Advertise on podcast: The CPG Guys

The CPG Guys welcome Daniella Harkins from LiveRamp to discuss the clean room revolution in identity - for both company-company and internal data connectivity.  We specifically focus on LiveRamp's recent acquisition of clean room specialist Habu and what that means for the future of identity-driven marketing.  LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. This episode is sponsored by LiveRamp.    Follow  Daniella Harkins on LinkedIn at :https://www.linkedin.com/in/dharkins/ Follow LiveRamp on LinkedIn at: https://www.linkedin.com/company/liveramp/ Follow LiveRamp online at: https://liveramp.com/ Our conversation covered the following topics: 1) Talk a little bit about your personal journey to data identity leader - what's your background before LiveRamp? 2) Clean room technology lets you more easily collaborate with another data partner wherever your data lives, right? 3) Why does a cookieless world make this capability even more important than it was before? 4) Moving data (even temporarily) sounds like hard work – how hard or easy is this to actually do, and how will it be easier after the Habu integration? 5) So, what are some of the big ideas this type of data connection enables…this has got to make big multi-braded programs way easier, right? 6) What are some of the intra-company examples of use cases? 7) How can clean rooms help with understanding an integrated purchase journey, that often involves either cross-screen measurement or stitching together insights from a variety of walled gardens? 8) What do you think the next 12-24 months really look like as cookies begin to crumble – what will winning brands and retailers be doing better than the rest? CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys are joined by Craig Dubitsky, a serial entrepreneur who created Eis Lip Blam, Hello oral care products and now happy Coffee (along with actor Robert Downey Jr.) Follow Craig on LinkedIn at: https://www.linkedin.com/in/craig-dubitsky Follow happy on LinkedIn at: https://www.linkedin.com/company/we-are-happy-products/ Follow happy online at: https://www.happyproducts.com/ We ask Craig these questions: Why don’t we start with when did the entrepreneurial spirit first take hold in your career and why has it become a habit for you?You founded eos 16 years ago. Why did you think lip balm was the category to disrupt and how did you seek to engage consumers in terms of product and message? In 2012, you founded hello products. What about the oral care category told us you that it was ripe for delight?How did you seek to create a thriving culture at hello and were you concerned about how it might transform when you decided to sell the company to CP?After joining CP, you didn’t just fade into the sunset with a big bank account, you remained as Chief Innovation Strategist for nearly 3 years. What exactly were you doing and how did it help a 100+ year old company innovate for growth?I remember in Orlando, you posting both your email and your direct phone number for anytone to reach out. You are an incredibly accessible and responsive person. How has this served you in your professional pursuit?In the summer of 2023, you founded happy. What is happy, how are you seeking to delight people who consume coffee and why did you partner with a super hero to launch it?How are you leveraging today’s media ecosystem to drive happy’s success?What advice do you have for aspiring entrepreneurs based upon your vast experience to ensure that they position their business for maximum success? CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys welcome Cyndi Loza, Managing Editor - Member Content at Path to Purchase Institute, which offers consumer product marketing executives and brandmanagers a holistic, 360-degree view of the shopper journey. Follow Cyndi on LinkedIn at: https://www.linkedin.com/in/cyndiloza/ Follow Path to Purchase Institute on LinkedIn at: https://www.linkedin.com/company/the-path-to-purchase-institute/ Follow Stride consumer partners online at:  https://p2pi.com/ Here's what we asked Cyndi:  Let’s start with the research behind the Retail Media Network Trends Study. How long have you been doing it, when was the research conducted, how large was the audience of participants and what was the professional makeup of the survey participants?What did the participants tell you about the change in their RMN investments vs last year and how did that differ from the responses last year? And what is the breakdown of budget sources for RMN investment?What is the general sentiment from participants assessing RMNs and what challenges are they facing in working with these entities?What do your respondents tell you is the promise that they want RMNs to deliver and what is the next frontier for advancement in this media channel?In the survey, you produced assessment on 25 RMNs across 7 attributes. Would you walk us through this part of the survey and any particular call outs you would like to make in terms of which platform)s) really stood out to your