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You’re ready to sign more clients, and I’ve got your missing puzzle piece. Think of this podcast as your favorite coffee date meets business glow-up: marketing tips that actually work, mindset shifts that (finally) stick, and the kind of deep transformation that’ll have you showing up like the masterful coach that your soul-aligned are out there searching for. Here’s the real talk: 95% of how you show up is driven by your subconscious mind. Meaning; if you’re stuck in self-doubt, perfectionism, or second-guessing every move, no strategy is going to save you. That’s why we’re diving into the psychology behind why you self-sabotage (and how to stop), rewiring your mind for confidence, and combining that with smart marketing strategies that play to your strengths. We’ll cover timeless marketing principles, buyer psychology, and practical tactics that will work for YOU, so you can attract clients consistently, build a business that actually supports your freedom, and stop watching less-expert coaches get fully booked with clients, while you’re left behind. So, grab your headphones, pour your favorite drink, and let’s turn your brilliance into a booked-out calendar in a way that fills you with LIFE. 🎧🔥 To work with me, visit: martinethomassen.com or DM me on Instagram: @martinethomassencoaching . . . P.S: I am certified via The Life Coach School, Simone Seol and Melissa Tiers, Wellcoaches.

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Check latest episodes from Holistic Marketing for Coaches podcast

How to Train Your Brain to Notice Client Opportunities

2025/06/17

What if the reason you’re not seeing results in your business isn’t your strategy, but your brain’s filter system? In this episode, we dive into the Reticular Activating System (RAS), the part of your brain that decides what you notice (and what you miss). You’ll learn how subconscious beliefs shape what opportunities you see, what you believe is possible, and why your next level of success might be hiding in plain sight. Tune in to explore how shifting your RAS can change your marketing, your mindset, and your momentum. And, how to start using this part of your brain to align more with opportunities and results that you want to create. More resources: Book a free consultation: https://martinethomassen.com/free-marketing-audit Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/post/ras Website: https://martinethomassen.com Sign up to my newsletter and become a Holistic Marketing Insider Certified with The Life Coach School (LCS), WellCoaches, The Neuroscience Academy and Simone Seol's BFCC.

Re-introducing the Holistic Marketing Podcast

2025/04/02

What if marketing could be as satisfying as coaching your dream clients? In this podcast, Martine Thomassen flips the script on traditional marketing by blending soulful strategy, mindset work, identity shifts, and a little bit of woo (think: hypnosis, human design, and astrology). This is for the brilliant coaches who are tired of chasing clients and ready to attract them by being fully themselves. You’ll get zero-fluff content tips, magnetic messaging tools, and behind-the-scenes wisdom from multi-6 and 7-figure coaches. If you’re DONE with bro marketing, algorithm anxiety, and second-guessing your every move, this show is your permission slip to lead with your essence. Subscribe now and let’s make marketing the easiest part of your business! Instagram: https://www.instagram.com/martinethomassencoaching Website: https://martinethomassen.com

Marketing Principles vs Strategy and Tactics

2023/07/24

If you're frustrated that posting on Instagram every day isn't getting you any clients - you need to learn about marketing PRINCIPLES. This week I'm breaking down the difference between marketing principles vs strategy and tactics - and more importantly: Why it's VITAL for you to implement it into your own marketing. More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/marketing-principles/ Website: https://martinethomassen.com Mastermind: https://martinethomassen.com/mastermind Sign up to my newsletter and become a Holistic Marketing Insider Certified with The Life Coach School (LCS), WellCoaches, The Neuroscience Academy and Meløissa Tiers & Simone Seol's BFCC.

Leverage Dopamine for Better Marketing

2023/04/24

Did you know that you can make staying consistent in your marketing a whole lot easier if you understand how your dopamine works? If you're a health nut like myself, you're in for a real treat. And if you're not, here's a quick and dirty summary as a result of a lot of nerding around. You're welcome! In this episode you'll get practical advice on what sustains your dopamine and how to utilize this powerful hormone (a.k.a the molecule of motivation) to show up in your marketing. More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/dopamine-for-marketing/ Website: https://martinethomassen.com Sign up to my newsletter and become a Holistic Marketing Insider Certified with The Life Coach School (LCS), WellCoaches, The Neuroscience Academy and Simone Seol's BFCC.

Stop making marketing harder than it is

2023/03/19

There are things that you're doing that makes marketing feel a lot harder than it has to be. In this episode you'll learn some of the specific things that will make it feel hard AND how to make it A LOT easier. More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/easier-marketing/ Website: https://martinethomassen.com Sign up to my newsletter and become a Holistic Marketing Insider Certified with The Life Coach School (LCS), WellCoaches and The Neuroscience Academy and Simone Seol's BFCC.

