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Note: This conversation is for educational purposes only. Consult qualified medical professionals before implementing any new injection techniques, treatment-planning approaches, or training programs.     Why does authority in medical aesthetics come from clinical outcomes, anatomical education, and consistent reputation rather than social media clout and vanity metrics?  In this episode, Leslie Tracey sits down with dear friend Simone “Queen” Steele, PA-C, MHS: Founder and CEO of Queen Aesthetics Wellness and Beauty Studio in Houston, Texas, national trainer, medspa consultant, and creator of Simply Shady Sunscreen. Simone shares her path from collegiate basketball captain and class president to surgical PA and aesthetic practice owner, and how leadership and high standards shape every part of her patient care.  Simone explains how she built a sustainable practice from the ground up, choosing “boots on the ground” community building over expensive, overpromised digital marketing. She walks through her patient-first consultation approach, why small-cohort training beats high-volume edutainment, and how she developed Simply Shady Sunscreen to address a gap in photoprotection for melanin-rich skin.  Together, Leslie and Simone discuss the danger of chasing trends in aesthetic medicine, the need to master cadaveric anatomy, and why competence must come before clout.    🎧 Listen on Spotify | Apple Podcasts | YouTube     🔗 Resources & Links  👤 Connect with Our Guest Simone “Queen” Steele, PA-C  📸 Instagram: @queen.aestheticshtx  🌐 Practice Website: Queen Aesthetics Wellness & Beauty Studio  ☀️ Featured Product: Simply Shady Sunscreen    Remember: “Competence before clout, every single time. Trends come and go, but anatomy and consistency don’tchange. Focus on your craft, treat your practice with discipline, and your outcomes will outlast any algorithm.”   — Simone “Queen” Steele, PA-C    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, injector, or practice owner committed to upholding high anatomical standards, patient safety, and genuine clinical competence.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_    Disclaimer: The conversation in this episode is for educational purposes only and does not constitute legal, tax, medical, surgical, or financial advice. Techniques, standards, and scope of practice vary by provider, patient, and jurisdiction, and individual results are not guaranteed. Simply Shady Sunscreen is the guest’s product and is mentioned for discussion, not as an endorsement or recommendation. Consult qualified medical, legal, and financial professionals before acting on anything discussed.

Note: This conversation is for educational purposes only. Consult qualified medical professionals before implementing any new procedural techniques, laser safety protocols, or equipment purchases.    Why do clinical trials miss what combination therapies really do, and what separates evidence-based authority from influencer-driven visibility?    In this episode, Leslie Tracey sits down with longtime friend Dr. Joel Cohen, Director of AboutSkin Dermatology and DermSurgery, board-certified dermatologist, and fellowship-trained laser, aesthetic, and Mohs surgeon. With more than 320 published articles and book chapters, he shows clinicians how to turn the literature into long-lasting results.    Known as "Safety Joel," Dr. Cohen lays out the standards behind his practice and research unit, from optical wavelength verification to foot-pedal isolation, and how he evaluates new energy-based equipment.    They also get into running clinical trial days, vetting device updates, and spotting unmet patient needs, from green-tinted post-resurfacing sunscreens to new combination modalities.    🎧 Listen on Spotify | Apple Podcasts | YouTube     🔗 Resources & Links  👤 Connect with Our Guest Dr. Joel Cohen  💼 LinkedIn: Dr. Joel Cohen on LinkedIn  🌐 Practice Website: AboutSkin Dermatology & DermSurgery  Remember: “When you walk into the room with a patient, be completely present. Turn off the cell phone, eliminatedistractions, and focus on what matters to them. Real authority is built on evidence, patient safety, and delivering meaningful, reproducible outcomes.”   — Dr. Joel Cohen    Enjoyed This Episode?  If this episode resonated with you, share it with a dermatologist, plastic surgeon, clinician, or practice manager looking to elevate their safety standards, evaluate capital equipment objectively, and incorporate evidence-based combination therapies.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_    Disclaimer: The content in this episode is for educational purposes only and does not constitute legal, tax, medical, surgical, or financial advice. Clinical protocols, outcomes, and candidacy vary by provider, patient profile, and jurisdiction. Laser safety standards, device settings, and combination protocols vary by manufacturer, facility, and regulatory requirements. Individual results are not guaranteed. Always consult qualified medical, legal, and financial professionals before implementing new procedural techniques, purchasing equipment, or adopting business strategies.