respondents?What was the overall assessment of RMNs and where did your participants rank it in terms of importance relative to other marketing channels they employ?What components of RMN offerings are core to brand strategies and which ones are growing vs. declining in terms of budget investments for your respondents?Examining incrementality specifically as an output, how are participants defining incrementality and what challenges are they facing extracting this from all of the RMNs they employ? CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys were joined for this episode by Karan Girotra, the Charles H. Dyson Family Professor of Management at Cornell University's SC Johnson School of Business, Dan Hooker, Senior Lecturer & Executive Education Program Director at the Cornell Johnson School plus Clare Galvão, Vice President of Customer & Channel Strategy at Kellanova. This episode is sponsored by The "Omnichannel Leadership Program" being hosted June 10-13, 2024 at the Cornell Tech campus in New York City. To learn more about the program visit: http://tinyurl.com/cornellomni Follow Karan Girotra on LinkedIn at: https://www.linkedin.com/in/karang/ Follow Dan Hooker on LinkedIn at: https://www.linkedin.com/in/hookerdaniel/ Follow Clare Galvão on LinkedIn at: https://www.linkedin.com/in/claregalvao/ Our guests answer these questions about the Omnichannel Leadership Program: Dan, what was the impetus behind creating the OLP and how did CPG brands and retailers play a role in developing the curriculum?Karan, how do you go about developing the academic component of the program. You and your fellow academics present a great deal of research dispersed throughout the 3 day event.  What is new for the program this year?Dan, how do your Partner manufacturers and retailers also participate as presenters and participants in the program?Karan, what is the outcome that you are seeking to deliver to the participants and how does that inform the program design?Clare, you actually attended this course. What are some of the most valuable elements of the programs that you took away from being a participant? Clare, you work for a CPG manufacturer that has been integral in designing the program and sending participants to it. Why is this important to your organization?Karan, what are you hearing from the past participants of the program as to the value that they have derived from OLP?Dan, when I attended the program, the CEO of Ahold Delhaize USA, Kevin Holt,  was part of the program, who are you industry speakers this year?Dan, What type of professional archetype should be interested in attending this program and what advice do you have to get them interested in learning more? CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys review 11 major industry conferences & events to help our audience understand the attendee archetypes, subjects and format to help them make judicious decisions about investing in these open industry venues for collaboration. For a more comprehensive list of industry events with descriptions, timing, location and marketing sites, visit: https://docs.google.com/spreadsheets/d/15Yr5wQlc5Luhp-3IRCjvmFYiyvCEG_wV6e_-82V1FsA/edit?usp=sharing Events discussed: CESNRF Big ShowFMI MidwinterShoptalkNADCS AnnualP2PI Retail Media SummitCornell Omnichannel LeadershipShoptalk EuropeGroceryshopAmazon unBoxedAdvertising Week NY CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys welcome Kevin Dunn from LiveRamp to discuss the changing world f identity in personalized marketing, including LiveRamp's recent acquisition of clean room provider Habu. LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. This episode is sponsored by LiveRamp.    Follow  Kevin Dunn on LinkedIn at :https://www.linkedin.com/in/kevdunn07/ Follow LiveRamp on LinkedIn at: https://www.linkedin.com/company/liveramp/ Follow LiveRamp online at: https://liveramp.com/ We asked Kevin the following questions: 1) Talk a little bit about your personal journey to data identity guru - what's your background before LiveRamp?  2) OK, so let's get right to the data identity issue of the day - cookie degredation - what does it mean for retail media networks - it seems like it's a net positive for them right...how does this type of identity compare to cookies? 3) Within the context of that, how does RampID help?  Are you trying to be the only identity solution on the internet, or is this more a story about helping someone's existing identity solution bolt more easily into the broader data landscape? 4) When we were talking before this podcast you described the difference between identity and connectivity- what did you mean by that and what are the implications for marketers? 5) Given how important identity is to the connectivity and effectiveness RampId can provide, what advice do you have for retailers or brands trying to solve the identity issue that enables this? 6)  So, talk a little about your acquisition of Habu and what that means? 