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Thoughts on Illustration

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Rating
★★★★★
4.9
from
53 reviews
Categories
Country
United States
This podcast has
75 episodes
Language
English
Publisher
Tom Froese
Explicit
No
Date created
2022/11/24
Latest episode
2026/01/30
Average duration
51 min.
Release period
19 days

Description

Thoughts on Illustration is a bi-weekly podcast about Showing Up and Growing Up as a commercial artist. Join award-winning illustrator and top teacher, Mr. Tom Froese, as he shares valuable tips, insights, and reflections from his own experience as an illustrator. Tom wants to encourage his fellow creatives and help them get further on by sharing in a transparent, accessible way. If you are passionate about unlocking professional and personal creative fulfillment, you are invited to follow along as Tom does the same!

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Check latest episodes from Thoughts on Illustration podcast


Are Your Side Projects Sabotaging Your Goals?
2026/01/30
Get your FREE Illustration Training Plan Worksheet (PDF) — tomfroese.com/freetrainingplan "It’s a marathon, not a sprint"—but what does that actually mean for your creative career? In this episode, Tom looks back at his biggest insights from 2025 and explains why trying to "do it all" is the fastest way to stall your progress. Using his experience as an ultramarathoner, Tom shares how to apply a training framework to your illustration practice to ensure you're building "functional strength" rather than just busy work. The Danger of Dabbling: Why multiple professional roles create competing interests. Training Blocks: How standard timelines help you build progressive fitness in your art. Functional Strength: Identifying which habits support your main goal and which ones undermine it. The Power of One: Why 2026 is the year of doing one thing exceptionally well. [Download] FREE Illustration Training Plan Worksheet [Read] 2025: The Year in Review (Substack) [Listen] The One Big Shift for Social Media in 2026 I’m building a new signature course for illustrators and I need your input. Take this 5-minute survey to help me build it, and get 20% off at launch!👉 Take the Survey Here
Standing Out and Surviving as an Illustrator Today with Tom Froese | Guest Episode
2026/01/13
Pre-order Drawing is Important: https://geni.us/DrawingisImportant What does it actually take to build a sustainable life in illustration—without burning out or chasing every new platform? In this episode, I’m sharing a conversation where I was the guest on Design Icons, produced by Noun Project. Nick Power’s questions gave me a chance to step back and reflect on my career honestly—what’s worked, what hasn’t, and what I’m still figuring out. We talk about: Lessons learned from a decade+ as an illustratorCreative plateaus and my worst year for client workWhy style is about reliability, not aestheticsHow constraints shape better workVisibility, sustainability, and what actually moves the needle This one covers all the classic interview questions, but it gave me a chance to reflect on the basics in a real, honest way. → Support the podcast on Patreon: patreon.com/tomfroese→ Explore Noun Project: thenounproject.com
The One Big Shift I'm Making with Social Media in 2026 | FREE PREVIEW
2025/12/30
Become a paid supporter on Patreon— ⁠https://patreon.com/tomfroese⁠ What if social media isn’t actually social anymore—and what if that changes how creatives should use it? In this monologue episode, I reflect on a growing realization I’ve been wrestling with for years: social media has quietly shifted from a space for sharing and connection into something much closer to corporate media. And many independent creatives have been doing a lot of unpaid work for big tech without fully realizing it. I talk candidly about my own experience building audiences on Instagram, YouTube, and this podcast—and why the familiar promise of “just keep sharing and it will pay off” no longer feels like a fair trade. I unpack the gambling-like dynamics of algorithms, attention, and hope, and explain the one big mindset shift I’m making as I head into 2026. This episode isn’t about quitting social media. It’s about rethinking our relationship to it, getting clearer about what we’re actually selling, and using these platforms more intentionally—as business tools, not creative homes. 