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In Episode 6.6, Scott and Vince close their limited series with a deep dive into communication, the foundation of effective leadership. They discuss how clarity, tone, and active listening directly influence trust, culture, and performance.   Scott highlights that communication isn't just about speaking clearly but ensuring mutual understanding. Vince shares practical tools such as reflective listening, open-ended questioning, and feedback loops that foster connection and accountability.   They conclude that leaders should model the communication behaviors they want to see, challenge assumptions, and continually ask: What one change could improve your communication right now?   Key Takeaways Listening to understand builds stronger relationships and trust. Clarity depends on what others hear, not what leaders think they said. Modeling communication sets the tone for organizational culture. Key Insights Nearly every leadership issue ties back to poor communication. Reflective listening ensures shared understanding before execution. Empathetic listening fosters mutual respect and trust. Nonverbal cues shape the impact of messages more than words alone. 360-degree feedback uncovers blind spots and strengthens leaders. Open-ended questions clarify intent and expectations. Communication quality defines culture quality. Leaders should ask themselves if they are modeling good communication. Listening before reacting prevents misunderstanding and conflict. Intentional communication transforms engagement across teams. Connect: Scott De Long, Ph.D. & Lead2Goals Instagram: @scottdelongphd @lead2goals.com LinkedIn: @scottdelongphd Web: lead2goals.com Email: [email protected] Books: I Thought I Was A Leader You Win Again, Jack (New for 2025!) Vince Moiso & Vis Business Group Instagram: @visbiz.us LinkedIn: @vincentmoiso Web: visbiz.us Email: [email protected] Books How to Survive in the Wilderness The CEO Podcast Instagram | @theceopodcast LinkedIn | @the-ceo-podcast Facebook | @theceopodcast

In Episode 6.5, Scott and Vince discuss the CEO's evolving role in the new economy, addressing AI disruption, hybrid work, and generational diversity. They note that leadership today demands flexibility, trust, and a renewed focus on culture and collaboration. Scott argues that CEOs must transition from problem solvers to orchestrators; visionaries who align experts across departments. Vince emphasizes that while innovation is critical, financial fundamentals like profitability and capital discipline remain non-negotiable. They conclude that leaders can't force or ignore change; they must navigate it strategically, balancing adaptability with accountability and clarity of purpose. Key Takeaways Modern CEOs are visionaries who orchestrate culture, talent, and execution. Adapting to change requires trust, clarity, and focus on fundamentals. Change can't be forced or ignored; it must be led intentionally. Key Insights AI and hybrid work redefine business models and team dynamics. Vision and culture have overtaken command as a CEO's key tools. Delegation builds scale and fosters leadership growth. Trust but verify remains a core principle for accountability. Financial fluency strengthens leadership credibility. Generational diversity drives creativity and insight. Remote work expands access to global talent and productivity. Culture bridges generational gaps and builds unity. Innovation thrives when curiosity meets discipline. Leadership today means guiding disruption, not resisting it. Connect: Scott De Long, Ph.D. & Lead2Goals Instagram: @scottdelongphd @lead2goals.com LinkedIn: @scottdelongphd Web: lead2goals.com Email: [email protected] Books: I Thought I Was A Leader You Win Again, Jack (New for 2025!) Vince Moiso & Vis Business Group Instagram: @visbiz.us LinkedIn: @vincentmoiso Web: visbiz.us Email: [email protected] Books How to Survive in the Wilderness The CEO Podcast Instagram | @theceopodcast LinkedIn | @the-ceo-podcast Facebook | @theceopodcast

In Episode 6.4, Scott De Long and Vince Moiso examine the warrior mentality in leadership and question whether it remains relevant or should evolve. They discuss how determination, accountability, and passion can fuel performance when balanced with empathy and collaboration. Vince shares that his warrior mindset is about perseverance and effort, not domination. Scott agrees that drive and ownership matter, but warns that the win-at-all-costs mindset can harm culture and relationships if unchecked. They agree that great leaders fight alongside their teams, not above them. The warrior spirit should inspire commitment and resilience, tempered by compassion and humility. Key Takeaways Resilience and drive are essential, but empathy sustains leadership. The warrior mentality must evolve from control to collaboration. Leaders win by inspiring, not intimidating, their teams. Key Insights The modern warrior leads with love, not fear. Extreme ownership must be paired with humility and care. Toxic win-at-all-costs leadership is unsustainable. True warriors build trust through action and support. Adaptability separates effective warriors from rigid ones. Empathy transforms intensity into inspiration. Accountability should empower, not punish. A leader's warrior energy is best used to lift others. Passion and compassion are equally vital in leadership. Ask yourself: When does your warrior emerge, and does it serve your team? Connect: Scott De Long, Ph.D. & Lead2Goals Instagram: @scottdelongphd @lead2goals.com LinkedIn: @scottdelongphd Web: lead2goals.com Email: [email protected] Books: I Thought I Was A Leader You Win Again, Jack (New for 2025!) Vince Moiso & Vis Business Group Instagram: @visbiz.us LinkedIn: @vincentmoiso Web: visbiz.us Email: [email protected] Books How to Survive in the Wilderness The CEO Podcast Instagram | @theceopodcast LinkedIn | @the-ceo-podcast Facebook | @theceopodcast

