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Nonprofit CourageLab

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Rating
★★★★★
5
from
62 reviews
This podcast has
105 episodes
Language
English
Explicit
No
Date created
2022/06/21
Latest episode
2026/10/20
Average duration
31 min.
Release period
15 days

Description

Julie Ordoñez is a major gifts coach, fundraiser, and founder of CourageLab, a 6-month major gifts training program for nonprofit founders, EDs, and fundraisers to raise 6-figures in 6 months in just 1-2 hours a week without grants or a gala. Nonprofit CourageLab shares soul-shaking insights on how to become a more courageous leader and raise more money for your nonprofit. No one changed the world without first changing themselves. If you want to raise more money to change the world, you are in the right place.

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Check latest episodes from Nonprofit CourageLab podcast


Ask Julie: How Do I Get New Donors Every Month
2026/10/20
What are the easiest and simplest ways to get new donors that cost nothing? I’ll walk you through the 3 proven strategies we do inside CourageLab to get new donors every month without a gala, chasing people or buying lists. Or standing on street corners convincing strangers with their Airpods in on their way to get their latte to become a monthly donors AKA canvassing. In this episode we cover: How my board chair raised $225,000 from new donors in his first 12 monthsWhy asking for referrals isn’t working for youWhy everyone says they’ll help but they never do (and what to do about it)The shift that I made to attract instead of chase in desperationThe micro-event strategy that cost nothing and brings in $60k and 12 new donors in one nightWhat may be blocking new donors even though you have raving fansProven new donor strategies for even the busiest CEOs who can’t meet with everyone one-on-one Get new donors every month inside my program CourageLab in just 40 minutes a day. DM me “CL” on LinkedIn to get more info. Only EDs of $800K+ effective nonprofits should apply. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
How to Stop Doing Your Gala With an Event That Raises More and Costs Nothing
2026/10/13
This is for the CEO who is EXHAUSTED. You are doing everything. You plan and execute the gala with a team of - you, yourself and you. Sure, there are committee members, but sometimes it feels more like you’re working for them than they’re helping you. Deep inside you know — you’re going to sunset the gala. You don’t wanna chase corporate sponsors, hawk tickets, and spend months planning an event, only to net $200k. There’s just one problem: You can’t afford to lose the revenue. Sunsetting the gala feels like a pipe dream because you need that $200k. What if you could replace your gala with an event that costs your nonprofit NOTHING, requires no planning on your part, and actually raises MORE money? I’m not talking about another “innovative” fundraising event that adds more work to your plate. I’m talking about The Events That Don’t Suck Method: intimate, donor-hosted gatherings. They do the planning, pay for everything, invite their networks, and YOU get to show up and build relationships with people who actually want to give to your mission. This is especially great for nonprofits with one or two board members eager to help with fundraising, they just need the tools. And maybe for *you* to make the ask. In this episode of Nonprofit CourageLab, I’m sharing how my clients have done exactly that, including: Dan, a solo nonprofit CEO who replaced a gala that raised $50k and took 6 months to plan with a donor-hosted gathering that raised $60K on a random Thursday night. At zero cost and no extra planning.Cara, a solo ED with no fundraising staff, whose donors hosted an event that raised $273,000 in ONE NIGHT and brought in 18 new donors making three-year commitments. Ready to ditch the gala and start raising more unrestricted revenue? If you’re an ED of an $800K and you’re past the point of tired, and you want a real strategy you can do in 40 minutes a day to raise 6 figures in the next 6 months, DM me “CL” on LinkedIn. Plus, I’m breaking down: The 4 steps to get your board on board with ditching the galaHow to create a new donor pipeline year-round at zero-costWhy you don’t need another ballroom full of people who you’ll never see againWhat strategy the most resilient and financially strong nonprofits prioritizeHow to raise more money for operationsThe mindset shift you need to raise more money without adding more to your plate Your mission is worthy of millions without selling a single auction item, sponsorship, or ticket. You don’t need to work harder to raise more money. You need a different strategy. And maybe a little more guts. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
These EDs Raise $100K a Month in Major Gifts Without a Gala (Even in Summer)
2026/10/06
