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Slow & Steady

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Rating
★★★★★
4.6
from
5 reviews
This podcast has
250 episodes
Language
English
Date created
2019/08/03
Latest episode
2026/10/01
Average duration
44 min.
Release period
17 days

Description

Join us as we share what it's like to build and launch a bootstrapped startup while working for yourself full-time. Benedikt is working on Userlist, and Benedicte is establishing herself as a Gatsby expert and developer advocate for hire.

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Podcast episodes

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Quarter of a Thousand
2026/10/01
For this milestone episode, Benedikt, Benedicte, and Brian take a look back on their journeys.
A Pants Down Thingy
2026/09/03
Benedicte and Ola tie the knot. Benedikt and Jane will be going on the Smart Bear Live podcast. Benedicte and Ola had a beautiful ceremony in their neighborhood two weeks ago. She also came back from a quick trip to London to go to a festival with her childhood friend. On the work front, Benedicte did a major lift on Whee!’s communication channels. Benedikt just came back from vacation and implemented OAuth2 CIMD in between calls. He also shared that he and Jane will be on Jason Cohen’s Smart Bear Live podcast, hoping to get fresh perspectives on the business.
The Calm Before The Storm
2026/08/13
Benedikt improves their HTML email post processing pipeline. Benedicte is prepping for her wedding and goes on another handywoman side quest. Mentioned on the show: Benedicte’s woodworking projects
Something Swedish
2026/07/30
Benedicte shares her takeaways from the plumbing course. Benedikt goes on a few AWS adventures. Benedicte had so much fun and learned a lot from her plumbing course, even sharing a mindblowing tip of using a balloon to help clear out water from the tap mechanisms during winter. On the work front, their system at Whee! is now live syncing prospects and customers to their email list. Benedicte’s also figuring out how to fix the data inconsistency between the bike availability on their website versus the actual availability of bikes at the workshop. The Userlist team reworked their entire data model for themes to support the new stuff. Benedikt also set up a proper CDN for user uploaded assets so there’s client side caching. He also took some time to set up Userlist on AWS but is quite unsure if they should move over for good because of the complexity and the unknowns.
That One Feature Spiraling Out of Control
2026/07/09
The pirate family are on their third week at the cabin. The Userlist team works on their theme settings. Benedicte’s past two weeks could be summarized in three words: vacation, work, and plumbing. With her new plumbing skills and help from Captain Ola, Queen Raae fixed the sewage issue at the cabin. On the work front, she fixed an issue with Whee!’s SMS, redesigned the last step in the order flow, sent the first email broadcast, and more.  The Userlist team is busy working on their theme settings: Leo’s been working on new styling components while Benedikt gets the server side working. He shares that the biggest challenge with this feature is transitioning to a new production process without breaking anything. Benedikt also went on a side quest with Fable 5 and scanned their platform for security issues.
The Vacation Episode
2026/06/25
Benedikt comes back from The Netherlands. Benedicte enjoys her summer at the cabin. Benedikt spent a week in The Netherlands with his family for his dad’s 70th birthday. On the work front, the team shipped new WYSIWYG features to a few customers and there have been no complaints so far. Benedicte is enjoying her summer at the cabin, filling her days with both fun and productive activities. She signed up for an adult summer camp where she learned basic plumbing. On the work front, Benedicte and Ola kickstarted some marketing initiatives for Whee!
Just Used to Chaos
2026/06/04
Benedicte makes an investment. Benedikt and the Userlist team enforces password strength requirements. Benedicte is currently enjoying life at a chill pace, which is a nice change for her. On the work front, she managed to get the auth working across Whee!’s two sites. Benedicte also made an investment at her friend’s company, Alfred. After talking with a lead, Benedikt and the Userlist team enforced password strength requirements for their platform. They also implemented stripping URLs on certain fields during signup to take care of a challenging issue. Mentioned on the show: Alfred
Her Favorite Day
2026/05/21
Benedicte talks about her recent bachelorette trip to New York City, a Celebration of Life, and 17th of May in Norway. Benedikt shares an almost week long debugging hunt with a happy ending. Mentioned on the show: Userlist Training VideosExhausterwhelmulatedThe Man Drawer
