Advertise on podcast: Bippity Boppity Business: A podcast for Disney Enthusiasts and Business Professionals.

Tim's own research once argued the opposite. His master's thesis defended remote work as the future — until he finished it and realized culture can't be built or maintained from a distance. That contradiction, paired with years spent designing commercial office spaces (including deep work with Disney's Central Florida offices), became the foundation for his book.  Rita and Tim get into the psychology of Zoom fatigue, why "groupthink" happens faster on video calls, the mental health toll of pandemic-era isolation, and what Disney's backstage cast cafes can teach any company about designing spaces people actually want to return to. They also don't shy away from the harder question: if leadership wants people back in the office, what are they actually doing to make it worth the commute?    In this episode, Tim Carroll & Rita Richa discuss:  The thesis that started it all: from defending remote work to reversing course  How COVID and the "office is dead" conversation birthed the book  The Disney connection: designing office space that "wants" you to come to work  Why the Google-fication of offices (ping-pong tables, beer on tap) didn't work  Cubicles are back — the "systems" rebrand and why people want their own space  The TikTok generation's real complaint: nobody wants to commute for Zoom calls  Zoom's own CEO on why great debate dies on video calls  The leadership deficit and why mentorship doesn't happen remotely  Backstage at Disney: cast cafes and designing spaces to retreat and recharge  The 34x stat: why in-person requests get approved more AI, skepticism, and why authenticity is getting harder to fake and to trust  Advice for leaders who want their teams back in the room  Rapid fire: Hercules' office, Epcot date nights, and Cinderella's castle suite    Do you wish to connect with our special guest?  Connect with guest:  Book: Workplace: Reclaiming In-Person Work in a Remote-Obsessed World — available anywhere books are sold : https://www.amazon.com/Work-Place-Reclaiming-Person-Remote-Obsessed-ebook/dp/B0G545RGM1 Company: https://lyricworkplace.com/  Guest LinkedIn: https://www.linkedin.com/in/tim-carroll-79531632/?skipRedirect=true    Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google!  Leave a rating and review so we can keep making magic! Listening on a desktop & can't see the links?  Just search for Bippity Boppity Business in your favorite podcast player.    Connect with Rita:  Visit her website: https://bippityboppitybiz.com  Connect with her on LinkedIn: www.linkedin.com/in/ritaricha    Do you have a podcast you want to create, rebrand, or grow?  Discover Rita’s podcast consulting and production company, https://reignitemedia.onepage.me/.

This one is for every founder, creator, and podcaster who's been told to "build a community" and quietly has no idea where to start. Becky walks through how to go from a personal brand to a community that grows itself, why word-of-mouth is the only growth signal that matters, why you should almost never call it a "community," and why your podcast listeners are secretly your hottest leads. In this episode, Becky Pierson & Rita Richa discuss: 00:00 – "Don't build a fan club"   02:30 – Why you're the facilitator, not the main-stage performer (the Swiftie problem) 05:00 – Personal brand vs. community, why one isn't sellable or scalable 07:00 – The signal that you've outgrown a personal brand 09:00 – The Cinderella client: where Becky actually begins 10:30 – "Show me the receipts"   12:00 – Scrappy research: surveys, user interviews, and analytics 14:00 – Choosing the right product (membership, mastermind, app, or retreat) 17:00 – Word-of-mouth: the #1 sign your community is working 18:00 – Why you should stop calling it a "community" 20:00 – How involved you actually need to be  23:00 – Podcasting as the most extreme parasocial relationship 28:00 – The waitlist-survey strategy for a Disney mastermind 30:00 – Where to find Becky + closing   Do you wish to connect with our special guest? Connect with guest: Build With Becky podcast: https://open.spotify.com/show/1FE4pLNFckgEt0UtWrQKoi?si=fea8d0c3015c4f81 Website: affinitycollective.co Guest LinkedIn: https://www.linkedin.com/in/beckypierson/   Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Listening on a desktop & can't see the links? Just search for Bippity Boppity Business in your favorite podcast player.   Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha    Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, https://reignitemedia.onepage.me/.