Note: For educational purposes only. Consult a qualified legal professional before negotiating or executing any contracts. What actually happens when a medical aesthetic provider or clinician signs a brand deal without understanding usage rights, exclusivity clauses, or the true value of their licensed credibility? In this episode, Leslie Tracey sits down with Kameron Buckner, Esq., attorney, content creator with over 200K followers across platforms, and founder of Social Docket. Over five years, Kameron has advised hundreds of creators on contracts, negotiations, and brand partnerships, helping them secure higher-paying deals and protect their work. She breaks down the legal fine print clinicians miss when partnering with device, skincare, and medical supply companies — how usage rights, paid-ad whitelisting, and broad exclusivity clauses lock providers out of future revenue, dilute brand equity, and create uncompensated liability. Together, Leslie and Kameron cover digital leverage, content ROI tracking across the full funnel, and how an AI-powered legal infrastructure protects intellectual property without the admin burden. 🎧 Listen on Spotify | Apple Podcasts | YouTube 🔗 Resources & Links  👤 Connect with Our Guest Kameron Buckner, Esq.  💼 LinkedIn: Kameron Buckner on LinkedIn  📸 Instagram: @kameronbuckner    Remember: “You are the leverage. The creator economy doesn’t run without creators. Never give away perpetual usage rights or broad exclusivity without getting paid for the future revenue you’re sacrificing.” — Kameron Buckner, Esq.    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, injector, or creator looking to protect their content, understand usage rights, and negotiate brand partnerships with legal confidence.    🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_    Disclaimer:   The content in this episode is for educational purposes only and does not constitute legal, tax, medical, surgical, or financial advice. Clinical protocols, outcomes, and candidacy vary by provider, patient profile, and jurisdiction. Individual results are not guaranteed. Always consult qualified medical, legal, and financial professionals before implementing new procedural techniques or business strategies.

Note: This conversation is for educational purposes only. Consult qualified medical professionals before implementing any new procedural techniques.    What does it take to move beyond the needle, rethink how the face ages, and build entirely new aesthetic categories?    In this episode, Leslie Tracey sits down with Dr. Yan Trokel, board-certified maxillofacial surgeon, founder of the Y LIFT Network, and creator of the Y LIFT, SurgiLIFT, Chiseled, and Silhouette. Trained at Columbia University and UT Southwestern, his work in facial reconstructive surgery became the foundation for a different way of thinking about aesthetics.  Dr. Trokel argues that surface-level filler was never the answer. He explains the bio-mechanical case for closed-space bone-level volumization and details how intramuscular biostimulators and GLP-1 shifts restore sculpted contours without surgery — not as trends, but as logical extensions of how the face actually ages.  That thinking built VASTOZ, a conference designed not to inspire but to implement. Better judgment, better outcomes, and systems that actually scale. Leslie and Dr. Trokel get into what scaling really means and why quality control is the only answer — rigorous enough that any practitioner can reach a safe, repeatable standard before personal judgment ever enters the room.    🎧 Listen on Spotify | Apple Podcasts | YouTube     🔗 Resources & Links  👤 Connect with Our Guest Dr. Yan Trokel  📸 Instagram: @yantrokelmd[Text Wrapping Break]  🌐 Y LIFT Official Website: ylift.com[Text Wrapping Break]  🏥 VASTOZ Conference: November 13–14 at The Pierre Hotel, New York City    Remember: "Outcomes are what we sell, not just products. Growth is pain, and failure is growth—if you learn from it. In aesthetics, 99% is scientific protocol and 1% is artistic flair. Real structural transformation happens when you restore the foundation from the inside out." — Dr. Yan Trokel    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, surgeon, or practice owner looking to elevate their structural techniques, incorporate body harmonization, and deliver total-patient regenerative care.    🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey__    Disclaimer:  The content in this episode is for educational purposes only and does not constitute legal, tax, medical, surgical, or financial advice. Clinical protocols, outcomes, and candidacy vary by provider, patient profile, and jurisdiction. Individual results are not guaranteed. Always consult qualified medical, legal, and financial professionals before implementing new procedural techniques or business strategies.