🙏 A huge thank-you to all paid supporters on Patreon and on Spotify. Your support makes these thoughtful, independent episodes possible. IN THIS EPISODE Why social media now functions more like corporate media than a social spaceHow algorithms turned “sharing” into a gambleWhy the old promise of free publicity no longer works for most creativesMy own experience building large followings—and what I’ve actually gotten backThe shift from thinking like a content creator to thinking like a business ownerWhy “look what I made” isn’t enough anymoreHow clarifying your product and your customer changes everythingWhat this mindset shift means for creatives heading into 2026 LINKS 🎨 Inky.af — My class on creating expressive, inky illustrations using analogue techniques in Affinity (now free forever) ⁠http://tomfroese.com/teaching/inkyaf⁠ 📗 Drawing Is Important — Book preorder available now ⁠http://geni.us/DrawingisImportant⁠ HOW TO SUPPORT You can support Thoughts on Illustration by: Sharing this episode with a friendLeaving a commentLeaving a rating or review on Apple PodcastsFollowing the show / subscribing to this channelBecoming a paid supporter here or on Patreon — ⁠https://patreon.com/tomfroese⁠FIND ME ELSEWHERE Website — ⁠https://www.tomfroese.com⁠Instagram — ⁠https://www.instagram.com/mrtomfroese⁠Daily Drawings — ⁠https://www.instagram.com/drawingisimportant⁠CREDITS Music and cues by Mark Allan Falk: https://linktr.ee/semiathletic⁠
The State of Illustration Report with Darren Di Lieto
2025/12/16
The State of Illustration Report with Darren Di Lieto | Episode 65 What does the illustration industry really look like right now — beyond highlight reels, social media, and shiny success stories? In this episode, I talk with Darren Di Lietto, founder of Hireillo and the author of the State of Illustration report. For more than a decade, Darren has been surveying illustrators around the world to better understand how we work, how we get paid, and how sustainable illustration actually is as a career. We have an honest conversation about confidence, pricing, late payments, mental health, and the quiet pressures shaping illustrators’ lives today. We talk about who’s best positioned to thrive, where illustrators are struggling most, and why so many are being squeezed out early on in their careers. I was surprised, and honestly a little bit depressed by the numbers in the report—but Darren helps me see some of the positive takeaways as well. 🙏 A huge thank-you to all paid supporters on Patreon — your support makes conversations like this possible. IN THIS EPISODE What the State of Illustration report reveals about the current health of the industryWhy confidence in pricing and negotiation remains such a challengeWho seems best positioned to last — and who is most at riskHow late payments and income instability continue to affect illustratorsThe impact of the cost-of-living crisis on creative careersMental health, anxiety, and confidence among working illustratorsWhat hope and resilience Darren sees in the dataWhere the State of Illustration report might go nextSHOW LINKS From Darren State of Illustration report ($18USD — PDF download) — https://www.stateofillustration.comHireillo — https://www.hireillo.comDarren's website — http://darrendilieto.comFrom Tom 🎨 Inky.af — My new class on creating expressive, inky illustrations using analogue techniques in Affinity (now free forever) — http://tomfroese.com/teaching/inkyaf📗 Drawing Is Important — Book preorder available now — http://geni.us/DrawingisImportantSUPPORT THE PODCAST You can support Thoughts on Illustration by: Sharing this episode with a friendLeaving a commentLeaving a rating or review on Apple PodcastsFollowing the show / Subscribing to this channelBecoming a paid supporter on Patreon — https://patreon.com/tomfroese FIND ME ELSEWHERE Website — https://www.tomfroese.com Instagram — https://www.instagram.com/mrtomfroese Daily Drawings — https://www.instagram.com/drawingisimportant CREDITS Music and cues by Mark Allan Falk — https://linktr.ee/semiathletic
Should You Be Embarrassed About Using AI? | FREE PREVIEW
2025/12/02
In this episode, I get honest about the tension so many of us feel around AI: the uneasiness of using it while also distrusting it. I talk about why that discomfort might actually be meaningful—and how embarrassment or shame can act as a compass for finding the line between assistance and authorship. I share a real story about how AI helps me not over-think a purchase decision with my daughter. I also share about my feelings about receiving AI-written emails. You'll learn how I think about using AI to help me without letting it replace the parts of my job that actually matter. We talk about the long game: creative confidence, limits, process, and what it really means to maintain authorship as an illustrator. IN THIS EPISODE: Why discomfort around AI is healthyThe difference between assistance and authorshipHow AI can quietly shift from convenience to dependencyWhy the process—not