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Margaux Le Paih Geurin is a perfumer at boutique perfume house, Flair Paris. A team of just four perfumers with infinite niche perfume launches to their name, Flair is easily one of the best houses of our time, and Margaux is one to watch. In just a few years in the industry, Margaux has already seen several of her creations hit shelves, including 3 BORNTOSTANDOUT fragrances. We discuss valuable learnings from her time in fragrance retail (including the one perfume she always recommended to customers), a risky decision to leave a secure fragrance job, and how she has found and developed her own personal style at Flair.  FRAGS MENTIONED: Melanie Martinez Portals: Fiery Passion, Earthy Abundace; Alaska Thunderfuck Red for Fifth, Future Society Reclaimed Fame, Portals Water of Intuition, Le Labo Santal 33, Commodity Book Expressive, Portals Air of Clarity, B&BW Warm Vanilla Sugar; Mugler Angel, Tartine et Chocolat Ptisenbon, Annick Goutal Eau D’Hadrien, Naomi Goodsir Iris Cendre, BORNTOSTANDOUT Wabi-Sabi, Dirty Heaven, Happy Nuts, Sora Dora Jany, Notes de Bas de Page Towédé, Versatile Paris God Bless Cola, Cafe Croissant  FOLLOW: @margaux.le.paih.guerin UPCOMING EVENTS - GET TIX! ↓ THE SWAP: basenoteswap.eventbrite.com FEB SMELL CLUB: febsmellclub.eventbrite.com

We're celebrating Valentine's Day with Master Perfumer Honorine Blanc, a perfumer especially renowned for her sensual and addictive fragrances. In fact, as far as I'm concerned, modern perfumery has two eras: B.H. and A.H. (that is, before Honorine and After), because Honorine quite literally invented a texture in perfume that before her, didn't exist. We discuss what makes a scent a 'date night scent,' how to create sensuality and texture in perfume, what it means to be a Master Perfumer, the most important advice she shares with young perfumers, and what she learned from her greatest mentors, Carlos Benaïm and Sophia Grosjman. Add this one to the list of canon Perfume Room eps, pls n thanks. FRAGS MENTIONED: LilaNur Davana Cedre, Diptyque: Fleur de Peau, Orpheon, L'Artisan Parfumeur Vetiver Ecarlate, Juicy Viva La Juicy, YSL Black Opium, Lancôme La Nuit Tresor A La Folie, Valentino: Born in Roma , Voce Vita; Gucci Flora Gorgeous Gardenia, Bath and Body Works Twilight Woods, Cacherel Yes I Am, Justin Bieber Someday, Ralph Lauren Tender Romance, Trish McEvoy 100, LoveShackFancy Forever in Love, Bath & Body Works Butterfly, Juicy Couture Viva La Juicy, Valentino Born in Roma, Tom Ford Vetiver, Pour Un Homme de Caron, Aerin: Mediterranean Honeysuckle, Amber Musk JOIN SMELL CLUB: febsmellclub.eventbrite.com

A Third Culture Kid as she refers to herself, Phway Su Aye, Co-Founder and Creative Director of Gabar, has called many countries home. This week, she's in Perfume Room to talk about the one whose unforgettable aromas inspired her fragrance brand. Phway shares stories, rituals, and personal memories from her early childhood in Myanmar; she tells of a perfumery course that changed the trajectory of her career; and what it was like bottling these memories into perfumes during the lockdown and then a military coup.  FRAGS MENTIONED: Future Society Optimal Habitat, Nasomatto Baraonda, Liis Studied, Maison D’ETTO Noisette, Gabar: Ground II, Swim III; D.S. & Durga Debaser, Glossier You, Le Labo Lys 41, Gabar: Float, Ground, Swim FOLLOW/SHOP: @gabar || gabarmyanmar.com PERFUME ROOM: @perfumeroompod (IG) || @emma_vern (TT)