What does it take to leave the helm of big-brand aesthetic marketing, walk away from corporate security, and co-found a practice that scaled into a multi-state, influential brand?  In this episode, Leslie Tracey sits down with Jake Laban, former US Head of Aesthetic Portfolio Marketing at Allergan and co-founder of Skin by Lovely, alongside his wife, Lovely Laban, GNP-C, MSN. Jake shares the unfiltered story of leaving a senior corporate career during the 2008 financial crisis to build an injectable-only clinic in Santa Monica that grew into a multi-location powerhouse across California, Oregon, and Washington.  Jake shares the true cost of taking the entrepreneurial leap, contrasting the illusion of corporate job security with the daily realities of running a P&L where revenue is vanity, and margin is sanity. He candidly shares the hard-learned lessons of scaling, including the operational mistakes of running a “20 million-dollar non-profit,” the nuances of transitioning to an employee-owned model, and why shifting from a culture of entitlement to joint accountability saved their business.  Together, Leslie and Jake discuss the power of the Entrepreneurial Operating System (EOS), the critical need for documented SOPs, and why the future of aesthetic practice longevity lies in balancing high-touch patient trust with operational discipline.    🎧 Listen on Spotify | Apple Podcasts | YouTube      Resources & Links  👤 Connect with Our Guest Jake Laban  💼 LinkedIn: Jake Laban on LinkedIn  🌐 Practice Website: Skin by Lovely  🎙️ Podcast: Injecting Leadership Podcast (Co-hosted with Todd Reed)  📚 Mentioned Literature & Frameworks: Traction: Get a Grip on Your Business (EOS) by   Gino Wickman | Uncommon Accountability by Brian P. Moran    Remember: "Revenue is vanity, and margin is sanity. Scaling and trust aren't mutually exclusive, they must be built together. Take emotion out of management by setting clear policies, written expectations, and joint accountability."   — Jake Laban    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, practice owner, or aesthetic entrepreneur looking to scale sustainably, build strong operational systems, and foster a culture of accountability.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

What is the actual financial cost when an aesthetic practice operates across five fragmented technology systems, and why do conventional lead follow-up workflows fail to capture modern consumer demand?  In this episode, Leslie Tracey sits down with Shannon Blake, Director of Aesthetic Partnerships at Podium, who has spent over six and a half years leading Podium’s expansion into the medical aesthetics vertical. Shannon breaks down the operational reality facing practice managers and patient care teams who waste hours daily toggling between disconnected EMRs, CRMs, phone systems, and texting platforms.  Shannon shares data from secret-shopping studies across hundreds of practices, contrasting average after-hours response times (over eight hours) with the modern consumer expectation of two minutes or less. She explains how AI-driven operating systems — when properly trained on practice-specific SOPs and brand voice — can convert cold leads, automate appointment reminders, and mine dormant patient databases for high-margin treatments without compromising patient experience.  Together, Leslie and Shannon detail the dark work required for successful AI implementation, the boundaries between automated messaging and human clinical consultation, and the essential questions practice owners must ask technology vendors regarding HIPAA compliance, self-training capabilities, and platform maturity.  🎧 Listen on Spotify | Apple Podcasts | YouTube    🔗 Resources & Links  👤 Connect with Our Guest Shannon Blake  💼 LinkedIn: Shannon Blake on LinkedIn  🌐 Company Website: Podium Aesthetics Solutions  “AI employees don’t come out of the box ready to slay it for you. Garbage in, garbage out. If you take the time to document your SOPs, brand voice, and protocols, an AI agent will work tirelessly to capture every single lead and mine lost revenue sitting in your database.”    - Shannon Blake  Enjoyed This Episode?  If this episode resonated with you, share it with a practice owner, office manager, or patient care coordinator looking to eliminate fragmented software, decrease lead response times, and scale practice revenue with AI-driven workflows.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