In Episode 6.3 of The CEO Podcast, Scott De Long, Ph.D., and Vince Moiso explore how culture shapes organizational success. They discuss culture as a living system that evolves with each new hire and business shift, requiring leadership to nurture and align it with core values. Scott explains that culture happens whether leaders manage it or not; it's how things get done within the company. Vince adds that failing to direct culture leads to misalignment and toxicity. Both stress that true culture management requires clarity in vision, mission, and values across all levels. They conclude that culture isn't a cost but the container that makes sustainable performance possible. A strong, aligned culture fosters communication, reduces turnover, and builds lasting engagement. Key Takeaways: Culture exists with or without leadership; intentional direction makes the difference. Alignment between personal and organizational values drives sustainable success. Investing in culture pays off through engagement, retention, and performance. Key Insights: Culture evolves continuously; leaders must shape it deliberately. Misaligned values are the root of toxic workplaces. Communication defines and sustains company culture. Hiring for cultural fit prevents future misalignment. Engaged employees lead to happier customers and stronger results. Culture building should involve all team levels, not just leadership. Cross-functional collaboration strengthens cultural understanding. Influence, not control, sustains healthy organizational dynamics. Transparency and empathy foster trust in the workplace. Leaders should ask whether employees see the culture the same way leadership does. Connect: Scott De Long, Ph.D. & Lead2Goals Instagram: @scottdelongphd @lead2goals.com LinkedIn: @scottdelongphd Web: lead2goals.com Email: [email protected] Books: I Thought I Was A Leader You Win Again, Jack (New for 2025!) Vince Moiso & Vis Business Group Instagram: @visbiz.us LinkedIn: @vincentmoiso Web: visbiz.us Email: [email protected] Books How to Survive in the Wilderness The CEO Podcast Instagram | @theceopodcast LinkedIn | @the-ceo-podcast Facebook | @theceopodcast

In Episode 6.2 of The CEO Podcast limited-run reboot series, Leadership at the Crossroads, hosts Vince Moiso and Scott De Long, Ph.D., examine the resurgence of the command-and-control leadership style in today's supercharged economic and political climate. They frame the issue as a common reaction to pressures such as inflation, tariffs, and AI disruption conditions that tempt even seasoned leaders to revert to top-down directives. Vince reflects on his personal evolution from a harddriving, authoritarian approach to a more principled, people-centered model influenced by Stoic philosophy (e.g., Ryan Holiday's work) and his experiences coaching youth sports. Scott underscores the drawbacks of command-and-control: while it can deliver short-term execution, it erodes culture, stifles development, and risks producing the next generation of jerk managers. They argue for data-informed, collaborative decision making that empowers people and sustains performance over time. Both acknowledge there are narrow circumstances where decisive command is warranted—true emergencies (fire in the building) or moments when time is genuinely of the essence. Even then, they recommend anchoring decisions in clear processes (e.g., routing major choices through a single function like finance), aligning actions with a shared vision, and practicing self-reflection; are you stressed, or is the business stressed? The episode closes with a call to choose what's best for the organization (us) over what's easiest for the leader (me). Key Takeaways Command-and-control can drive short-term results but damages culture and long-term performance. Use decisive top-down leadership sparingly—primarily for true emergencies or when time is critical. Sustainable leadership pairs clear processes and shared vision with empowerment, reflection, and data-informed decisions. Key Insights Economic/political pressure often triggers regression to top-down behaviors even in progressive cultures. Personal evolution as a leader may require unlearning early models (e.g., sports-style toughness coaching). Stoic practices (control your response, not external events) help leaders avoid reactive overreach. Command-and-control excels at speed and clarity, but undermines autonomy, development, and trust. Culture built on development (not just training) yields higher productivity, empowerment, and retention. Data-informed, collaborative decisions create buy-in and better execution across functions. Processes can prevent panic leadership (e.g., routing big decisions through finance or another gatekeeper). Leaders should ask: Is this choice better for me or better for us (the whole organization)? Self-check under pressure: Are you stressed personally, or is the business actually stressed? Revisit and align with a near-term vision (35 years) so decisions support strategic direction. Connect: Scott De Long, Ph.D. & Lead2Goals Instagram: @scottdelongphd @lead2goals.com LinkedIn: @scottdelongphd Web: lead2goals.com Email: [email protected] Books: I Thought I Was A Leader You Win Again, Jack (New for 2025!) Vince Moiso & Vis Business Group Instagram: @visbiz.us LinkedIn: @vincentmoiso Web: visbiz.us Email: [email protected] Books How to Survive in the Wilderness The CEO Podcast Instagram | @theceopodcast LinkedIn | @the-ceo-podcast Facebook | @theceopodcast

