Advertise on podcast: Building Freedom Podcast

Every builder wants more profit and more freedom but few know how to achieve both. In this episode, Randy reveals the 10 key drivers that help builders and remodelers build a profitable business that doesn't depend on them, creating them more wealth, more time, and more freedom.

After sharing Dennis's success story in the last episode, Randy sits down with 4 Level Coach's own Mike DesRosiers to unpack what really drove the transformation. Learn how reducing owner dependency, hiring the right person, and building systems helped uncover hidden profits, create momentum, and position the business for scalable growth.

Dennis Dittenber shares how he transformed his business from owner-dependent to exit-ready with the support of 4 Level Coach. In this episode, we discuss the challenges of letting go, building systems, developing leaders, and creating accountability throughout the organization. Dennis opens up about the mindset shifts required to embrace change, the impact coaching had on his growth as a business owner, and what it takes to build a company that can thrive without relying on the owner every day.

In this episode of the Building Freedom Podcast, Randy breaks down the “owner bottleneck” that keeps builders and remodelers stuck in the day-to-day operations of their business. Drawing from his book 10 Reasons Why Builders & Remodelers Fail to Grow, Randy shares the systems, leadership strategies, financial insights, and mindset shifts required to build a scalable business that can run without the owner. Key topics include vision planning, time mastery, team development, pricing, systems and software, KPIs, marketing, and creating a business that delivers true freedom.

In this episode of the Building Freedom Podcast, Randy breaks down the hidden cash leaks that are draining profit in home building and remodeling businesses. From estimating mistakes and weak sales systems to operational inefficiencies and poor financial visibility, Randy shares practical strategies to help builders stop bleeding cash, improve margins, and build a more profitable, scalable business. If you want to stop chasing more work and start keeping more profit, this episode is packed with actionable insights.  https://4levelcoach.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, Randy sits down with 4 Level Coach's Marketing Manager, Rahul Pereira, to break down the five biggest marketing mistakes that are quietly costing builders and remodelers six to seven figures in lost revenue. From poor messaging to relying on referrals, Rahul breaks down simple, practical fixes to help you attract better clients, stop competing on price, and build a consistent pipeline. If you want clearer positioning, stronger leads, and real growth...this one’s for you. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with any other information you'd like to hear in upcoming episodes! https://4levelcoach.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, Randy Stanbury sits down with 4 Level Coach, Success Coach, Mike DesRosiers, to tackle one of the biggest challenges in business: breaking through a growth ceiling. With over 20 years of experience in the construction industry, from working on the tools to leading operations for multi-million-dollar companies, Mike shares how the same principles used in large-scale businesses can transform smaller operations struggling to scale. If your business feels stuck, chaotic, or overly dependent on you, this conversation will show you why and, more importantly, how to fix it. You’ll learn: Why most businesses plateau (and how to break through)The power of systems, structure, and process auditsHow to get critical knowledge out of your head and into scalable frameworksThe difference between hiring people and building a strategic teamHow to identify bottlenecks and focus on high-impact “needle movers”Why growth requires letting go and how to do it effectivelyWhether you’re a custom home builder, contractor, or business owner in any trade, these insights will help you create a business that runs on systems and people...not just you. Because the truth is: the business you want is on the other side of letting go. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://4levelcoach.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, Randy Stanbury sits down with Kennedy Baker to break down a hard truth: software doesn’t fix broken workflows; it exposes them faster. They dive into the coaching-first approach to software integration, why most builders struggle with implementation, and how to properly build systems that drive consistency, profitability, and scalability. Kennedy also walks through a practical 10–12 week framework for setting up your software the right way, from defining goals and SOPs to building tools, templates, and reporting that actually work. If you’re tired of chaos, missed details, and systems that don’t scale, this episode will change how you think about software in your business. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://4levelcoach.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom podcast, Randy breaks down the Four Disciplines of Execution and why most businesses stay stuck - not from lack of effort, but lack of focused execution. Learn how to identify what’s wildly important, take the right actions that actually move the needle, track your progress, and build real accountability into your week. If you’re feeling busy but not seeing results, this episode will help you simplify, refocus, and execute at a higher level so you can reduce stress and start gaining momentum in your business. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://4levelcoach.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom podcast, Randy dives into one of the biggest challenges builders and entrepreneurs face: stress. He unpacks the real causes of stress in business from lack of systems and financial pressure to client issues, poor delegation, and mental overload, and shares practical ways to handle it in the moment. If you’re feeling overwhelmed, stuck in firefighting mode, or struggling to get ahead, this episode will help you regain control and reduce the pressure. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://4levelcoach.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, Randy Stanbury shares key insights from an on-site coaching visit with a construction company currently around $10M in revenue and aiming for $25M. The biggest realization? Most builders approach marketing and sales in a way that maintains their current level of business rather than driving exponential growth. Randy walks through a simple exercise to break down your revenue, project types, and sales capacity to uncover what it would actually take to 5X or 10X your business and why the right people, clear metrics, and focused sales roles are essential to getting there. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://www.4levelsystem.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

Recorded live from the floor of the 2026 International Builders Show in Orlando, this special episode of Building Freedom features Florentine of Sidekick Homes - an ADU specialist at the forefront of one of the fastest-growing housing movements in the country. We dive into the explosive rise of Accessory Dwelling Units (ADUs), why they represent a massive opportunity for builders and remodelers, and the common mistakes contractors make when entering this emerging space. Florentine shares insights from her work in California’s evolving ADU market, her involvement with the ADU Academy, and even her experience presenting at the federal level to help shape financing policies. Beyond ADUs, this conversation goes deeper into systems, scalability, and why 96% of business problems aren’t people problems… they’re systems problems. If you’re a builder looking to grow, transition into new markets, reduce stress, or reclaim your time, this episode is packed with strategic insight and actionable takeaways. 👉 Learn more about Florentine at https://www.sidekick.homes If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://www.4levelsystem.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, Randy breaks down the powerful WXYZ Framework, a simple but game-changing way to think about leverage, capacity, and growth. If your revenue is tied to your calendar, your growth is linear and capped. But when you free yourself from sales, everything changes. Randy walks through: Why being the primary salesperson limits your company’s true capacityThe hidden cost of deals falling through the cracksThe 5 biggest fears holding owners back from hiring a salespersonHow adding the right systems and people creates exponential, not linear, growthWhy increasing capacity is the key to higher margins and real profitabilityIf you want to stop making a living and start building a fortune, this episode will challenge how you think about your time, your team, and what’s truly possible. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://www.4levelsystem.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, Randy breaks down Reason #10 builders and remodelers fail to grow and scale: the lack of a true sales system. Learn how an elite, repeatable, and teachable sales system builds trust from first contact to close so you’re no longer the only one who can sell.  Randy shares key elements like shock-and-wow experiences, education-based selling, and the Five Secret Weapons that separate you from the competition and allow your business to grow without you at the center of every deal. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://www.4levelsystem.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, host Randy Stanbury dives into Reason #9 builders struggle to grow and scale: the lack of a true marketing machine. Randy breaks down why referrals and word-of-mouth are no longer enough, how the market has shifted, and what it really takes to build a consistent, predictable flow of leads.  From brand foundations and revenue-generating websites to active lead generation, partnerships, and paid strategies, this episode lays out how to build a marketing vending machine - not a slot machine. If you want to stop the feast-or-famine cycle and create real freedom in your business, this is a must-listen. If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes! https://www.4levelsystem.com/ https://www.instagram.com/4levelcoach/ https://www.facebook.com/4LevelCoach/ https://www.linkedin.com/company/4-level-coach