Disclaimer: This conversation is for educational purposes only and is not legal, tax, lending, credit repair, or financial advice. Lending standards, credit reporting, rates, and eligibility vary by lender, product, business profile, and jurisdiction. Consult qualified financial, legal, tax, and lending professionals before making decisions.    Why do so many practice owners with great personal credit still hit a financial ceiling when attempting to scale, acquire equipment, or open new locations?    In this episode, Leslie Tracey welcomes back Micah Smith, President and CEO of Micah Abigail LLC, credit restoration expert, and host of the Rebuild and Rise podcast. She breaks down the distinction between personal credit and business credit architecture, and why relying on personal guarantees or cards that don't report to business bureaus quietly limits growth.    She defines what it means to become "bankable", a status held by less than 1% of business owners, and explains why high-rate factor loans and Merchant Cash Advances are the expensive alternative to SBA funding that most practice owners default to by default. She also walks through what banks actually evaluate: Dun & Bradstreet profiling, FICO SBSS scores, lender compliance, and low-five bank ratings.    Together, Leslie and Micah cover the real impact of Buy Now, Pay Later platforms on patient credit, the risk of over-relying on patient financing, and why bankability is the foundation of practice valuation, leverage, and any exit strategy worth building toward.    🎧 Listen on Spotify | Apple Podcasts | YouTube      🔗 Resources & Links  👤 Connect with Our Guest Micah Smith  📸 Instagram: @fitcreditdoctor  🎙️ Podcast: Rebuild and Rise Podcast  📚 Mentioned Literature:   The Psychology of Money by Morgan Housel   Profit First by Mike Michalowicz    Remember:   "Personal credit gets you started, but business bankability builds your legacy. Wealth isn't just about the top-line revenue you generate—it's about the capital you retain, the leverage you hold, and the foundation you build."   — Micah Smith    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, practice owner, or entrepreneur looking to build business credit, achieve bankability, and scale their practice with financial leverage.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

Why does true aesthetic mastery rely on anatomical restraint, individual proportion, and an uncompromising, patient-first philosophy? In this episode, Leslie Tracey sits down with Dr. Scott R. Miller, MD, FACS, owner and board-certified plastic surgeon at Miller Cosmetic Surgery in La Jolla, California, and author of Authentic Beauty: Defining a New Standard for Care and Results in Plastic Surgery. Fellowship-trained under the legendary Dr. Bruce F. Connell, Dr. Miller brings over 30 years of surgical expertise to discuss why he has spent his career avoiding fleeting trends in favor of long-term patient integrity and natural results. Dr. Miller breaks down the core philosophy that the patient is the hero, and the surgeon is the guide, explaining why knowing when not to operate is as critical as surgical execution. He details how to establish pre-consultation trust, why commodifying aesthetic procedures harms patient safety, and how subtle anatomical nuances—like hyoid bone position or orbital bone support—dictate optimal surgical and non-surgical outcomes. Together, Leslie and Dr. Miller cover the concept of “perfectly imperfect beauty,” how to build a highly sophisticated practice team that acts with one voice, and why true practice branding stems from internal core values—Quality, Integrity, Safety, Service, and being a great place to work—rather than vanity metrics or social media trends. 🎧 Listen on Spotify | Apple Podcasts | YouTube     🔗 Resources & Links  👤 Connect with Our Guest Scott R. Miller, MD, FACS  📸 Instagram: @millercosmeticsurgery  🌐 Practice Website: Miller Cosmetic Surgery  📚 Mentioned Literature: Authentic Beauty: Defining a New Standard for Care and Results in Plastic Surgery by Scott R. Miller, MD, FACS  Remember: “Show me your incentives, and I’ll show you your results. True branding isn’t about billboards or social media trends; it’s eye-to-eye connection, deep anatomical knowledge, and showing patients you care through every single action.” — Scott R. Miller, MD, FACS    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, injector, plastic surgeon, or practice owner committed to upholding high anatomical standards, individual facial harmony, and patient-first ethics.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