In this episode of The CEO Podcast, Scott De Long, Ph.D., and Vince Moiso return after a long hiatus to discuss the challenges leaders face in making tough calls during uncertain times in this limited-run series, Leadership at the Crossroads. They open with reflections on the current economic and political landscape, including inflation, tariffs, AI disruption, and fluctuating interest rates of which test a leader's ability to remain calm, focused, and strategic. Scott emphasizes the importance of staying calm and making data-driven decisions rather than fear-based reactions. He encourages leaders to balance instinct with analysis, ensuring decisions are informed by both experience and data. Vince adds that focus is more critical than ever, urging leaders to eliminate distractions from constant news cycles to phone notifications so they can maintain clarity and productivity. Together, they explore how external noise and media bias can influence leadership decisions and why critical thinking and perspective are essential traits for modern executives. The conversation shifts to organizational growth, where Scott and Vince share insights on balancing entrepreneurial drive with operational discipline. They discuss a case study of a fast-growing company learning to integrate structure without stifling innovation. The duo agrees that while bold moves are sometimes necessary, leaders must know when to slow down, assess internal processes, and ensure alignment with long-term vision. They conclude by encouraging CEOs to revisit their organizational purpose, assess market realities, and recalibrate their three-year vision to align with today's changing business climate. Key Takeaways Leaders must stay calm, grounded, and data-driven when navigating uncertainty. Eliminating distractions and focusing on what truly matters is essential for effective leadership. Sometimes slowing down to analyze and align can lead to faster, more sustainable growth. Key Insights Economic uncertainty, including inflation and tariffs, demands clear-headed leadership. Data-driven decision-making reduces fear-based reactions and helps maintain stability. Balancing entrepreneurial instinct with structure is key to sustainable scaling. Avoiding constant exposure to news and social media can improve focus and mental clarity. Leaders should question media biases and seek diverse perspectives before forming opinions. Slowing down at key decision points can prevent costly mistakes and promote strategic clarity. Collaborative decision-making fosters buy-in and stronger organizational alignment. Understanding team personalities and communication styles enhances leadership effectiveness. Organizations should routinely reassess vision, processes, and resource allocation. Now is the time for leaders to decide between Connect: Scott De Long, Ph.D. & Lead2Goals Instagram: @scottdelongphd @lead2goals.com LinkedIn: @scottdelongphd Web: lead2goals.com Email: [email protected] Books: I Thought I Was A Leader You Win Again, Jack (New for 2025!) Vince Moiso & Vis Business Group Instagram: @visbiz.us LinkedIn: @vincentmoiso Web: visbiz.us Email: [email protected] Books How to Survive in the Wilderness The CEO Podcast Instagram | @theceopodcast LinkedIn | @the-ceo-podcast Facebook | @theceopodcast

In a momentous milestone, Season 5, Episode 20 of The CEO Podcast celebrates its 100th episode with a deep dive into the transformative topic of AI. Hosts Scott and Vince are joined by AI specialist from Inside Edge, Joel Neeb. Together, they explore the imperative need of integrating AI into corporate cultures and the profound impact this technology can have on business growth and scalability. This episode can serve as a bit of a playbook of strategies for you and your team to use as you venture into incorporating AI into your business.  Key Discussion Points: Harnessing AI for Business Advancement: Vince, Scott, and Joel kickstart the conversation by elucidating how business leaders can strategically leverage AI to gain competitive advantages and foster growth within their organizations. Insights from an AI Specialist: Joel Neeb shares invaluable insights garnered from his extensive experience, shedding light on the nuances of AI implementation and its transformative potential across industries.  