Advertise on podcast: Changing The Sales Game

In today's episode, you'll discover: 1. Why being a consultant rather than a salesperson will create greater sales with ease. 2. How to use PIP– Problem, Impact, Picture Perfect during your sales conversations. 3. Creating movement by toggling between the right and left sides of the brain. To support these three takeaways, I chose a quote from Henry Ford: "When everything seems to be going against you, remember that the airplane takes off against the wind, not with it."   About Keith Gillispie: Keith Gillispie is a former active-duty Marine turned serial entrepreneur and the founder of REI Automated. He has personally invested across 34 states, raised over $10 million in private capital, and coached more than 400 students to financial freedom. Ditching traditional tactics like cold calling, Keith uses proven, automated systems to help investors consistently close five-figure deals and reclaim their time. How to Get in Touch with Keith Gillispie: Website: http://www.reiautomated.io/demo Gift: https://playbook.reiautomated.io/?source=Keith&campaign=OFC Enlightenment of Change Episode: https://podcasts.apple.com/us/podcast/enlightenment-of-change/id1313299091?i=1000790023243 Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™: https://www.assess.biz/assessments/assessment_entry.asp?m=1188&a=1177 Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: Why franchising is often the better path than starting a business from scratch. The wide world of non-food opportunities most people never consider. How to choose the right franchise by matching your skills, especially sales and relationship skills. To support these three takeaways, I chose a quote from Mark Twain: "The secret of getting ahead is getting started." About Jon Ostenson: Jon Ostenson is the Founder and CEO of FranBridge Consulting, a two-time Inc. 5000 company, and a top 1% franchise consultant nationally. A former Inc. 500 franchise president (ShelfGenie) and multi-brand franchisee, Jon is the author of the bestselling book 'Non-Food Franchising' and has helped thousands of entrepreneurs and investors explore business ownership. He is a member of the Forbes Business Council and is a frequent contributor on franchising. How to Get in Touch with Jon Ostenson: Website: https://franbridgeconsulting.com/ Email:  [email protected] Gift: https://franbridgeconsulting.com/ Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™: https://changingthesalesgame.mykajabi.com/communication-style-assessment Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: 1.  What patterns are companies using that turn digital outreach into lasting relationships versus the ones that just chase numbers? 2.  Some practical ways your company can build genuine connection through digital channels. 3.  If your marketing is getting attention but not converting into real sales conversations, where should you start to fix that gap?    To support these three takeaways, I chose a quote from Patricia Fripp: Don't celebrate the closing of a sale; celebrate the opening of a relationship. About Jason Fishman: Jason Fishman is the CEO of Digital Niche Agency, a marketing firm that helps brands build growth through strategic digital marketing. Over the past decade, Jason and his team have elevated more than 900 brands by developing marketing systems that turn outreach into real results. Jason also hosts the Test Optimize Scale podcast, where he talks with founders and growth leaders about building and scaling companies. How to Get in Touch with Jason Fishman: Website: https://www.digitalnicheagency.com/ Email:  [email protected] Gift: https://calendly.com/jfishman/30min?month=2025-09 Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™: https://www.assess.biz/assessments/assessment_entry.asp?m=1188&a=1177 Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: 1.     Why sales is one of the most important skills anyone can learn today. 2.     What the biggest mistakes people make when trying to succeed in sales or business. 3.     What "ethical, service-first sales" actually look like in practice. To support these three takeaways, I chose a quote from Dieter F. Uchtdorf: "As we lose ourselves in the service of others, we discover our own lives and our own happiness." About Daman Grewal: Daman Grewal is a Canadian logistics entrepreneur and sales educator with nearly two decades of experience in cross-border transportation. He has built and operated successful logistics companies while mentoring individuals in sales and business development. As the founder of LogisticsSales.com, Daman is on a mission to provide free, practical education that helps people worldwide develop income-generating skills and connect with real opportunities. How to Get in Touch with Daman Grewal: Website: https://www.logisticssales.com/ Email:  [email protected]   Gift: Free website access for everyone Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™: https://www.assess.biz/assessments/assessment_entry.asp?m=1188&a=1177 Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: What it means to change personalities in a business transaction right at the goal line, What's broken about how most companies handle deal negotiation, specifically discounting. The