Flower Shop Perfume Co’s Isaac Lekach and Lillian Shalom (also real-life husband and wife!) are in the Perfume Room today! We discuss: growing up in the industry (Isaac’s dad is former CEO of Parlux); celebrity perfume secrets; why the best perfumes are always a little bit controversial; the viral sensation that is Melanie Martinez’s Portals collection; a day in the life of a boutique fragrance house; and of course Cafe Society, and the most canonical perfumes of that era, including some very special ones from their own personal collection! PLUS - I share the scent I wore for jury duty and announce the Feb Smell Club theme! FRAGS MENTIONED: Liis Studied, Victoria’s Secret Pear Glace, Christian Dior Bois D’Argent, Issey Miyake, Armani She, Escentric Molecules Molecule 01, Paris Hilton, Ariana Grande, Baccarat 540, Katy Perry Purr, Elizabeth Taylor White Diamonds, Melanie Martinez: Cry Baby, Portals; Giorgio Beverly Hills Giorgio, Le Galion Sortilège, Krigler Liever Gustav 14, Creed Tabarome Millésime, Grand Budapest Hotel L’Air de Panache, Elvis Presley Teddy Bear, Cub Room FOLLOW: @flowershopperfumesco (IG and TT) @lillianshalom @portalsparfums

Régime Des Fleurs Founder/Perfumer Alia Raza is in the Perfume Room today. We discuss everything from those absolutely perfect rococo bottles, to what it's like collaborating with THE Dominique Ropion, and you *know* I live-smell Nymphaea Caerulea—a perfume that at $990 for 8ML, earns the title of World's Most Expensive. SOTD: Fueguia Yakeñ & Chris Collins LUST | Oud Delice FRAGS MENTIONED: Fueguia Yakeñ, Chris Collins LUST | Oud Delice, Celine Nightclubbing, Vilhelm Purple Fig, Dusita Erawan, Headspace Tubereuse, Escentric Molecules M+Iris, Akro Dark, Glossier You, Guerlain Jardins de Bagatelle, Chanel No. 19, Pond’s Cold Cream, Régime des Fleurs: Nymphaea Caerulea, Nitesurf, Water Wood, Turquoise, Al-Dukhan, Tears, Tóor Tóor, Jade Vines, Himitsu, Tears, Nitesurf, Nitesurf Neroli, Crushed Fruits, Little Flower, Rock River Melody, Willows, Santa Maria Novella Shampoo Iris SHOP: regimedesfleurs.com (or luckyscent.com | discount code: perfumer00m) FOLLOW: @regimedesfleurs @aliaraza SAVE THE DATE: March 23! (Perfume Room LIVE!)

NEW YEAR, NEW SOLO. SAME PERFUME ROOM. 2023: favorite launches, most-worn fragrances, and most exciting discoveries 2024: INs and OUTs, trend predictions, and *manifestations* for the year ahead! FRAGS MENTIONED: Versatile Paris Rital Date, Masque Milano Basilica, Dior Hypnotic Poison, Kerosene Unknown Pleasures, Versatile Paris: Dimanche Flemme, Culot Thé; Headspace: Absinthe, Myrrh, Tubereuse, Santal; Lancome Oud Bouquet, Serge Lutens Serge Majascule, Perfumer H: Suede, Rain Cloud, Ink; Papillon Artisan Perfumes: Angelique, Dryad, Anubis, Bengal Rouge, Hera; La Perla My Day, Frederic Malle Iris Poudre, La Perla Once Upon A Garden, Maison d’ETTO Noisette, Escentric Molecules M+ Iris, Diptyque: Orpheon, Benjoin Boheme; Frederic Malle Portrait of a Lady, Serge Lutens Santal Majascule, Ourside Dusk, Le Labo Thé Noir 29, Buly 1803 Caribbean Sweet Potato & Afghan Carrot, The Body Shop Full Iris, Thameen Fanfare, Snif Crumb Couture, Roja Parfums Isola Blu, Dusita Rosarine, Ourside Nostalgia, Jovoy Musc Pallas, Electimuss Vanilla Edesia, ELOREA Gentle Shower, Headspace: Santal, Tubereuse; Armani My Way Parfum, Guerlain Aqua Allegoria Nerolia Vetiver Forte, Une Nuit Nomade Love at First Sight, Matière Premiere Vanilla Powder, Versatile Perfume Rital Date, Creed Carmina, L’Objet Oh Mon Dieu, Marissa Zappas Tragedy, Universal Flowering Poems 1-12, Kelly + Jones Mezcal Flora, Arqusite L’Or de Louis, Andrea Maack Supernova, Jorum Studio Pentimento, Le Labo Lavande 31, Mon Guerlain, YSL Libre, Tom Ford Myrrhe Mystère, Headspace Myrrh, J’Adore Dior, Guerlain Mitsouko, Gap Dream, B&BW Freesia Body Spray, Louis Vuitton Étoile Filante, La Perla Possibilities, Frederic Malle Heaven Can Wait, Une Nuit Nomade Memory Motel, Issey Miyake Feu JOIN SMELL CLUB: https://jansmellclub.eventbrite.com 10% off at luckyscent.com | code 'perfumer00m' 10% off at Twisted Lily | code 'perfumeroom10' PR DISCLAIMER: Some fragrances in this episode were gifted in PR (with no expectation of review/feature). All opinions are my own.