Four of my CourageLab clients told me THIS WEEK they’re now averaging an extra $100k in major gifts per month. Here’s what they do on Monday that changes everything. They know who is on their list. They have their prospect list locked in. They know whom to call and say thank you to. No, fundraising doesn’t take up their entire day. They only spend 40 minutes to an hour on this, and it moves the needle because they have a clear roadmap. They have the courage to ask for big gifts. Like $120k on a Tuesday lunch. That’s just normal for them. They have a dialed-in pitch that doesn’t take 20 minutes to explain and leaves the donor cross-eyed. In this episode of Nonprofit CourageLab podcast, we cover: What solo EDs do and STOP doing to raise an extra $100K a month on averageHow they see their job as EDWhat they focus on so they win at major gifts and it doesn’t take up their entire dayWhat they do to inspire donors in 90 secondsHow they lead donors to their best gifts without talking for 20 minutes leaving them cross-eyedWhat they do first thing Monday morning that changes everythingWhy more experience doesn’t mean more successWhy making it up as you go is costing you 6-figures a monthWhat changed in their strategy that made the biggest difference in their resultsHow to handle when you struggle to say No for people If you’re sick of chasing grants, hate galas, and you’re great at relationships, but need to crack the major gifts nut, DM me “CL” on LinkedIn and let’s talk about your fundraising goals. There are 90 days left in the year. We are headed into the biggest opportunity of the year. Your donors will give again. Will you be ready? Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Why Raising An Extra $300K Is So Hard
2026/09/29
Most nonprofits think to raise more you have to do more. “We need to raise 25% next year so we need to do another fundraiser.” Except that has a quick ceiling AKA an exhaustion ceiling, and you’re limited by how many events you can do, how many people you can get there, and it only scales by adding hours into your work day. How do you raise more money without adding hours into your work week? What if your workweek is maxed out? I’ve helped 652 nonprofits raise $101M - teams of 1 or 2 - and I use a simple strategy that raises $300K more without adding more hours of work every week. Here’s what I cover in this episode: What obstacles are in the way of our warmest, biggest opportunitiesHow my client raised a $10k gift from a donor who had only ever given $100 in one conversationHow my director development client got 70 new donors in 7 months from board intros (the same board made only 5 intros the year before)What I did to help my board chair raise $225,000 from their network in 12 monthsWhy you can’t see the six-figures uncaptured in your current community of supportersWhy the way you’re doing events isn’t raising more moneyThe one thing you can change to raise more from the same donorsThe strategy that raises bigger gifts in 40 minutes without more time-consuming, heavy special events What opportunities might you be overlooking because you’re just too close to it? It’s not that you’re bad at this, or that you aren’t working hard enough. Good grief, you’re THE HARDEST WORKING PERSON. It’s a different roadmap entirely. The roadmap you’ve been using is taking you where you’ve already been. If you want to get somewhere new, you need a new route. And you need a guide who’s been there before. Stop trying to go it alone. We all have blind spots. The biggest difference between nonprofits that stay flat and the ones that grow a new roadmap, the skills to walk the path and a guide who can show you the way. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Ask Julie: How to Ask for a Major Gift Without Damaging Donor Relationships
2026/09/22
You value relationships. You genuinely care about your donors. And then it’s time to ask for $100,000 and suddenly you’re saying: “Whatever you can give would be great!” Would it, though? Your mission requires serious money. In this episode of the Nonprofit CourageLab podcast, we’re talking about the fear that making a big ask will damage the donor relationship—and what might actually be hiding underneath it. We’re getting into: What your real fear is and it’s likely not talking about moneyThe difference between relationship building and people pleasing and how to know which one you’re doingWhy clear is not the same as coerciveHow to stop budgeting donor’s philanthropy for themWhy your relationship with “No” matters more than you thinkHow to handle when things go sidewaysWhy avoiding discomfort is costing you big gifts Your job is to tell the truth about what your organization needs, make the ask, and let another grown adult decide what they want to do. That’s it. If you’ve been needing some mindset coaching around major gifts and support to stop backing down at the most important moment - when it’s time to ask - then this episode is for you. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Your Strategy Is Keeping Your Revenue Too Small
2026/09/15