Four Levers: where they come from, and why they are universal. To support these three takeaways, I chose a quote from Jacob Lew: "The most critical thing in a negotiation is to get inside our opponents' heads and figure out what he really wants." About Todd Caponi: Todd Caponi, CSP® is a multi-time C-Level sales leader, a behavioral science and sales history nerd, and has led through two companies with successful exits. He now speaks and teaches revenue organizations and their leaders on leveraging transparency and decision science to maximize their revenue capacity as Principal of Sales Melon LLC. He's the author of two previous award-winning books, The Transparency Sale and The Transparent Sales Leader. His newly released book is Four Levers Negotiating: The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust. How to Get in Touch with Todd Caponi: Website: http://toddcaponi.com/ Email:  [email protected] Podcast: https://toddcaponi.com/podcast/ Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™: https://changingthesalesgame.mykajabi.com/communication-style-assessment Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: Why working harder, selling more, and relying on personal effort alone won't create scalable success—and why the real breakthrough comes from building a system other people can duplicate. How to turn rookies into leaders who multiply leaders and create teams that grow without depending on one superstar. Why speed, recruiting, and duplication are the real engines of wealth, without getting distracted by "shiny objects," and how proven systems can accelerate both income and impact. To support these three takeaways, I chose a quote from Peter Drucker: "Nothing is less productive than to make more efficient what should not be done at all." About Larry Weidel: Larry Weidel is a Sales Executive, Investor, and Business Advisor with over $6 billion in assets under management. He hosts the popular Million Dollar Mastermind Podcast and is the bestselling author of Serial Winner (Greenleaf, 2015). He has been featured in Forbes, Inc., Fast Company, The Globe and Main, Investor's Business Daily, and by the American Management Association. How to Get in Touch with Larry Weidel: Website: https://weidelonwinning.com/ Email: [email protected] Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™: https://www.assess.biz/assessments/assessment_entry.asp?m=1188&a=1177 Subscribe to the Enlightenment of Change Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: You will learn why people often hear the same message differently, and how misunderstanding can quietly cost sales, trust, and long-term relationships. You will understand the way people process information can help you connect more effectively, ask better questions, and communicate with greater impact. Why human connection is still the competitive advantage. To support these three takeaways, I chose a quote from Roy T. Bennett: "Listen with curiosity. Speak with honesty. Act with integrity. The greatest problem with communication is we don't listen to understand. We listen to reply. When we listen with curiosity, we don't listen with the intent to reply. We listen for what's behind the words." About Karen Fox: Karen Fox is a leadership speaker, AI strategist, and creator of RQ Intelligence™, the science of helping people understand each other. She helps leaders and teams turn everyday communication into clarity, trust, buy-in, and results. With expertise in AI, marketing, communication, and human behavior, Karen brings bold energy, humor, heart, and practical strategies that help audiences stop repeating, start connecting, and lead in a way people actually understand. How to Get in Touch with Karen Fox: Website: http://karentheconnector.com  http://RQImpact.com Email:  [email protected] Gift: https://karentheconnector.com/rqlearning/  Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™:  https://www.assess.biz/assessments/assessment_entry.asp?m=1188&a=1177 Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: 1.     Why Active Listening earns its own dedicated step in the ESP (Easy Sales Process) — it's not a soft skill; it's the engine of the whole process. 2.     The 70/30 ratio: what it actually sounds like on a real call, and the three listening traps that quietly flip the ratio in reverse. 3.     A simple in-call technique — the Reflect-and-Confirm — that proves to your prospect you were actually listening, not just waiting for your turn. To support these three takeaways, I chose a quote from Stephen R. Covey: "Most people do not listen with the intent to understand; they listen with the intent to reply." About Connie Whitman: Connie has a high-energy, passionate, heart-centered, and enthusiastic approach to sales, teaching, and coaching. Connie Whitman has been the CEO of Changing the Sales Game for 25+ years, helping business owners, leaders, and sales teams build powerhouse organizations. A three-time #1 International Best-Selling author of her book ESP (Easy Sales Process): 7-Steps to Sales Success, speaker, and podcast host, Connie's inspired teaching, transformational tools, and content ensure that business owners and salespeople grow their revenue streams by enhancing their communication skills. How to Get in Touch with Connie Whitman: Website: https://changingthesalesgame.com Email:  [email protected] Communication Style Assessment (CSA)™: https://www.assess.biz/assessments/assessment_entry.asp?m=1188&a=1177 Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: 1.  