'Tis the season for my holiday gift guide! I share all the fragrance gifts I’m coveting including stocking stuffers, candles, other scented goodies, and answer a few gift-help requests!  Plus, A VERY SPECIAL GUEST make a very VERY SURPRISE appearance ;) ;) ;) SHOP MY HOLIDAY PACK: ⁠https://rb.gy/7arvgd⁠ Tune in to IG Live || Thurs 12/14 at 1P EST/10A PT (@perfumeroompod) MY HOLIDAY GIFT GUIDE: https://shopmy.us/collections/329441 FRAGS MENTIONED: The Maker Lover, BDK Gris Charnel, Maison d’ETTO: discovery set, Noisette, Canaan, Macanudo, Rotano; La Perla: Haute Parfumerie discovery set, My Day; OURSIDE: discovery set, Dusk, Moon Dust, Nostalgia; Kismet Olfactive: discovery set, Nymphea; Mizensir Alma de Rosario, Marissa Zappas Tragedy Oil, Robert Piguet Fracas, Perfume Room x Luckyscent Holiday Pack, Akro discovery set, Obvious Parfums discovery set, Trudon: Abd El Kader, Spiritus Sancti; Maison d’ETTO Macanudo, Harlem Candle Co. White House Gingerbread, BBW Warm Vanilla Sugar, Mad Et Len Lava Crystal Graphite, Sokcvsea Candle Warmer, Crown Affair Hair Perfume, Diptyque: Benjoin Boheme, Eau de Rihla hair perfume; Tom Ford Tuscan Leather,  Diptyque Benjoin Boheme, Serge Lutens: Santal Majuscule, Chypre Rouge; La Perla: My Day, Once Upon a Garden; Office Universelle Buly: Caribbean Sweet Potato & Afghan Carrot, Opiat Dentaire Apple; Bienaime 1935, UME soap, Kindred Black, Mizensir Cologne de Figuier, Hermes Rose Ikebana, Hermes Terre D’Hermes, Frederic Malle Cologne Bigarade, Hermes Eau D’Orange Verte, Dior Homme Cologne, Marc-Antoine Barrois Encelade, The Body Shop Full Iris, Glossier You, Juniper Sling, Angeliques Sous la Pluie, Escentric Molecules Escentric 01, Mizensir Cologne de Figuier, Polo Blue, Chanel Allure Homme Sport, Bleu de Chanel, Akro Ink, Le Labo Gaiac 10, Memo Sicilian Leather, Liquides Imaginaires Buveur de Vent, The Maker Paradiso, Diptyque: Benjoin Boheme, Orpheon; Frederic Malle Portrait of a Lady, Hanae Mori, Marissa Zappas Annabel’s Birthday Cake, Diptyque Orpheon HOLIDAY PROMO CODE: PRHOLIDAY 10% off Luckyscent - code 'perfumer00m' 10% off Twisted Lily - code 'perfumeroom10'

Toskovat Founder and Perfume-Maker David-Lev Jipa-Slivinschi is in the Perfume Room today. With fragrance pyramids comprised of accords like credit card, dirty dollar, priest's clothes, blood, and plastic bag, Toskovat fragrances beg the question: are all perfumes meant to be worn?  FRAGS MENTIONED: Diptyque Benjoin Boheme, Serge Lutens Santal Majascule, Toskovat Age of Innocence, Givenchy Very Irresistible, Toskovat: Anarchist, Things We Never Shared, Inexcusable Evil; ELdO Secretions Magnifiques, Vera Wang, Toskovat: Ichigo Ichie, Born Screaming FOLLOW: @toskovat.perfumes || toskovat.com