7) Talk a little about your most successful partners - as an enabler you're uniquely positioned to partner with retailers, brands and 3rd parties like Criteo and CitrusAd - what are the attributes of an entity that's really good at this? 8) OK - crystal ball time - 12 months from now what's the most different in the identity ecosystem vs. today?  CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys are joined in this episode by Mary Pellettieri, co-founder and CEO of La Pavia Beverage Inc., maker of the Top Note Tonics brand of mid-calorie soft drinks and mixers. This episode is sponsored by the Cornell Johnson Graduate School of Management "Omnichannel Leadership Program" which is taking place June 10-13, 2024 at Cornell Tech in New York City. To learn more about the program, visit: https://ecornell.cornell.edu/omnichannel-leadership-program/?utm_source=cpg+guys&utm_medium=podcast&utm_campaign=business_Omnichannel+Leadership+Program+-+CPG+Guys Follow Mary on LinkedIn at: https://www.linkedin.com/in/mary-pellettieri-3739807/ Follow Top Note on LinkedIn at: https://www.linkedin.com/company/la-pavia-beverage-inc/ Follow Top Note Tonics online at: https://store.topnotetonic.com/ Mary answers these questions: What inspired you and Noah to start Top Note, and what is the company's mission?What sets your beverages apart from others in the market?What major challenges did you face when starting the company, and how did you overcome them?What trends in the beverage industry do you find most exciting or influential right now?What role does consumer feedback play in the evolution of your beverages?Can you discuss any partnerships or collaborations that have been particularly impactful for Top Note?What strategies do you employ to stay adaptable in a rapidly changing market?Are there any plans for expanding your product line or entering new markets?CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys welcome Sharon Fox, operating partner of Stride consumer partners. Stride Consumer partners is a private equity firm that specializes in partnering with talented and dynamic founders, entrepreneurs, and business leaders to build the next generation of great consumer brands. Follow Sharon on LinkedIn at: https://www.linkedin.com/in/sharon-fox-b979265/ Follow Stride consumer partners on LinkedIn at: https://www.linkedin.com/company/stride-consumer-partners/ Follow Stride consumer partners online at: https://www.strideconsumer.com/ Here's what we asked Sharon:  1. Could you share insights into the current trends shaping the consumer goods industry?  2. What strategies has your company employed to navigate challenges in the rapidly evolving consumer landscape?  3. How do you identify promising consumer goods startups to invest in, and what criteria do you prioritize?  4. Can you discuss the role of sustainability and ethical practices in the consumer goods sector, and how it influences investment decisions?  5. What advice would you give to entrepreneurs looking to pitch their consumer goods startups to investors like Stride Consumer Partners?  6. In your experience, how has technology impacted the consumer goods industry, and what opportunities or challenges does it present?  7. How do you see the future of consumer goods evolving, especially with emerging technologies and changing consumer preferences?  8. Can you share a success story of a brand that has yielded positive results with your partnership? 9. What role do branding and marketing play in the success of consumer goods startups, and how do you assess these aspects when considering investments? CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

Sri & PVSB recap the highlights of their tip to Las Vegas for CES 2024. This episode is sponsored by Cornell University's Johnson School of Business "Omnichannel Leadership Program" being held June 10-13 at Cornell Tech in New York City. Learn more about the program here: http://tinyurl.com/cornellomni Topics they cover include: CES established as THE place where Retail Media rules the conversationWalmart Keynote - AI-enhanced home - The world’s largest retailer shares plans for adaptive retail focused on customers, workforce and society adds GenAI to Search & Shop with FriendsWalmart Luminate/Connect Panel on insights driven advertisingInstacart partners with Google for offsite Shopping AdsInstacart Caper Cart targeted ads in-storeAMC partners with Criteo (Melanie Zimmerman)AMC uses CapGemini AI toolsDiana Haussling...baller!Kroger/84.51 partners with PE firm MPearlRock to fuel emerging brandsSam’s Club brings AI to receipt scan at club exitStreaming TV takes the leadAI Content friction, rev share, brand safety & inclusivityIntersection of changing mobility patterns and shifts in consumer behavior CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys welcome Shiva Ramani, CEO at iOPEX Technologies, a new-generation business solutions provider offering optimized management and Automation services. Founded in 2009, the demand for their specialized optimization solutions has helped them grow to over 1,800 employees in ten years. But wait, they are actively the white label managed services provider for retail media publishers!!!!  