Embracing Technological Transition: The discussion highlights the importance of embracing technological transitions and cultivating a culture of continuous learning to stay ahead in an increasingly AI-driven business landscape. Path to AI Expertise: Vince and Scott delve into what it takes to become an AI expert, emphasizing the importance of education, curiosity, and practical application in mastering this cutting-edge technology. Harnessing AI Insights: Exploring the newfound insights AI can unlock, the hosts and Joel Neeb discuss practical strategies for harnessing AI-generated data to drive informed business decisions and operational efficiencies. AI Integration in Everyday Tech: Reflecting on the omnipresence of AI in everyday technologies, the conversation touches upon real-world applications that are already reshaping industries and consumer experiences. Utilizing AI for Data Optimization: The discussion extends to different methodologies for capturing, curating, and optimizing data using AI-driven analytics, enhancing business intelligence and predictive capabilities. AI and Workforce Dynamics: Addressing concerns about AI's impact on human employment, the hosts and Joel explore the evolving landscape of work and strategies for upskilling and reskilling vulnerable workforces. Transition from Information to Insights: Vince, Scott, and Joel emphasize the critical shift from data accumulation to deriving actionable insights, enabling businesses to navigate complexities and seize growth opportunities. Strategic Alignment for the Future: The episode concludes with a call-to-action for business leaders to initiate vital conversations and strategic alignments necessary to prepare for the future AI-driven economy. Conclusion: From practical implementation strategies to ethical considerations and workforce implications, Scott, Vince, and Joel deliver actionable insights and thought-provoking discussions that empower entrepreneurs to harness AI's full potential. With a focus on adaptability, education, and strategic foresight, this episode equips business leaders with the tools and knowledge needed to thrive in an AI-driven era, ensuring they stay ahead of the curve and drive sustainable growth in their organizations. ABOUT OUR GUEST: Joel "Thor" Neeb, an F-15 pilot and honors graduate of the U.S. Air Force Academy, has led an illustrious career. As Top Instructor Pilot at Air Force Flight Training Headquarters, he trained pilots from 25 countries. Trained as a safety professional, he managed the safe execution of an $800M/year flight program and investigated major aircraft mishaps. After being diagnosed with Stage III cancer in 2010, Thor founded a youth outreach program in San Antonio, helping over 15,000 at-risk kids and earning the AETC National Public Service Award. He achieved the highest score on the military physical fitness test post-chemotherapy and completed the New Zealand Ironman Triathlon. Thor holds master's degree in Aerospace Science and an MBA from the University of Texas, where he received the Dean's Award for Academic Excellence. As co-founder of PCSgrades and an Afterburner Executive Consultant, he has supported strategic initiatives for companies like AT&T, Capital One, and the Buffalo Bills NFL team. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and the Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

In episode 5.19 of The CEO Podcast, hosts Scott and Vince delve into the dynamic topic of leading a multigenerational workforce. In this episode, they explore the importance of effectively leading and managing a multigenerational workforce, emphasizing the value of diversity, collaboration, and inclusive leadership practices. Key Discussion Points: Leading a Multigenerational Workforce: Vince and Scott kick off the discussion by sharing insights on the challenges and opportunities of leading a workforce composed of individuals from different generations. Learning from Diversity: The hosts highlight the importance of learning from individuals belonging to different generations, emphasizing the unique perspectives and skills each generation brings to the table. Promoting Collaboration: Exploring the power of collaboration across generations, the discussion underscores the benefits of fostering a culture of cooperation and knowledge sharing within organizations. Effective Communication: Vince and Scott delve into the nuances of effective communication in a multigenerational workplace, offering practical tips for becoming a more adept communicator. Building a Strong Organizational Culture: The conversation extends to the significance of building a strong organizational culture centered around values of inclusivity, psychological safety, and adaptability. Promoting Development: Highlighting the importance of continuous learning and development, the hosts emphasize the role of organizations in nurturing the growth and advancement of their employees. Equity and Inclusivity: Delving into the difference between equity and equality, Vince and Scott explore strategies for creating an inclusive and equitable work environment that supports the professional growth of all employees. Cultivating a Growth Path: The hosts conclude by discussing the importance of creating clear growth paths for individuals within organizations, encouraging listeners to invest time in assessing and nurturing the culture of their organizations. Conclusion: As the milestone 99th episode draws to a close, Vince and Scott leave listeners with valuable insights and actionable strategies for effectively navigating the complexities of leading a multigenerational workforce. With a focus on fostering diversity, collaboration, and inclusive leadership practices, "Generational Insights" offers listeners a roadmap for creating thriving, inclusive workplaces where every individual has the opportunity to thrive and succeed. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

