Advertise on podcast: Not Your Father’s Fundraising Podcast

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A podcast about, you guessed it: nonprofit fundraising. This isn’t the first podcast about it, but definitely not like any others you’ve listened to. This is a podcast for fundraisers by fundraisers. No boring charts or the same stale “best practices” you’ve heard for years. No ideas that only work in theory, here. No concepts from people who aren’t in the same trenches as you are every single day. Every week, you’ll get practical strategies and tips to craft messages that engage donors and raise more money. And you can use start using them as soon as the episode is over!

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Check latest episodes from Not Your Father’s Fundraising Podcast podcast

Episode 29: How to Have Successful Year End Fundraising

2021/10/25

The holiday season is important for nonprofit fundraising, but no week can even compare to the last week of the year. Year End campaigns can bring in 15-25% (or more!) of an organization's overall revenue. But how do you make sure your Year End campaign is as effective as it can be? Ryan and Steve walk through easy things you can do to maximize the impact you can have in the last few days of the year. What do you say? Where do you say it? When do you say it?

Episode 28: More Ways to Know if Your Fundraising is Working

2021/10/18

Unintentionally, Ryan and Steve turned this into a two-part episode. Last week, they talked through a micro view of how to evaluate your fundraising (ROI, income generated overall, performance of each impact). But this week is a macro look--if your fundraising is (or isn't) working, what does that look like for your organization's "vital signs"? And more importantly, what do you do if you don't like what you see? Also: Warm cookies Repeat, repeat...repeat Golfer who disappeared...never to be heard from again (not really, but he did disappear from the PGA Tour)

Episode 27: How to Determine if Your Fundraising is Working or Not

2021/10/11

You put in all that hard work to create your fundraising impacts and get them to the right donors at the right time. But, then, how do you know if it's working? Ryan and Steve talk about what metrics to follow, which don't matter, and which can deceive you into thinking you're doing better than you really are.

Episode 26: How to Retain Donors

2021/10/04

The only thing as important as getting new donors is KEEPING the donors you've acquired. Ryan and Steve walk through how to calculate donor retention, what a good retention percentage looks like, and how to raise yours if it's not where it should be.

Episode 25: Reasons Why Your Email Didn't Raise Money

2021/09/27

We know that email is a viable form of fundraising. But, not all emails do well and bring in a lot of donations--and it can be hard to determine exactly what (if anything) went wrong. Also on this episode: Newsletters that bury the interesting parts An early Giving Tuesday tip Follow @AlexLlull on Twitter if you're looking to build a Twitter audience oneicity.com/pod [email protected]

Episode 24: Mailbag No. 2

2021/09/20

Your emails to [email protected] really will get answered, and this episode is proof! In this mailbag episode, Ryan and Steve answer: How to start a Millennial strategy How do you plan a big event right now? The best way to fundraise on Giving Tuesday

Episode 23: How to use data to increase fundraising

2021/09/13

Data. The database. Donor records. They're not as flashy as copywriting or art design, but they can have just as big an impact on your fundraising results as anything else. In this special episode, Kris Hoots (President and Founder of Oneicity) joins Ryan and Steve to talk about: Why you should love data. Ways you could be using it incorrectly. How using the right data can instantly improve your fundraising ROI.

Episode 22: Your Donors Are Wrong

2021/09/06

Donors are the lifeblood of your organization, and their support is what allows you to accomplish your mission. ...but they're also wrong. A lot. Ryan and Steve talk about the most common ways donors are wrong and how to engage with them and (nicely) set them straight. Also: Ryan talks about an email he never received Why recommendations about longer social posts miss the point A book to help you find courage. Find us at oneicity.com/pod

Episode 21: 8 Reasons Your Direct Mail Appeal Failed

2021/08/30

You sent out direct mail fundraising, and no matter how often or seldom you check the results...they're not good. What went wrong? Ryan and Steve go over the 8 reasons why that appeal failed, and how to fix it. Also: Using the same envelope and teaser year over year Deadly in-person fundraising events Refine vs. redesign Snopes.com telling...lies? Visit oneicity.com/pod for video episodes, and see why they have faces for podcasting.

Episode 20: (Still) Don't Thank Your Donors - How to Validate Them Instead

2021/08/23

Last Episode, Ryan and Steve talked about why you shouldn't be thanking your donors (and what you should do instead). This week they go over the ways you can validate your donors. Also: Steve gripes about how unhappy he was with Episode 19 Ryan opens an invitation for an event but isn't sure what it's for. Steve uses alliteration. Ryan saves the goldfish.

Episode 19: Don't Thank Your Donors

2021/08/16

When you receive a gift from a donor, do you thank them? This week, Ryan and Steve talk about why that may not be the best thing to do. Also: How the Post Office's digital offerings affect your direct mail Don't have a match? Create one. Check your results, but at planned intervals (not EVERY day) Flamin' Hot Cheetos

Episode 18: How to Get More Undesignated Gifts

2021/08/09

Just like Ryan and his kids...you don't love all your gifts equally. Undesignated gifts, that can be used for any part of your organization or mission, have the biggest impact...but how do you get more of them? Also: Ryan unboxes a piece of mail live on air Your fundraising should be emotional, but your fundraising strategy shouldn't be The impact of a two word email Hard butter in Canada (nope, not a typo)

Podcast reviews

Read Not Your Father’s Fundraising Podcast podcast reviews

4.3 out of 5

4 reviews

★★★☆☆

GraceExplores15 2021/10/15

Dull

The topics seemed to be very interesting and relevant based on the episode titles, but couldn’t make it through 10 minutes. It was the dullest convers...

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