Removing Content Pressure

2023/01/28

Finding yourself procrastinating when you set out to create content for your coaching business? Pressure doesn't work. What DOES work is to lean into dopamine-centric ways of working. Learn how in this episode! More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: hhttps://martinethomassen.com/content-pressure/ Website Sign up to my newsletter and become a Holistic Marketing Insider Certified with The Life Coach School (LCS), WellCoaches and The Neuroscience Academy and Simone Seol's BFCC.

Attribution in Marketing - What Makes People Buy

2022/12/25

It's NOT a "perfect" CTA or "ideal" email subject line that will have people hire you as a coach. We humans (and the universe) are so much more complex than that - which is a good thing! Learn what ACTUALLY makes people make the step to hire you. More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/marketing-attribution/ Website Sign up to my newsletter and become a Holistic Marketing Insider Certified with The Life Coach School (LCS), WellCoaches and The Neuroscience Academy.

Self Trust in Marketing

2022/10/01

When you don't have solid self trust, you don't go all in, play big, invest in yourself at the next level. You don't create the best, most scroll-stopping content. But when you DO develop that robust self trust... People will feel it. They will want it for themselves. They will seek you out and want to learn from you. Enjoy! More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/self-trust-in-marketing/ Website Sign up to my newsletter and become a Holistic Marketing Insider P.S. - I'm certified with The Life Coach School (LCS), WellCoaches and The Neuroscience Academy.

Passive vs Active Energy in Marketing

2022/08/13

This realization made so much click for me. Using my body to check in where I'm at in my marketing and business made it super accessible to reset and get back on track. It has helped me get back into alignment with my goals so much faster and help so many more clients. Get the juicy details in this episode so that you can integrate it too! More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: martinethomassen.com/passive-vs-active/ Website Sign up to my newsletter and become a Holistic Marketing Insider P.S. - I'm certified with The Life Coach School (LCS), WellCoaches and the Neuroscience academy.

Crucial Marketing Skills to Implement

2022/06/27

Marketing your coaching business doesn't have to be hard or complicated to be effective. Learn the simple skills that will 100x the efficiency of your marketing. More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/marketing-skills/ Website Sign up to my newsletter and become a Holistic Marketing Insider P.S. - I'm certified with The Life Coach School (LCS), WellCoaches and the Neuroscience academy.

Marketing as an Introvert and Highly Sensitive Person

2022/06/05

Do you identify as a person who is shy, introverted, maybe a bit insecure about putting yourself out there or as a highly sensitive person? In this episode, I get personal and tell you my story; and what will actually make you want to show up on social media - even if you're an introvert or a highly sensitive person. More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/marketing-introvert-hsp/ Website Sign up to my newsletter and become a Holistic Marketing Insider

Marketing Funnels Made Easy

2022/05/11

You've probably heard about marketing funnels. Most of people are weirded out by the thought of them. In this episode, I teach you how to use marketing funnels in a way that is easy and MAKES SENSE. You even get to use your unique strengths to create a funnel that is FUN and INSPIRING to you and the type of clients you want to attract. And don't worry, you don't need to know ANYTHING about marketing to create an effective marketing funnel. More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/marketing-funnels/ Website Sign up to my newsletter and become a Holistic Marketing Insider

Offer Focused Marketing vs Client Focused Marketing

2022/05/06

If you implement this ONE practice, your marketing will be TRANSFORMED! The amount of people reaching out to inquire about working with you will DRAMATICALLY increase. Client Focused Marketing is an important missing piece that you need to integrate into your marketing RIGHT NOW to start attracting more clients. Enjoy! More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/client-focused-marketing/ Website Sign up to my newsletter and become a Holistic Marketing Insider

10x Results with Artist and Coach Lene Fredriksen

2022/04/16

In this episode, the amazing coach and artist, Lene Fredriksen, tells us about her amazing results over the past 6 months working with me. She talks about the fear of not having enough time, thinking that she wouldn't be able to do it all - and that working with a coach actually SAVED her time. That it made her business leaner and more efficient. Don't miss out on this awesome episode! Enjoy! Find Lene Fredriksen Website: https://www.lenefredriksen.com Instagram: @lene_artist More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/10x-results-lene-fredriksen Website Sign up to my newsletter and become a Holistic Marketing Insider

Simplify Your Marketing

2022/04/10

Are you over complicating your marketing and business? By starting to actively simplifying every element of your marketing and business, you will not only produce higher quality work - you’ll also get more done! More resources: Free guide: 10 Holistic Marketing Hacks to Sign More Clients Book a free consultation: https://calendly.com/martine-thomassen/1-hr Instagram: @martinethomassencoaching Show Notes: https://martinethomassen.com/simplify-your-marketing Website Sign up to my newsletter and become a Holistic Marketing Insider