This one is for every founder who thinks PR is too expensive, too loud, or just not for them. Using the Fairy Godmother herself as the case study, Nicole and Rita run a live PR “workshop” — breaking down how to find your real audience (it’s right under your nose), the three buckets of modern PR, why going viral is a one-hit wonder, and how to turn one press hit into marketing that never expires. In this episode, Nicole Pearl & Rita Richa discuss: 00:00 – Intro & Rita sets the stage 03:00 – Why imperfection makes you more likable 05:00 – Elegant Vulnerability explained 07:00 – The Calm Authority framework introduced 08:00 – The painful handshake networking story 13:00 – Cultivating the courage to be disliked 19:00 – Micro moments: what makes a story impactful 24:00 – Written vs. verbal storytelling — different dialects 31:00 – The story bank & balancing authority with relatability 39:00 – The Calm Authority pyramid: Calm → Confidence → Connection → Impact 40:00 – Box breathing exercise 44:00 – What gets Stephanie out of bed every morning 46:00 – Where to find Stephanie + closing Do you wish to connect with our special guest?   Connect with guest: Guest LinkedIn:  https://www.linkedin.com/in/nicole-pearl/ Work with Nicole: https://stephaniethoma.com Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player. Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, https://reignitemedia.onepage.me/.

This one is for every business leader who has ever second-guessed their story, over-rehearsed their delivery, or wondered if their everyday experiences are even worth telling. Spoiler: they are. Using Disney's most iconic storytelling moments as a through-line, Stephanie and Rita break down the real formula behind stories that stick, connect, and convert, and why the micro moments in your life are often more powerful than the big dramatic ones. In this episode, Stephanie Thoma & Rita Richa discuss: 00:00 – Intro & Rita sets the stage 03:00 – Why imperfection makes you more likable 05:00 – Elegant Vulnerability explained 07:00 – The Calm Authority framework introduced 08:00 – The painful handshake networking story 13:00 – Cultivating the courage to be disliked 19:00 – Micro moments: what makes a story impactful 24:00 – Written vs. verbal storytelling — different dialects 31:00 – The story bank & balancing authority with relatability 39:00 – The Calm Authority pyramid: Calm → Confidence → Connection → Impact 40:00 – Box breathing exercise 44:00 – What gets Stephanie out of bed every morning 46:00 – Where to find Stephanie + closing   Do you wish to connect with our special guest? Connect with guest: Guest LinkedIn:  https://www.linkedin.com/in/stephaniemthoma Website: https://stephaniethoma.com RESOURCES & LINKS Work with Stephanie: https://stephaniethoma.com Free resources: https://stephaniethoma.com/resources/ Her book Confident Introvert by Stephanie Thoma Find Stephanie on Goodreads (yes, she's there!)   Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player. Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, https://reignitemedia.onepage.me/.

Lana's world is physical spaces. She transforms homes in New York City, the Hamptons, and St. Pete, but the principles she lives by apply to every entrepreneur trying to build something that feels intentional, magnetic, and unmistakably theirs. This episode bridges the gap between interior design and brand identity in a way you didn't know you needed, and once you hear it, you can't unhear it. Using Disney's most iconic resorts as case studies, the Contemporary, the Grand Floridian, the Caribbean Beach, Lana breaks down exactly why some spaces make you feel something the moment you walk in, and how you can engineer that same feeling in your brand, your content, your office, and your online presence.   In this episode, Lana Wear & Rita Richa discuss:   00:00 Using interior design for branding 05:39 Growing up with Disney magic 09:12 Discussing brand aesthetics and passion 11:20 Leaving corporate to pursue dreams 13:18 Importance of customer journey 16:28 Starting with an anchor piece 20:22 Incorporating detailed brand aesthetics 23:34 Contemporary resort design and tram integration 27:07 Evolving business and branding 32:35 Using color in space design 33:18 Buying Disney hotel furniture 36:22 Incorporating color into design 40:37 Adding tropical touches at home 43:07 Affordable kids' room decor ideas 49:09 Planning a business meetup event 50:50 Designing your space for happiness     Do you wish to connect with our special guest?   Connect with guest: Guest LinkedIn: https://www.linkedin.com/in/lanawear Guest Instagram: https://www.instagram.com/homewear_designs/ Website: https://homeweardesigns.com/   Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.   Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha   Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, https://reignitemedia.onepage.me/.

