Advertise on podcast: Influencer Marketing for Destinations

On this episode of Influencer Marketing for Destinations, Wissali, also known as @brazilian.babe on Instagram, joins Melea and Carri to talk about how influencers and brands can find the perfect match. Learn more about what platforms different influencers use to match up with different brands and how that process works. Follow Wisalli on Instagram Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest NEW! Transcripts About Relic www.relicagency.com Facebook Instagram Twitter 

On this episode of Influencer Marketing for Destinations, Melea and Carri address the question that plagues destinations across the world: how can we make money on YouTube? A special guest shares her experience on the platform and provides some important insights on how you can get started. Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest Transcripts About Relic www.relicagency.com Facebook Instagram Twitter 

On this episode of Influencer Marketing for Destinations, Carri and Melea discuss how to monetize content on various social media platforms, from TikTok to Facebook and Instagram. Learn more about how you can make the most of monetizing your social media. Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest Transcripts About Relic www.relicagency.com Facebook Instagram Twitter 

On this episode of Influencer Marketing for Destinations, former host Jess Darrington joins Melea and Carri to talk about how she makes money as an influencer. Learn about how different platforms handle compensation and how that can affect you as an influencer. Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest About Relic www.relicagency.com Facebook Instagram Twitter 

Welcome back to Influencer Marketing for Destinations and get ready to get the inside scoop on a hot topic. In this episode, Carri and Melea talk about the difference between influencers and creators and why a destination might want to choose one instead of the other.  Articles Referenced: Sprout Social - Digital creators vs. influencers: What’s the difference? Neil Patel - What’s the Difference Between a Content Creator and an Influencer? Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest About Relic www.relicagency.com Facebook Instagram Twitter 

On this episode of Influencer Marketing for Destinations, Jess and Jacqueline pass the torch to two new hosts for Season 2! Meet your new hosts, Melea Hames, social media manager of the Alabama Mountain Lakes Tourist Association, and Carri Ward, better known as @joyofadventuring on Instagram, as they discuss their future plans for the podcast. Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest NEW! Transcripts About Relic www.relicagency.com Facebook Instagram Twitter 

Cortney Remund J.D. brings his personal experience to the show as he talks with Jess and Jacqueline about legal advice regarding FTC Guidelines. We know this is a longer episode than normal, but don’t hesitate to tune in as he answers questions both influencers and destinations may have in collaborating together! FTC.gov/influencers  FTC Guidelines Disclosures 101 for Social Media Influencers FTC Landing Page for Endorsement Guides, Contests, Online Review Programs, Product Placements, Affiliate Marketing and more. -> HERE About Cortney Remund LinkedIn Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest About Relic www.relicagency.com Facebook Instagram Twitter 

According to the FTC (Federal Trade Commission), influencers are responsible for making disclosures, being familiar with the Endorsement Guides and complying with laws against deceptive ads. In this episode, Jacqueline and Jess break down the FTC Guidelines Disclosure 101 document for social media influencers. They also mention other resources from the FTC to review and be aware of in various influencer capacities. Disclosure: Jacqueline and Jess are not financial advisors or lawyers. Information provided is directly from FTC documentation or based on our personal experience in marketing, business, influencer-specific marketing and the tourism industry. FTC.gov/influencers  FTC Guidelines Disclosures 101 for Social Media Influencers 12-page FTC document of testimonial example situations FTC Landing Page for Endorsement Guides, Contests, Online Review Programs, Product Placements, Affiliate Marketing and more. -> HERE Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest NEW! Transcripts About Relic www.relicagency.com Facebook Instagram Twitter 

Following up after our previous episode where we talked about proving the worth of influencers, we’ve invited Bryan, associate director of brand marketing, at the Best Western in Phoenix and who is in charge of their influencer marketing program. Learn about how he got started with influencers and grew to have a whole influencer program. Find out his method for goal-setting, measurement and proving the worth of influencers. If you have any further questions or future topic suggestions, email us at [email protected]. Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest About Relic www.relicagency.com Facebook Instagram Twitter  About Best Western PHX Facebook Instagram  Website

It’s our first episode in 2022 and we want to help you set goals and build successful partnerships. In this episode, Jess and Jacqueline will discuss the tricky topic of proving the worth of stakeholders. Whether you are a destination showcasing influencer success to stakeholders and comissioners or an influencer showing value to destinations, we share many tips to help you start the year off right! If you have any further questions or future topic suggestions, email us at [email protected]. Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest About Relic www.relicagency.com Facebook Instagram Twitter 

This episode is a full roundup of big topics in 2021 and what Jacqueline and Jess, along with many reputable sources, are predicting for 2022. Don’t miss this episode as you start strategizing your plans for next year! Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest About the Destination Marketing Podcast Network www.thedmpn.com  About Relic www.relicagency.com Facebook Instagram Twitter 

As a way to thank all of the guests Jacqueline and Jess have had on the podcast, this episode looks at segments from past episodes and why they are so important to implement in future content and influencer marketing plans. This is not an episode to listen and leave behind, take this top picks and add them to your marketing mix!  Timeout for Trends Adweek on “Pinterest Find That the Pandemic Is Still Impacting Travel Plans” Morning Brew about Pinterest’s creator program for influencers TechCrunch on the new Pinterest TV feature  Follow Influencer Marketing for Destinations on Social Media! Instagram Twitter Pinterest About the Destination Marketing Podcast Network www.thedmpn.com  About Relic www.relicagency.com Facebook Instagram Twitter The Influencer Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Jess Darrington and Jacqueline Crane and produced by the team at Relic. Music is Good Times by Scott Holmes. To learn more about the Destination Marketing Podcast network and listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email [email protected].