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Rating
4.6from
This podcast has
191 episodes
Language
EnglishPublisher
Just Ask DevelopmentExplicit
No
Date created
2021/07/22
Latest episode
2026/11/10
Average duration
14 min.
Release period
17 days
Description
How do you fundraise? Why do some strategies work while others don't? Raise more money than you ever thought possible as you journey with Greg and Bryan through the professional world of development. They share their insights and best practices gleaned through years of experience fundraising for Catholic non-profits. - New episode each Monday - Email us with comments or questions at: [email protected] Greg Jeffrey is the Principle and Founder of Catholic Development Group. Bryan Wilburn is the Director of Development for St. Paul’s Newman Center in Fargo, ND.
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Podcast episodes
Check latest episodes from Just Ask - Rethinking Development podcast
The Emotions That Come With “Asking”
2026/11/10
What can 4,000 major gift solicitations teach us about the human side of fundraising?
In this episode of Just Ask, Greg reflects on a recent conference where he shared some of the most important lessons he’s learned from thousands of conversations with donors.
But it’s a story from a recent visit with a billionaire that challenges some common assumptions about wealth, generosity, and the people behind the gifts.
Giving Donors Time to Buy In
2026/10/20
Is your organization waiting until every detail is finalized before inviting donors into the vision?
That might be a costly mistake.
Major gifts don’t happen overnight. Neither do the relationships that make them possible.
In this episode of Just Ask, Greg shares a conversation with a Southern California nonprofit that raises an important question: When does careful planning become a missed opportunity?
The answer might surprise you.
When a Donor Says They’re Giving Elsewhere
2026/10/13
A donor calls and tells you they’re redirecting their giving to another organization. What do you say?
Do you graciously accept their decision? Ask a few more questions? Or is there a time and place to push back?
And what happens when your organization’s success actually becomes a reason donors think you no longer need their support?
In this episode of Just Ask, Greg and Bryan tackle a listener’s question about navigating these delicate conversations, understanding what motivates donors, and knowing when and how to make the case for continued support.
Don’t Be a Small-Minded Fundraiser
2026/10/08
What happens when the biggest obstacle to a bold vision isn’t money, donors, or even the economy? What if, it’s the way we think?
After a recent visit to the Theodore Roosevelt Presidential Library in Medora, Bryan had an uncomfortable realization: Even experienced fundraisers can fall into the trap of a small-minded attitude.
In this episode of Just Ask, Bryan and Greg explore how small-minded thinking can quietly limit your mission’s potential. They’ll share how to recognize the attitude in yourself, break out of that mindset, and open yourself to approaching donors for your own big vision.
When AI Gets Between You and the Donor
2026/09/22
AI can write the email, draft the proposal, and build the follow-up. It might even tell you exactly what to say.
But should it?
We’re stepping back into the world of AI to talk about what happens when a tool designed to make development more efficient starts replacing the very thing that makes development work: human relationships.
Where does AI help? Where does it hurt? And what might we lose when we put too much of fundraising on autopilot?
Does Your School Need a Foundation?
2026/09/09
Should your school have a separate foundation?
It can sound like a great way to strengthen fundraising, protect resources, and engage new leadership. But before you go and create a new organization, there’s a more important question to ask: Why?
In this episode, Greg draws on years of experience working with Catholic schools and nonprofits to explore what happens when a foundation is created to solve one problem, but ends up creating entirely new ones.
We talk about stewardship, trust, leadership, fundraising, and the questions every school should ask before deciding that a separate foundation is the answer.
The Healing Power of Asking
2026/08/06
Why does asking for a gift bring out so much fear?
What if the very act of “asking” isn’t just about fundraising, but about becoming an instrument of what God wants to do in another person’s life… and your own?
In this episode, Bryan and Greg explore The Healing Power of Asking.
Why You Should Take the Stairs
2026/07/14
We live in an age of shortcuts. AI can save time, automate tasks, and make almost any job easier. But some shortcuts cost you more than they save.
In this episode, we explore one simple mindset that will make you a stronger fundraiser, and why sometimes the best thing you can do — is take the stairs.
Mini Campaigns, Major Results
2026/07/02
What if strengthening your annual fund was the key to unlocking your long-term fundraising strategy? In this episode, Greg takes the lead to explore how a focused mini-campaign within your annual fund can secure major gifts for operational priorities, creating the financial stability needed to spend more time cultivating planned and endowment gifts. It’s a practical conversation about balancing today’s needs with tomorrow’s legacy.
The Annual Fund
2026/06/16
The annual fund is often treated as the center of a fundraising program. But should it be? In this episode, Greg offers a thought-provoking perspective that may cause you to rethink where your development team’s time and energy are best spent.
How Soon Is Too Soon to Ask Again?
2026/05/19
How soon can you ask for another gift?
It’s one of the biggest fears in fundraising: asking again too quickly. But is there actually a “right” timeline?
In this episode of Just Ask, we talk donor psychology, stewardship, timing, and why fundraisers often overthink the second ask.
The Hard Call: When to Stop Asking a Donor
2026/04/28
Every fundraiser has a white whale.
The donor you just know could come through… someday. Is it discipline to keep going, or denial? Let’s talk about when to walk away.
Why Fundraisers Keep Leaving (And What It’s Really Costing You)
2026/04/21
If your development team feels like a revolving door, it’s not just a hiring problem: it’s a strategy problem.
In this episode, we dig into why talented fundraisers walk, what it’s actually costing your organization, and how smarter compensation and creativity can change the game.
Your Endowment Can’t Wait
2026/04/14
For years, endowments have lived in the “we’ll get there” category.
But the reality is shifting. If long-term sustainability matters, building your endowment is no longer optional: it’s essential.
In this episode, we break down why now is the moment to start (or finally take seriously) your endowment effort.
AI & Fundraising: What We’re Starting to Notice
2026/03/18
AI is everywhere right now, but what actually matters for fundraisers?
Bryan and Greg discuss how AI is showing up in fundraising, the tasks it can take off your plate, and the judgment call every fundraiser has to make: what do you hand off, and what do you hold onto?
Podcast reviews
Read Just Ask - Rethinking Development podcast reviews
catesteph 2023/11/28
Great content; Sound needs help
Great content, but I had to knock a star off for the sound quality. Bryan’s voice is clear, but Greg is a “low talker” and sometimes his comments are ...
alfredschwa 2022/12/30
Bryan and Greg are Fundraising Wizards
An exceptional podcast for anyone who wants to sharpen their understanding of today’s development climate. Bryan and Greg are veterans at building rel...
AROB04 2021/07/29
Extremely Binge-worthy Show
I just binged the first 4 episodes and I am hooked. Greg and Bryan have great chemistry and are deep wellsprings of knowledge and experience. Definite...
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