Advertise on podcast: Behind Growth Doors - with Jon Butterfield

On todays episode we have Franci Zidar, co-founder of BirdBuddy. This startup launched on Kickstarter and raised $500,000 in its first day, and $6,500,000 in total from 30,000 backers. We discuss how they validated their idea through finding the right audience and running commitment tests to see if they will convert, to researching lockdown trends and creating a product with huge demand.

In this episode we speak with Sam Baldwin, an early employee (Number 9) of Skyscanner, a unicorn of the travel industry that shook up the flight comparison market. Sam was with the company for almost 10 years, from their early days to eventually being acquired in 2017. I speak to Sam about how Skyscanner went to market, defined product-market fit, their North Star Metric and how they handled their data driven approach with a unique growth model.

Welcome to the Growth Doors Podcast. Before we launch our first episode, jump in to learn more about what to expect from the Growth Doors podcast, and your host, Jon Butterfield.