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Send us Fan Mail Bryan Austin steps in again to guest-host this week's episode on a curious figure from history whose life commands a deep case study. From odd financial decisions that racked in a 100x return to defying every rule of business for his time, Austin paints a portrait of the life of Timothy Dexter and shares his formula for luck you can apply today. Want help making your own luck? Join our Catalyst Coaching Program

Send us Fan Mail Bryan Austin, of Law firm Alchemy and Red Kraken Creative, guest-hosts this week's episode to talk about his recent bestselling book and the process that took him from page one, to the #1 new release for its category in just two and a half months.  Bryan lays out a practical, step-by-step guide to get ideas out of your head and into people's hands. Check out Bryan's new best-selling book. Want to scale your law firm? Click here Connect with Bryan LinkedIn | Red Kraken Creative

Send us Fan Mail Tifiny Swedensky, owner of Smart Cookie, LLC, helps law firm owners and in-house marketing teams stay effective when the market shifts, platforms change, and the economy refuses to sit still. As a fractional CMO and coach to marketing directors, Tifiny has a front-row seat to what is working right now, what is fading fast, and how firms can build marketing systems that do not break the moment conditions change. This week, Charley and Tifiny unpack how to adapt your law firm’s marketing to a rapidly changing economy by focusing on fundamentals that compound over time, rather than  tactics that spike for a week and disappear. Connect with Charley on LinkedIn Learn more about Law Firm Alchemy Connect with Tifiny on LinkedIn Learn more about Sharp Cookie, LLC

Send us Fan Mail There is a gap between being an amateur and being a professional that few bridge as entrepreneurs. It's what gets you stuck and holds you back from what you could accomplish. Why does this happen and how can you fix it? We talk about it in this week's episode... Get your free email newsletter training here Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail What would happen if all the social media platforms went away? Most law firm owners would panic and not be able to reach out to their contacts. But the ones who follow this advice will keep moving forward... and they get a lot of benefits from the social media platforms already! One of the worst mistakes you can make is... well, it's what I'm sharing with in this episode, and it could save you countless dollars and immense stress. Get your free email newsletter training here Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail One of the worst mistakes you can make is... well, it's what I'm sharing with in this episode, and it could save you countless dollars and immense stress. Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail We're kicking off 2026 with a quick overview of a topic you probably haven't heard about yet. And it leads into a critical discussion about choosing your information sources, especially for SEO in the new year. Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail Charley Mann and Bryan Austin finish the year strong (and punchy) with part two of their deep dive into taking a manuscript and turning it into a best-selling book. Whether you have personal dreams of publishing, or want to explore different mediums to get information to a wider audience, this series shares invaluable insights, including: Strategies for every stage of your project: from concept to completion.Balancing creativity with strategic systems and benchmarks.Building relationships with collaborators to make it easier on yourself.And more! Want a copy of the book? Get yours now! Connect with Charley LinkedIn | Youtube | Law Firm Alchemy Connect with Bryan LinkedIn | Youtube | Red Kraken Creative

Send us Fan Mail I used to hate the idea of constantly following up with prospects. And many of the law firm owners I work with loathed it as well. But then I figured out a new way to think about it, and it quickly transformed my mindset and improved conversions. I'll share this simple reframe with you in this week's episode! Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail What demogorgons did Charley have to slay from Vecna's lair to put together this unusual episode? You'll just have to listen and find out... Want to scale your law firm? Click here Connect with Charley LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail Bryan Austin returns as guest-host to explore one of the most overlooked growth tools in legal entrepreneurship: the stories you tell about who you are and what you stand for. In the soft, reflective week after Thanksgiving, with routines resettling and a new year on the horizon, Bryan invites listeners to look closely at the stories they use to communicate their brand. Not the stories about cases won or credentials earned, but the personal, human stories that shape trust, connection, and identity. Because even when your practice is closed for the holiday, the mindset of leadership and intentional branding never goes quiet. This episode challenges law firm owners to ask: Am I telling the stories that truly represent me and my firm? Or am I hiding behind generic language that could belong to anyone? Want to scale your law firm? Click here Connect with Bryan, and Law Firm Alchemy LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail Bryan Austin steps in as guest-host to unpack a subtle but powerful truth: The words you choose in your marketing can either attract your ideal clients… or push them away. With Thanksgiving on the horizon, a time of connection, conversation, and reflection,  Bryan invites listeners to take a closer look at the language they use to represent their firms. Because even when your doors are closed, the mindset of legal entrepreneurship never really shuts off. This episode challenges law firm owners to ask: Is my messaging aligned with the advocate I want to be? Or am I using language that unintentionally signals aggression, intensity, or intimidation? Want to scale your law firm? Click here Connect with Bryan, and Law Firm Alchemy LinkedIn | Youtube | Law Firm Alchemy

Send us Fan Mail Darren Wurz, host of the Lawyer Millionaire® Podcast, has dedicated his career to teaching law firm owners the financial skills they need, but were never taught. From managing cash flow to planning for the future, Darren breaks downs the core money principles every entrepreneurial attorney needs to understand if they want long-term stability, real wealth, and the freedom to choose how they work… instead of being trapped by their firm’s bank account. Financial success isn’t just about earning more, but about understanding where your money goes, how it moves through your business, and how to build the systems that keep both sides of your financial life stable. Connect with Charley LinkedIn | YouTube | Law Firm Alchemy Connect with Darren LinkedIn | YouTube | LawyerMillionaire.com

Send us Fan Mail Travis Lee Howard and Tony Albrecht join Charley for a powerful conversation about the professional timelines you construct, how they can conflict with your true purpose, and how you can completely revolutionize your definition of success.  The trio dives deep into how we measure progress in our lives and careers, and how to find fulfillment right where you are, rather than waiting for the “next” milestone to arrive.  Together, they explore what it means to go off-script, challenge old narratives, and rewrite your personal story through authenticity, connection, and self-awareness. Listen in and walk away with profound insights, including: Understanding where you are in your timeline, and how to find joy there.Defining whether you are the "gift giver" or the "gift".Finding success beyond achievement and external benchmarks.And more!  This conversation is about more than mindset. It’s about self-discovery, resilience, and the courage to rewrite the script of your own success story. Connect with Charley LinkedIn | Youtube | Law Firm Alchemy Connect with Travis LinkedIn | CGH Law Firm Connect with Tony LinkedIn  | Contender Creative

Send us Fan Mail Gary Sarner, founder of ROI360+, has spent decades sharing his expertise on legal marketing and the universal strategies to foster growth in radio, print, or digital content. This week, Gary's here to lay out the strategies that don't just lead to sales; they lead to domination in your digital presence. Together, Charley and Gary explore why success in marketing isn't about trying to be everything to everyone, but about clearly defining who you want to serve and showing up consistently for that audience. Precise marketing requires patience, commitment, and a deliberate drive to create your own luck. Including: Building Trust with Intentional BrandingTargeting your Ideal AudienceInviting the Right People to the TableAnd more! Connect with Charley LinkedIn | Youtube | Law Firm Alchemy Connect with Gary LinkedIn | Youtube | ROI360+