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Innovation Storytellers

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Rating
★★★★★
5
from
18 reviews
This podcast has
100 episodes
Language
English
Publisher
Susan Lindner
Explicit
No
Date created
2021/04/29
Latest episode
2026/04/21
Average duration
42 min.
Release period
8 days

Description

Did you ever wonder how an innovation got to its finish line? How innovators saw the future, made a product, and created change – in our world and in their companies? I did. Innovation Storytellers invites changemakers to describe how they created their innovation and just as important – THE STORIES – that made us fall in love with them. Come learn how great innovations need great stories to make them move around the world and how to become a better storyteller in the process. I'm Susan Lindner, the Innovation Storyteller. But I wasn't always. I've been a wannabe revolutionary, an epidemiologist at the CDC and an AIDS educator in the brothels of Thailand helping to turn former sex workers into entrepreneurs. Trained as an anthropologist and the Founder of Emerging Media, I've spent the last twenty years working with innovators from 60+ countries. Ranging from cutting edge startups to Fortune 100 companies like GE, Corning, Citi, Olayan, and nine foreign governments, helping their leaders to tell their stories and teaching them how to become incredible advocates for their innovations. Great innovation stories make change possible. They let us step into a future we can't see yet. I started this podcast to shine a light on our generation of great innovators, to learn how they brought their innovation to life and the stories they told to bring them to the world.

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Podcast episodes

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Innovation or Elimination — the new book by Itai Green
2026/04/21
What happens when innovation shifts from a strategic advantage to a matter of survival? In this episode of the Innovation Storytellers Show, I sat down with Itai Green, Co-Founder and CEO of Global Innovation & Strategy and author of Innovation or Elimination. With more than two decades of experience connecting global corporations with startups, Itai brings a direct and unfiltered perspective on why so many organizations struggle to stay relevant and what it actually takes to change that trajectory. Our conversation moves beyond theory and into the real mechanics of innovation. Itai challenges the long-standing belief that companies can rely solely on internal R&D, arguing that speed, collaboration, and openness now define success. He explains why open innovation is no longer optional, how corporate mindset often becomes the biggest barrier, and why leaders must rethink everything from decision-making speed to how they measure return on investment.  Along the way, he shares candid insights on the cultural tension between startups and enterprises, the risks of ego-driven leadership, and why many innovation efforts fail before they even begin. We also explore the practical side of making innovation work at scale. From running effective pilots and selecting the right startup partners to understanding when to build internally versus collaborate externally, Itai offers a clear view into what separates companies that evolve from those that quietly fade away. His perspective on timing, trust, and execution highlights a deeper truth: that innovation is less about ideas and more about how organizations choose to act on them. So where does this leave today's leaders, especially in a world shaped by rapid advances in AI and constant disruption? And as Itai suggests, if innovation is now the price of survival, how prepared are most organizations to pay it?  
How Buffalo Construction and O3XO Are Building Better with AI
2026/04/14
What does real AI implementation actually look like when the hype fades, and the hard work begins? In this episode of Innovation Storytellers, I sit down with Brett Norton, President of Buffalo Construction, and Mike Gadsby, Co-Founder and Chief Innovation Officer at O3XO, for a candid conversation about what it takes to move AI from curiosity to business impact. This is not a discussion about vague transformation promises or shiny tools looking for a problem. It is a practical story about how one construction company partnered with an AI-focused innovation team to rethink workflows, identify friction points, and build a smarter path forward. Mike shares how O3XO approaches AI through a human-centered lens, starting with business goals, operational pain points, and the people closest to the work. Brett brings that thinking into the real world of construction, where teams are busy, systems are fragmented, and change only sticks when it clearly makes people better at what they already do. Together, they unpack how workshops, use case prioritization, and an internal AI council helped Buffalo move beyond surface-level experimentation and start applying AI in ways that improved estimating, accelerated learning, and opened new capacity across the business. What makes this conversation stand out is its honesty. Brett and Mike talk openly about skepticism, messy data, cultural resistance, and the challenge of making time for innovation when everyone is already stretched. But they also show what happens when leaders focus on small wins, practical outcomes, and involving the right people early. The result was not just faster processes, but stronger engagement, better knowledge sharing, and a clearer story for clients about how technology can strengthen execution. We also step back and look at the bigger picture, from the democratization of knowledge to the future of work, leadership, and community in an AI-powered world. If you are tired of hearing abstract claims about AI and want to hear how real companies are actually making it work, this episode will give you a much more useful place to start.  
