Advertise on podcast: College Sports: Follow The Money

On this episode of Follow The Money presented by Holistic Planning, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco discuss the likelihood that the College Football Playoff will expand once again, interesting developments in the NIL space and more.

On this episode of Follow The Money presented by Holistic Planning, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco discuss the details of the Big 12's private capital deal with RedBird, what Brendan Sorsby's gambling situation could mean for college sports & more.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco discuss the impressive ratings from March Madness, considering all of the changes to television and streaming. The trio also discusses the men's basketball coaching carousel, gambling issues and more.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco discuss the details of Texas A&M head coach Mike Elko's contract, commercial logo patches on college jerseys and much more.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco discuss the latest news regarding the College Sports Commission, the volatility and danger of predictive markets in college athletics and more.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco were joined by College Football Playoff senior director of communications and branding Brett Daniels as the 12-team tournament kicks off on Friday night.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco react to the Disney-Google dispute as TV carriage agreements adapt. The trio also reacts to Mike Elko's extension at Texas A&M, cultural divides in the Big Ten and more.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco react to the coaching carousel being at full speed in early November with 12 open jobs. The trio also discussed the Governor of Louisiana's insane involvement in LSU's coaching search and more.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco react to Penn State firing James Franklin as it comes with a $50 million buyout. The trio also discussed a possible private equity deal with the Big Ten and much more.

As the founder of Business of College Sports and an adjunct professor at Florida, Kristi Dosh is an expert on the College Sports Commission. The author of "The Athlete's NIL Playbook" joined this episode of Follow The Money with Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco.

On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco are a trio of happy Aggies eager to review their experiences at Notre Dame Stadium. They also discussed the latest on the SCORE Act, head coach openings at UCLA and Virginia Tech and much more.

The Southeastern Conference has finally caved to the nine-game conference football schedule, which will begin in 2026. On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco discuss the revenue generation from that expanded schedule and more.

Both the legislative and executive branches have gotten involved in an attempt to "save" college athletics. On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco discuss the impact of executive orders, congressional bills and more.

The House v. NCAA settlement is here, and now schools are scrambling to prepare for the new world order of college athletics. On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco are now living in the aftermath of the landmark decision.

The Big Ten and SEC are still making waves as the House v. NCAA settlement hits more delays. On this episode of Follow The Money, Dr. R. Bowen Loftin, Jon Heidtke and host Andrew Monaco touch on those topics, the impact of NIL in softball and much more.