Advertise on podcast: Jacobs & Whitehall

Fearful of getting a bad review, most attorneys shy away from going after reviews at all. They hide behind a few good ones, and stop there. This is absolutely the wrong approach. Richard Jacobs tells listeners why this is the wrong approach, and why casting a wide net for potential reviewers is the way to go. He also explains how to do this the right way. It doesn’t have to take years, and it isn’t going to leave you with a higher proportion of negative reviews. The first step is to accept that everyone—yes, that includes you—will receive negative reviews at one point or another. It is simply unavoidable. The key is in knowing how to drown out the bad so that the good ones shine through. Tune in to learn more, and visit https://www.speakeasymarketinginc.com/ or https://www.jacobsandwhitehall.com/. When you’re ready to make it happen for yourself, call (888) 225 8594.

An overwhelming majority of attorneys don’t have a system for attracting referrals. They’re at the whim of whatever their past clients decide to say about them, hoping some good referrals come along, but having no idea whether they actually will. But there’s a small percentage of attorneys who do things differently. They set up a system that guarantees quality referrals on a regular basis. They’ve learned that taking a few extra steps can mean the difference between continuing to do “okay” financially, and enjoying the most lucrative year in practice yet. In today’s episode, Richard Jacobs walks you through these steps. He tells you how to build a strong and dependable network of referral partners—people you’ve likely never even considered referrers, but who could hold the key to the clients you’ve been after. The affluent clients who want nothing but the best. The clients every attorney wants but doesn’t know how to get. But it’s not enough to simply build that network: you must know how to keep it alive and churning. Press play for all the details. Visit https://www.speakeasymarketinginc.com/, call (888) 225-8594, or send us an email at [email protected].

A single podcast appearance could change the entire trajectory of your career for the better. Some podcast episodes are played over one million times, reaching an impressive number of people. Podcasts are popular, they’re accessible, and they’re big business. They’re also a great way to get one more accolade on your website, driving your stake of authority deeper into the ground. When you’ve been featured on one or more podcasts, you’ll be that much more attractive to the kind of client you want—the one who won’t price shop and won’t settle for anything less than THE authoritative expert in the field. Many people try, but few succeed in breaking into the world of podcast guest appearances. Richard Jacobs knows the secret, and he shares it with listeners in today’s episode. Learn why some people land guest appearances on high-value podcasts, and others don’t. Then, simply position yourself accordingly, and let podcasts push you into a higher level of authority. Whether you practice family, estate planning, personal injury, criminal defense, business, immigration, real estate, employment, tax, or any other type of law, there is a podcast niche for you. Press play and learn how Speakeasy Marketing, Inc. can help by visiting https://www.speakeasymarketinginc.com/ or https://www.jacobsandwhitehall.com/. When you’re ready to amplify your authority, call us at (888) 225-8594, or email us at [email protected].

A more lucrative practice? A feature in third-party media? If you’ve been wanting both, there’s good news: you can get both for a fraction of the effort others spend on getting just one. The key lies in positioning yourself as an authoritative expert in your legal field. One of the best ways to do this is by authoring a book. An even better way is by authoring a series of books. And better still is using the content in those books to build an impressive multimedia online platform. A few hours of your time, and the team at Speakeasy Marketing, Inc. can help you with all that. Then, you’ll need to identify the media that are most relevant to your area of law, learn about their style of reporting, and make the case for why you’d be an asset to their work—a much, much greater asset than the other attorneys in your practice area. In this episode, Richard Jacobs gives you the ins and outs of making this work, and also making it stick….meaning staking your position of authority and getting featured on more and more media outlets. Ready to dive in? Press play, and learn how Speakeasy Marketing, Inc. can help. Call (888) 225-8594, visit https://www.speakeasymarketinginc.com/ or  https://www.jacobsandwhitehall.com/, or email us at [email protected].

Adding to your asset list—the one that brings in money on a continuous basis—isn’t as hard as you might think. In fact, you’ve already done most of the work. You already know how to author a book in a matter of hours, and how to wring every ounce of value from that book in order to make a few more. You know how to do this without spending much effort, and nonetheless enjoying a huge push for your practice and reputation. The next step takes even less of your time and leaves you with an online multimedia platform that reinforces and builds upon your online presence of authority. It’s simple: we create a satellite web page for each of your books. In other words, we repurpose the book’s content for use in videos, podcasts, online articles, blog posts, and more. With no additional effort on your part, you can enjoy the benefit of multiple websites and an undeniably authoritative online presence. And of course, this will attract those high-quality leads that every attorney is after. That’s not all: Your satellite websites will be separate from your main website, which means they won’t negatively impact your main site’s SEO rankings. They’ll only showcase your expertise in your legal niche, and set you further apart from your competitors. Ready to get started? Press play for all the details. Contact us at (888) 225-8594, via email at [email protected], or by visiting https://www.jacobsandwhitehall.com/.