How Authenticity Elevates Leadership Storytelling
2026/04/07
How do you tell a story that people actually believe, trust, and remember long after the meeting ends? In this episode of the Innovation Storytellers Show, I sit down with Neal Foard, Founder of Storyfire, to explore what separates a good idea from one that truly lands. Neal brings decades of experience from the world of advertising, where he created campaigns for brands like Budweiser, Lexus, and Sony, and shares how storytelling is never just about the words you say. It is about the experience you create, the signals you send, and the way you make people feel before, during, and after every interaction. Our conversation moves beyond the traditional storytelling frameworks and into something far more human. Neal challenges the idea that leaders need to position themselves as heroes, arguing instead that credibility is built through humility, generosity, and the ability to elevate others. We also unpack the role of authenticity in leadership, especially at a time when executives are being asked to communicate complex, often uncomfortable narratives about AI, change, and the future of work. What stood out most is Neal's belief that storytelling is not a moment; it is a continuous presence. From the way you prepare a room to the follow-up message you send afterward, every detail contributes to the story people tell themselves about you. And in a world shaped by automation and digital interactions, that human layer has never been more valuable. So as you think about your next presentation, your next pitch, or even your next internal conversation, ask yourself this: What story are you really telling when no one is listening to your words?  
How to Scale Innovation Using a Repeatable Growth Playbook CFOs Love
2026/03/31
What does it take to turn innovation from a string of promising pilots into a repeatable growth engine that finance leaders can actually believe in? In this episode of the Innovation Storytellers Show, I sit down with Alice Ponti, Senior Vice President of Innovation and Strategy at VentureFuel, to talk about why so many innovation teams are being restructured, absorbed into the business, or quietly shut down altogether. Drawing on leadership roles at L'Oréal, Diageo, AB InBev, and now at VentureFuel, Alice shares what she has learned about building systems that connect strategy, governance, execution, and adoption to deliver measurable business value. Our conversation examines the growing pressure on innovators to speak the CFO's language and prove their relevance through repeatable, sustainable growth. Alice explains why great ideas alone are never enough, why innovation fails when teams keep reinventing the wheel, and how the strongest organizations build playbooks that can scale across markets, functions, and product categories. She also reflects on the importance of bringing R&D and marketing together early, so technical brilliance can be translated into products people actually want. We discuss AI, and why so many organizations are now repeating the same failure patterns that have haunted corporate innovation for years. Alice offers a sharp view on why most AI pilots stall, what leaders should actually be measuring, and how companies can move faster from experimentation to enterprise adoption. This is a conversation about discipline, storytelling, execution, and the very real opportunity for innovators to reclaim their place by showing how their work drives growth in terms that the wider business can respect. If you care about the future of innovation, the role of AI in scaling ideas, and what it really takes to earn support from the people holding the budget, this episode will give you plenty to think about.  
250: How AI Is Transforming Enterprise Infrastructure from the Inside Out
2026/03/24
In this episode of the Innovation Storytellers Show, I sit down with Rob Bearden, CEO of Sema4.ai, to explore how AI is transforming enterprise infrastructure from the inside out. Rob brings decades of experience from the front lines of enterprise technology, with leadership roles spanning Oracle, Hortonworks, Docker, and Cloudera. He shares how his early exposure to ERP systems sparked a lifelong fascination with automation and how that same mindset is now being applied to a new generation of AI-driven workflows. We go deep into how AI is no longer sitting at the edges of the business but is becoming embedded in core operational systems. Rob walks through real-world examples, including how financial processes like invoice reconciliation and accounts payable are being reduced from hours to minutes, while also improving accuracy and consistency. What stood out in our conversation was how these changes are not just about efficiency. They are fundamentally changing how companies think about speed, decision-making, and even the structure of their teams. But this shift does not come without challenges. Rob explains the difference between an "easy yes" and a "hard yes" when it comes to AI adoption. While many organizations are open to experimentation, scaling AI into mission-critical workflows requires a level of trust, transparency, and reliability that cannot be taken lightly. We discuss what it takes to move from proof of concept to production, and why building confidence in AI systems is the real barrier to unlocking value. Looking ahead, Rob shares a bold vision of what comes next. As AI agents take on more operational work, businesses may soon operate with smaller teams and higher output, and in some cases, entirely new business models. He even explores the idea that AI could eventually move beyond execution into strategy, raising important questions about the future role of humans in decision-making. This is a conversation that moves past the surface-level hype and into the real mechanics of how AI is changing enterprise systems, one workflow at a time. So how ready is your organization to trust AI not just to assist, but to run the processes that matter most?  