In the latest episode, hosts Scott and Vince dive into the fascinating world of artificial intelligence (AI). The episode explores the profound impact AI has had on our lives and the myriad of opportunities and concerns it presents. As Scott and Vince unpack the complexities of AI, they offer valuable insights and advice for both businesses and entrepreneurs looking to navigate the evolving landscape of AI technology.  Key Discussion Points: AI's Enduring Presence: Delving into the ever-growing presence of AI in our lives, the hosts explore how this transformative technology is reshaping businesses worldwide. Impact on Data: The conversation extends to the significant impact AI has on data management and utilization, highlighting its role in driving informed decision-making processes. Leveraging AI for Business Success: The hosts discuss strategies for companies to leverage AI effectively to gain a competitive edge and drive innovation across various industries. Entrepreneurial Perspective: Offering valuable insights for entrepreneurs, the discussion addresses the implications of AI adoption for business owners and explores opportunities for integrating AI into entrepreneurial ventures. AI and Creativity: Exploring the intersection of AI and creativity, the hosts analyze how AI automation can complement manual input to enhance creative outputs. Recognizing Limitations: While celebrating AI's capabilities, the hosts also acknowledge its current limitations and caution against blind reliance on AI for all tasks. Future Outlook: Looking ahead, the conversation delves into the future implications of AI, touching upon political, regulatory, and societal considerations. As the episode draws to a close, Scott and Vince leave listeners with some reflection on the importance of informed decision-making in the age of AI. With valuable insights shared and thought-provoking questions raised, "Unpacking AI" offers a compelling exploration of the transformative power of artificial intelligence and its implications for businesses and society at large. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and the Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

In this episode of The CEO Podcast, hosts Scott and Vince welcome Dave Farrow, a Guinness Record holder, entrepreneur, and marketing expert. Dave shares invaluable insights into effective marketing strategies that amplify your voice and leave a lasting impact. With a focus on leveraging modern technology and data science, Dave provides actionable tips for businesses looking to enhance their marketing efforts. The significance of Marketing: Dave emphasizes the crucial role marketing plays in business success. Fusion of Entrepreneurship and Marketing: Exploring the intersection where entrepreneurship meets effective marketing strategies. Media Literacy: Dave shares insights on understanding how media channels function and utilizing them to your advantage. Crafting Your Story with Technology: Leveraging modern technology to share your narrative effectively in today's digital age. Integrating Data Science with Publicity: Dave discusses merging data analytics with publicity efforts for enhanced marketing outcomes. Harnessing Data for Marketing: Insights into utilizing data analytics to drive successful marketing campaigns. Differentiating Between Effective and Ineffective Narratives: Understanding the elements of a compelling narrative versus a lackluster one. Leveraging Technology for Advertising: Exploring innovative ways to utilize technology for advertising purposes. Memory Marketing and Neuroscience: Dave delves into the intriguing realm of memory marketing and its ties to neuroscience. Dave's Marketing Approach: Insights and tips from Dave on effective marketing strategies, backed by science and technology. As the episode draws to a close, listeners are left with a wealth of knowledge and practical advice from Dave Farrow. From understanding the intricacies of media channels to harnessing the power of data science in marketing, Dave's insights offer a roadmap for businesses seeking to elevate their marketing strategies. With a blend of science, technology, and real-world experience, Dave's approach to marketing promises to inspire and empower entrepreneurs to make a meaningful difference in their respective industries. ABOUT OUR GUEST: Dave Farrow is best known for his brain power. Listed twice in the Guinness Book of Records for Greatest Memory, he is first and foremost an entrepreneur who mastered PR to promote his own business. Most PR professionals have a background working in television BUT have no sales or entrepreneurial experience. As for Dave, he took his skill in memory and developed several educational products and used PR as his primary sales tool. His results are impressive. Dave has personally been on over 2000 media interviews, including multiple appearances on Dr. Oz, Steve Harvey, the Today Show, Fox and Friends, CBS Early Show, Live! With Regis and Kelly, BBC, NBC, CBS, ABC, The CW, QVC, Discovery Channel, Science Channel, and was the star of a CBC documentary. Most recently, Farrow won the $50,000 prize on the new hit show SuperHuman on Fox. Learn more by visiting farrowcommunications.com. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