Why are so many busy, high-revenue aesthetic practices still struggling with profitability and high team turnover?  In this episode, Leslie Tracey sits down with Kara McClanahan, MBA, MHA, CMPE, CEO and Managing Partner of Aesthetic Practice Partners, COO of Genesis Lifestyle Medicine, and Founder of Elevate Esthetics Foundation. With over 30 years of experience spanning esthetics, practice administration, corporate medical device executive roles, and multi-site operations, Kara brings a 360- degree perspective few consultants can match to practice scaling and practice efficiency.  Kara breaks down why practice owners often misdiagnose operational issues, focusing on top-line revenue or client acquisition when the real culprit lies in compressed profit margins and flawed staffing infrastructure. She explains how to align brand identity with practice positioning, why culture must be woven directly into standard operating procedures rather than superficial perks, and how to simplify product offerings to eliminate retail confusion.  Together, Leslie and Kara cover the hiring and onboarding lifecycle, detailing how to write culture-centric job descriptions, why the first 90 days of employee training dictate long-term retention, and how practice leaders can cultivate future leaders from within while maintaining an active talent bench.  🎧 Listen on Spotify | Apple Podcasts | YouTube  🔗 Resources & Links  👤 Connect with Our Guest Kara McClanahan, MBA, MHA, CMPE  💼 LinkedIn: Kara McClanahan on LinkedIn  🌐 Practice & Consulting Website: Aesthetic Practice Partners | Genesis Lifestyle Medicine  📚 Mentioned Literature: Multipliers: How the Best Leaders Make Everyone Smarter by Liz Wiseman  Remember: “You have to be as cognizant of the experience your team has as you are of your patients. Employees who feel valued, supported, and properly trained are the ones who stay long-term.” — Kara McClanahan  Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, practice manager, or aesthetic practice owner looking to optimize their operational systems, improve profit margins, and build high-retention teams.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

What if the stress, burnout, anxiety, and second-guessing you experience as a practice owner aren't just "part of the job," but actually symptoms of a nervous system capacity limit?In this episode, Leslie Tracey sits down with Chris Walker, Founder and CEO of Encoded and author of The Frequency Era. Chris shares his personal journey of scaling an eight-figure business to a $20 million+ exit, only to realize that financial success didn't automatically resolve internal stress, burnout, or anxiety. He breaks down how he shifted from running faster on the corporate "hamster wheel" to fundamentally retraining his autonomic nervous system—achieving top-tier biometric health, zero anxiety, and complete autonomy over his time.Chris introduces the concept of neuro-performance training, explaining how your autonomic nervous system serves as the operating system for your life and business. He walks through why conventional recovery tools (like vacations or foam rollers) fail to increase capacity long-term, how subconscious programming dictates identity, beliefs, and intentions, and why a leader's nervous system frequency directly impacts their entire team and organizational culture.Together, Leslie and Chris detail the five tiers of identity shifts and unpack Encoded's proprietary five-step Frequency Training Cycle—Map, Imprint, Anchor, Stabilize, and Expand—offering a structured, measurable blueprint for high-performing entrepreneurs to scale their output without sacrificing their well-being. 🎧 Listen on Spotify | Apple Podcasts | YouTube 🔗 Resources & Links 👤 Connect with Our Guest Chris Walker 💼 LinkedIn: Chris Walker on LinkedIn 🎙️ Podcast: We Are Encoded Podcast on Spotify 🌐 Website: https://encoded.ai/ 📚 Mentioned Book: The Frequency Era by Chris Walker Remember: "Nobody is broken. Nobody needs fixing or healing. There are just things inside of you that you haven't trained yet. Upgrade your nervous system frequency, and your life and business will follow." — Chris Walker If this episode resonated with you, share it with a clinician, practice owner, or entrepreneur looking to expand their nervous system capacity, break free from burnout cycles, and lead with emotional sovereignty. 🎙️ To connect with your host, Leslie Tracey (Founder, Diamond Hands Media | Author | GAIN Business Faculty): 📸 Instagram: @leslietracey__ Enjoyed This Episode?

What does it take to make the jump from a decade of executive leadership to founding a nationwide regenerative aesthetics brand built on transparency and provider trust?    In this episode, Leslie Tracey sits down with Nathan Connolly, Founder and CEO of INVO Aesthetics, a Philadelphia-based regenerative skincare and hair restoration company launched in December 2023. Nathan brings a professional basketball career and a decade of executive leadership to medical aesthetics, building INVO on a foundation of grit, coaching, and operational discipline.    He breaks down why INVO chose a strictly physician-dispensed model over direct-to-consumer shortcuts, how e-commerce discounting erodes provider trust, and why brand longevity starts with protecting practice margins. He also details the science behind INVO's flagship "skin minimalism" approach, combining growth factors, proteins, peptides, and exosomes into targeted, multi-benefit formulations that reduce step fatigue for both facial rejuvenation and hair restoration.    Together, Leslie and Nathan cover the mindset shift from executive to founder, the evidence-based case for exosomes amid industry noise, and why an open-ended return policy and transparent communication remain the most powerful tools for earning provider trust.    🎧 Listen on Spotify | Apple Podcasts | YouTube  🔗 Resources & Links  👤 Connect with Our Guest Nathan Connolly  💼 LinkedIn: Nathan Connolly on LinkedIn  🏢 INVO Aesthetics LinkedIn: INVO Aesthetics Company Page  📸 Instagram: @invoaesthetics  📘 Facebook: INVO Aesthetics on Facebook  🌐 Website: https://invoaesthetics.com/    Remember:   “People don’t rise to the occasion; they fall to their level of preparation. Bring effort, attitude, coachability, and accountability every single day, and success will follow.”   — Nathan Connolly    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, practice owner, or aesthetic entrepreneur looking to embrace skin minimalism, strengthen provider relationships, and lead with intentional accountability.    🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