You’re told to raise more you need to do more. I “did more”, raised $1.1M, and I lost sleep, and my hair fell out. I met the goal, but it cost me my health. 8 years later, I raised $2,500,000 and was vibrant and healthy. The difference was a different strategy and skill set. Of course, there was still stress. But there’s a difference between stressed and burnt out. In this episode of the @Nonprofit CourageLab podcast, I share a glimpse into the typical nonprofit revenue model and the real cost vs. raising 2x more with a simplified model. I’m tired of hearing: “The gala nearly killed me” or “We’re doing too much, and it’s not sustainable” Here’s what I cover: Why doing more keeps revenue flat and what to do insteadHow people-pleasing is killing revenue growthYour authentic role as a fundraiser and how to reclaim itRevenue growth models that lead to burnout and complexityHow complexity is the ultimate growth killerMy own story of raising bigger gifts from fewer people without a galaHow selling more stuff, bells and whistles actually repels your best donorsHow your view of yourself impacts your fundraising resultsWhy the most sustainable strategy is offensively simpleWhat to do when your strategy is designed for burnout If you feel pressure to do more and execute on every idea that comes across your desk to raise 12% more than last year, this episode is for you. Share it with a friend, colleague, and your team. Fair warning: I get real fired up in this, so if you are a sensitive flower, it may be too much for ya. I’m mad. And when I’m mad, I fight. The fight in me is for you. For your health. For your impact. For your legacy. For your time with loved ones. For the vacation you deserve. For the results. Slide Deck From This Episode: Big Gifts for Operations Workshop Slide Deck Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Unshakeable Fundraiser Energy: Stop Backing Down in Major Donor Meetings
2026/08/11
Ever go into a meeting with a major donor with a plan to ask for a gift, and something throws you off? You leave the meeting kicking yourself because you didn’t make the ask. You had a purpose for the meeting, but somehow you got off track, and now you feel like you wasted your time with this major donor. This has happened to me what feels like 10,000 times in my career. And after coaching 651 nonprofit CEOs, development directors, and major gifts fundraisers over the last eight years, I’ve seen the same thing happen again and again. In this episode, I’m sharing a behind-the-scenes clip from one of my weekly CourageLab coaching calls. We get into the hidden dynamics behind why we back down in major donor meetings, especially with rich, powerful, assertive donors, and what you can actually do about it. What you'll learn in this episode How difference and power dynamics can take you off track in a donor meetingHow to relate to rich, powerful people without giving away your own powerWhy you must reclaim your power when a conversation gets uncomfortableThe dynamics you need to understand when it feels hardest to hold your groundWhat really stops you from making the askWhy asking donors for advice can be a dumb ideaWhere confidence actually comes from, and how to strengthen it in tough circumstancesHow to develop a no-pressure fundraising cultureWhy great partnerships are built on honesty, not just transparencyWhy giving donors more information can actually create more confusion If you’ve ever felt like your best-laid plans are hard to stick to when you’re sitting across from a powerful, rich, assertive donor, this episode is for you. If I were sitting down with you over coffee and sharing the truths I hope would get into your bones, this is that conversation. Every nonprofit founder, CEO and fundraiser needs this conversation. share this with a colleague or friend. DM me the letters CL on LinkedIn if you’d like to learn more about CourageLab and raise more unrestricted major gifts. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Bold Fundraising: The Method That Raised $91M in Unrestricted Major Gifts
2026/08/04
If you're constantly bending over backwards for difficult donors, accepting restricted gifts that create more work than they're worth, or letting wealthy people dictate your strategy, this episode is going to challenge you. This episode breaks down the philosophy behind Bold Fundraising. It isn't about being louder or more aggressive. It's about having the courage to lead your nonprofit with clear standards, clear values, and the confidence to stop chasing money that pulls you away from your mission. Sharing the mindset shifts that have helped organizations raise millions in unrestricted revenue, scale without burnout, and build donor communities based in trust instead of transactions. If you've ever felt like your fundraising strategy depends on keeping everyone happy, this episode offers a completely different way forward. What you'll learn in this episode Why self-respect is one of the biggest competitive advantages in fundraisingHow to define the kind of donor community you actually want to buildWhy unrestricted revenue should become your fundraising standardThe difference between trust-based donors and high-maintenance donorsWhy you should stop asking your board, "Who do you know that's rich?"The three relationship shifts every fundraiser needs to make before walking into a major donor meetingHow to stay in the driver's seat when meeting with confident, successful donorsWhy saying "we don't accept restricted gifts" often leads to better conversations, not fewer giftsHow your calendar and budget should reflect the leader you're becoming, not the nonprofit you've outgrownWhy scaling your organization starts with saying no to work that no longer serves your mission The organizations that grow the fastest aren't saying yes to every opportunity. They're crystal clear about where they're going, who belongs on the journey, and what they're no longer willing to tolerate. That's what Bold Fundraising looks like. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Ask Julie: “How Much to Make You Stop Asking?”