In episode 5.16, Scott and Vince welcome special guest Susan Drumm to explore her fascinating intersection of leadership, business, and music.  Susan's diverse educational background sets the stage for a dynamic discussion on her book, The Leader's Playlist, which delves into the powerful connection between music and leadership. Susan shares how she utilizes music as a coaching tool to inspire and drive change within organizations, leveraging its emotive qualities to interrupt old patterns and foster productivity. The conversation delves into the profound impact of music on our lives, as well as how we can harness its influence to motivate ourselves and enhance our emotional well-being. With personal anecdotes and insights from Susan, Vince, Scott, and Ivo, this episode offers a compelling exploration of the transformative power of music in leadership and personal development. As the episode concludes, listeners are encouraged to reflect on their own experiences with music and consider how they can leverage its potential to drive positive change in both their professional and personal lives.  By recognizing the emotive resonance of music and its ability to evoke memories and emotions, individuals can gain deeper insights into their mindset and behavior patterns.  Armed with this awareness, they can develop strategies to navigate challenges, cultivate resilience, and ultimately, lead with greater authenticity and effectiveness. ABOUT OUR GUEST: Susan Drumm is a CEO Advisor, Speaker, USA Today Bestselling Author and Leadership Coach focused on helping leaders and their teams develop the capacity and mindsets to lead in today's disruptive environment. She has personally coached billionaire CEOs, high-profile political figures, prominent Fortune 100 executive teams, and incredible entrepreneurs who set out to disrupt the marketplace.  Susan has graduate degrees from Harvard Law School, Carnegie Mellon University and the London Academy of Music and Dramatic Art. Susan obtained the highest level of coaching certification as Master Certified Coach (MCC) through the International Coaching Federation. She is the two-time #1 bestselling author of The Leader's Playlist: Unleash the Power of Music and Neuroscience to Transform Your Leadership and Your Life. In the book, Susan unveils a groundbreaking process that outlines how our childhood wounds show up in our ability to lead others and how music can heal those wounds. Learn more by visiting meritageleadership.com. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

In this episode of The CEO Podcast, hosts Scott and Vince delve into the intricacies of unlocking leadership potential within organizations. They explore the importance of identifying future leaders, providing tailored training, and avoiding common pitfalls. The discussion emphasizes the distinction between managing and leading, the value of effective communication, and the significance of continuous learning and development. With practical insights, book recommendations, and personal anecdotes, the episode offers valuable guidance for nurturing leadership talent and fostering organizational success. KEY POINTS: Promoting individuals is one thing, but nurturing them into effective leaders is a whole different ball game. The episode delves into the significance of training, especially tailored to the individual's needs and circumstances. Mistakes are inevitable, but the discussion revolves around how to mitigate them, particularly within the realm of small businesses. Identifying potential leaders within an organization is key, but equally important is providing them with the necessary tools and guidance to succeed. The hosts explore whether there are specific personality traits that correlate with effective leadership. Leveraging modern technology to enhance leadership training is discussed, highlighting its potential benefits. Drawing a clear distinction between managing and leading people is emphasized, with a focus on empowering individuals rather than micromanaging them. Effective leadership entails not only managing subordinates but also collaborating with peers and superiors. Book recommendations are shared to aid in personal and professional development, along with insights on how to maximize learning from reading. Techniques for retaining and applying knowledge gained from books are shared, including the value of sharing insights with others. The episode touches upon leveraging available tools and resources to facilitate personal growth. Creating a robust onboarding process is deemed essential for developing individuals within an organization, tailored to meet them where they are in their journey. As the conversation draws to a close, it's evident that unlocking leadership potential is not merely about promotions but about cultivating a culture of empowerment and growth. By embracing training, leveraging technology, and fostering open communication, organizations can create environments where leaders thrive and teams excel. With a commitment to continuous learning and development, individuals at all levels can unlock their leadership potential and drive positive change within their organizations. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and the Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

