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Good Morning, Market

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Rating
★★★★★
5
from
6 reviews
This podcast has
88 episodes
Language
English
Publisher
Sol Insights
Explicit
No
Date created
2021/10/27
Latest episode
2024/02/26
Average duration
49 min.
Release period
15 days

Description

The market outside the four walls of a business are always in motion - small and mid-size businesses need to be up-to-date on the latest market trends, consumer research, and related strategy to win their target market. Hosted by Phillip Scroggin of Sol Insights, this podcast is built to identify and capitalize on opportunity.

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Podcast episodes

Check latest episodes from Good Morning, Market podcast


Direct Primary Care: Dr. Jamal Lawrence's Solution to Business Healthcare Woes
2024/02/26
Business owners, like Americans in general, know the US healthcare system is a mess. One physician isn't taking this lying down. Jamal Lawrence, M.D., is part of an emergency wave of primary care physicians offering direct primary care. Ahead of his GRIT conference keynote, hear how this resurgent service model is set to disrupt the industry, and drive better outcomes for patients. Learn more about Harvest Health MD: https://harvesthealthmd.com/ Learn more about Sol Insights: ⁠solinsights.com⁠ Follow Good Morning, Market on YouTube: ⁠https://www.youtube.com/@solinsights/⁠ Connect w/ Phillip on LinkedIn: ⁠@phillipscroggin
Working Out A Scaling Business w/Balance App
2024/02/19
How can one woman train hundreds (or even thousands) of worn-out working moms who have been there and done that? This is the mission of Kristie Calise, fitness and well-being coach of Balance App. In this GRIT preview episode, Phillip uncovers how Kristie cracked the code on business model scale and worked through trials and tribulations of branding and promoting a sophisticated online operation. Connect with Kristie: https://balanceworkoutapp.com/ Get growth strategy: ⁠⁠⁠⁠solinsights.com⁠⁠⁠⁠  Follow Good Morning, Market on YouTube: ⁠⁠⁠https://www.youtube.com/@solinsights/⁠⁠ ⁠ Connect w/ Phillip on LinkedIn: ⁠⁠⁠@phillipscroggin⁠ 
The Small Business Money-Making Machine w/ Mike Michalowicz
2024/02/12
Profits are essential in any business. So, why do so many businesses take the profit-last approach? Prominent business author and business owner Mike Michalowicz disagrees with the accounting orthodoxy, and shows how "profit-first" takes entrepreneurs to peaceful prosperity. Join Phillip as he interviews Mike on the Amazon #1 Best selling book (financial accounting) and prepare to profit from it. Explore Mike's books: ⁠⁠http://mikemotorbike.com/ Get growth strategy: ⁠⁠⁠solinsights.com⁠⁠⁠ Follow Good Morning, Market on YouTube: ⁠⁠https://www.youtube.com/@solinsights/⁠⁠ Connect w/ Phillip on LinkedIn: ⁠⁠@phillipscroggin⁠ 
When Culture Becomes Your Market Edge w/ Erik Reagan
2024/02/06
In the kickoff of season 4, we're peeling back the layers on a game-changing business strategy: company culture. Erik Reagan, the innovative mind behind Focus Lab and BuiltOnPurpose, sits down with Phillip to discuss how culture can be the ultimate market differentiator. From his early days as a web developer to becoming a leading figure in cultivating impactful workplace environments, Erik's story is a testament to the power of purposeful culture in driving business forward. This conversation is a treasure trove for any business leader aiming to elevate their company beyond just products and services. Erik's approach to embedding culture as a core business strategy not only boosts employee morale but also amplifies market presence and profitability. Get coaching: ⁠https://builtonpurposehq.com/ Get growth strategy: ⁠⁠solinsights.com⁠⁠ Follow Good Morning, Market on YouTube: ⁠⁠https://www.youtube.com/@solinsights/⁠⁠ Connect w/ Phillip on LinkedIn: ⁠⁠@phillipscroggin⁠
Google's Chief Strategist Shows The Data-Driven Way (Best of Season 3)
2024/01/15
Too many companies have a short-term strategy when it comes to data: focusing on the point-of-purchase moment with a customer, rather than building their business around long-term relationships. A Senior Fellow at Wharton and Google’s Chief Measurement Strategist, Neil Hoyne has led over 2,500 engagements with the world’s biggest advertisers—helping them acquire millions of customers, improve conversion rates by over 400 percent, and generate billions in incremental revenue.  In his book Converted: The Data-Driven Way to Win Customers’ Hearts, he shows us how to sharpen our long-term marketing strategy and unleash true value. From the best of season 3, listen to Phillip's book interview with Neil Hoyne Explore the Converted book: ⁠https://www.convertedbook.com/⁠ Learn more about Sol Insights: ⁠solinsights.com⁠ Follow Good Morning, Market on YouTube: ⁠https://www.youtube.com/@solinsights/⁠ Connect w/ Phillip on LinkedIn: ⁠@phillipscroggin
How Realistic Are Your Growth Objectives? Book interview w/ Peter Fader (Best of Season 3)
2024/01/08