How Storytelling Became the Superpower of the AI Age
2026/03/17
  What happens to storytelling when AI can write, summarize, and generate content in seconds, yet the world still depends on humans to make ideas matter? In this episode of the Innovation Storytellers Show, I sit down with Joe Lazer, Fractional CMO at Pepper, former head of marketing at Contently, and co-author of The Storytelling Edge. We talk about his new book, Super Skill: Why Storytelling Is the Superpower of the AI Age, and why he believes the most human skill we have may become even more valuable as AI grows more capable.  Joe shares the personal and professional journey that led him to this argument, from working inside an AI startup to questioning what kind of future creative professionals are actually heading toward. Together, we unpack the tension so many leaders and teams are feeling right now. Companies are being told to use AI, often without a clear strategy, while employees are left trying to figure out what that means for their work, value, and future.  Joe explains why so much AI content falls into what he calls the "vortex of mid," how storytelling can help innovators communicate change in ways people can actually understand, and why strong narratives still matter in boardrooms, team meetings, and moments of transformation. We also get practical. Joe walks through how to use AI as a creative partner without handing over your thinking, how to build stories that connect with real audiences, and why better listening may be one of the most underrated storytelling skills. This is a thoughtful, timely conversation about creativity, communication, and what it will take to stay human in a world increasingly shaped by machines.  If you have ever wondered how to tell a stronger story in the age of AI, this episode is for you.  
How Moody's is Rethinking AI in Finance
2026/03/03
How do you bring innovation to life inside an organization whose job is to help other people see risk before it shows up on a balance sheet? In this episode of the Innovation Storytellers Show, I sit down with Jason Lee, Chief Intelligence Officer at Moody's Analytics, for a conversation that lives at the crossroads of national security tradecraft, financial crime investigation, and modern data-driven decision making. Jason has spent decades inside large, complex systems, from federal intelligence work to investment banking to building a security consulting firm, and he shares what he has learned about creating new programs inside environments where bureaucracy, budgets, and skepticism can slow even the best ideas down. We start with Jason's origin story because he makes a compelling point: innovation rarely comes from a formal job description. In his career, it often showed up as a "collateral duty," a leader asking him to solve a pain point, build a new unit, or design a process when the rules had not yet been written. From creating early fraud detection frameworks in banking to uncovering unconventional data sources in government work, Jason frames innovation as a mix of creativity, relationship-building, and a willingness to learn from other industries without copying them. From there, we get into how Moody's is thinking about AI right now, especially the shift from large language models toward large reasoning models. Jason explains why reasoning matters more than hype when the stakes include fraud, terrorism financing, and organized crime. He walks through what it means to use models for scenario analysis, how "tipping and cueing" can help analysts focus on what matters, and why he believes humans have to stay in the loop, especially when errors can have real-world consequences. One of my favorite parts of the conversation is when Jason brings storytelling back into the center of analytics. He explains how workshops with prospects help uncover what clients actually need, even when they cannot fully articulate it yet, and why "data experience" matters when the information is complex and intangible. We also talk candidly about where innovation programs can stall, whether it is budget politics, unrealistic KPIs, mismatched expectations across business verticals, or leaders who want short-term wins when the real value takes years to compound. If you are building inside a big organization, selling complex ideas to busy decision-makers, or trying to make AI useful without losing trust, this episode will give you a lot to think about, so what part of Jason's approach resonates most with how you see innovation playing out right now, and where do you think teams are still getting stuck?  