In this episode of The CEO Podcast, hosts Vince & Scott are joined by special guest Ivo Tjan to delve into the intersection of business finance, economy, and resilient leadership. Together, they explore a diverse range of topics, sharing valuable insights and personal anecdotes along the way: Navigating Business Finance and Economy: Vince, Scott, and Ivo discuss the dynamics of business finance and the ever-changing economic landscape, offering practical advice for business leaders. The Essence of Resilient Leadership: They emphasize the qualities of resilience, humility, and perseverance that are essential for effective leadership, especially in times of uncertainty. Attaching to the Process, Not the Outcome: They stress the importance of focusing on the journey rather than fixating solely on the end result, highlighting the value of continuous learning and growth. Cultivating Curiosity and Intellectual Growth: The conversation touches upon the significance of curiosity and the lifelong pursuit of knowledge as drivers of personal and professional development.  Humility and Ego Management: Vince, Scott, and Ivo share insights on how to step away from ego-driven behaviors and cultivate humility, both in professional interactions and personal relationships. The Power of Perseverance: They discuss the role of perseverance in overcoming challenges and achieving long-term success, drawing inspiration from personal experiences and sports analogies. Family and Environment: Exploring the influence of family dynamics and external factors on leadership development, emphasizing the importance of fostering supportive environments. Financial Planning in Uncertain Times: Vince, Scott, and Ivo offer practical tips for planning one's financial future amidst economic fluctuations, considering factors such as inventory management and unemployment rates. Balancing Success and Learning: They reflect on the challenge of maintaining a growth mindset amid success, highlighting the value of humility and continued learning in sustaining professional growth.  Conclusion: In conclusion, episode 5.14 of The CEO Podcast is a thought-provoking exploration of business finance, resilient leadership, and personal growth. Through engaging discussions and personal anecdotes, Vince, Scott, and Ivo provide valuable insights and practical strategies for navigating the complexities of today's business landscape while staying true to one's values and aspirations. ABOUT OUR GUEST: Ivo Tjan is committed to making a difference in the lives of his clients, in helping businesses achieve their goals, and in supporting his community. Through his innovative leadership of CommerceWest Bank, he has created a unique and highly acclaimed company with personally tailored services for small and middle-market businesses. Born in a third-world country with humble beginnings, Ivo has made it his life's mission to help others professionally and through philanthropy. Learn more by visiting ivotjan.com. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and the Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

In this episode of The CEO Podcast with hosts Vince & Scott, the focus is on the powerful act of giving back and creating change. Together, they delve into various aspects of giving back to society and how it can deeply impact both individuals and businesses. Here are the key takeaways: The Importance of Giving Back: Vince & Scott emphasize the significance of giving back to society and how it contributes to personal and professional fulfillment. Giving Back in Business: They explore different ways businesses can give back, whether through philanthropy, community initiatives, or sustainable practices. Giving Back with Time: Discussing the value of giving one's time and skills to make a positive difference in the community.  Selfless Giving: Highlighting the importance of giving without expecting anything in return and the profound impact it can have on both the giver and the recipient.  Giving Back as a Business Leader: Vince & Scott share insights on how business leaders can integrate giving back into their leadership approach and company culture. Fulfillment through Giving: Exploring the connection between giving back and personal fulfillment, and how it contributes to a sense of purpose and meaning.  Finding Organizations to Support: They discuss strategies for identifying organizations aligned with one's values, mission, and purpose to make a meaningful impact. Impact of Mentorship: Highlighting the transformative power of mentorship and how it can positively influence someone's life. Making a Difference: Encouraging listeners to find unique ways to make a positive impact on others, whether through mentorship, volunteering, or supporting charitable causes. Conclusion: In conclusion, Vince & Scott underscore the importance of incorporating giving back into one's life and business endeavors. They urge listeners to embrace the opportunity to create positive change in the world and find fulfillment through acts of kindness and generosity. By aligning with organizations and causes that resonate with their values, individuals can make a meaningful difference in the lives of others and leave a lasting impact on society. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and the Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.