The Strangler Fig Pattern
2026/04/30
Benedicte shares the plans for her trip to New York. Benedikt handles customer support this week. Benedicte hopes that her head cold goes away soon so she can have a fun weekend with her friends in New York. On the work front, she’s been doing janitorial work on the Whee! codebase and a strangler fig pattern roadmap for their public site. With Mia on vacation, Benedikt’s handling support this week. They’ve also shipped their webhook node and built guardrails for various aspects of their app. Mentioned on the show: Postpone
I Almost Quit Userlist
2026/04/17
Benedicte is on vacation. Benedikt shares why he seriously considered taking a long break from Userlist last year.  Mentioned on the show: Benedikt’s LinkedIn post about almost quitting Userlist
Ending Chapters
2026/04/02
Benedicte ends two big chapters. Benedikt shares how they did in Q1. Benedicte’s mother passed away after a decade-long battle with early onset Alzheimer’s. She looked back at some of the fun memories they had and shared that she’s planning a celebration of life gathering at a bar where her mom used to frequent. Benedicte also marked her last day Outseta, realizing that she won’t have enough brain space for two roles when things start ramping up at Whee. She looks forward to giving herself a slow April. Benedikt and the Userlist team reviewed their Q1 and while they got a lot done, they got a bit derailed from their original plans. He also took a week off from work but a database issue made it challenging to settle into vacation mode.
Your Bot Names Say A Lot About You
2026/03/19
Benedicte is happy despite everything. Benedikt tests their new serializer implementation. Even when life hasn’t been cooperating lately, Benedicte realized that she’s still grateful for a lot of things. At Whee, bike financing came through, they landed a 3-year grant for an IoT project, and AI will enable the team to tackle things they’ve been putting off. Benedikt spent a good chunk of the week deep in a new serializer implementation for Userlist. The full test suite was green for a while but it broke again in an effort to improve things overall. He also recorded two videos on array filtering and got more intentional with his social media posting. Mentioned on the show: Customer Bastien: your MCP server has a permission problemPostponeFrom Domain Authority to Entity Authority: 2026 Google Discover Update
Let’s Check Back in 6 Months
2026/03/05
Benedicte gives an energizing talk at the Oslo Claude Code Meetup. Benedikt uses AI to optimize their website. Despite getting a bit chaotic, Benedicte gave an energizing talk about Jean-Claw at the recent Oslo Claude Code Meetup last week. At Outseta, the team decided to lean into enabling AI operations. Benedikt optimized their website with the help of AI: adding more structured data, creating dedicated author pages, adding an “updated” date field, and more. And while he’s certain that a perfect Ahrefs health score is just a vanity metric, he’s taking that small win. Benedicte and Benedikt also talk about how AI speeds up experimentation, why they think good taste and experience matters these days, and more. Mentioned on the show: Is it Queen or AI?More and more social posts are drafted while interacting with AI agents
In A Relationship With AI And It’s Complicated
2026/02/19
The OpenClaw bot asks Benedicte some “existential” questions. Benedikt ships their MCP. Benedicte is working on Jean-Claw for her upcoming talk when things get a bit existential. In the middle of setting up the YAML file, the bot halts on the “Who are you? Who am I?” step. She also used Claude to create a Queen Raae voice skill to help her write more like she actually talks. Benedikt shipped their MCP experiment, letting users generate broadcasts, use Liquid tags inside broadcasts, and somewhat create segments. And with Heroku’s recent announcement, he’s looking into alternatives once more.
AI Episode #2
2026/02/05
Benedicte works on Jean-Claw. Benedikt is doing an MCP experiment. Benedicte is deep in an AI rabbit hole these days: reading, building, and testing with AI as much as she can. She almost bought a Mac Mini to test out her Claude Bot but instead pitched the idea for a talk happening on Feb 25th. Benedikt is doing an MCP experiment for Userlist. In the process, he realized that they might need a new way to manage their schema. The team has also shipped their webhook node behind a feature flag while they figure out the SSRF stuff.

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4.6 out of 5
5 reviews
★★★★★
🤍🧲JohnnyHORSE🧲🤍 2021/10/03
Very good podcast😌
Brian and Benedict are very kind and I love the new edition of Benedicte. The honest peek into their lives has helped me get more ideas and be more sa...
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