How Do We Humanize AI In Innovation
2026/02/24
If every headline feels like it is rewriting the rules of business, leadership, and even identity, where does that leave the people tasked with driving innovation? In this episode of the Innovation Storytellers Show, I sit down with Tommy Knoll, Co-Founder of the Human Innovation Institute, to make sense of a moment that feels both historic and deeply personal.  Tommy and I have worked together in the innovation community for years, and what I value most about his perspective is that he refuses to treat change as a buzzword. He sees this era as a true turning point, one where corporate strategy, geopolitics, technology, and human psychology are all shifting at once. We talk openly about the disorientation many leaders are feeling right now. Titles are changing. Chief Innovation Officers are becoming Chief AI Officers. Five-year plans feel outdated before they are printed. Entry-level jobs are being reshaped by automation. And yet, beneath all of this turbulence, there is also an extraordinary opportunity. Tommy shares how the Human Innovation Institute is mapping what he calls "pressure zones" of this great transition. From the human technology interface to evolving capabilities, to leadership in uncertain times, he argues that innovation today demands something deeper than tools and frameworks. It requires a new level of awareness, adaptability, and courage. We explore what it really means to humanize AI, not as a marketing slogan, but as a discipline. How do organizations honor the stability that keeps the lights on while cultivating the experimentation that keeps them relevant? How do we lead teams who feel unmoored? And how do we design the future when we are building it in real time? Tommy's answer may surprise you. He believes the innovation the world needs most right now is a spiritual awakening, one that allows leaders to metabolize uncertainty without panic and to create from clarity rather than fear. If you are a corporate innovator, a transformation leader, or simply someone trying to stay grounded in a rapidly shifting landscape, this conversation will challenge you to rethink where you stand and what you are here to build. As always, I would love to hear your perspective. In a world defined by accelerating change, how are you humanizing AI and innovation inside your own organization?  
100,000 Innovative Ideas at TD BANK
2026/02/17
What does it really take to move innovation from idea to impact inside a 95,000-person organization? In this episode of the Innovation Storytellers Show, I sat down with Vlora Muslimi, Senior Manager at TD Bank, whose path into innovation did not begin in a lab or a product team. It began in contact centers, in the daily friction of legacy tools, imperfect processes, and frontline employees trying to do their best work under pressure. With more than 15 years of experience across digital, omni-channel, and contact center operations, Vlora now leads a centralized innovation team responsible for harnessing grassroots ideas from across the enterprise. We are not talking about a handful of suggestions. Her team reviews between 16,000 and 18,000 ideas annually, and TD recently celebrated surpassing 100,000 employee-submitted ideas. Behind those numbers lies a disciplined approach to listening, triaging, matchmaking across business lines, and, most importantly, storytelling. Vlora shares how her early operational experience shaped her belief that innovation fails when it creates friction for either employees or customers. Solve only for one side, and the solution will not stick. That philosophy now guides how her team evaluates ideas, connects contact centers with technology teams, and prioritizes initiatives that balance business value with human impact. We spend time unpacking the emotional side of innovation, especially the heartbreak of ideas that do not move forward. What surprised her most was that employees were not asking for every idea to be implemented. They were asking for transparency. Who got selected? Why? What can we learn? That insight sparked a stronger internal storytelling engine, one that highlights winning ideas, shares lessons from the journey, and builds belief that anyone can bring an idea across the finish line. Our conversation also dives into empathy as a leadership muscle. Innovation leaders often rush toward outcomes, yet resistance frequently signals fear, confusion, or misalignment. Vlora explains why naming the discomfort in change, rather than sugarcoating it, builds trust and accelerates adoption. She reinforces that storytelling is not optional. It is the bridge between data and belief, between alignment and action. We explore real examples, from redesigning onboarding to improve connection and retention, to evolving adjudication processes for new-to-Canada customers. These are not flashy, headline-grabbing technologies. They are human-centered transformations that create measurable impact across millions of customers and thousands of colleagues. Looking ahead, Vlora sees growing sophistication in ideas leveraging generative AI, alongside a personal mission to increase the organization's implementation rate beyond its current 10 to 13 percent. For her, the path forward is clear. Engage more people. Strengthen the narrative. Connect impact to purpose. And when I ask her the big questions, she names the iPhone as the greatest innovation she has lived through, imagines joining Ford's original automobile team, and closes with a powerful reminder that the story the world needs now is one rooted in understanding and empathy. If you are leading change inside a complex organization, this episode is a masterclass in balancing listening with execution, process with people, and strategy with story. What might happen inside your organization if every employee believed their idea could matter?  
