Advertise on podcast: Yacht Femme

Listen to one of our forum sessions on sustainability in yacht shipping: Brand Positioning: Discovering Your Niche Identifying and defining your brand’s unique position in the market is essential for standing out and attracting the right audience. This session explores strategies for discovering your niche, clarifying brand messaging, and aligning your offerings with target customer needs. Attendees will gain actionable insights for differentiating their brand and creating a focused, high-impact presence in competitive markets. Key Topics: Understanding brand positioning and its impact on market perceptionMethods for identifying and defining your niche audienceAligning products, services, and messaging with target customersStrategies for differentiation in crowded or competitive marketsLeveraging positioning to drive engagement, loyalty, and growth Speakers: Jennifer Welker PeacockVictoria Chalaya Moderator: Barrett Wright

Listen to one of our forum sessions on sustainability in yacht shipping: Global Wealth Migration and UHNW Trends Understanding where wealth is moving, and how UHNW individuals live, travel, and invest, is critical to effective luxury marketing strategy. This session explores global wealth migration, emerging markets, and shifting buyer behavior, offering insight into how brands can align outreach, positioning, and partnerships with today’s evolving luxury landscape. Key Topics: Global wealth migration and emerging UHNW hubsRegional differences in luxury consumption and expectationsHow market shifts influence yacht, aviation, and lifestyle demandStrategic positioning and market focus for long-term growth Speakers: Janet Henfield-GreenStella Madero Moderator: Cecile Gauert

Listen to one of our forum sessions on sustainability in yacht shipping: Data That Builds Trust: Personalization in the Luxury Market Personalization is no longer optional in luxury marketing but it must be executed with precision, restraint, and respect for privacy. This session examines how data can be used intelligently to enhance client experiences without compromising trust. Experts discuss CRM strategies, personalization across touchpoints, and how to balance technology with the human element that defines true luxury. Key Topics: Using data to personalize experiences without feeling intrusiveCRM and data infrastructure in luxury and UHNW marketsPrivacy, consent, and trust as brand differentiatorsTranslating insights into tailored communication, offers, and experiences Speakers: Adra Graves,Kristina Agustin Moderator: Sophie Spicknell

Listen to one of our forum sessions on sustainability in yacht shipping: Luxury Client Expectations & UHNW Behavior Today’s ultra-high-net-worth clients are redefining luxury through experience, discretion, and personalization. This session explores how UHNW expectations are evolving across yachting, aviation, and lifestyle markets, and how brands can adapt their marketing, service models, and communication strategies to meet these changing behaviors. Key Topics: Evolving UHNW Values: Experience, Privacy & PurposeEmotional Drivers of Luxury DecisionsMulti-Generational Wealth & New Luxury ExpectationsBuilding Trust in High-Value, Discreet Markets Speakers: Kelly DowneyRebecca Gabbi Moderator: Leona Françoise Caanen

Listen to one of our forum sessions on sustainability in yacht shipping: Client Insights on Sustainable Yacht Purchasing This session explores how yacht owners and prospective buyers are driving the adoption of sustainable practices across the industry. Drawing on market insights and expert perspectives, it examines client priorities, investment willingness, and how these expectations are shaping yacht design, refits, and operations while aligning sustainability with market and financial realities. Key Topics: Client priorities in sustainable yacht features & techMarket demand for eco-friendly yachtsInvestment appetite for sustainable design & operationsHow client expectations influence design & refitsAligning sustainability with financial & market realities Key Topics: Eco-friendly crew uniforms & consumablesBiodegradable cleaning products & energy-efficient systemsWater efficiency & onboard waste managementEnhancing guest experience through sustainable operationsAligning sustainability with efficiency and cost savings Speakers: Bilge Zaptçıoğlu AtalCarmen Lau Moderator: Neity Maddock