It starts with a hair bow. It ends with a masterclass in customer experience, storytelling, childhood psychology, and why the most effective marketing strategies might have been hiding in your childhood living room the whole time. Megan worked the Magic Kingdom Auto Plaza during Disney's College Program in 2024, standing in a booth, greeting every single guest at the very first moment they arrived. She saw firsthand what it means to set the tone for an experience. She brought that same intentionality home, started making Disney princess hair bows on the side, and now ships custom orders to customers as far away as Ireland. But the real magic of this episode? The way Megan connects forensic psychology's self-concept theory to why we fall in love with Disney characters as kids, and why that same mechanism is exactly what drives us to follow creators, buy products, and stay loyal to brands we genuinely feel seen by. In this episode, Meghan Liddy & Rita Richa discuss: 00:00 Introducing Megan and her journey 05:56 Launching an imperfect product 07:22 Launching products by just doing it 10:06 Amazing coordinators and storytelling 13:40 Optimizing business with small gestures 17:10 Engaging with customers online 19:42 Effective communication skills 23:14 Disney storytelling and character analysis 27:54 Early childhood learning experiences 32:41 Showcasing bows in real life 33:59 Creating relatable product content 37:32 Transitioning from Etsy to Shopify 41:47 Where to find Pixie Perfect Bows 43:30 Custom Tinkerbell bows by Megan   Do you wish to connect with our special guest? Connect with guest: Guest LinkedIn: https://www.linkedin.com/in/meghan-liddy-973b10191/ Guest Instagram: https://www.instagram.com/pixieperfectbows/   Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.   Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, https://reignitemedia.onepage.me/.

In this episode of Bippity Boppity Business, host Rita Richa sits down with Latrice Smith, attorney, entrepreneur, and founder of Thomas Law and Consulting, to do something a little unexpected: roast Disney's most iconic villains for their terrible business practices.  And honestly? The lessons are priceless:  Latrice's journey from a family of healthcare entrepreneurs to founding her own legal + consulting firm [00:02:32] Cruella de Vil and the danger of high-pressure agreements — why you never have to sign what's put in front of you [00:07:45] When to seek legal counsel (hint: it's never too late) and what happens when you don't [00:11:14] Ursula's contract with Ariel — a masterclass in what's missing from most business agreements (consideration, defined terms, and whose voice exactly?) [00:22:11] Jafar and the Sultan: how to vet vendors and partners before they get too close to your throne [00:31:31] Genie's verbal agreement with Aladdin and what makes a contract enforceable [00:35:28] What "Day One" of building a business actually looks like — entity formation, service agreements, and knowing your exit strategy [00:38:07] Encouragement for entrepreneurs in the messy middle of the process [00:44:56] Do you wish to connect with our special guest? Connect with guest: Guest LinkedIn: https://www.linkedin.com/in/latricesmithesq/ Website: https://www.nmsinc.co/ Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player. Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, https://reignitemedia.onepage.me/

In this episode, Yogi Mueller here discusses: [00:07:41] Why your most uncomfortable moments might be your greatest growth opportunities, and what Rafiki's iconic slap has to do with it  [00:13:01] The 51/49 rule of mentorship and why the mentee has to want it more than the mentor does  [00:10:51] How to tell the difference between criticism that tears you down and feedback that believes in your potential  [00:17:02] Why celebrating your wins is not optional, and how ignoring them could be quietly killing your confidence and your team's  [00:17:02] The AI vs. mentorship debate: why no algorithm can replace someone who genuinely cares about where you're going   Do you wish to connect with our special guest? Connect with guest: Guest LinkedIn: https://www.linkedin.com/in/yogimueller/ Website: https://craftleadership.net/   Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player. Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, Reignite Media (https://reignitemedia.onepage.me/)