How Long Beach, CA is Closing Its Digital Divide
2026/02/10
What does it really take to close a digital divide in a city as complex, diverse, and dynamic as Long Beach, California? In this episode of the Innovation Storytellers Show, I sit down with Lea Eriksen, Director of Technology and Innovation and CIO for the City of Long Beach, to unpack the human stories behind civic innovation. We met in an unexpected setting, a steakhouse in Los Angeles during a CXO Rise gathering, where conversations about AI flowed alongside cream spinach and big ideas. That evening sparked a deeper discussion about how technology, when grounded in people and purpose, can reshape communities in meaningful ways. Lea brings more than 25 years of experience in local government, with a career that spans budget, finance, economic development, and ultimately technology leadership. What makes her perspective stand out is that she did not arrive at innovation through a traditional tech pathway. Instead, she came through public service, relationships, and a deep belief that government can work when it listens first. In our conversation, she shares how Long Beach transformed its technology function from an internal service provider into a catalyst for digital equity, smart city experimentation, and community co-creation, earning national recognition along the way. We explore how innovation in government differs from innovation in the private sector, why people and process often matter more than tools, and how programs like Smart City Challenge, Pitch Long Beach, and LB CoLab invited city staff, residents, and vendors into the same room to solve shared problems. Lea is refreshingly honest about what worked, what failed, and what cities can learn from pilots that did not survive. She also explains how Long Beach approached the digital divide as more than access to devices, focusing equally on connectivity, skills, language access, and trust. At the heart of this episode is storytelling. Lea explains why data alone is never enough, and how real resident stories helped secure long-term support for digital inclusion efforts, even as federal funding declined. From building fiber infrastructure to empowering residents to participate directly in procurement decisions, this conversation shows what becomes possible when innovation is designed with communities rather than for them. So as cities everywhere wrestle with AI hype, budget constraints, and growing inequality, what would change if more leaders started by asking whose voices are missing from the room, and whose stories still need to be told?  
What's Your Storybuilding Process?
2026/02/03
In this episode of the Innovation Storytellers Show, I sit down with John Elbing, Business Storytelling Strategist and founder of Standpoint, for a thoughtful conversation on how organizations can tell stronger innovation stories by shifting perspective outward. This interview is the second in The Storytellers Series, where I invite other storytellers I deeply admire, people who bring their own lenses, frameworks, and lived experience to the craft of story. John introduces his Story Building Method, a three-stage framework built around recognition, perception, and projection. He explains why compelling stories help customers recognize themselves first, understand where a brand fits second, and finally imagine what life looks like after engaging with a product or service. Throughout the discussion, John emphasizes that storytelling works best when it allows customers to see themselves as the hero of the narrative rather than being positioned as an audience to a company's internal achievements. The conversation also explores why narrowing focus can actually expand impact. John challenges the overuse of demographic personas and argues for building stories around aspirations and challenges instead. By targeting what people are trying to achieve or overcome, organizations can connect with audiences that may look very different on the surface but share the same underlying motivations. Susan and John unpack real-world examples from consumer brands, B2B software, and even nonprofit work to show how this approach changes clarity, positioning, and engagement.   They also address common storytelling mistakes, from overreliance on clever language to feature-heavy messaging that misses emotional relevance. John makes a strong case for clarity over cleverness and explains why the most effective brand stories are the ones that make customers feel seen, understood, and supported. The episode closes with John sharing how listeners can continue the conversation through his book, Story Building, and offering a complimentary 45-minute pre-call consultation for those looking to sharpen their own innovation story.  
