Advertise on podcast: Kellen's Podcast
This podcast has
1 episodes
Language
EnglishPublisher
Kellen NienowExplicit
No
Date created
2021/06/11
Latest episode
2021/06/09
Average duration
7 min.
Release period
- days
Description
Digital experiences are not like traditional customer interactions, it is immediate, there is a lot of competition, and expectations are really high — needs to start with user research. You don’t know them as well as you think you do. Your research is product-focused, not user-focused. Your users/market may have changed — not a one-and-done.
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Why do I need to do user research?
2021/06/09
Digital experiences are not like traditional customer interactions, it is immediate, there is a lot of competition, and expectations are really high — needs to start with user research.
You don’t know them as well as you think you do.
Your research is product-focused, not user-focused.
Your users/market may have changed — not a one-and-done.
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