The authors of the book series Chicken Soup for the Soul have been tremendously successful, and your immediate recognition of the name is testament to that. With over 250 titles, most people have no trouble recognizing this “brand.” In this way, the authors have mastered the art of standing out and reaching an extremely diverse audience. And in a similar way, you want to do the same thing with your law practice. This is where Speak-a-BookTM Platinum comes in: a method that will provide you with three books total, and require only one 90-minute interview after your first book. With three books, you’ll have a series, which means you’ll have your own “brand”—one that can be tailored to accentuate the aspects unique to your practice, and to you as an attorney. This will strengthen your authority in multiple niches within your area of expertise, whether that’s family, personal injury, immigration, business, estate planning, or any other type of law. You’d be surprised how many topics can be explored within a single area, diversifying your client base with little effort on your end. Regardless of whether you’ve already authored a book through the Speak-a-BookTM method, you can get your authority snowball rolling today. Call (888) 225-8594, and visit https://www.speakeasymarketinginc.com/ or https://www.jacobsandwhitehall.com/.

Your competitors are everywhere, maybe even down the street from your practice. How can you stand out among the many other attorneys who practice the same type of law as you? It might feel impossible at times, but it’s not. On today’s show, Richard Jacobs shares step 2 of 7 on your journey to building your authority snowball: putting your declaration of authority in book form. Since its inception 11 years ago, Speakeasy Marketing, Inc. has helped nearly 300 attorneys in every practice area you can imagine build a more robust, lucrative law practice and reputation. Jacobs, founder of Speakeasy Marketing, Inc., made this happen by doing exactly what we want to help you do: author a book. Jacobs credits his book, Secrets of Attorney Marketing Law School Dares Not Teach for 70 to 80 percent of all Speakeasy Marketing’s business. In one 90-minute interview with our team, the bulk of your work will be done. We’ll have a transcript detailing how your knowledge, expertise, and authority sets you apart from the rest. We’ll edit it, ensuring it flows smoothly and meets all of your criteria before publishing it as a paperback book, eBook, and/or audiobook. By providing this authoritative resource to potential clients, you’ll not only impress them but attract the ones you want—the ones that will allow you to expand your practice to its highest potential. Attorneys who’ve taken advantage of the Speak-a-BookTM method report that within six months to a year, they earned back three to ten times as much as they paid for it. Visit https://www.jacobsandwhitehall.com/attorneys/ and email us for a strategy session to get started, or call (888) 225-8594.

What does it mean to position yourself well and assert your authority in your niche practice area? Ultimately, it means attracting the clients you need: the ones who are looking for the best attorney rather than the cheapest, the ones who have a lot at stake, the ones who will respect your authority and not sabotage their own case. In any practice area—whether it’s criminal defense, family law, personal injury, immigration, business law, you name it—you have the power to set yourself apart by capitalizing on your specialty within it. Federal cases, LGBTQ family law matters, catastrophic injury, special needs trusts, high net-worth divorces…wherever your expertise lies, you just need to extract it and make it known to the types of clients you want to attract. What’s the first step? Richard Jacobs says it’s to take inventory of the types of clients you’ve represented over the past couple of years, and determine what types of clients you want to attract. Which factors are more likely than not to provide you with good clients, and allow your practice to expand to its full potential? Once that’s been determined, the majority of your work will be done. The next step is to make a targeted appeal to your ideal client, and this is where the Speak-a-BookTM method comes into play. A 30-minute initial strategy session with our team will leave you with a robust outline of your book, in which every word will highlight why you are different from other attorneys in your field, and what you can offer to clients that others simply cannot. After that, you’ll only need to spend an hour or two more of your time, while we work behind the scenes to bring you a polished, final draft of your Speak-a-BookTM. When you’re ready to get started, contact Jacobs & Whitehall at (888) 570-7338 and visit https://www.jacobsandwhitehall.com/attorneys/.

In this podcast, Richard Jacobs invigorates business owners by offering a specific means of action. The current atmosphere lends itself to mindless waiting, which is never the right mode for a business. Richard shares a realization regarding his own business activity and how he made a move toward tackling what he could control. Ultimately, he says, there's nothing more powerful for a business than controlling your own media. He describes ways he's done that and how our speak-a-book package can be your means to that end. Even better, he tells listeners that Jacobs and Whitehall Publishing is offering a unique promotion this month called our Rise Promo. We've added a stellar media element to the speak-a-book package that ensures your book will be highlighted in multiple ways by the media. So listen in for more details and to get a jolt of energy to help improve your business.