just the product—is central to illustrationWhy “drawing the line” is literally part of our jobTwo reflection questions to check your relationship to AISHOW LINKS Paul Kingsnorth's Substack — https://paulkingsnorth.substack.comIn the podcast I mistakenly said his Substack was called Pilgrims in the Machine. It's actually called the Abbey of Misrule, which is way more badass.Paul Kingsnorth's website — https://www.paulkingsnorth.netRethinking Creativity in the Age of AI — A more pro-AI conversation on The Future with Chris Do and Jodie Cook — https://podcasts.apple.com/ca/podcast/the-futur-with-chris-do/id1209219220?i=1000737893787THANK YOU FOR YOUR SUPPORT! Thanks as always for supporting the podcast. Patreon and Paid Spotify Supporters make it possible for me keep doing this! FIND ME ELSEWHERE My New Book! Drawing is Important! — tomfroese.com/links — look for the green book coverWork and Classes — tomfroese.comInstagram — instagram.com/mrtomfroeseDaily Drawings — instagram.com/drawingisimportantCREDITS Music and Cues by Mark Allan Falk — semiathletic on LinktreeDRAWING IS IMPORTANT — NOW AVAILABLE FOR PRE-ORDER My new book, Drawing Is Important, is your guide to making drawing a meaningful daily habit. Through stories, insights, and exercises, it helps you draw more often—with less pressure and more joy. Available Spring 2026 — Pre-order now! The first 500 orders get a free hand-signed book plate! Look for "get pre-order prizes" after clicking the link.
How You Can Protect Yourself From Being Ripped Off | Interview with Raymond Biesinger
2025/11/18
Interview with Raymond Biesinger How do you defend your creative work when clients underpay, misuse your images, or ignore copyright entirely? In this episode, I talk with Montréal-based illustrator, artist, and author Raymond Biesinger, whose new book 9 Times My Work Has Been Ripped Off (Drawn + Quarterly, 2025) is part memoir, part self-defence guide for independent creatives.Raymond pulls back the curtain on wage theft, unauthorized usage, blurred legal lines, and the everyday realities illustrators face when protecting their work — and their livelihood. This is a wide-ranging, candid conversation about money, boundaries, professionalism, and what it really takes to survive as an illustrator today. 🙏 A huge thank-you to all paid supporters on Patreon — without you, this show wouldn’t exist. IN THIS EPISODE • What “being ripped off” really means (hint: it’s not just stylistic copying)• Why wage theft is rampant in the creative industries• The blurry, case-by-case nature of copyright enforcement• How creatives can strategically bluff to protect their work• Why talking openly about money is essential for healthier creative careers• The role of mood, timing, and resources in deciding whether to pursue a dispute• How Raymond developed his signature collage-driven style• The surprising story of a fan who copied his style — and how it turned into something positive• What Raymond hopes independent creatives will take away from the book SHOW LINKS Raymond BiesingerWebsite — https://fifteen.caInstagram — https://www.instagram.com/raymondbiesinger📕 9 Times My Work Has Been Ripped Off (Drawn + Quarterly, 2025) —  https://drawnandquarterly.com/books/9-times-my-work-has-been-ripped-off/📘 305 Lost Buildings of Canada — Goose Lane Editions — https://gooselane.com/products/305-lost-buildings-of-canada?_pos=1&_psq=305+lost&_ss=e&_v=1.0 From Tom🎨 SLO-FI Illustrations (new Skillshare class) — 30 days free: https://skl.sh/4nbo3KT📗 Drawing is Important — now available for preorder: https://geni.us/DrawingisImportant SUPPORT THE PODCAST You can help Thoughts on Illustration grow by:• Sharing the episode with a friend• Leaving a rating or review• Following the show• Becoming a paid supporter on Spotify or on Patreon — https://patreon.com/tomfroese FIND ME ELSEWHERE Website — https://www.tomfroese.comInstagram — https://www.instagram.com/mrtomfroeseDaily Drawings — https://www.instagram.com/drawingisimportant CREDITS Music and cues by Mark Allan Falk — https://linktr.ee/semiathletic
How Do You Make an Illustration Cohesive? | FREE PREVIEW
2025/11/04