What does it truly take to build a decade-long aesthetic brand while balancing clinical innovation, international training, and a high-performing squad?  In this episode, Leslie Tracey sits down with Amy Lynn Birkenstamm, RN, CANS (popularly known as "The AMY"), ER-nurse-turned-aesthetic-pioneer, Founder of Glo Derma Aesthetics and Wellness, Creator of Baby Glow Threads, and Founder of Glow Academy. Returning to the podcast nearly five years after her first appearance, Amy reflects on celebrating ten years in business and breaks down the mindset required to navigate massive industry growth with resilience and grit.  Amy shares her personal story of stepping away from an 11-year ER trauma nursing career during a dark personal period, splurging on her very first Botox treatment, and discovering a profound human connection that ignited her entrepreneurial journey. She discusses how she used that spark to launch Glo Derma in 2016, scaling it from a solo concierge operation into a multi-faceted aesthetic powerhouse.  Together, Leslie and Amy dissect the true psychology of patient care—explaining how to move past surface-level physical requests to uncover what clients are seeking emotionally. They explore the clinical necessity of saying "no," the development of Amy's proprietary protocol, The Art of Reversal (using ECGL PRF to restore tissue after hyaluronidase dissolution), and the foundational steps practice owners must take to build robust operational infrastructure, prevent burnout, and cultivate an authentic, high-value network.    🎧 Listen on Spotify | Apple Podcasts | YouTube        🔗 Resources & Links  👤 Connect with Our Guest Amy Lynn Birkenstamm, RN, CANS  📸 Instagram: @amybirksrn  💼 LinkedIn: Amy Lynn Birkenstamm on LinkedIn  🌐  Website: https://gloderma.com    Enjoyed This Episode?  If this episode resonated with you, share it with a clinician, injector, or aesthetic practice leader looking to elevate their operational infrastructure, master patient psychology, and lead with authentic clinical authority.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey__

What happens when a veteran medical aesthetics executive goes through a personal health crisis in the middle of a multi-million dollar acquisition, only to pioneer the next major category in clinical wellness?  In this episode, Leslie Tracey sits down with Amber Edwards, Founder and CEO of EncorVita Health. With over 25 years of senior executive leadership across iconic brands including Allergan, Galderma, Alastin Skincare, Sinclair, and MiraDry, Amber brings unmatched commercial clarity to one of the largest untapped frontiers in aesthetics: evidence-based menopause and perimenopause care.  Amber shares her personal story of navigating debilitating menopausal symptoms at the height of her corporate career and explains how that experience sparked the creation of EncorVita Health—a company built to bridge the gap between aesthetics, hormones, and longevity. She breaks down why the traditional medical system consistently dismisses perimenopausal women and how aesthetic practices are uniquely positioned to become the primary “well-woman” hubs of the future.  Together, Leslie and Amber cover the operational blueprint for integrating women’s health into an aesthetic practice—moving beyond direct-to-consumer noise to deliver rigorous clinician education, customized patient care packages, standardized compound formularies, and seamless EMR integration without sacrificing clinical integrity.    🎧 Listen on Spotify | Apple Podcasts | YouTube     🔗 Resources & Links  👤 Connect with Our Guest Amber Edwards  💼 LinkedIn: Amber Edwards on LinkedIn   🌐 Website: https://encorvita.com/   Remember: "You can have life all over again and even better. Start, build confidence and competence, and go full speed ahead on what is right for the patient." — Amber Edwards    Enjoyed This Episode?  If this episode resonated with you, share it with a practice owner, medical director, or clinician looking to expand their clinical offerings, elevate patient longevity, and master the future of women's health in aesthetics.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

