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Welcome to the first episode of the MicroGlober 101 Podcast Series! In this podcast series, we will explain the basics and secrets of influencer marketing for both brands and influencers.

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WHAT ARE THE 5 COMMON INFLUENCER MARKETING MISTAKES ALL BRANDS SHOULD AVOID?

2021/07/20

The influencer marketing industry is worth more than $10 billion! This means that your competitors are using influencer marketing as an important tool heavily. So, you should invest in influencer marketing but there are five common mistakes that you should avoid getting full efficiency.

HOW CAN YOU USE INFLUENCER MARKETING IN THE MOST EFFECTIVE WAY?

2021/06/29

Posting a selfie with product placement and a discount code in the caption is not as effective as years ago. First thing first, you need a game plan. There is a need for structure and clarity. Without a framework, and a roadmap, you won’t be able to address how influencer marketing fits with your overall marketing strategy.

WHY DO WE NEED INFLUENCER MARKETING MORE THAN EVER?

2021/06/22

Digital communities rule the world of marketing, and at the top of each community are influencers – these are bloggers, vloggers, content creators we all know, like, share and can relate to