Listen to one of our forum sessions on sustainability in yacht shipping: Everyday Sustainability: Onboard Practices and Client Perspectives Experts discuss eco-friendly crew uniforms, biodegradable cleaning products, responsible consumables, energy- and water-saving systems, and other operational measures. Key Topics: Eco-friendly crew uniforms & consumablesBiodegradable cleaning products & energy-efficient systemsWater efficiency & onboard waste managementEnhancing guest experience through sustainable operationsAligning sustainability with efficiency and cost savings Speakers: Amira BakhaevaJelena VeziaLeah Tennant Moderator: Monica Fonseca

Listen to one of our forum sessions on sustainability in yacht shipping: Exploring Nuclear, Alternative, and Wind Propulsion Options Advanced propulsion is reshaping the future of yachting. This session explores hybrid, nuclear, wind-assisted, and regenerative technologies driving more sustainable, efficient, and high-performance yachts — and how these innovations are becoming accessible to a new generation of owners. Key Topics: Nuclear, hybrid, and alternative propulsion technologiesWind-assisted and regenerative sailing innovationsOnboard integration of advanced energy systemsMaking sustainable propulsion accessible to new yacht ownersConvergence of sailing and motor propulsion approachesLessons from wind-assisted adoption in commercial shipping Speakers: Lydia MossCamille Lopez Moderator: Claudia Reiners

Listen to one of our forum sessions on sustainability in yacht shipping: Sustainable Interior Design and Refits: Maximizing ROI Explore how yacht designers and shipyards are adopting sustainable materials, energy-efficient systems, and circular design principles in modern interiors and refits. Industry experts discuss emerging trends, innovations, and how ROI and long-term value are helping turn sustainable ideas into practical solutions. Key Topics: Sustainable yacht interiors and refitsEmerging design trends and innovationsEco-friendly materials and energy-efficient systemsBalancing sustainability with ROITurning sustainable ideas into practical solutionsSpeakers Charlotte van de KerkClarissa Androsoni Moderator Sophie Spicknell

Meet Patricia Caswell, a lifelong mariner and General Manager of the Superyacht Service Centre at Gulf Craft Group, UAE. With decades at sea and in maritime leadership, she oversees superyacht maintenance, refit, and operations. Passionate about mentoring and inclusivity, Patricia champions excellence, innovation, and diversity while helping position the UAE as a global superyacht hub. FOLLOW Captain Patricia LinkedIn: https://www.linkedin.com/in/captain-patricia-caswell-08410130/ FOLLOW Gulf Craft Group: LinkedIn: https://www.linkedin.com/company/gulf-craft-group/ Instagram: https://www.instagram.com/gulfcraftgroup Website: ⁠https://gulfcraftgroup.com YACHT FEMME Website: ⁠⁠⁠⁠⁠⁠https://www.yachtfemme.com ⁠⁠⁠⁠⁠⁠Instagram: https://www.instagram.com/yachtfemme/ Linkedin: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/yacht-femme/

Meet Ana Čalić, Chief Commercial Officer at Navela and Founder of Women in Nautica. Ana is a boating industry specialist who’s passionate about sustainability, diversity, and innovation. With a Master’s degree in Energy and Sustainability from VU Amsterdam, she works to empower the industry through cutting-edge solutions, conferences, and global initiatives. FOLLOW Ana LinkedIn: https://www.linkedin.com/in/ana-čalić/ FOLLOW Navela: LinkedIn: https://www.linkedin.com/company/navela-ltd/about/ Instagram: https://www.instagram.com/navela___/ Website: http://www.navela.hr FOLLOW WIN: LinkedIn: https://www.linkedin.com/company/women-in-nautica Instagram: https://www.instagram.com/win_womeninnautica/ Website: https://womeninnautica.com YACHT FEMME Website: ⁠⁠⁠⁠⁠⁠https://www.yachtfemme.com ⁠⁠⁠⁠⁠⁠Instagram: https://www.instagram.com/yachtfemme/ Linkedin: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/yacht-femme/