What is the secret to making cohesive illustrations? Also known as unity and harmony, this is the elusive quality that makes your illustration feel "whole". In this episode, I look at why that sense of unity is harder to achieve in digital work, and how thinking in terms of physical media and physical reproduction methods can bring your images together.  I introduce what I call The Five Stars of Cohesiveness—Purpose, Drawing Style, Medium, Reproduction Method, and Application—and show how, when these align, your work gains that solid, self-contained presence we all chase. Using Ben Shahn’s The Shape of Content as a case study (read on for visual examples), I unpack how medium and black-only printing worked hand-in-hand to create unusually cohesive results—and how we can borrow that logic in our digital workflows.  If you’ve struggled to make your digital illustrations feel unified—and want a concrete framework to diagnose why—this episode is for you. IN THIS EPISODE “Truth to materials” — keyword materialsThe Five Stars of CohesivenessHow physical constraints shape shape your style—and why limitless tools can derail itCase study: Ben Shahn’s expressive linework printed black-only in The Shape of ContentWhy your chosen medium is the central star, influencing both idea and outcomeIllustrating for print (even when your art never gets printed)Try This: would your piece hold up in black-only? as a 2–3 colour Riso print?Classes and resource recommendations SHOW LINKS Ben Shahn — The Shape of Content (book) — https://www.hup.harvard.edu/books/9780674302426“Illustration” (definition/context) — general reference — https://en.wikipedia.org/wiki/IllustrationMy Skillshare: Illustrating for Letterpress (technical limits → clearer decisions) — https://www.tomfroese.com/teaching/impress-meSlo-Fi Illustrations (analogue paradigms in a digital flow) — https://www.tomfroese.com/teaching/slofiillustrationsDi Ujdi — Introduction to Risograph Printing (layered colour thinking) — https://skl.sh/47BXNm5 HOW TO SUPPORT / LISTEN If you’d like to support this podcast and hear the full version of monologue episodes like this one: Join on Patreon for as low as $3/month Become a paid subscriber on Spotify ($2.99/month) I also post monologues as full articles on Medium. FIND ME ELSEWHERE My New Book! Drawing is Important! — tomfroese.com/links — look for the green book coverWork and Classes — tomfroese.comInstagram — instagram.com/mrtomfroeseDaily Drawings — instagram.com/drawingisimportantCREDITS Music and Cues by Mark Allan Falk — semiathletic on Linktree—————— DRAWING IS IMPORTANT — NOW AVAILABLE FOR PRE-ORDER My new book, Drawing Is Important, is your guide to making drawing a meaningful daily habit. Through stories, insights, and exercises, it helps you draw more often—with less pressure and more joy. Available Spring 2026 — Pre-order now! The first 500 orders get a free hand-signed book plate! Look for "get pre-order prizes" after clicking the lin
Being a Cartoonist for the New Yorker | Interview with Tom Toro
2025/10/21
How does one become a professional cartoonist? In this episode, I talk with New Yorker cartoonist Tom Toro, whose sharp wit clever drawings have kept readers laughing (and thinking) for more than fifteen years. Toro’s debut book, And to Think We Started as a Book Club (out now from Simon & Schuster), gathers the best of his cartoons from over a decade and a half at The New Yorker. In our conversation, we dig into the realities of professional cartooning — from the weekly grind of submissions and rejection, to the balance between writing and drawing, and the creative fire that keeps artists like Tom doing it anyway. 🙏 Thank you to all paid supporters on Patreon — without your support, this would be an expensive hobby. Thank you! 🟢 Listen on Spotify | 🟣 Listen on Apple Podcasts | 🔴 Listen/Watch on YouTube Cover of And to Think We Started as a Book Club … IN THIS EPISODE What it’s really like to be a New Yorker cartoonist — and why rejection is part of the job How the relationship between writing and drawing defines the cartoon form The secret to making a success New Yorker-worthy cartoon Why embracing imperfection keeps art alive How Tom feels about his body of work from the past 15 years SHOW LINKS Tom Toro’s Website — https://www.tomtoro.com Tom Toro on Instagram — www.instagram.com/tbtoro 📕 And to Think We Started as a Book Club (Simon & Schuster, Oct 7 2025) — https://publishing.andrewsmcmeel.com/book/and-to-think-we-started-as-a-book-club/ SLO-FI Illustrations (my new Skillshare class) — GET 30 DAYS FREE WHEN USING THIS LINK — https://skl.sh/4nbo3KT 📗 Drawing is Important — https://geni.us/DrawingisImportant THANK YOU FOR YOUR SUPPORT! You can show your appreciation for the Thoughts on Illustration podcast by: Sharing with your friends on social media Liking / Following / Subscribing Leaving a review on Apple Podcasts Becoming a paid supporter on Patreon — patreon.com/tomfroese FIND ME ELSEWHERE Work and Classes — http://www.tomfroese.com Instagram — http://www.instagram.com/mrtomfroese Daily Drawings — http://www.instagram.com/drawingisimportant CREDITS Music and cues by Mark Allan Falk — http://linktr.ee/semiathletic Thanks for reading Thoughts on Illustration with Mr. Tom Froese! Subscribe for free to receive new posts and support my work.