If your business disappeared tomorrow, would anyone actually miss YOU? Not your product, not your logo, but your story? In this episode of Bippity Boppity Business, host Rita Richa sits down with Lauren Passell (founder of Tink Media, an award-winning podcast growth company named after Tinkerbell, and creator of the newsletters Podcast Marketing Magic and Podcasts) to unpack one of the most misunderstood trifectas in business: marketing vs. branding vs. PR.   And they're doing it entirely through Disney.   In this conversation you'll discover:   Why Genie from Aladdin is your publicist — and why his PR still failed (hint: authenticity matters) [00:22] How Sebastian's 'Kiss the Girl' is the most perfect FOMO marketing moment ever written [00:25] Why Cruella de Vil has better branding than most businesses on the internet today [00:27] The Circle of Life as a community-building strategy — and why consistency is everything [00:30] A Lion King 'Remember Who You Are' wake-up call for creators — and for Disney itself [00:34] Why starting tiny and fearless beats waiting until you're 'ready' [00:41]   Lauren has helped 300+ creators grow since 2019, and her superpower is reminding creators who they really are. This episode is equal parts business strategy, Disney magic, and honest encouragement for anyone who's ever wondered if their story is worth telling.     Do you wish to connect with our special guest? Connect with guest: Guest LinkedIn: https://www.linkedin.com/in/lauren-passell/ Guest Instagram: https://www.instagram.com/tinkmedia/ Website: https://tinkmedia.co/ Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google!   Leave a rating and review so we can keep making magic! Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.   Connect with Rita: Visit her website: https://bippityboppitybiz.com   Connect with her on LinkedIn: www.linkedin.com/in/ritaricha     Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, Reignite Media (https://reignitemedia.onepage.me/)

This episode of Bippity Boppity Business, featuring Julie Christopher, a top Brand Marketing Executive, explores how marketing is not just for professionals—it’s something we all do instinctively in our daily lives, whether we realize it or not. Through personal anecdotes and fun, real-life examples (like working as a full-time nanny, being a theater kid, and even collaborating on The Chew), this episode with Julie will highlight key business lessons in a way that feels engaging, accessible, and inspiring. We will break down core marketing concepts—like capturing attention, consistency, rewards, emotional connection, and personalization—showing how they show up in everyday life and why they matter in business. Let's get down to Bippity Boppity Business! Connect with our magical guest on LinkedIn: https://www.linkedin.com/in/juliepowellchristopher/