Most sales leaders accept that salespeople have been asked to do two jobs simultaneously: the human job, and why this needs to change to create greater sales results. 2.  That the human conversation is the only irreplaceable asset in sales. Everything around it - the prep, the follow-up, the coaching analysis, the content delivery- can and should be handled by AI. 3.  Why the most important investment a sales leader can make right now is protecting the human moments in your sales process, and how you, as a leader, will thrive in the next decade if you know exactly what never to automate. To support these three takeaways, I chose a quote from John Barrows: "Let tech do all the heavy lifting. Let it do all the research. Let it even write all the emails. But right before you engage with the human, that's where you have to put that human factor in." About Jack Siney: Jack Siney is a 7-time entrepreneur with multiple successful exits and a recognized sales leader. He is the founder of FrontRace, a platform that identifies and measures what drives success, turning that insight into real-time decision guidance for revenue teams. Jack works with hundreds of companies deploying AI and is known for helping leaders move beyond hype to achieve measurable performance improvements. How to Get in Touch with Jack Siney: Website: http://www.frontrace.com/ Email:  [email protected] Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™:  https://changingthesalesgame.com/communication-style-assessment/ Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: 1.  Most sales leaders accept that salespeople have been asked to do two jobs simultaneously: the human job, and why this needs to change to create greater sales results. 2.  That the human conversation is the only irreplaceable asset in sales. Everything around it - the prep, the follow-up, the coaching analysis, the content delivery- can and should be handled by AI. 3.  Why the most important investment a sales leader can make right now is protecting the human moments in your sales process, and how you, as a leader, will thrive in the next decade if you know exactly what never to automate. To support these three takeaways, I chose a quote from Anita Nielsen: "The reality is that being unprepared is a choice. The benefits come when we see AI as a tool, not a terror, and bring it into our sales motions." About Sreedhar Peddineni: Sreedhar Peddineni is a three-time category creator and CEO of GTM Buddy, the Revenue Activation company. He previously helped define Enterprise Performance Management at Host Analytics and co-created the Customer Success category at Gainsight. Today he's building the category that replaces traditional sales enablement, one grounded in a single belief: AI owns the work around the conversation. Humans own the conversation. How to Get in Touch with Sreedhar Peddineni: Website: gtmbuddy.ai Email:  [email protected] Gift: https://revenueactivation.ai/ Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™:  https://changingthesalesgame.com/communication-style-assessment/   Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

Connie's motivational quote for today is by Napoleon Hill: "Strength and growth come only through continuous effort and struggle." s   Watch this episode on YouTube. Podcast Super Summit Link.   Check Out These Highlights:  As I searched for the right quote to kick off today's show, this one immediately created an image in my mind of the caterpillar struggling out of his cocoon to become the beautiful butterfly that can stretch his wings and fly because of the struggle and effort to tear through the chrysalis.    I know that I and many of my clients keep looking for a quick fix or answer. In the past 40 years, I have learned that there is no quick fix or magic answer to help us with our business and career growth. It takes effort like the caterpillar coming out of the chrysalis. So how do we build this business strength so we can continue to fly?   About Simon Severino:  Simon helps business owners in SaaS and Services run their companies more effectively, which results in sales that soar.   Trusted by Google, Roche, Consilience Ventures, Amgen, and AbbVie. He created the Strategy Sprints™ Method that doubles revenue in 90 days by getting owners out of the weeds. TEDx speaker, Contributor to Forbes and Entrepreneur Magazine, and member of the SVBS Silicon Valley Blockchain Society.   How to Get in Touch With Simon Severino:  Website:  https://www.strategysprints.com/ Email Free Gift Link   Stalk me online! Connie's Website Connie's LinkTr.ee Connie's #1 International Bestseller Book - ESP (Easy Sales Process): 7-Step to Sales Success Download the FREE Communication Style Assessment Join our All-Star Community   Subscribe and listen to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube. New episodes are posted every week on Web Talk Radio. Listen to Connie dive into new sales and business topics or problems you may have in your business.