The Illustrator’s (Smarter) Starter Pack | FREE PREVIEW
2025/10/07
Looking to Get Into Illustration? Here’s How to Begin. NEW—I am now offering free previews of Monologue episodes. This will help you decide if subscribing on Patreon / Spotify is right for you. Wouldn’t it be nice if there was an Illustrator’s Starter Pack that could get you up and running as an illustrator ASAP? The reality is that any attempts to find a fast track into illustration could actually slow you down. In this episode, I share my SMART System: five paradigms (Styles, Markets, Applications, Reasons, Techniques) that help you get specific about what you want to make and where it belongs. Instead of hunting for the perfect gear or foolproof course list, SMART gives you a clear way to map your starting point. If you’ve been overwhelmed by tools, apps, or conflicting advice—and you just want a concrete way to begin—this episode is for you. IN THIS EPISODE Why gear and classes alone won’t make you an illustratorThe SMART System overviewStyles vs. Techniques: how they relate and why they’re not the same thingMarkets vs. Applications: who buys the work vs. where the work livesReasons (purpose): the “why” that sharpens every briefThe closest thing to a starter pack? — (iPad + Apple Pencil + Procreate)How to use SMART to choose your next practice project and reduce decision paralysisTwo starter-pack parables: first-aid kits and flimsy badminton setsAs always (from now on), a reflection prompt to help you turn my thoughts into your actions! SHOW LINKS Malika Favre (style reference) — malikafavre.comHervé Tullet (style reference) — herve-tullet.comJohn Roman, 45 Markets of Illustration (markets overview)What is Risograph Printing? (technique primer) — risottostudio.comProcreate (iPad app) — procreate.artMy New Skillshare Class — SLO-FI Illustrations HOW TO LISTEN/READ If you’d like to hear the full version of monologue episodes like this one: Join on Patreon for as low as $3/monthBecome a paid subscriber on Spotif ($2.99/month)This is also available as a story on Medium for paid members on that platform. FIND ME ELSEWHERE Work and Classes — tomfroese.comInstagram — instagram.com/mrtomfroeseDaily Drawings — instagram.com/drawingisimportant CREDITS Music and Cues by Mark Allan Falk — Semiathletic on Linktree
Focusing on the Kids Market | Interview with Suzy Ultman
2025/09/23
What happens when you bravely create from what matters most to you—even when you’re not sure others will understand? In this episode, I talk with artist and author ⁠Suzy Ultman⁠, whose work blends joy, vulnerability, and cultural identity in a way that’s both incredibly specific and widely relatable. Suzy is the creator of a series of Jewish-themed board books for Penguin Workshop — ⁠I Like Your Chutzpah⁠, ⁠Shabbat Shalom⁠, and It’s a Mitzvah! — and in our conversation, we explore the story behind these books: the experiences that shaped them, the fears Suzy had about putting herself out there, and what it means to lead with joy even when it’s rooted in something much deeper. IN THIS EPISODE How Suzy went from client-based work to building a licensing brand around her own voiceWhy she was initially afraid to make books that reflected something deeply meaningful to herWhy she sees herself as a bridge (middle child, anyone!?)What it looks like to make joyful work rooted in meaning, emotionally layered, and honestSuzy’s advice for artists who want to create from a deeper place but aren’t sure where to start REFLECTION PROMPT What’s something you’ve been afraid to share in your creative work — and what might change if you let it in? SHOW LINKS Suzy Ultman’s Website — https://www.suzyultman.com/ It’s a Mitzvah! (Penguin Workshop, Sept 2, 2025) https://www.suzyultman.com/shop/p/mitzvahbook Suzy on Instagram — https://www.instagram.com/suzyultman Paper Doll Parade – Chronicle Books — https://www.suzyultman.com/paper-doll-parade Friendship Carousel – Chronicle Books — https://www.suzyultman.com/friendship-carousel-bts THANK YOU FOR YOUR SUPPORT! You can show your appreciation for the Thoughts on Illustration podcast by: Sharing with your friends on social mediaLiking/Following/SubscribingLeaving a review on Apple PodcastsBecoming a paid supporter on Patreon — patreon.com/tomfroese FIND ME ELSEWHERE Work and Classes — http://www.tomfroese.com Instagram — http://www.instagram.com/mrtomfroese Daily Drawings — http://www.instagram.com/drawingisimportant CREDITS Music and cues by Mark Allan Falk — http://linktr.ee/semiathletic
Season 4 Preview: Big Changes are Coming!