How can your brand stand out in a world overflowing with AI-generated content? The answer might start with a story! In this episode of Bippity Boppity Business, host Rita Richa sits down with Jonathan Jordan, best-selling author of “Start With Story: How Great Storytellers Transform Ideas into Impact”. Jonathan is also a creative entrepreneur and expert in blending the art and science of storytelling, making him the perfect guest for a magical deep dive. ✨ Tune in to explore how Disney-inspired creativity (with a dash of Haunted Mansion mischief 👻) can help any brand craft unforgettable narratives in an AI-powered world. From the neuroscience of why stories stick to the strategy behind building a memorable brand voice, Rita and Jonathan reveal how businesses can use storytelling to stand out authentically, emotionally, and ethically. In this episode, Jonathan and Rita discuss: Disney Storytelling Secrets 🕯️ Why the Haunted Mansion might be the perfect classroom for creativity (hidden spiders included).Strategy Meets Pixie Dust ✨How to combine proven storytelling frameworks with imaginative flair to shape powerful brand experiences.Scientific Method for Storytellers 🧪 Jonathan’s approach to experimenting, iterating, and connecting more deeply with your audience.AI in Storytelling 🤖 How to use AI for research and ideation while fiercely protecting the irreplaceable human heartbeat behind every great narrative.What Makes Stories Memorable? 💛 Why empathy, imperfection, and relatability matter far more than polished perfection.Your WHY (and Theirs) 🎭 How to position your customer as the hero and craft stories that truly resonate.Ethical & Environmental Considerations 🌱 A thoughtful look at using technology responsibly across the creative ecosystem.Disney Fun & Rapid Fire 🎬 Including what Jonathan’s book might look like as a Disney short: think Ratatouille energy, one musical banger, and plenty of nerdy heroes.  Whether you’re a founder, marketer, creative professional, or storytelling enthusiast, this episode is your backstage pass to building brand narratives that connect, inspire, and endure. Magical Resources: Buy “Start With Story: How Great Storytellers Transform Ideas into Impact”: https://www.amazon.com/Start-Story-Storytellers-Transform-Impact/dp/B0DG2P7FJ2 Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Do you wish to connect with our special guests? Connect with Jonathan Jordan on LinkedIn: https://www.linkedin.com/in/jonathan-jordan-writerListening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player. Connect with Rita: Visit her website: https://bippityboppitybiz.comConnect with her on LinkedIn: www.linkedin.com/in/ritarichaDo you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.  Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Ever wondered how Disney weaves such spellbinding stories? In this episode of Bippity Boppity Business, host Rita Richa sits down with Kirk Hanson, a legendary storyboard artist behind Disney classics like Hercules and Aladdin! ✍️🌟 Kirk reveals the art of hand-drawn animation and shares behind-the-scenes insights on evoking emotion, crafting compelling narratives, and bringing characters to life. Whether you're a creative entrepreneur, marketer, or business owner, this episode will help you discover powerful storytelling techniques to captivate your audience—just like Disney! From Tom and Jerry to Toy Story 2, Kirk knows the secret to infusing wonder into any story. Tune in and learn how to sprinkle a little Disney magic into your business! ✨ In this episode, Kirk and Rita discuss: The Magic of Hand-Drawn Animation 🎨✨Uncover the timeless art of traditional animation and how it evokes deep emotional connections through storytelling.Designing Unforgettable Characters 🏰🐉 Learn how to craft charismatic, relatable characters that stand out—while avoiding overused tropes for fresh, original storytelling. Mastering Engaging Storytelling 📖🔥 Explore the secrets of a strong narrative structure that keeps audiences hooked, intrigued, and emotionally invested.Behind-the-Scenes of Disney Classics 🎬🌟 Step into the creative world of Hercules, Aladdin, and other Disney favorites with exclusive insights from a master storyteller.The Power of Music in Storytelling 🎶💫 Discover how music enhances emotions, strengthens narratives, and creates unforgettable cinematic moments.Blending Tradition with Innovation 🚀🖌️ How Kirk balances cutting-edge technology with classic animation techniques to push creative boundaries and inspire new generations.Magical Resources: Check out Kirk Hanson’s latest projects: https://redmax4.wixsite.com/kirk-hanson/projectsTune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Do you wish to connect with our special guests? Visit Kirk’s website: https://redmax4.wixsite.com/kirk-hansonConnect with Kirk on LinkedIn: https://www.linkedin.com/in/kirk-hanson-1052706aListening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player. Connect with Rita: Visit her website: https://bippityboppitybiz.comConnect with her on LinkedIn: www.linkedin.com/in/ritarichaDo you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.  Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Does celebrating small wins really make a difference? According to today’s guest, the answer is a resounding TADA!—and he’s got the philosophy to prove it.  Small victories might seem insignificant, but ignoring them can drain motivation and stifle creativity. So, what happens when we start celebrating them instead? Some of the most successful companies already do, and the results are nothing short of magical! In this episode of Bippity Boppity Business, host Rita Richa is joined by Joel Zeff, a dynamic speaker, improvisational humorist, and author who’s been inspiring companies from Wells Fargo to Samsung and even the IRS since 1997. With his “TADA! philosophy”, you can start turning every day successes into increased collaboration, productivity, passion, and innovation. Tune in and discover how incorporating the energy of play and celebration, akin to the flourish of a magician's "TADA!", can transform mundane workplace environments into vibrant hubs of creativity and wonder. 