Welcome to The CEO Podcast with hosts Scott and Vince. In this episode, they're joined Founder & CEO of BrEpic Communications LLC, Justin Breen. Together, they delve into the transformative power of visionary thinking and its profound impact on both business and life. Through insightful conversations and real-world examples, they uncover the essence of true leadership and human connection. Key Points from the Conversation: Defining the visionary leader: Justin Breen sheds light on the distinguishing characteristics of visionaries and how they differ from traditional entrepreneurs. He emphasizes the importance of visionary thinking in driving innovation and creating lasting change. Connecting visionaries with humanity: Explore Justin's unique approach to building a global business while staying grounded in core values and family principles. Discover how he navigates the delicate balance between professional ambition and personal fulfillment, creating a life of purpose and meaning. Embracing collaboration: Learn from Justin's experiences how collaboration and partnership can fuel growth and success in both business and personal endeavors. Gain insights into building a supportive network that fosters creativity, resilience, and collective achievement. Breaking self-imposed limits: Justin shares powerful anecdotes and insights that challenge conventional notions of success and fulfillment. Discover how visionaries inspire others to transcend their self-imposed limitations and embrace a mindset of abundance and possibility. Conclusion: As we conclude this enlightening conversation with Justin Breen, it becomes clear that visionary leadership is not just about achieving extraordinary results but also about making a meaningful impact on the world. By embracing the visionary mindset, we can unlock untapped potential, foster deeper connections, and create a future filled with purpose and possibility. Join us next time as we continue to explore the principles and practices that drive visionary leadership and shape the future of business and society. ABOUT OUR GUEST: Justin Breen is the Founder and CEO of BrEpic Communications LLC, a PR firm that works exclusively with visionaries and exceptional businesses around the world. He's built an international network of extraordinary people, because he strongly believes in the power of introductions and the importance of creating relationships through networking. Justin is the author of Epic Business and Epic Life. He enjoys running, fishing, and watching baseball with his two sons and his wife, Sarah. ABOUT OUR HOSTS: Scott De Long, Ph.D., is an entrepreneur, author, educator, and the Founder of Lead2Goals, a business leadership organization that provides coaching, facilitation, and training for growth-oriented organizations. Scott has recently released his first book, "I Thought I Was A Leader... A Journey to Building Trust, Leading Teams & Inspiring Change." Available at Amazon. Vince Moiso, MBA, is the Founder and President of VIS Aspire Inc., a business management consultant group. He is also a Principal and President of Oceanside Glass & Tile. Vince is the author of the book "How to Survive the Wilderness: The Playbook for the Entrepreneur and High Performer." Also available at Amazon. To learn more about Scott De Long, Ph.D., and Vince Moiso, MBA, please visit theceopodcast.net. If you have questions or comments, or to make topic suggestions for future episodes, please contact them at [email protected]. ABOUT LEAD2GOALS: Lead2Goals is based in Southern California and provides business leadership training and employee development through soft skills training, executive coaching, team-building, and strategic planning. To learn more, please contact Scott at [email protected] or visit lead2goals.com. ABOUT VIS ASPIRE: VIS Aspire is a small business consulting firm dedicated to the flooring industry. Their mission is to transform your business and exceed expectations through mindful preparation and meaningful action. To learn more, please contact Vince at [email protected] or visit visaspireinc.com.