Three Words to Your Next Story
2026/01/27
What if the stories you tell about innovation are actually working against you? In this episode of the Innovation Storytellers Show, I do something a little different. I open a new series by inviting other storytellers I deeply admire, people who bring their own lenses, frameworks, and lived experience to the craft of story. I want you to think about storytelling as an expansive, evolving practice, not a single narrative you perfect once and reuse forever, but a skill you keep refining as your audiences, challenges, and ambitions change. To begin that journey, I sat down with Park Howell, a 40-year veteran of brand storytelling and host of the Business of Story. Park shares how he found storytelling through advertising, why stories have a repeatable structure rooted in human biology, and what he calls the science and bewitchery behind stories that truly move people.  We unpack his deceptively simple "and, but, therefore" framework, why leaders lose rooms with bullet points, and how story becomes the bridge that helps people move from status quo thinking to real behavior change. We also explore why storytelling so often fails in organizations, especially when leaders make the story about themselves rather than their audience.  Park explains how innovation stories should focus on outcomes, not offerings, and why emotional connection must come before logic if you want ideas to stick. From the hero's journey and Joseph Campbell's influence to the reality of selling ideas in five-minute executive meetings, this conversation is packed with practical insights for anyone trying to communicate change under pressure. We close by looking at how AI fits into modern storytelling, including Park's work on the Story Cycle Genie, and why emotional intelligence combined with artificial intelligence may shape the next era of leadership communication. If innovation is ultimately about getting people to move, decide, and act, how might your stories need to change to meet them where they are, and what could happen if you finally told the story they were waiting to hear?  
Are you a Punk or a Pinstripe in Innovation?
2026/01/20
Are you an innovator who feels caught between disruption and defensibility, wondering whether corporate innovation has lost its way? In this episode of the Innovation Storytellers Show, I welcome back Greg Larkin, founder of Punks & Pinstripes, for a candid, often uncomfortable conversation about the current state of innovation within large organizations.  Greg does not sugarcoat it. He argues that much of corporate innovation today earns a C-minus at best, largely because it fails the ultimate test that matters when markets tighten, and investors lose patience. If an innovation team cannot clearly justify why it deserves funding when earnings miss or a disruption hits, it is already on borrowed time. Drawing on his experience as a former Director of Innovation at Bloomberg and as an entrepreneur with multiple exits, Greg explains why innovation leadership has often been shaped by observers rather than survivors. He challenges familiar frameworks taught in boardrooms and business schools, questioning whether they prepare leaders for activist investors, AI-driven disruption, M&A fallout, or the quiet but relentless brain drain caused by the ongoing Great Resignation.  The conversation explores why pitching ideas is rarely enough anymore, why outcomes matter more than vision decks, and why many innovation teams are discovering too late that credibility is earned long before the next technological wave arrives. The episode also moves beyond corporate structures into something more personal. Greg shares why he built Punks & Pinstripes as a community for executives climbing what he calls their second mountain. For many seasoned innovators, success on paper no longer matches purpose in practice.  Together, we unpack what happens when wartime innovators are asked to settle into peacetime routines, why that mismatch can be soul-crushing, and how authenticity, service, and reinvention are becoming essential currencies for leaders navigating the next chapter of their careers. If innovation is facing its most precarious moment in decades, and many leaders are quietly questioning whether they still belong in the systems they helped build, what does it really take to stay relevant, investor-defensible, and human at the same time, and which mountain are you climbing right now?
How to Live in the Innovation Simulation
2026/01/13
How do you bring discipline to innovation without stripping away the creativity that makes it powerful in the first place? In this episode of the Innovation Storytellers Show, I sit down with Stephen Parkins, Innovation Strategist and Founder of Culturedge, to unpack what it really takes to turn innovation into a strategic asset rather than a side project fueled by hope and enthusiasm.  Stephen brings an outside-in perspective shaped by an unconventional career spanning financial markets, startup entrepreneurship, and senior innovation roles within complex global organizations. That distance from the usual corporate playbook allows him to challenge some deeply held assumptions about how innovation should work and why so many well-intentioned efforts struggle to deliver measurable returns. We talk openly about the tension between creativity and structure, and why innovation does not fail because teams lack ideas, but because organizations lack clarity, consistent decision-making, and shared language. Stephen offers a thoughtful perspective on innovation management systems, including the much-debated ISO standards, and explains why guardrails are often misunderstood as constraints.  Drawing on real-world experience from large enterprises, he argues that structure, when well designed, creates the conditions for better experimentation, smarter risk-taking, and stronger alignment between innovators and the core business. The conversation also dives into strategy, funding, and culture, particularly the invisible friction between those running today's business and those inventing tomorrow's. Stephen shares how portfolio thinking, exposure to risk, and optionality can shift innovation from theater to real value creation.  We also explore his work as co-founder of Strategy Quest, a simulation-based approach that helps leaders practice decision-making under uncertainty, surface blind spots, and learn through consequence rather than theory. It is a compelling look at how scenario thinking and simulated environments can prepare the next generation of innovation leaders to see around corners. If innovation is meant to help organizations grow stronger in uncertain times, what needs to change in how leaders think about risk, culture, and decision-making, and are we brave enough to build systems that actually support that ambition?  