"Most people do not listen with the intent to understand; they listen with the intent to reply." — Stephen R. Covey. Omg, I love this quote.  I see it frequently, where people take turns talking at each other, not with each other.  UGH, it makes me crazy.  In my sales process, step 4 is Active listening.  I gave it its own step because listening is the heart and soul of being good at sales.  In my model, I believe we should be listening 70% of the time, so a 70/30 split.     Today, I'm so excited to explore the potent impact of language in sales and business as my guest, and I dive into how the words you choose can build trust, foster connection, or completely derail your conversations. Learn how to communicate with clarity, confidence, and authenticity to drive better results.   YouTube: https://youtu.be/kMhPuQhxNao   About Liz Wendling: Liz is the founder of The Sales Clinic and Purposed-Powered Selling. Liz is driven by the mantra: It's not WHAT you sell; it's HOW you sell that matters. Liz understands the sales challenges professionals face when selling in today's competitive environment.  She shows them how to make a profound difference in their sales approach, language, and process.   How to Get In Touch with Liz Wendling: Email: [email protected] Website:   http://www.lizwendling.com/   Stalk me online! LinkTree: https://linktr.ee/conniewhitman   Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube. New episodes are posted every week. Listen to Connie dive into new sales and business topics or discuss any problems you may have in your business.

In today's episode, you'll discover: 1. Why consistent follow-up is essential. 2.  Why prospects sometimes say they are still interested even when they are unlikely to buy. 3.  How to recognize the key indicators that indicate whether you should continue nurturing the relationship, shift the conversation, or respectfully let go. To support these three takeaways, I chose a quote from Farshad Asl: "Fortunes live in the follow-up—return with genuine care, and prospects become lifelong partners." About Connie Whitman: Connie has a high-energy, passionate, heart-centered, and enthusiastic approach to sales, teaching, and coaching. Connie Whitman has been the CEO of Changing the Sales Game for 25+ years, helping business owners, leaders, and sales teams build powerhouse organizations. A three-time #1 International Best-Selling author of her book ESP (Easy Sales Process): 7-Steps to Sales Success, speaker, and podcast host, Connie's inspired teaching, transformational tools, and content ensure that business owners and salespeople grow their revenue streams by enhancing their communication skills. How to Get in Touch with Connie Whitman: Website: https://changingthesalesgame.com Email:  [email protected] CSA: https://changingthesalesgame.com/communication-style-assessment/ Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™:  https://changingthesalesgame.com/communication-style-assessment/ Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: 1.     Why having a plan, a backup plan, and a backup to your backup plan creates luck. 2.     Why being generous in your client interactions increases your sales results in spades. 3.     Why creating a system for every step in your sales process helps generate more revenue without working any harder or putting in more hours. To support these three takeaways, I chose a quote from Zig Ziglar: "Don't become a wandering generality. Be a meaningful specific."   About Connie Whitman: Connie has a high-energy, passionate, heart-centered, and enthusiastic approach to sales, teaching, and coaching. Connie Whitman has been the CEO of Changing the Sales Game for 25+ years, helping business owners, leaders, and sales teams build powerhouse organizations. A three-time #1 International Best-Selling author of her book ESP (Easy Sales Process): 7-Steps to Sales Success, speaker, and podcast host, Connie's inspired teaching, transformational tools, and content ensure that business owners and salespeople grow their revenue streams by enhancing their communication skills. How to Get in Touch with Connie Whitman: Website: https://changingthesalesgame.com Email: [email protected] Gift: https://changingthesalesgame.com/communication-style-assessment/ Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™:  https://changingthesalesgame.com/communication-style-assessment/ Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.

In today's episode, you'll discover: 1.     Why you may feel stuck even when you are working so hard. 2.     That discipline beats motivation, and how to build it into your life. 3.     How to break generational cycles if you didn't grow up with the right examples To support these three takeaways, I chose a quote from Zig Ziglar: "People don't buy for logical reasons. They buy for emotional reasons."  About Jonathan Berryhill: Jonathan Berryhill is a former U.S. Army Infantry Sergeant, law enforcement officer, and entrepreneur who built multiple seven- and eight-figure businesses after confronting the identity that held him back. After nearly losing his marriage, he rebuilt his life through faith and discipline. Now focused on real estate, he scaled to three brokerages and seven figures in five years, and helps men take ownership and build lasting success. How to Get in Touch with Jonathan Berryhill: Website: https://jonberryhill.com/ Email: [email protected] Stalk me online! Linktr.ee: https://linktr.ee/conniewhitman Communication Style Assessment (CSA)™:  https://changingthesalesgame.com/communication-style-assessment/ Subscribe to the Changing the Sales Game Podcast on your favorite podcast streaming service or YouTube.  New episodes are posted every week - listen as Connie delves into new sales and business topics or addresses problems you may have in your business.