2026/05/12
A donor asked one of my clients, “How much do I have to give for you to stop asking?” Oof. That question hit me right in the chest. And honestly, I think a lot of fundraisers have either been asked something like this or secretly fear hearing it. In this episode, I break down exactly how I would respond and why I believe obligation has no place in major gifts fundraising. None. I’m not interested in convincing, pressuring, manipulating, or cornering someone into giving. That’s not partnership. That’s coercion with a tax receipt. We talk about the difference between fundraising from desperation versus fundraising from grounded leadership. Because donors can feel your energy. They can feel when you’re white knuckling a goal, trying to force a gift, or needing their validation. And they can also feel when you genuinely mean it when you say: “You do not have to give.” The best donor relationships are built with people who are all in. People who want to be there. The people who don’t just write checks, but become real partners in the mission. That kind of fundraising starts with you releasing pressure from yourself first. What you’ll learn in this episode How Julie would respond when a donor says, “How much do I have to give for you to stop asking?”Why obligation-based fundraising damages donor relationshipsThe psychological reason donors are more likely to give when they feel fully free to chooseHow desperation and pressure show up in donor conversations, even when you think you’re hiding itWhy emotional regulation matters in major gifts fundraisingThe difference between inviting someone into a mission versus convincing them to fund itHow to stop white knuckling individual donor relationshipsWhy real donor partnerships require alignment, not pressureWhat “walk away power” actually looks like in fundraising conversationsHow releasing donors from obligation helps attract more passionate, committed supporters At the end of the day, major gifts fundraising is not about getting people to do things they do not want to do. It’s about leading well enough, listening deeply enough, and believing strongly enough in your mission that the right people naturally lean in. The more grounded and pressure-free you become, the more authentic and sustainable your donor relationships will be. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
The 6 Biggest Mistakes Keeping You Stuck at $300K Individual Giving
2026/05/05
There are a handful of patterns I see over and over again when organizations get stuck around $300K in individual giving. Not because they don’t care. Not because their mission isn’t strong. But because of how they’re operating day to day. In this episode, I’m breaking down the biggest mistakes that quietly cap your growth. The ones that feel normal. Even smart. But are actually keeping you from getting to $1M in major gifts. From overthinking and waiting for the perfect moment, to chasing random strategies and writing emails no one responds to. And then the deeper shift. Learning how to lead with clarity, make decisions on purpose, and have conversations that actually unlock bigger gifts. This is less about doing more. And more about tightening how you think, how you communicate, and how you show up. What you’ll learn in this episode Why overthinking is keeping you stuck and why action is the only way to get real data on what worksThe hidden danger of relying on surprise big gifts and why it’s not a strategyHow “good times” can actually slow your growth if you stop investing in fundraisingWhy making up your strategy as you go leads to mediocre results even if you’re good with peopleHow to choose a clear growth strategy and stick to it instead of chasing every ideaThe real reason your emails are getting ignored and how to fix it fastWhat donors actually need to give. Trust, credibility, and a clear visionWhy hiring people who have never raised money is costing you growthHow every fundraiser hits a ceiling and why you need expert support to break through itThe biggest missed opportunity. Asking only for cash when 90% of wealth is elsewhereHow shifting to conversations about donor wealth can 4x or 10x your results with the same donors If you want different results, you have to stop playing small with your strategy and your thinking. Growth doesn’t come from doing more random tactics. It comes from being intentional, building real skills, and asking at the level your donors actually operate. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
The 3 Biggest Mistakes Stopping Your Board From Fundraising
2026/04/28
If your board keeps saying they’ll help fundraise but nothing actually happens, this is for you. This is one of the biggest frustrations I hear from EDs and development leaders. You ask. You remind. You bring it up in meetings. And still… no real results. In this episode, I break down the three mistakes that are keeping your board stuck and what to do instead. Because your board can be one of your strongest pipelines for new donors, but only if you lead them, equip them, and stop assuming they know what they’re doing. I’m also sharing real examples of what happens when this clicks, like a $5,000 gift that came in three days after a simple introduction and a $283,000 night from a board-led micro event. This is about getting actual results, not just talking about fundraising. What you’ll learn in this episode Why following your board’s ideas instead of leading them is killing your fundraising resultsHow to redirect unhelpful suggestions like galas into what you actually needWhat leadership really looks like when it comes to board fundraisingWhy your board doesn’t know how to make introductions even if it seems obvious to youHow to equip board members with simple, fast talking points they can actually useThe real reason board members avoid fundraising and it’s not lazinessHow your own attitude toward fundraising is shaping your board’s behaviorWhy most board members are not anti fundraising, they’re anti feeling awkward and salesyWhat it takes to turn board members into a consistent source of new donorsHow to use simple strategies like micro events to generate major gifts quickly Your board is not the problem. The lack of leadership, clarity, and tools is. When you lead them, equip them, and show them a better way to fundraise, they will step up. And when they do, they can become your strongest source of new donors. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Ask Julie: $400K to $1M in Major Gifts (Solo CEO)