Weathering the Tech Front: Amy Freeze on Avatars, AI, and Audience Connection
2026/01/06
In this episode of the Innovation Storyteller Show, I sit down with Amy Freeze, a meteorologist, innovator, and public safety advocate who has spent decades helping people understand risk when it truly matters. Everywhere I go lately, conversations circle back to AI, but this one brings it out of the abstract and straight into our homes, our screens, and moments where trust can make all the difference. Amy shares her remarkable journey from broadcast journalism to becoming one of the most recognized voices in weather. We talk about her work forecasting major events like Superstorm Sandy and the Joplin tornado, and how those experiences shaped her sense of responsibility to the public. As the first female chief meteorologist in Chicago and a six time Emmy Award winner, her career has been built on credibility and calm communication. What fascinated me most was why she chose to create a digital avatar, and how she sees AI as a way to deliver urgent, accurate information at scale without losing the human connection people rely on in moments of uncertainty. We also dig into the fears and ethical questions surrounding digital twins, AI driven storytelling, and protecting name, image, and likeness. Amy offers a grounded perspective on why avoiding new technology can sometimes create more risk than adopting it thoughtfully. Together, we explore how empathy, trust, and clear storytelling help audiences move past fear toward understanding, especially when the stakes involve safety, language barriers, and real time decision making. This conversation reminded me that innovation does not have to feel cold or distant. It can be practical, human, and deeply rooted in care. We talk about how trusted voices evolve with technology, how stories help people accept change, and why the future of AI may depend far less on hype and far more on responsibility, context, and trust.  

Podcast reviews

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5 out of 5
18 reviews
★★★★★
17Meters 2026/02/04
A rare podcast that treats innovation as a human story
Innovation Storytellers is a consistently thoughtful and well-curated podcast for anyone working with innovation, strategy, or change. What sets it a...
★★★★★
Robyn Bolton, MileZero 2024/12/13
Finally, the human side of innovation!
Susan Lindner's "Innovation Storytellers" podcast reveals the creative process behind groundbreaking ideas. Innovators share their journeys, highlight...
★★★★★
Erik Greenstein 2024/11/07
Rob Majteles - Super podcast
I just listened to your podcast with Rob Majteles and thought it was one of the best podcasts that I have listened to in a long time. Thank you for sh...
★★★★★
Lizzzzzzzzzzzzzžż 2023/06/20
Super interesting!
Love to hear the different perspectives on enabling innovation
★★★★★
Nyack's dentist 2023/05/14
Great listen
Stumbled across this podcast and am glad I did. First, what an amazing background Susan has, former epidemiologist, traveled around the world doing in...
★★★★★
PodcastListenerinDC 2022/08/02
Incredible podcast
Excellent topics highlighting a variety of areas of innovation in healthcare, technology and beyond. Love Susan’s s style of storytelling and elevati...
★★★★★
Rubinow 2022/06/15
Innovation Storytellers is time well spent
I’m a bit biased as I’m the subject of the latest podcast, however, there’s a lot of insight to be gleaned here overall on difficult yet important top...
★★★★★
Suzi Enzite 2021/10/21
Great Guests!
As a product manager, it’s a rare opportunity to peel back the curtain and learn from serious innovation leaders about not just how the product got ma...
★★★★★
HMccaffrey 2021/04/30
Excellent interview
I greatly enjoyed this podcast. The guest was compelling, Susan asked excellent questions. I look forward to hearing more episodes. I highly recommend...
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