Advertise on podcast: The True Sales Podcast: Selling with Honesty, Consistency & Confidence

Many people are reluctant sellers. Even seasoned salespeople sometimes feel uncomfortable sharing their strengths with potential clients, never mind the occasional salesperson who really doesn't like to shout from the rooftops about what they do!  If you find yourself a bit tongue-tied pitching yourself at networking events, in meetings or over the phone, this episode will help you. If you're a non-salesperson who has to sell yourself or your business in order to deliver what you're great at but find it difficult, tune in.  Host Paul Owen will share with you a tip to help the slightly more reluctant salespeople, perhaps some of whom suffer from imposter syndrome.  If you have expertise but find it difficult to express it in sales conversations, Paul's tip will help you immediately.  Enjoy the show.  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

Closing is not - as often claimed - the secret to sales success. But it does matter. It's not the secret because you don't rescue a bad sales conversation with a great close. But it matters because you can have a good sales conversation and waste it by closing badly. This is not only the most common closing mistake in telesales but also the most frustrating. All the hard work has been done! Join host, Paul Owen, as he shares the details on this common mistake and gives the simple change you can make tomorrow to improve this part of your sales calls.  Enjoy the show.  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

There are many different ways to sell - it's one of the best things about sales though it also creates some problems in training sales teams. In this short solo episode, host Paul Owen shares his thoughts on the balance between methodology, delivery and learner participation. Is one sales methodology the clear winner? Or is the answer to consistent sales success something else entirely?  Enjoy the show! (and listen out for the special offer at the end) Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

Education is broken. It has been for years. That broken model is often replicated in the training world, for sales and others. This leads to unproductive training programmes, a lack of positive change and a growing disenchantment with learning. This is a problem we need to fix. This is a problem we can fix. Join host Paul Owen in this solo episode as he makes clear the problems of the broken model, the knock-on effects for workplace training and how a lesson from Taylor Swift can turn the tide. In addition, Paul offers all podcast listeners to chance to pre-register for an exciting new initiative from True Sales, launching soon. Tune in for full details.  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

Can you make yourself more likeable? And, if you can, does it matter in sales?… In this solo episode, host Paul Owen answers both questions based around the many years of research into likeability done by social scientists. If you think that likeability either happens or doesn’t, think again. You’re about to find out that there are 5 factors that foster likeability. And each of them is under your control. Enjoy! Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

One of the happiest, most successful remote sales teams we have ever seen is run by Sian Burton, Commercial Director of Kyero, the leading international property portal. Join host Paul Owen as he spends an engaging half hour with Sian to find out her sales management secrets. With teams based across 5 countries and speaking many languages, the challenges of recruitment, onboarding, training, managing and motivating are great. Yet the ability of Sian and her management team to do it well (for over 13 years, way before Covid!) has seen the Kyero team grow ten-fold in her time with the company. Sian will share her insights across several key sales management areas:  Remote recruitment Onboarding online Creating and sustaining company cultureTraining and coaching via Teams Managing and motivating across the miles If you'd like to contact Sian and her team at Kyero, you can find her direct on LinkedIn or via the Kyero website: www.kyero.com (where you can also view 1 million international properties for sale!).  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

When we ask people the Number 1 benefit of great sales questioning, few people get the answer right. Yes, of course, we ask questions of a potential client to understand their needs and work out if we can help. But there is a lot more to it. In this short solo episode, host Paul Owen shares the one benefit that is the most powerful and the most overlooked in the world of sales.  Of course, we make mention of other benefits of questions:  Building rapport - people enjoy talking, especially about themselves, and this builds a connectionLearning their language - we all use English differentlyControlling the conversation - questions are the conversational signpostsMaking our lives easier - when they're talking, we can relax and listen carefully Making them think - a client, asked good questions, has to think. This is key to a productive use of their time and oursBut the focus in this episode is on one other benefit. The idea shared in this episode will not only change how you communicate in your sales conversations and your business meetings; it will probably change the communication in your personal life too.  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

A large percentage of many sales teams are underperforming. Not only now but on an ongoing basis. Why is that the case? Why do we accept this? What are we doing to address this consistent sales under-performance? Our guest Richard Washington, Founder and MD of Tick Talent, built a large and successful tech sales operation himself several years ago and now helps scaling tech teams to find the top sales talent in their market. He has strong views on 3 key mistakes made by companies as they scale up: not just in they try to attract talent and hire it but the way they motivate sales teams, coach them and manage them. Join him in this episode as he shares with host Paul Owen the Top 3 Sales Mistakes he sees in scaling teams. We are confident you will find Richard's engaging style a joy to listen to and his clarity about business success will enlighten you. He'll probably make you smile too!  Tune in. We look forward to hearing your feedback.  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

In many markets, it's tough right now. Stop worrying about it. Stop complaining. And take action. The danger, in more challenging times, is that we pause to analyse and stay in analysis phase for too long. Understanding the data and making plans are both important, of course, but it has to lead to action. So what actions will help you. In this short solo episode, host Paul Owen shares 3 simple sales strategies that will help any company open up quick sales opportunities right now. Tune in for 6 minutes, take on board the ideas and then get busy.  Time to end the Analysis Paralysis and get busy selling!  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

So many of us hate networking. Even amongst those that don't mind networking, many do it badly. There is one major reason why this is either the least favourite or the worst delivered business generation platform: WE MISUNDERSTAND NETWORKING. In this solo episode, your host Paul Owen will share the networking mistakes he made over many years. He will also challenge you to think again about the point of networking: What are we actually trying to do at an event? The answer does not involve the words 'Sell' or 'Pitch'.  In just 10 minutes of listening time, you will learn:  How to re-frame the whole concept of networkingWays to feel more relaxed about attending A process to make the experience more enjoyable (for you AND those you meet)A result that will give you more value for the time spent thereEnjoy the show - and your future networking events!  Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

What is the worst answer in sales? And why is it the worst answer? In this short solo episode, host Paul Owen shares his thoughts on these questions. We all think we know the worst answer in sales but, in many cases, we're wrong.   Tune in to hear:  The 4 reasons why 'The Worst Answer' will kill your sales successThe better answer you should seek instead (yes, we all know, is the best one!)How to switch your mindset to make the adjustment The differences this will make to the way you sell Closing is NOT the secret of sales success in the way it is often viewed. But it is important to do it well. This insight will help you do it better.  Enjoy the show.   Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.

It's not what you know that makes you successful. It's what you do. There's a huge misunderstanding about knowledge vs action. "Knowledge is power" the cliche tells us. No, it's not. The implementation of knowledge is power. This is hugely overlooked in the world of sales and many others. Including medicine.  The world of surgery had an opportunity to transform itself through a simple checklist. Yet, despite compelling results, the challenges it solved remain prevalent in surgery today. What can sales professionals learn from the world of surgery?   What are the simple steps between knowledge known and knowledge in action? In this solo episode, host Paul Owen shares a sales lesson from the world of surgery and gives listeners 2 quick, simple ideas to turn knowledge into meaningful action.  Enjoy the show.   Thanks for listening! If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes. If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.