How healthy is your customer base? How do your customers differ in terms of their behavior and value? These are crucial core questions; when answered, they provide profitable insights. From season 3, listen to Phillip's interview of Peter Fader on his major book release: The Customer-Base Audit. Get The Customer-Base Audit: ⁠Wharton School Press⁠ Explore Theta: ⁠https://thetaclv.com⁠ Learn more about Sol Insights: ⁠solinsights.com
Workforce Transformation on The Coast w/ Anna Chafin
2023/12/26
What happens when you take a mid-size metro area and invest nearly $10B in economic development within a few years? You have to transform the workforce to reap the harvest. Anna Chafin as CEO of the Economic Development Authority of Bryan County was a key player in successfully attracting major corporations like Hyundai to I-16 corridor. Years later, the real work begins of preparing a workforce pool to meet the near-term demands of a mammoth investment. In this exclusive conversation, Anna reveals the new organization custom-built to transform a labor economy. Updates on developments in the Coastal GA economy: https://www.savannahjda.com/ Learn more about Sol Insights: ⁠⁠⁠solinsights.com⁠⁠⁠ Follow Good Morning, Market on YouTube: ⁠⁠⁠https://www.youtube.com/@solinsights/⁠⁠⁠ Connect w/ Phillip on LinkedIn: ⁠⁠⁠@phillipscroggin⁠
The Power of Digital Presence w/ The Bold Opinion
2023/12/11
How do businesses build online media presence the way media companies and digital creators do? To answer this, Phillip discusses digital presence with a YouTube/Journalist/Entrepreneur: Jannah Bolds. Having began as a journalist, Jannah built an online media company and monetized YouTube channel as an independent journalist/entrepreneur. Discover the bridge between business and powerful digital influence with The Bold Opinion! ExploreThe Bold Opinion: https://www.youtube.com/@TheBoldOpinion Learn more about Sol Insights: ⁠⁠solinsights.com⁠⁠ Follow Good Morning, Market on YouTube: ⁠⁠https://www.youtube.com/@solinsights/⁠⁠ Connect w/ Phillip on LinkedIn: ⁠⁠@phillipscroggin⁠ Music credits: Hip Hop Christmas by Twin Musicom is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ Artist: http://www.twinmusicom.org/ Dance of the Sugar Plum Fairy by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100270 Artist: http://incompetech.com/
The Evolution of Retail w/The Retail Darwin Podcast
2023/10/23
Much industry has been on fast-forward since the pandemic, perhaps none more so than retail. As merchants are pressured to operate smarter and market more creatively, it's difficult to keep up (much less get ahead). Taylor West and her team at WS Development in Boston have been supporting and uncovering this evolution for 5+ years through The Retail Darwin Podcast. Join Phillip and Taylor as they deep dive on the present state of successful retail companies and how that projects into the holiday shopping season and beyond. Follow The Retail Darwin Podcast: https://www.instagram.com/theretaildarwin/ Connect w/ Taylor: https://www.linkedin.com/in/taylorleewest/ Learn more about Sol Insights: ⁠solinsights.com⁠ Follow Good Morning, Market on YouTube: ⁠https://www.youtube.com/@solinsights/⁠ Connect w/ Phillip on LinkedIn: ⁠@phillipscroggin
Coffee Fox Roasting: An Entrepreneur's Story
2023/10/16
Jennifer Jenkins has always wanted to have a say at the table. Thus, she has found herself opening and operating over five businesses since 2011 (including her new venture of Coffee Fox Roasting Co). Learn the story of one of the creative entrepreneurs in the Coastal Empire, and how you can turn small business into an art form. Explore Coffee Fox Roasting: https://thecoffeefoxroastingco.com/ Learn more about Sol Insights: solinsights.com Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/ Connect w/ Phillip on LinkedIn: @phillipscroggin
Build an Audience, Grow a Business w/Dan Sanchez
2023/10/09
A business does not have to pursue audience building to grow, but a strong audience makes long-term growth much easier. Dan Sanchez knows this better than most, having grown many businesses through strategic audience building. Phillip interviews one of the most influential marketing voices to figure out how to influence customers...even when they are not actively shopping. Get the Danchez newsletter: https://danchez.com/ Learn more about Sol Insights: solinsights.com Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/ Connect w/ Phillip on LinkedIn: @phillipscroggin
Small Biz, Big Influence: Tapping into Influencer Marketing
2023/09/25
Have you tapped into the $16B industry that is influencer marketing? Want to know if research shows your customers are being influenced on social media, and which channels drive the best results? It's time to discuss influencer marketing! Join Phillip as he covers the latest data and industry research on one of the most engaging marketing tactics. Learn more about Sol Insights: solinsights.com Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/ Connect w/ Phillip on LinkedIn: @phillipscroggin

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