2025/09/04
Welcome to a special preview episode of Thoughts on Illustration. At the end of last season, I wasn’t sure if this podcast would continue — but here I am. After a summer of reflection (and a little camping, surfing, and book work), I’m ready to share how Season 4 will look different. This season I’m making changes to keep the podcast sustainable for me and more valuable for you. Season 4 officially begins on September 9 with the first monologue episode. IN THIS PREVIEW Updates from my summer: working on my book Drawing is Important (out early 2026), teaching, and new class prepWhy I nearly quit the podcast — and what convinced me to keep goingThe 3 key shifts for Season 4New Patreon perks: quarterly Q&A sessions, monthly Draw With Me, and access to every episode SUPPORT THIS PODCAST Join on Patreon — To hear all episodes — monologues and interviews — join me on Patreon starting at $3/month. Drawing Buddies at $8/month also get access to monthly Draw With Me sessions and replays.patreon.com/tomfroese Follow on Substack — Free listeners will still get access to all interview episodes on your podcast app or via Substack at mrtomfroese.substack.com. GET IN TOUCH Email - [email protected] Website - tomfroese.com
Is This Still Working? A Look Back at Season 3
2025/06/28
In this episode, I reflect on the journey of the podcast so far and the evolution of my illustration process. From overcoming burnout in the early seasons to finding a sustainable rhythm in Season 3, I discuss how the podcast has mirrored my own creative growth. Alongside this, I get real about the challenges of balancing podcasting with the rest of my life and career, the emotional toll of self-doubt, and the joy of connecting with listeners. Plus, I dive into the challenges of building a community around the podcast and the ups and downs of monetization. I open up with a story about the little man who tried to tear me down on Threads. If you’ve ever felt like giving up on something you love or questioned whether your efforts are worth it, this episode is for you. IN THIS EPISODE Reflections on three seasons of podcasting and illustration The challenges of balancing podcasting with other creative projects How self-doubt and external criticism can shake your confidence Finding joy and fulfillment in podcasting, despite the obstacles The question of whether podcasting is still worth the effort—how to know when to keep going The evolving mindset behind my illustration process and the shift from burnout to rewilding PLUS – Why I decided to stop doing custom episode art and the joy of simplifying the process. SHOW LINKS Drawing Ideas (Skillshare Class) — Tom Froese Drawing Ideas Creative Boom: Top Podcasts for Creatives 2025 — Creative Boom List HOW TO SUPPORT Share with your friends on social media!Like, Sub, Follow, Comment, ReviewSupport on Patreon - patreon.com/tomfroese BECOME A DRAWING BUDDY Live, monthly Draw With Me meetups All past DWMs available as replays Exclusive access to the DWM Discord Server FIND ME ELSEWHERE Work and Classes | Instagram | Daily Drawings CREDITS Music and Cues by Mark Allan Falk – semiathletic on Linktree
What I Got Wrong About Going Analog
2025/06/10
In this episode, I share my thoughts on the evolving meaning of “rewilding” my illustration process. Originally, rewilding meant bringing analog elements back into my work—inking on paper, scanning textures, doing things the “hard” way. But lately, I’ve been asking myself: is it really about going analog? Or is it about something deeper? In this episode, I unpack how rewilding is less about tools and more about mindset. I look at how digital tools can either suffocate or support our creativity, depending on how we use them. And I share how I’m finding spontaneity, joy, and pride in my work—even when it’s 100% digital. If you’ve ever felt disconnected from your creative process, or worried about how AI and digital tools are affecting your style, this episode is for you. I also share some reflections on the Amish, digital minimalism, and why your mechanical pencil