2026/04/21
You don’t need more time. You need a better strategy. In this Ask Julie episode, I answer a question from a CEO who just lost their head of fundraising and now has to grow individual giving from $400K to $1M… solo. No time. No team. No margin for wasted effort. So we cut the fluff. I walk through exactly what I would do in that situation. What to stop doing immediately. Where to focus instead. And how to grow revenue using the fastest, most sustainable path available to you right now. This is about simplifying your strategy, doubling down on relationships, and actually using your board instead of hoping they magically start fundraising. What you’ll learn in this episode Why your first move should be deciding what to stop doing, not what to addHow to choose a fundraising strategy based on your time, energy, and actual strengthsWhy major donor relationships are the fastest path from $400K to $1MHow to identify and unlock the money you’re already leaving on the tableWhat effective donor retention actually looks like when you don’t have time for complexityHow to use your natural communication strengths for stewardshipWhy newsletters are often a waste and what to do insteadHow to upgrade current donors without overcomplicating your approachWhy your board isn’t helping you fundraise and how to fix itThe simple messaging your board actually needs to bring you new donors You don’t need more tactics. You need focus. The simplest path is almost always the most effective one, especially when you’re short on time. Prioritize relationships, upgrade the donors you already have, and activate your board with clear, simple messaging. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Moves Management is Dead. Do This Instead.
2026/04/14
Moves management is slowing you down. And it’s costing you real money. In this episode, I’m breaking down why the traditional donor life cycle is outdated at best and harmful at worst. We’ve been taught to move donors through a neat, predictable pipeline. Discovery, cultivation, solicitation, stewardship. Sounds clean. Doesn’t work in real life. Because donors don’t move on your timeline. And they definitely don’t need to be “managed.” I walk you through what actually works instead. How to recognize when someone is ready right now. How to stop putting up unnecessary barriers. And how to lead in a way that unlocks six and seven figure gifts faster, with less friction, and way more alignment. What you’ll learn in this episode Why moves management creates unnecessary delays and blocks ready donors from givingHow rigid donor pipelines force conformity instead of real relationshipsThe real reason donors avoid meetings and how to respond insteadHow major gifts can happen in weeks or months, not yearsWhat it means to “read the donor” instead of tracking them through stagesWhy digital communication is enough to qualify and close major giftsHow to identify when a donor is serious versus wasting your timeWhy bold leadership builds trust faster than over-accommodating donorsHow to ask before it feels comfortable and why waiting kills momentumThe role of vision in unlocking bigger gifts and long-term donor commitment Donors don’t need to be managed. They need to be led. When you stop forcing people into a process and start responding to who they actually are, everything speeds up. Gifts get bigger. Trust builds faster. And you stop leaving money on the table that your mission needs right now. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
No Shame Fundraising: How Audacity Raises Six Figures in 90 Days
2026/04/07
You’re not stuck. You’re just playing it way too cool. If you’ve been feeling discouraged, checked out, or like fundraising just isn’t working right now, this is your wake-up call. Because the problem isn’t your donors. It’s not the economy. It’s not timing. You’ve lost your edge. In this episode, I’m walking you through what it actually takes to shake yourself out of that half-hearted energy and start raising serious money again. And spoiler: it’s not another strategy. It’s audacity. I’m breaking down exactly what I would do to raise six figures in the next 90 days, even after losses, setbacks, or a rough quarter. What you’ll learn in this episode Why feeling discouraged is often a sign you’re playing it too safeHow audacity can instantly shift your energy and results in fundraisingWhy your current donors are your best source for new major donor referralsHow to get into high-level rooms by asking to be a plus oneWhat happens when you cold DM a dream donor and just go for itWhy you should be asking loyal donors about planned gifts right nowHow to turn volunteers and board members into real revenue driversWhy asking for 20x more changes how donors see you and your leadershipThe leadership problem behind underperforming teams and boardsHow dropping your ego and asking for help leads to real opportunities and major gifts If your donors aren’t stepping up, it’s because you aren’t. They follow your lead. When you raise your level of boldness, urgency, and conviction, everything shifts. This is leadership. Not strategy. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.