Longtime friends and tastemakers Marissa Zappas + Ruby McCollister are in the Perfume Room today discussing their latest collaboration: a fragrance called Tragedy. Marissa, the perfumer behind all the Internet’s cult-fav perfumes, & Ruby, an actress and comedian you may know from Search Party, High Maintenance and Curb Your Enthusiasm, have joined forces to create a fragrance inspired by Fracas, ghosts, Christmas parties, and Hollywood’s most tragic bygone starlets.  FRAGS MENTIONED: Marissa Zappas Tragedy, Robert Piguet Fracas, Yu-Be, 4711,  Marissa Zappas: Ching Shih, Lilac Dream; Comme de Garcons Odeur 71, Hugo Boss for Men, Ralph Lauren Blue, Chanel Coco Madamoiselle, Le Labo Santal 33, CdG: Concrete, Anbar; Robert Piguet Fracas FOLLOW: @marissazappas @ruby.mccollister SHOP TRAGEDY: www.marissazappas.com GET TIX TO THE SWAP: https://PRKOswap.eventbrite.com

Internationally-known DJ, Entrepreneur, and now Fragrance Founder Zernell Gillie is in the Perfume Room! As a lifelong fragrance collector, in 2022, Zernell decided to combine his two greatest passions to launch an eponymous fragrance line. With extraits at a whopping 50% concentration, and fragrances all inspired by different genres of music, it's no wonder this new brand is already buzzing in the niche scene. Plus I review the LAFCO x Sir Candle Man launch, Heart of the Matter. FRAGS MENTIONED: LAFCO x Sir Candle Man Heart of the Matter, Nejma 7, Pierre Cardin, Aramis, Polo Green, Geoffrey Beene Bowling Green, Drakkar Noir, Halston Z-14, Zernell Gillie: House, Techno, Disco, Hip Hop; Issey Miyake, Chanel Egoiste, Lagerfield, Roja Sweetie Aoud, MDCI Invasion Barbare, Royal Crown Sultan, Roja Manhattan SHOP: luckyscent.com (perfumer00m for 10% off) FOLLOW: @zernell.gillie Some products mentioned were gifted in PR with no obligation to post/review.

You know naturals; you know synthetics; but do you know *bio-engineered materials?* Through her biotech fragrance brand, Future Society, Jasmina Aganovic (Founder & CEO) is resurrecting extinct smells through DNA sequencing, and introducing this novel 3rd category of fragrance materials into the conversation. FRAGS MENTIONED: MAISON d’ETTO: Rotano, Noisette, Canaan; Robert Piguet Fracas, Giorgio Beverly Hills, Mugler Alien, MAISON d’ETTO Macanudo, Future Society: Solar Canopy, Floating Forest, Haunted Rose, Grassland Opera; Flamingo Estate Roma Heirloom Tomato FOLLOW: @futuresociety GET SMELL CLUB TIX: https://shorturl.at/bioTZ (*Future Society fragrances were gifted in PR.)

The delightful Pissara Umavijani, Founder and Perfumer of Parfums Dusita, is in the Perfume Room today! Pissara discusses uprooting her life from Bangkok to Paris in pursuit of perfume, said pursuit of perfume [Pissara is self-taught!], and how, through Dusita, Pissara honors and bottles the smells of her father’s legacy, her Thai heritage, and classic French perfumery all at once. FRAGS MENTIONED: Parfums Dusita: La Douceur De Siam, Anamcara, Melodie de l’Amour, Rosarine; Roja Elixir, Maya Njie Les Fleurs, Parfums de Marly Delina la Rosee, Maison Francis Kurkdjian A la Rose, Louis Vuitton Rose des Vents, Givenchy Rose Velvet, Kilian Flower of Immortality, Dusita: Rosarine, Rhapsode La Noire, Melodie de l’Amour, La Douceur de Siam, Montri, Oudh Infini, Anamcara; 4711, Nina Ricci L’Air Du Temps, Chanel No. 5, Dusita Issara, Dior Diorissimo, Robert Piguet Bandit, Dusita: Melodie de L’Amour, Erawan, Rosarine; Guerlain: Shalimar, Nahema FOLLOW: @parfumsdusita @ploiuma SHOP: luckyscent.com || 10% off: code 'perfumer00m' parfumsdusita.com