will never ask you to rate it on the App Store. IN THIS EPISODE Why rewilding might be a mindset, not a mediumHow digital tools can both hinder and help creative joyWhat I’ve rediscovered about spontaneity, surprise, and storytelling in illustrationWhy pride in your process matters—and how to get it backHow AI is forcing illustrators to reevaluate their processThe three key questions I now ask to evaluate any creative toolPLUS – Why my Apple Pencil will never beat a Mason jar full of ink water. SHOW LINKS Drawing Ideas (Skillshare Class) — https://www.tomfroese.com/teaching/drawingideasPost by @brettpstenson — https://www.instagram.com/p/DKiYMKHSapr/?img_index=1See How Book Artwork Was Done In The Old Days Before Computers — https://www.youtube.com/watch?v=w5YoyBvX1f8Graphic Design Tools Before Photoshop — https://youtu.be/O-XrRQf7BPM?si=GqEeaFOWfW3A87LlMy early style (Tom Froese Postcard example) — https://images.squarespace-cdn.com/content/v1/5aa6d6c0a9e028fce5f7f4b2/1523840966237-XPQXSOX8HCUS9WI1SEDW/Tom+Froese+Stationery-3.jpgMy style a few years ago (totally digital) — https://www.tomfroese.com/work/canadianidentityMy more recent style (more rewilded, in spite of being all digital) — https://www.instagram.com/p/DJr4MSTyTTv/ (image for my upcoming book, Drawing is Important). HOW TO SUPPORT Share this episode with your friends!Like / Subscribe / Follow / Comment / Review on Apple PodcastsBecome a $3 Supporter or $8 Drawing Buddy on Patreon – patreon.com/tomfroese BECOME A DRAWING BUDDY Live, monthly Draw With Me meetupsAll past DWMs available as replaysExclusive access to the DWM Discord Server Join here FIND ME ELSEWHERE Work and ClassesInstagramDaily Drawings CREDITS Music and Cues by Mark Allan Falk – semiathletic on Linktree
6 Challenges of Rewilding My Illustration Process (And What I'm Doing About Them)
2025/05/27
In this episode, I share my thoughts on the difficult but exciting journey of rewilding my illustration process—bringing back more analog, handmade elements into the way I work. While the dream of working more physically is alive and well, the reality is a lot more complicated. In this monologue episode, I unpack six core problems I’ve identified as I try to rewild in real life, and I talk through some solutions, mindset shifts, and small actions I’m taking to move forward. If you’ve ever felt stuck between your current style and the one you wish you had, or if you're navigating your own transition as a creative, this episode might hit home. I also share some personal updates, what’s coming up with my classes and book, and an embarrassing story from my recent trip to Paris that involves vintage books, broken French, and a stranger’s purse. IN THIS EPISODE Why rewilding your process is easier said than doneSix problems I’ve identified on my rewilding journeyHow I’m coaching myself through a style evolutionWhy confidence in your style is often externalPLUS – Embarrassing Story of the Episode: A Canadian in Paris SHOW LINKS Drawing is Important (Skillshare Class) – https://skl.sh/3TuA0NSThe Style Class on Skillshare – https://skl.sh/4cFnIejDrawing Is Important (Sketchbook IG) – http://www.instagram.com/drawingisimportantMy Website – http://www.tomfroese.com HOW TO SUPPORT Share this episode with your friends!Like / Subscribe / Follow / Comment / ReviewBecome a $3 Supporter or $8 Drawing Buddy on Patreon – http://patreon.com/tomfroese BECOME A DRAWING BUDDY Live, monthly Draw With Me meetupsAll past DWMs available as replaysExclusive access to the DWM Discord Serverhttp://patreon.com/tomfroese FIND ME ELSEWHERE Work and Classes – http://www.tomfroese.comInstagram – http://www.instagram.com/mrtomfroeseDaily Drawings – http://www.instagram.com/drawingisimportant CREDITS Music and Cues by Mark Allan Falk – http://www.linktr.ee/semiathletic
A 100% Analogue Illustration Process with Roberts Rurans
2025/05/13