🪄✨ In this episode, Joel and Rita discuss: The TADA Philosophy: Discover how embracing the “TADA” mindset can boost workplace morale, motivation, and creativity.Improv for Business Success: Learn how improvisational techniques can enhance communication, teamwork, and adaptability in the workplace.From Journalism to Corporate Improv: Follow Joel Zeff’s journey from journalism graduate to sought-after corporate improv trainer and motivational speaker.The Power of Positivity in Leadership: Explore how a positive mindset can transform leadership, strengthen team dynamics, and drive business success.Play, Laughter & Productivity: How incorporating play and humor into the workplace can lead to greater engagement, innovation, and overall job satisfaction.Magical Resources: Buy “Make the Right Choice” by Joel Zeff: https://www.joelzeff.com/book Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Do you wish to connect with our special guests? Visit Joel’s website: https://www.joelzeff.comConnect with Joel on LinkedIn: https://www.linkedin.com/in/joelzeffListening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player. Connect with Rita: Visit her website: https://bippityboppitybiz.comConnect with her on LinkedIn: www.linkedin.com/in/ritarichaDo you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.  Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Ever wondered: “How do I get more sales?” Today’s guest is going to give you the inspiration you need to answer that question and make it your reality. In this episode of Bippity Boppity Business, we’re joined by Melissa Richards-Person, CMO of Third Arm Consulting, who’s here to show us how storytelling fuels business growth and brand loyalty that’s almost as magical as Cinderella’s carriage. Melissa’s career is a true tale of blending storytelling, data, and active listening to generate massive sales growth in businesses like Starbucks and Olive Garden. She’s worked her magic at KFC, revitalizing their Family Meals category and driving a $115.5 million revenue increase, and as SVP at Papa John’s, where her strategic campaigns led to record-breaking product launches and market expansion. What we love most about Melissa is the commitment to her craft. She has the ability to craft compelling campaigns, achieve extraordinary growth, and turn your everyday average person into a loyal brand super fan. And THAT is magic! Ready to get inspired, boost your sales, and create fans for life? Tune in to learn how! ✨ In this episode, Melissa and Rita discuss: The Beginning of Her Career: Melissa highlights her experience working at Disney, plus her stint in radio promotions.The Essence of Brand DNA: Discover how understanding and leveraging your brand’s unique DNA can help differentiate your business and ensure consistent growth, even when expanding to new locations.Top 3 Lessons on Brand Growth: Hear the challenging lessons Melissa has learned from growing brands like Starbucks, KFC, Papa John’s, and Olive Garden.Creating Brand Super Fans: Strategies and tips for creating and sustaining brand loyalty and motivating your customers to buy.Personalization of Marketing: Learn why it’s so powerful to personalize your sales touch points and speak to your audience like you know them (because you do!).Stuffed Storytime: Melissa shares the innovative origin story of Papa John’s stuffed crust, garlic sauce, and her other explosive product launches.Stay tuned to hear how Melissa would help Tiana from Princess and The Frog grow her brand and expand her restaurant to new locations! 😋 Magical Resources: Book a discovery call with Melissa at Third Arm Consulting: https://www.getathirdarm.comEntreprenista: https://entreprenista.comTune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic! Do you wish to connect with our special guests? Connect with Melissa on LinkedIn: https://www.linkedin.com/in/melissa-richards-person-3rdarmConnect with Rita: Visit her website: https://bippityboppitybiz.comConnect with her on LinkedIn: www.linkedin.com/in/ritarichaDo you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.  Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Looking to transform your brand’s narrative and connect with your audience on a deeper level? Today we’re exploring a world where creativity meets commerce. Join us to discover creative strategies for telling stories that truly connect with your audience! From the vault of Bippity Boppity Business comes a never-before-seen interview with Christopher Keenan, former SVP of Global Content at Mattel. From whimsical childhood drawings to leading content strategies for iconic brands such as Barbie, Chris offers an enchanting glimpse into the art of balancing wonder and business. Don’t just build a brand—tell a story that matters! Whether you're a creative or an entrepreneur, this episode will provide you with unique business strategies so you can succeed in the digital era! ✨ In this episode, Chris and Rita discuss: The Birth of Creativity: Discover Christopher's early artistic spark and how it defined his path in the entertainment industry.Bridging Education and Entertainment: Learn how teaching and storytelling align to inspire meaningful children's content.Balancing Creative and Business Goals: Insights on meeting company demands while maintaining creative integrity.Barbie’s Evolution as a Storytelling Icon: Hear how Barbie's character has adapted by engaging audiences through relatable and contemporary narratives.The Essence of Immersive Storytelling: How to create engaging content that turns consumers into superfans.Personal Growth in Creative Careers: Reflect on career-defining moments, challenges, and triumphs in Christopher's storytelling journey.Digital Innovation in Storytelling: Explore how Barbie's transition to digital platforms like vlogging continues to captivate and teach young audiences.Advice for Aspiring Storytellers: Tips on networking and standing out in creative fields with an authentic, unique voice.Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!   Do you wish to connect with our special guests? Connect with Christopher on LinkedIn: https://www.linkedin.com/in/christopher-keenan-0a1b821   Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.   Connect with Rita: Visit her website: https://bippityboppitybiz.com Connect with her on LinkedIn: www.linkedin.com/in/ritaricha   Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.   Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.