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Growth Gossips

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This podcast has
4 episodes
Language
English
Publisher
Romeo Man
Explicit
No
Date created
2020/08/27
Latest episode
2021/10/06
Average duration
68 min.
Release period
194 days

Description

We're interviewing heads of growth marketing experts from tech businesses to reverse engineer how they grew. You'll master advanced growth tactics.

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How to Create a Brand Positioning for B2B? with Survicate
2021/10/06
Hands-on exclusive Brand Positioning online workshop presented by MAN Digital and Survicate This webinar is about how to make a good brand before you start with B2B marketing and sales programs. The webinar will take place on 30 of September at 12:30 CET and we will have B2B practitioners from Survicate and MAN Digital. We hope this webinar helps you get better results from your account-based efforts! Survicate, the little company with a big idea, was on an ambitious mission. The company wanted to do positioning without any external agency for insights or strategy. They had seen many of their competitors hire agencies and felt they could do it themselves. This would save money but also give them more control over what they were saying about their product. They started by getting together as a team to brainstorm how to position their product in 2020-2021 without an outside agency. In this webinar, Survicate will talk about how they did this, why it is important, and if you should do something similar with your company. What you'll learn ? Why Positioning before ABM? How to do Positioning? Practical Examples of how Survicate did Positioning BONUS: A list of books and resources to learn more about Positioning. Questions and Answers On-Demand video: https://learn.man.digital/brand-positioning
03. Hands-on Tech Stack for Account-Based Programs Using HubSpot
2021/09/17
Hands-on Tech Stack for Account-Based Programs Using HubSpot Sep 15 at 12:30 CET Speakers Przemysław Orlikowski ABM Architect & Strategist. CEO at MAN Digital Patryk Kalinowski Head of Growth at Survicate Ex-Marketing Automation Lead at Netguru Aleks Bozhinov Enterprise Sales Manager Hubspot | ex-Google Hands-on exclusive Tech Stack for Account-Based Programs online workshop presented by MAN Digital In this webinar, you will learn about the tech stacks for account-based programs using Hubspot. This talk will be on 15th of September at 12:30 CET with Patryk Kalinowski and Przemek Orlikowski. Patryk Kalinowski is an ex-Marketing Automation Lead at Netguru and now Head Of  Growth for Survicate. With over 7 years in marketing automation, he knows a thing or two about how HubSpot works best for technology companies. In his time at Hubspot, he worked with developer tools like APIs and HubSpot, as well as Zapier. His expertise has helped him build up an impressive resume: which includes work with Google Ads, Facebook Ads, LinkedIn Ads, and Google Analytics. Patryk also has extensive experience with Tag Manager and Search Console. Przemek Orlikowski is leading the client delivery team at MAN Digital, he is the main architect behind HubSpot frameworks and choosing the right tech setup to be aligned with the business goals of MAN Digital's clients. Patryk and Przemek are the perfect matches when you want to get a hands-on workshop on HubSpot What you'll learn ? Tech stack maturity plan Essentials for tech stack in B2B How to embed ABM into the current tech setup Questions and Answers
2 - B2B Sales vs Business to Enterprise Sales. What Makes the Difference?
2021/03/18
Business to Enterprise is a huge and frankly mysterious topic ? Most of us want to score deals with big Enterprise-level clients, but how to make it happen as a small or mid-sized tech business? We're here to demystify B2E and offer practical tips on selling to Enterprise companies like IKEA, Samsung, and New Balance ? Join us for a live webinar with Kubilay Sengun, Managing Director at Insider EU & UK, to talk about B2B vs B2E. We hope to see you there! Agenda & Topics  ? About Kubilay & Insider Selling in B2B vs B2E A typical B2B sales cycle vs B2E B2B vs B2E Proposals Competencies needed for a B2E sale Team & resources needed for a B2E vs B2B sale Speakers Romeo Man Growth Marketing Strategist and Founder @MAN Digital Kubilay Sengun Managing Director, Insider EU & UK Full webinar here.
How to Stand Out Among 100 Million Other Tech Companies! A talk about service positioning
2020/03/04
Why should I be there? For Tech Companies that struggle to position themselves in a crowded market. Join us on March 4th, 2020 at 2 PM to our webinar ran by: Jeroen Corthout - Co-founder & CEO of Salesflare With a personal background in a marketing agency and in software development, Jeroen turned into a growth strategist and product mastermind. He co-founded the most popular CRM on Product Hunt and AppSumo - Salesflare. He managed to position Salesflare among 600+ other competitors. He started his own podcast, Founder Coffee, where he interviews founders across the globe. Romeo Man - Managing Partner at MAN.Digital Sales by heart in a marketing body, Romeo runs MAN Digital to help tech companies generate more b2b conversations. This is not a pre-recorded webinar. Join Jeroen and Romeo for a live webinar with the QA session. During This Live Webinar, You Will Learn About: 1. Customer interviews: How to interview your customers to figure out why and how they choose you? 2. Jobs to be Done: How to figure out how to help your prospects get their "jobs" done? 3. Positioning: How to make customers prefer you over others solving this problem? 4. Sales: How to get prospects to know, like and trust you?

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