lauren at: https://laurencobello.com/ Get PR help from Lauren at: https://leveragewithmedia.com/ 00:48 What Author PR Includes 02:40 Building a Launch Plan 04:03 Keeping Momentum After Launch 05:06 PR for Speakers and Coaches 07:06 Earned Media vs Podcasts 09:04 Timing and Lead Time 12:03 Publishing Choices and Deals 12:33 When to Hire a Publicist 20:46 Three PR Needle Movers 25:41 Future of Book Promotion 32:16 Traditional Publishing Benefits  This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

How to Name Your Online Channels: Handles, Domains, and Brand Consistency. The episode explains how to choose and manage brand names across online platforms like LinkedIn, social profiles, YouTube, podcasts, newsletters, and websites. 00:00 Naming Your Online Brand 01:09 Claim Handles and Domains 03:01 Show Names and Searchability 04:21 Generic Plus Unique Words 06:12 Different Names for Different Places  08:19 Marketing Beats Clever Names 1 0:35 Simple Naming Checklist This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Shawn David Nelson didn't just build a furniture company — he built a brand. In this episode, I sit down with the Founder & CEO of Lovesac to talk about what it really takes to build a business from a college side hustle into a publicly traded company. We cover: • How Shawn turned a giant beanbag into a billion-dollar brand • The power of founder branding in today's media landscape • What most entrepreneurs get wrong about growth • Lessons from going public (Nasdaq) • Why personal brand still matters — even for large companies • Maintaining "top ambition with infinite patience" Shawn shares candid stories about early fame, business failures, scaling retail, celebrity partnerships, and what it takes to stay relevant in a fast-moving world. If you're building a personal brand, launching a company, or trying to grow beyond your current ceiling, this conversation is packed with insight. Learn more about Shawn David Nelson and Lovesac at: 🌐 https://www.shawndnelson.com 00:50 Founder-Led Branding Is Back (and Maybe Unavoidable) 05:15 Richard Branson's 'Rebel Billionaire': The Call That Changed Everything 10:38 The Hard-to-Measure Value of PR, Podcasts, and Personal Brand 16:35 Being Weird on Purpose: Why Lovesac Never Played the Furniture Playbook 23:48 Going All-In on DTC: Purging SKUs, Tesla-Inspired Stores & Scaling Ads 28:02 Fame as a Tool: Founder Brand, Purpose, and the Cost of Staying Visible 33:28 Why the Book & Podcast: CEO Priorities, Grinding for Compounding Results This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

In today's episode, we explore how first impressions are formed within the first 30 seconds of meeting someone. Through a real-life example from a content creator's meetup, we discuss the subtle behaviors that influence how we perceive others. Key takeaways include understanding that people decide how they feel before they decide what they think, and that initial interactions should prioritize making others feel at ease. 00:00 Introduction: The Power of First Impressions 00:29 Real-Life Example: Content Creator Meetup 01:40 The Subtlety of First Impressions 03:19 The Aha Moment: Group Introductions 05:11 Key Takeaways: Letting the Moment Breathe 05:36 Conclusion: The Feeling You Create This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Understanding the Iconic Personal Brand of Jean-Michel Basquiat with Doug Woodham. In this episode, Brandon sits down with Doug Woodham, author of 'Jean-Michel Basquiat: The Making of an Icon,' to delve into the fascinating life and lasting cultural impact of Jean-Michel Basquiat. From his early struggles as a homeless teenager to becoming one of the most valuable artists in history, Basquiat's journey is explored in depth. Woodham discusses the pivotal moments and relationships that shaped Basquiat's career, his bold and enigmatic art, and the strategic decisions that cemented his posthumous fame. 00:50 Introduction to Basquiat's Cultural Impact  04:06 The 2017 Sale and Its Global Impact 05:41 Licensing and Pop Culture Integration 10:48 Basquiat's Artistic Style and Influence 15:41 The Neo-Expressionism Movement 21:21 Early Struggles and Key Relationships 26:22 Navigating the Art World 32:43 Celebrity Endorsements and Market Resurgence This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