In this episode, I share my conversation with Roberts Rurans, a Latvia-based illustrator who creates all his work using traditional materials — literally painting his images with acrylics. When Roberts talks about his brushes, he means the actual ones lying on his table, not virtual tools in a menu! His process is physical, full of quirks, accidents, and unexpected moments — and yet, his work feels fresh and totally at home in today’s digital illustration landscape. Roberts has worked with clients like Hermès, Nike, Apple, and Coca-Cola, but his artistic integrity shines through no matter the project. In our conversation, we talk about evolving your style, the tension between old and new work, the difference between art and design, and what it’s really like to work 100% analog in a mostly digital world. Toward the end, Roberts answers questions submitted by my Patreon supporters — including whether he secretly uses any digital tools (you’ll have to listen to find out). I wrap things up with some community notes and another “Embarrassing Story of the Episode,” featuring me, a trail run, some hikers caught unawares, and a well-placed band-aid. IN THIS EPISODE How Roberts Rurans keeps his fully analog style feeling freshThoughts on evolving your style without disowning the pastThe line between art and design in illustrationAnalog tools vs. digital tools — which gives you the edge?PLUS - Embarrassing Moment of the Episode: Shirtless in the Forest SHOW LINKS Roberts Rurans on Instagram – https://www.instagram.com/robertsruransRoberts’s website – https://www.robertsrurans.com HOW TO SUPPORT Share this episode with your friends!Like/Subscribe/Follow/Comment/ReviewBecome a $3 Supporter or $8 Drawing Buddy on Patreon. Visit http://patreon.com/tomfroese to learn more. BECOME A DRAWING BUDDY Live, monthly Draw With Me meetupsAll past DWMs available as replaysExclusive access to the DWM Discord Serverhttp://patreon.com/tomfroese FIND ME ELSEWHERE Work and Classes - http://www.tomfroese.comInstagram - http://www.instagram.com/mrtomfroeseDaily Drawings - http://www.instagram.com/drawingisimportant CREDITS Music and Cues by Mark Allan Falk - http://www.linktr.ee/semiathletic

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4.9 out of 5
53 reviews
★★★★★
Waustinbower 2025/08/05
Thoughtful Illustrator
This has quickly become my new favorite podcast. Tom delivers honest and practical thoughts that apply to both seasoned and fresh illustrators.
★★★★★
SnookFan 2024/04/19
Great podcast
I recently found Tom's YouTube channel and discovered that he also has a podcast. I thoroughly enjoy the content. I feel that Tom is talking directl...
★★★★★
Cre8tive Spark 2023/12/05
I’ve subscribed to receive a regular dose of inspiration from Tom
I appreciate Tom’s thoughtful content. Not hype, but real and practical.
★★★★★
anniesdrawing 2023/05/29
Valuable Podcast
I’ve been a fan of Tom’s work and classes for a long time. I enjoy listening to his thoughts on illustration in this podcast. The one about compositio...
★★★★★
Dordorro 2023/05/22
Thoughtful
Tom has a unique and thoughtful way of guiding the process of becoming a confident illustrator. I think this is because he isn’t just repeating talkin...
★★★★★
joliebebe 2023/04/01
Value-packed 🤩
Tom is so generous with how much thought and research he puts into every episode. I have found immense value listening to this show. Art can be an i...
★★★★★
H.Illo 2023/02/02
👍👍
I was so psyched when I saw that Tom was starting a podcast! Wish I had this as a resource back when I started out as a freelance illustrator. Now tha...
★★★★★
Fred7819 2023/01/21
Great advice for illustrators and designers.
Straightforward, honest advice. Tips on how to move forward in the creative fields. His podcast is absolutely worth the follow.
★★★★★
Uplift by Clarissa 2023/01/18
Perfect Podcast
This podcast is a gold mine for illustrators who are trying to get started! I love Tom’s work and he is an amazing teacher. I love Tom’s description o...
★★★★★
south londoner1993 2022/12/31
Grateful for the advice
I found you on YouTube and I’m glad to have these audio versions of the great advice you give! I am quite new to illustration and have found your expe...
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