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Today in Digital Marketing

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Rating
★★★★★
4.6
from
78 reviews
This podcast has
1271 episodes
Language
English
Publisher
Tod Maffin
Explicit
No
Date created
2019/09/16
Latest episode
2025/05/14
Average duration
14 min.
Release period
7 days

Description

Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.

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Check latest episodes from Today in Digital Marketing podcast


The End.
2025/05/14
The final episode. Privacy & Opt-Out: https://redcircle.com/privacy
Everything Everywhere All Ads at Once
2025/05/09
Here is your wrap-up of the last week in the digital marketing space. . 📰 Get our free daily newsletter 🆘 Need help with your social media? Check us out: engageQ digital . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
May 2, 2025
2025/05/02
Here is your wrap-up of the last week in the digital marketing space. . 📰 Get our free daily newsletter 🆘 Need help with your social media? Check us out: engageQ digital . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Sharing Isn't Just Caring
2025/04/25
Here is your wrap-up of the last week in the digital marketing space. This week: Shares are the new likes, Meta admits engagement is slipping, Google backpedals on cookies, Threads ads get the side-eye, AI is eating your clicks, and on X... drag Elon, lose reach. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
The Influencers That Never Have a Scandal
2025/04/11
Here is your wrap-up of the last week in the digital marketing space. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Tariffs and Trouble
2025/04/04
This week: How will the Trump import tax on almost everything affect the digital ad market? Reddit cozies up to Meta. Why your advertising to parents might be going to waste. And now you can pay influencers to write comments on your brand's social media posts. What a time to be alive. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Spendemic Slowdown
2025/03/28
This week: Meta’s new ad placement you're going to hate. Global ad spend is on track to drop nearly $20 billion as economic pressures rise. How to get more YouTube Shorts views with zero extra effort. Plus, the perfect ad length for peak impact. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Wish Upon a Star
2025/03/21
This week: Ads are hijacking websites, Meta adds reviews to ads, a TikTok bidder with big plans to transform its U.S. operations, the best video length for TikTok views, AI search is killing SERPs... and why a smile can boost sales by 20%. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
This Month in Meta Ads
2025/03/18
I chat with our Meta ads correspondent Andrew Foxwell to discuss how creative testing strategies have changed, the impact of AI on decision-making, and the ongoing debate between in-housing and outsourcing ad management. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
This Month in Google Ads
2025/03/11
Our Google ads correspondent Jyll Saskin Gales joins Tod for a look at the latest developments on the Google Ads platform. 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Not Your Grandma's Influencer
2025/03/07
This week: Why 5 is better than 25... Google's secretive new rating system... Snapchat's map algorithm is revealed... and the generation that's using buy-now-pay-later services than credit cards. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Behind the Scenes of an Accidental Viral Campaign
2025/03/04
Earlier this month, a TikTok video of mine went viral — and it turned into a large-scale tourism marketing campaign. Steve Dotto chats with me about how the TikTok algorithm works, and if this "lightning in a bottle" can be reproduced. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Reels of Misfortune
2025/02/28
This week: Why a blowout Super Bowl game is tanking ad recall… Meta and X are caught approving AI-generated ads referencing hate crimes… YouTube's ditching interruptive ad mid-rolls… Instagram has some major algorithm drama… Plus, is a Reels app in the works? . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Search Slump
2025/02/21
This week: TikTok’s ad manager gets a big upgrade… Spotify’s ad biz is tanking despite a profitable year… Google’s throwing cash at you to try its ad product, and Meta tests a dislike button to bury the haters. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy
Performance Max Goes Negative
2025/02/18
This week, our Google Ads correspondent Jyll Saskin-Gales is here to discuss the introduction of negative keywords in Performance Max campaigns, the new DemandGen campaign type, and the ability to exclude demographics in PMAX. . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact us 📈 Advertising: Reach Thousands of Marketing Decision-Makers . GO PREMIUM! Get these exclusive benefits when you upgrade: ✅ Listen ad-free ✅ Back catalog of 20+ marketing science interviews ✅ Get the show earlier than the free version ✅ Member-only monthly livestreams with Tod And a lot more! Check it out: todayindigital.com/premium ✨ Premium tools: Update Credit Card • Cancel . MORE 🆘 Need help with your social media? Check us out: engageQ digital 🌟 Rate and Review Us 🤝 Our Slack . UPGRADE YOUR SKILLS Google Ads for Beginners with Jyll Saskin Gales Inside Google Ads: Advanced with Jyll Saskin Gales Foxwell Slack Group and Courses . Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn. Some links in these show notes may provide affiliate revenue to us. Privacy & Opt-Out: https://redcircle.com/privacy

Podcast reviews

Read Today in Digital Marketing podcast reviews


4.6 out of 5
78 reviews
★★★★★
Mme Blink 2025/05/03
Excellent podcast
I wish we could go back to daily episodes — I really miss the daily uploads! Great podcast in every way. Smart, informative, very current, and superb ...
★☆☆☆☆
Livi.east 2025/12/02
Rude and Unprofessional Host
Tod Maffin is an incredibly rude person if you chat with him in a real professional setting. He talks about digital marketing but doesn’t get the conc...
★★★★★
John T O'Farrell 2025/02/17
New Format Really Working
TIDM went to a new format a number of weeks ago and I must say I’m really enjoying it. Top news headlines and briefs one day a week provides a great ...
★★★★★
Yebot10 2022/04/25
Best way to start a marketer’s day!
After my boss sent my several episodes of this podcast because of the relevant topics in those episodes, I decided to try starting my day listening an...
★☆☆☆☆
Private Citizen 2.0 2024/02/24
Identity politics with a little bit of digital marketing
This show is so thoroughly infused with woke ideology and virtue signaling that it is nauseating.
★★☆☆☆
Liz2Day 2022/12/17
Too biased
I used to listen. Some good industry info. But has become too biased. I'm just looking for facts. Will try other pods.
★★★★★
Kat Ferrari 2021/04/23
Ego-free Digital Marketing Cliffnotes Gold
Informative, highly relevant and well-executed! 10/10
★★★★★
__Dio28 2021/01/31
Very informative
Short and straight to the point. Love this podcast
★★★★★
Byoung0789554 2021/01/08
A must for any digital content creators!
..
★★★★★
Emily425 2021/01/07
A great daily review
I love this podcast! It’s a super helpful, succinct daily social media/marketing news podcast. It helps keep me up-to-date with the market while also ...
check all reviews on apple podcasts

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