10-Day Visibility Sprint: Fast-Track Your Personal Brand. In this episode, learn how to build your personal brand in just 10 days with a step-by-step visibility sprint. Instead of overthinking and perfecting, the focus is on taking bold, actionable steps to gain immediate momentum and visibility. From defining your core message and optimizing profiles to sharing stories, engaging in conversations, and reflecting on outcomes, this guide offers a practical approach to becoming seen and building confidence. Join the sprint and start showing up boldly to grow your credibility and career. 00:31 The 10-Day Visibility Sprint Overview 01:19 Day 1: Define Your Message 01:44 Day 2: Optimize Your First Impression 01:57 Day 3: Post Your Why Story 02:13 Day 4: Show Proof of Value 02:25 Day 5: Join the Conversation 02:45 Day 6: Teach What You Know 03:01 Day 7: Show Your Personality 03:17 Day 8: Collaborate for Greater Reach 03:44 Day 9: Record a Mini Talk or Go Live 04:03 Day 10: Reflect and Repeat 04:27 Conclusion: Take Action and Get Visible This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Unlocking Virality: The Secrets to Going Viral with Austin Armstrong. In this episode, Austin Armstrong, creator, strategist, and author of 'Virality: Your Playbook for How to Use AI and Social Media Marketing to Go Viral and Get Paid,' shares insights on creating content that garners massive engagement. He discusses strategies for generating intrigue through titles, the importance of broad content, and constructing a successful content funnel. Armstrong delves into the concept of 'ethical clickbait,' the importance of authenticity, and how leveraging AI tools can enhance content creation. He also emphasizes the significance of using new forms of lead magnets like micro SaaS tools.  00:27 Meet Austin Armstrong: The Viral Content Expert 01:00 Secrets to Going Viral: Intrigue and Broad Appeal 04:06 The Power of Broad Content and Funnels 07:10 Crafting Content Strategies: Testing and Iteration 11:22 The Importance of Hooks and Curiosity Gaps 15:00 Balancing Authenticity and Strategy 20:35 Choosing the Right Social Media Platform  23:34 Leveraging AI for Content Strategy 31:09 The Future of Lead Magnets: Micro SaaS  37:26 Final Thoughts and Inspirations This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Building a Coaching Framework to Transform Your Personal Brand. In this episode of Brands On Brands, host Brandon Birkmeyer delves into the concept of building a robust coaching framework to enhance your personal brand. Brandon outlines his personal branding approach through three key components: message, community, and impact. He stresses the importance of creating your own unique coaching framework, testing and optimizing it, and ensuring it offers repeatable success for your clients. This episode is packed with actionable insights on developing a system that can consistently help others achieve their goals while also solidifying your expertise in your field. 00:00 Introduction and Overview 00:29 The Three Pillars of Personal Branding 01:52 Building Your Coaching Framework 02:54 Creating Your Unique Model 06:38 Testing and Optimizing Your Framework 07:57 Ensuring Consistent and Repeatable Success 15:36 Scaling Your Coaching Business 16:54 Conclusion and Final Thoughts This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

If I had to rebuild my personal brand from zero today, this is exactly what I'd do. In this solo episode, I break down the core principles, decisions, and habits that matter most when starting a personal brand from scratch—without an audience, without momentum, and without overcomplicating it. This isn't about platforms, hacks, or going viral. It's about clarity, consistency, and building credibility the right way from day one. 00:00 Starting from Zero: The Ultimate Personal Brand Rebuild 00:49 The Foundation: Clarity Over Niche 01:31 Building Proof: Helping and Documenting 02:25 Choosing Your Stage: Where to Showcase Your Value 03:35 Automation and Consistency: Creating a System 04:13 Collaboration: Leveraging Other Platforms 05:06 Final Thoughts: Visibility Over Virality This is the Brands On Brands Podcast with Brandon Birkmeyer Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Unlocking Digital Leadership: Embracing Your Online Presence with Kristi Piehl. In this episode, featuring Emmy Award-winning journalist and CEO of Media Minefield, Kristi Piehl, we delve into the critical importance of digital leadership in today's world. Kristi discusses how modern leaders need to be as comfortable with online platforms and social media as past leaders were with traditional communication methods. This engaging conversation covers the importance of owning your story, overcoming the fear of posting, and using social media as a force for good. Kristi also shares personal anecdotes and practical examples from her book, 'Flip Your Script,' providing a comprehensive guide to building an authentic and impactful digital presence. 01:30 The Importance of Digital Leadership  03:29 Personal Branding and Storytelling  05:24 Creating Authentic Content 09:28 The Power of Vulnerability and Authenticity  16:25 Leveraging Social Media for Good 31:00 Final Thoughts and Encouragement This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter

Transform Your Personal Brand with a 3-Minute Daily Reflection. In this video, we explore a transformative three-minute daily reflection habit that can help you grow your personal brand without needing a complex content strategy or additional time. By taking just three minutes each morning to reflect on your day and capture your thoughts, you can generate authentic content that connects with your audience. This habit involves three steps: reflect, record, and reuse. Utilizing tools like AI for transcription, you can easily turn your reflections into various forms of content. Over time, this consistent practice not only builds a wealth of content ideas but also enhances your credibility and visibility. Start today to see the impact of intentional reflection on your personal brand. 00:18 The Power of Reflection  01:13 The Three-Step Reflection Process 02:12 Turning Reflections into Content 03:12 The Long-Term Benefits 04:00 Final Thoughts This is the Brands On Brands Podcast with Brandon Birkmeyer Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter