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Delina is a monoymous name that anyone across PerfumeTok can clock as THE GIRL. As one of the inaugural frgrances that's helped create the moniker PerfumeTok, she's introduced a new generation of fragheads to Parfums de Marly, a fragrance brand that's around since 2009, inspired by the Château de Marly, a private 18th-century retreat built by King Louis XV. We have Yvan Jacqueline, president of the Americas for Parfums de Marly, to catch up with a brand that continues releasing exquisite fragrances, knockout after knockout, beyond but not in spite of the digital sphere that's brought it into a new light. [What we smell like today: Haeze Petal Pusher, Parfums de Marly Dorval] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

We welcome Dana Steinfeld, chief innovation officer, blue sky & founder of Anecdotes By Artists, to chat about how beauty incubators bring fragrance brands to life on a mass scale — from Being Frenshe and Fine'ry at Target and Ulta — to now the debut of  Anecdotes By Artists launching in Sephora. The new fragrance line champions the ambition of the perfumer (Patricia Choux for the inital three launches) to create their own dream fragrances based on their own experiences and imagination. We also discuss fragrance duping at its Fine'st, DSM-Firmenich's Open Air Artist In Residence event we attended recently, and the otherwise small personal tragedies of our immune systems. [What we smell like today: Tate 01 by Tae McRae, The Nue Co Moon Rice] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

Yet another episode about everything we don't know and refuse to learn about what's going on in the Internet's fragrance community. Also, a recap of the Laundry Sauce x Arquiste Misfit launch event, a brief construction and deconstruction of what makes a fig scent, a Die Hot re-do, a few new scents we've smelled this week, and a visit to one of those venture-capital-funded bougie wellness contrast therapy sauna/ice plunge places and its scent options. [What we smell like today: Gucci Flora Gorgeous Orchid Intense, Annick Goutal Voile De Santal] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

We've said over and over that we do not seasonalize scent (and we don't!). But in a world where fragrance is divvied up by what season it's appropriate for, are we just beating the same tired drum? Or are we correct? (We are correct.) Anyway. Here's an episode in which we're fighting for our lives against these allegations as we discuss some upcoming holiday scents from Athena Club, a laundry scent collab with friend of the pod Arquiste, a number of girl smells from the Big Beauty Brands, and Tynan's favorite drugstore lotion.  [What we smell like today: Aerin Amber Musk Pistache, D'Orsay Vanilla Affair] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

Can skin scents be gourmand? Can gourmand be a skin scent? With all these lactonic, milky, musky, mochi, scents now on the market, the answer is becoming, resoundingly: "Sure!"  Why not! I don't know! What we do know is the scents that we like of the lot and why. Here are the lot of them (that we could think of when recording) in this episode. [What we smell like today: Violet Grey Mme. Grey, Nette Mr. Cloud] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

It's the our favorite season: awards. And this marks the 6th annual Smell ya Later awards, brought to you by none other than your hosts and their impeccable taste and expertise to bestow our beloved scents with their flowers in such esteemed categories as: The Honda Award For Best Accord or Note The Tynan Sinks Award for Biggest Fruit The Lactose Intolerant-Presenting Award for Best Milk Fragrance  The 'We Told You So' Award for Best Milk-Substitute Fragrance  The 'Not All Men' Award for Best Men’s Scent  The 'Surprise Bitch, Bet You’d Thought You’d Seen The Last of Me' Award for Best Flanker The "This One’s Got A Little Sweetness To It” Award For Being Not Too Sweet Best Pick-me Gourmand (gourmand for people who don’t like gourmands) The Biggest Slay The Most Unexpected Gag The Kris Jenner Facelift Award For Best Legacy Fragrance Revamp The Sable Yong + Tynan Sinks Award for Best Collab The “Ladies And Gentlemen, H.E.R.” Award For Best Girl Smell The 'Not All Men' Award for Best Men’s Scent  Most 'Oh, this old thing?' Beautiful Nothing Scent The 'Go Girl, Give Us Nothing' Award for Best Body Mist [What we smell like today: Serviette Immacula, Essential Parfums Ambre Latte] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

PSL season is upon us, which means... so is cuffing season. We're catching up after a late-summer break with a smelling spree on Fall's new fragrance drops, fragrances that were embargoed for weeks and that we're circling back to, and ones we wanted to talk about but, for no discernible reason, haven't yet. The lot includes some confusing irises, sexy cake scents, slutty going-out party girl scents, and cozy gourmands. [What we smell like today: Nonfiction Santal Cream, D.S. & Durga Ain't That Sweet] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

Nick Axelrod-Welk can be credited with a lot of beauty culture's millennial-charged evolution in the 2010s, having co-founded Into The Gloss, Necessaire, and Homecourt. For his next act, he's launching a beauty house: Contrapposto, beginning with fine fragrance — 3 of them, in fact. We welcome Nick on this week's episode to talk us through the three scents created with master perfumers Frank Voelkl and Shyamala Maisondieu, the early days from editorial beauty to brand building, and how true luxury involves collaborating with artisans and masters of their own craft, the privilege to create without bounds, and such joyfully detailed nuances that further one's point of view in beauty. [What we smell like today: Contrapposto Musc Petille, and Melting Flowers] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

Perhaps you've heard of Athena Club, one of the millennial-era DTC personal care brands of the 2010s that offered period products, razors, and deodorant. Once fragrance entered the mix (and the brand entered Target and Walmart), Athena Club unofficially reintroduced itself with an assortment of eight scents across body wash, lotion, and fragrance mists. Most recently, their scents Banana Sunmilk and Pink Marshmallow gained traction on ScentTok, and got our attention as well. We welcome SVP of Marketing Emily Ferber on this episode to discuss creating compelling scents for the mass market, how she got her start in beauty at Into The Gloss and Glossier, and what it takes for a brand to find its legs in an oversaturated market. [What we smell like today: Bvlgari Omnia Amethyste, Phlur Vanilla Canyon] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

We have the pleasure and delight of welcoming comedian, director, and actor John Early as a guest on this week's episode to discuss his film Maddie's Secret — AND the fragrance of the same name, made in collaboration with Marissa Zappas and Ruby McCollister for the film. We get into the gourmand of the fragrance and how it reflects the foodie elements in the film, how so many "LA girl" ingredients have come to define culinary culture,  body odor anxieties, and channeling your insecurities into a character narrative in an era of body positivity's tyranny. [What we smell like today: Elorea Prelude, Kayali Boujee Kitty Caramel Milk] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

We're catching up with new scents we've been living in for the past couple of months — some of which were embargoed by The Brands, some of which flew under the radar until recently, and a suspicious many of which are milky, musky, lactonic scents. In short: what's the deal? In long: this episode. [What we smell like today: d.grayi Pandan, Valentino Vendetta Donna] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

The Gap re-released its beloved fragrance line, "re-imagined" for today, which, in fragrance-speak, we know to mean reformulated. Formula updates are industry standard for quality protocols, but how do they change the scents themselves? Well, we can tell you in this episode just how the new line compares to the originals we have, and as we remember them. [What we smell like today: Athena Club Banana Sunmilk, El Morocco Lulu's Back In Town] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

A repeat guest is a rare occurrence on Smell Ya Later, but when we heard that fragrance aficionado Funmi Monet had something big in the works, we had to bite. Influxious is Monet's brand-new fragrance line, inspired and informed by her Nigerian heritage. She joins us on this episode to talk us through her four debut fragrances, each with its own expression for how you want to feel, connected with a thread of Nigerian ginger. There's the party scent, the vacation scent, the confident scent, and the comforting skin scent with a rarely-smelled base informed by her personal upbringing. [What we smell like today: Abel Double Scoop, The Nue Co Good Spirits] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

We hosted the scent swap of the scentury last week (kidding, but also not kidding) at the Standard Highline, and 115 of you showed up to contribute to the second annual (?) scent circulation trade. This episode is a breathless recap of everything that went down: the community, the energy, the interlopers (we had a swaplifter!), and the lovely folks who helped it all happen: shoutout The Standard team, Marc Jacobs Fragrances and Coty for sponsoring, and Purple PR for helping coordinate.  [What we smell like today: Mugler Starlicious Pistachio Praline, Atwood Penuche] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)

We would never be flip about attending such illustrious events as a Knicks championship viewing party or the Fragrance Foundation Awards (affectionately known as the Fifis). Ha ha, of course not. We take the honor as seriously as we take this podcast, which has its own ideas about how awards categories could probably benefit from a bit more diversity. (But no one's paying us to award perfumes anything, so don't listen to us!) Also, if you haven't gotten your tickets for Hotel Smell Ya Later, it's this week!  🏨HOTEL SMELL YA LATER🗝️6/25/26 6-9 pmJoin us at The Soda Shop at The Standard High Line to sip and swap with a few surprises... Tickets are $15, and all proceeds will go to Make The Road[What we smell like today: Discothèque Next To Me Or Nothing, Viktor & Rolf Bonbon Cola Fizz] 🌐 Find more info, episodes, and merch at Smellyalater.live☎️ Leave us a voice message on the SYL Hotline at Speakpipe.com/smellyalater, and we may respond on a future episode.📱 Follow us on Instagram @smellyalater.mp3💌 Leave a comment in our Spotify episode prompts and/or a (nice) review wherever you stream (⭐️⭐️⭐️⭐️⭐️ only)