What happens when a high-performing clinician steps away from medicine entirely to build an empire, only to return years later and completely redefine clinical education on her own terms?     In this episode, Leslie Tracey sits down with Alexis Bowhay, PA-C (widely known as the Orlando Injector), an elite practitioner at the Village Institute of Plastic Surgery, national clinical trainer for Evolus, and an award-winning next-generation leader in medical aesthetics.  Alexis walks through her career reinvention, detailing her pivot from the burnout of cardiology to managing multiple gym locations for a decade, before ultimately returning to medicine to build a name in medical aesthetics. She shares the humility it took to step backward as a medical assistant, just to secure top-tier clinical mentorship under Larry Blevins and double board-certified facial plastic surgeon Dr. Danny Soares.    Now an accomplished author of a four-part clinical textbook series, Alexis addresses the dangerous trend of weekend certificate “mills” and explains what true visual mastery requires. She also gets into the strategic art of “intrapreneurship”, explaining how driven providers can build a strong personal brand inside someone else’s practice without needing to own it.  Together, Leslie and Alexis explore what it takes to build authority in public, how to move past the “cringe” of early content creation by focusing on education over entertainment, and why cultivating a fiercely supportive system at home is the foundation for long-term clinical and personal growth.  🎧 Listen on Spotify | Apple Podcasts | YouTube    🔗 Resources & Links  👤 Connect with Our Guest Alexis Bowhay, PA-C  📸 Instagram: @theorlandoinjector_   🌐 Website: https://www.theorlandoinjector.com/   📺 YouTube: Alexis Bowhay on YouTube   🌐 Practice Website: https://www.plasticsurgeryinflorida.com/   📚 Mentioned Literature: The Work by Emma Grede | Shoe Dog by Phil Knight    Remember: “Start, be imperfect. Messy, clean it up along the way. Find your resources, find your tribe, and just go full speed ahead on anything that is burning inside of you.” — Alexis Bowhay, PA-C   Enjoyed This Episode?  If this episode resonated with you, share it with an injector, practitioner, or healthcare entrepreneur looking to replace industry shortcuts with clinical mastery, intentional leadership, and unapologetic self-awareness.    🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey_

What happens when you strip away the social media filters and look at medical aesthetics through a lens of clinical grit and a non-negotiable standard of care?     In this episode, Leslie Tracey sits down with Whitney Carlson, MSN, FNP-C (widely known as the Alaska Beauty Nurse), an established injector, national clinical trainer, and the founder of Skin Confident a seven-figure independent practice in rural Alaska. Whitney shares her 18-year nursing trajectory, from pediatric care to assisting in facial plastic and Mohs dermatology surgeries. She explains how entering the industry long before the social media boom anchored her philosophy in healthcare principles rather than passing internet trends.     Now a business owner and mentor, Whitney reflects on the identity shifts required to transition from a heart-forward clinician to a business owner and leader. She talks about navigating hard clinical moments, managing a growing team, and why true authority is earned through reliable patient outcomes and deep community trust not follower counts.    Together, Leslie and Whitney cover the operational friction points of the aesthetic industry, the concept of mitigating “emotional debt” through reliable SOPs, and how to stay grounded when the lines between social media perception and clinical reality blur.    This is a conversation about raw determination, structural leadership, and what’s possible when patient care in medical aesthetics is driven by vocation.       🎧 Listen on Spotify | Apple Podcasts | YouTube   🔗 Resources & Links  👤 Connect with Our Guest Whitney Carlson, MSN, FNP-C  📸 Instagram: @alaskabeautynurse   💼 LinkedIn: Whitney Carlson on LinkedIn  🌐 Practice Website: https://www.skinconfidentalaska.com/      Remember: “Being seen and being trusted are two very different things… There is no helicopter, babe. You gotta work.” — Whitney Carlson    Enjoyed This Episode?  If this episode resonated with you, share it with an injector, practitioner, or healthcare entrepreneur looking to bring deep clinical intentionality, operational transparency, and authentic grit into their daily practice.  🎙️ To connect with your host, Leslie Tracey  (Founder, Diamond Hands Media | Author | GAIN Business Faculty):  📸 Instagram: @leslietracey__