Why Nonprofits Plateau at $1M
2026/03/31
If you’ve hit a million in revenue and suddenly everything feels harder, you’re not doing it wrong. You’ve just hit the plateau almost no one talks about. This episode breaks down why growth slows down right when you’re trying to scale. Not because your mission isn’t strong. Not because you need more tactics. But because the way you lead, communicate, and ask has to change. I walk through the exact patterns I see with executive directors and small teams stuck at this level. The good news is none of this requires more hustle. It requires better decisions, clearer messaging, and a lot more courage in the conversations you’ve been avoiding. What you’ll learn in this episode: Why getting from $1M to $2M is often harder than getting from $0 to $1MHow hiring becomes a major bottleneck and leadership skill at this stageWhy “cheerleader boards” stop working and what real board partnership looks likeHow unclear, long-winded messaging is quietly costing you major giftsWhy your organization must be explainable in 20 seconds or lessHow weak or vague asks leave six figures on the table with donors you already haveThe real reason you’re under-asking and how it’s actually confusing your donorsWhy focusing on pitching instead of dialogue is limiting your resultsHow to respond when donors say “not now” without losing the relationshipThe connection between avoided conversations and stalled revenue growth You don’t break through the million-dollar plateau by working harder. You break through by saying the things you’ve been avoiding, asking for what you actually need, and leading donors with clarity instead of hesitation. Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. If you’re an ED or DD of a $1M+ making a difference in your community and you’re ready to make bigger, bolder asks, then DM me “CL” on LinkedIn and I’ll share details.

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5 out of 5
62 reviews
★★★★★
GDSmith3 2026/06/26
Honest, Accessible and Motivating
I came across Nonprofit Courage Lab, while I was looking for fundraising podcasts to listen to as I was driving to meet donors. I was hooked from the ...
★★★★★
Jen SK 2026/06/05
The confidence boost you need!
Love her no-nonsense approach to fundraising. Her work is fundamentally a pep talk to EDs- we are holding our orgs back when we let fear of making big...
★★★★★
MollyMo1005 2026/04/08
Great Podcast
Helpful, Insightful and Engaging podcast that helps helps grow my non profit work.
★★★★★
MissieRParker 2025/11/03
A Must for Major Gift Fundraisers
As a Major Gifts Fundraiser, I cannot overemphasize enough what a gift this podcast has been to me. I can’t recommend it highly enough!
★★★★★
Worthwhile content! 2025/09/16
Worthwhile Content!
Julie provides consistently transformational content! She offers useful insights on fundraising strategy and mindset. Her resources, stories, and stra...
★★★★★
TheZaud 2025/09/16
Major Gifts Wisdom + Real Pep Talks
Julie is the go-to major gifts expert. Each episode feels like a personal pep talk from someone who’s been in the trenches and knows exactly what you ...
★★★★★
kelseybrown630 2025/03/04
My Favorite Podcast!!
As a major gifts fundraiser I hang on Julie’s EVERY WORD!! She is so smart and knowledgeable. I have applied what she has taught me and I have seen ma...
★★★★★
flashdance57 2024/11/13
Steps you can take today!
Julie is high energy and has become one of my favorite pods. She doesn’t talk in abstract terms about relationship building - she gives you steps you ...
★★★★★
asdfasdfasdgadfhg 2024/10/10
Pull up those bootstraps
This is a great podcast for anyone that feels meek and shy when it comes to fundraising. Julie gives great advice and help you kick it in gear, puttin...
★★★★★
LisaB0780 2024/08/31
There’s no one better to provide inspiration and a kick in the pants!
I wait eagerly for every new episode of Nonprofit Courage Lab and often listen more than once to each one. Julie’s combination of encouragement and re...
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