This episode is sponsored by IOPEX Technologies. Follow Shiva on LinkedIn at: https://www.linkedin.com/in/shiva-ramani-216b52230/ Follow iOPEX on LinkedIn at: https://www.linkedin.com/company/iopex-technologies/ Follow iOPEX online at: https://www.iopex.com/ Here's what we asked Shiva:  What inspired you to start iOPEX - what unmet need did you build services for, and what is your vision for the company's future?How does iOPEX differentiate itself from competitors in the industry and what are the key values or principles that guide iOPEX's business operations and relationship?In what ways does iOPEX adapt to the changing landscape of technology and business services?Could you share a recent success story or significant milestone that iOPEX has achieved?What are the biggest challenges you see facing the cpg industry, and how is iOPEX positioned to address them?Therefore what’s your take on retail media and what do you have cooking in this space?How does iOPEX prioritize and ensure quality and customer satisfaction in its services?  CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys’s PVSB and Fresh 4 co-host Andrea K. Leigh of Allume Group speak with 3 Amazon Sellers at the 2023 Amazon Accelerate Conference in Seattle Washington. They speak about how selling through Amazon’s 3P marketplace has helped them grow their businesses. This episode is sponsored by Stratcache, the leader in in-store digital retail media solutions. Register to attend their NRF event "What's In-store for Retail Media" January 13, 2024 in NYC here: https://registration.experientevent.com/ShowNRF241/Flow/RMN?_gl=1*c7i4oi*_ga*MTM0ODc0NDY1NC4xNjk5OTg3Mjkx*_ga_39FVVE9CL0*MTY5OTk4NzI5MC4xLjEuMTY5OTk4OTYyNi42MC4wLjA.*_gcl_au*MTI4OTc4MDIxNS4xNjk5OTg3Mjkx#!/registrant//Member/ Toyin Kolawole is the Founder & CEO of Iya Foods, which creates everyday foods with a touch of innovation using African superfoods for nourishment and extra flavor. Follow Toyin on LinkedIn at: https://www.linkedin.com/in/toyinkolawole/ Follow Iya Foods on LinkedIn at: https://www.linkedin.com/company/iyafoods/ Follow Iya Foods online at: https://www.iyafoods.com/ Justin Forster & Wale Forrester, who met in college as athletes, co-founded Hustle Clean, a performance hygiene company delivering personal active care products to people who want to do more and be more throughout their day, without compromise. Follow Justin on LinkedIn at: https://www.linkedin.com/in/justin-forsett-29800670/ Follow Wale on LinkedIn at: https://www.linkedin.com/in/wale-forrester-mpa-32a680a/ Follow Hustle Clean on LinkedIn at: https://www.linkedin.com/company/hustleclean/ Follow Hustle Clean online at: https://hustleclean.com/ Nolan Koon is the Director of Omni Channel Sales at Every Man Jack, One of the original Men’s care clean brands focused on using Naturally Derived Ingredients and making sustainably minded choices, Every Man Jack inspires men to take care of themselves and the world around them. Follow Nolan on LinkedIn at: https://www.linkedin.com/in/nolan-koon-9a3b0558/ Follow Every Man Jack on LinkedIn at: https://www.linkedin.com/company/everymanjack/ Follow Every Man Jack online at: https://www.everymanjack.com/ CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com Lara Raj on Instagram: http://instagram.com/lararajj DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. B CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

In this episode The CPG Guys are joined by Jonathan Rosen and Kevin Carbone from STRATACACHE  to discuss both the future of retail media networks in the physical store and the "What's In Store For Retail Media Networks" event coming up on January 13 in New York City.  This episode is sponsored by Stratacache Register for the STRATACACHE/NRF event: https://nrfbigshow.nrf.com/special-programs/retail-media-networks Follow Jonathan on LinkedIn at: https://www.linkedin.com/in/jonathan-rosen-024b161/ Follow Kevin on LinkedIn at: https://www.linkedin.com/in/kevincarbone/ Follow STRATACACHE on LinkedIn at: https://www.linkedin.com/company/stratacache/ Follow Scala online at: https://www.linkedin.com/company/scala/ Follow PRN online at: https://www.linkedin.com/company/prn/   In this conversation we discuss: Talk a little bit about Stratacache and what you each do there?Explain the event and the basic outline of the dayTalk about the guests you have coming...Why now for an event like this?  What about the changing nature of media, and retail media, made it feel like the right time to bring forward the in-store agenda?Who should attend?What do you expect the key takeaways to be for an attendee - how do you hope people are thinking differently at the end of the event? What do each of you think 2024 and 2025 have in store for retail media networks?Recap:  event details and signup processCPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s Website: http://rhearaj.com Lara Raj on Instagram: http://instagram.com/lararajj DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.