Meet Danielle McLaren is Managing Director of Yotspot, the leading job platform for the yachting industry. Based in Southampton, she drives strategy, marketing, finance, and team leadership. With a background in business and a love for great white sharks, she’s helping modernize yachting through smart tech and teamwork. FOLLOW Danielle LinkedIn: https://www.linkedin.com/in/danimclaren/ FOLLOW YOTSPOT: LinkedIn: https://www.linkedin.com/company/yotspot/ Instagram: https://www.instagram.com/yotspot_crew/ Website: https://www.yotspot.com/ YACHT FEMME Website: ⁠⁠⁠⁠⁠⁠https://www.yachtfemme.com ⁠⁠⁠⁠⁠⁠Instagram: https://www.instagram.com/yachtfemme/ Linkedin: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/yacht-femme/

Mistakes & Tips with Nadia Warshavskaya, Rebecca Whitlocke & Sophia Wilson. Moderated Sidney Bitter-Larkin. Dangerous Mistakes Marketers Make with Today’s Consumers. Avoid common pitfalls in modern marketing. This session highlights critical mistakes marketers often make and provides actionable tips to ensure your campaigns resonate with today’s savvy consumers. Host: ⁠⁠⁠⁠⁠Andrea Tagliaferro⁠⁠⁠⁠⁠ Forum by: ⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠ YACHT FEMME: Website: ⁠⁠⁠⁠⁠⁠⁠yachtfemme.com⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠@yachtfemme⁠⁠⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠⁠⁠⁠⁠⁠ Spotify: ⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @yachtfemme⁠⁠

Brand Heat with Alexandra Llewellyn, Daniela D'errico, and Kelly Downey. Moderated Miryam Fossati How Brands Build and Maintain Momentum. Unpack the strategies successful brands use to stay top of mind. This session will dive into creating sustained brand momentum, adapting to changing market trends, and maintaining a strong connection with your audience. Host: ⁠⁠⁠⁠⁠Andrea Tagliaferro⁠⁠⁠⁠⁠ Forum by: ⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠ YACHT FEMME: Website: ⁠⁠⁠⁠⁠⁠⁠yachtfemme.com⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠@yachtfemme⁠⁠⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠⁠⁠⁠⁠⁠ Spotify: ⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @yachtfemme⁠⁠

Marketing Automations with Chiara Sassoli & Sacha Williams. Moderated Jill Bobrow. Discover the essential AI tools every entrepreneur should leverage. From CGI to automation, learn how these technologies can enhance productivity, improve content creation, and streamline your marketing efforts.  Host: ⁠⁠⁠⁠Andrea Tagliaferro⁠⁠⁠⁠ Forum by: ⁠⁠⁠Yacht Femme⁠⁠⁠ YACHT FEMME: Website: ⁠⁠⁠⁠⁠⁠yachtfemme.com⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠@yachtfemme⁠⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠⁠⁠⁠⁠ Spotify: ⁠⁠⁠Yacht Femme⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @yachtfemme⁠

The Creator Economy with Betsy Lemaire, Marina Jarniat & Victoria Chalaya. Moderated Sophie Spicknell. This session explores the evolving financial dynamics of the creator economy—a growing ecosystem of independent content creators who build communities and influence online. These creators collaborate with brands, offering authentic engagement beyond traditional advertising. We focus on pricing transparency, equitable monetization strategies, and how creators navigate these challenges to thrive in an increasingly competitive market. Host: ⁠⁠⁠Andrea Tagliaferro⁠⁠⁠ Forum by: ⁠⁠Yacht Femme⁠⁠ YACHT FEMME: Website: ⁠⁠⁠⁠⁠yachtfemme.com⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠@yachtfemme⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠Yacht Femme⁠⁠⁠⁠⁠⁠⁠ Spotify: ⁠⁠Yacht Femme⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @yachtfemme⁠