This podcast is for health and wellness business owners that want and need to give their business the treatment plan it deserves and needs. So that you can create more time back in your lives to give you the income you deserve and work hard for and to create more freedom and flexibility in your lives to enjoy the things you love to do. Whether you are a physiotherapist and osteopath, a sports therapist or maybe a Pilates studio owner, I'm Katie Bell, and I'm determined to share with you bite-sized episodes full of tried and tested tips from my own real experience of growing a successful physiotherapy and wellness clinic and from working with many businesses to do the same. So if you're tuning in and feel like you're on a hamster wheel of patients admin, life constantly juggling working and being with the family, and feel like you're doing a rubbish job at both not making the income you thought you would by running a business and generally feeling overwhelmed with everything that you have to do, then keep listening.
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167 The Plan That Changed Everything
2026/02/04
I'd love to hear from you 'text the show'
Welcome
Today’s episode is for you if you’re carrying everything and quietly wondering how long you can keep going like this.
Episode Summary
I’m joined by Emma, a neuro physio and clinic owner on an incredible journey inside Thrive. When I first met her, she was exhausted and overwhelmed. Her days started at 5am at a tiny desk in the kitchen, then it was a sprint through kids, clinic, clients, admin, late night emails, and a phone that never stopped. She carried most of the caseload, had no admin support, and was living month to month with no clear plan for the future.
Emma shares the turning point was not one dramatic moment. Life simply became unmanageable. She could not keep pouring into the business while raising her boys and still feel like she had nothing to show for it. She had listened to the podcast for a long time, and finally made the call because she needed hope and a place to start.
We talk about what changed once we began working together. We tackled strategy: pricing, packages, moving away from pay as you go, team structure, marketing, and the numbers. But Emma is clear the biggest shift was mindset: believing in herself, recognising her worth, and seeing what was possible.
The ripple effect has been huge. Emma’s money mindset has changed, and she now has hope for the future, including what is possible for her boys. Her son wants to be a pilot, and where she once would have shut that dream down, she now believes they will find a way. She also shares personal changes, including opening the door to a relationship after years of being single, and stepping into a bigger, beautiful clinic space.
Key Takeaways
If nothing changes, nothing changes. Sometimes you have to decide it is enough.Strategy grows the business, but mindset makes the strategy sustainable.Knowing your numbers and capacity gives you control and confidence.Community and accountability stop you doing this alone and keep you moving.The right support can change your business, and your whole life.Episode Sponsors:
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
166 What You Tolerate is Costing More Than You Think
2026/01/28
I'd love to hear from you 'text the show'
Welcome to the Treat Your Business Podcast, the show for clinic owners who want real, honest advice and tried and tested ways of doing things.
Episode Summary 🎧
If you’re listening as this episode drops in January, you’ll know exactly what we’re talking about. The noise ramps up fast: “Nobody has any money in January”, “It’s Blue Monday”, “The world is a mess”, and it’s easy to slip into fear based decisions.
In this episode, I’m joined by Philippa Aldridge to unpack the money stories that show up for clinic owners at the start of the year, how they get reinforced over Christmas, and how to reset your money mindset so January doesn’t set the tone for the whole year.
Key Takeaways ✨
Many clinic owners fall into the story that no one has any money in January, and it can quickly become a belief if you keep collecting evidence for it.Fear based decisions shrink your actions: you market less, avoid conversations, and assume people will not buy.If you stop showing up, your numbers reflect it, and that becomes the proof your brain was looking for.Christmas can trigger old money beliefs, especially when you spend time with people whose mindset is not aligned with where you are now.January is a powerful time to pause, reset, and reflect, rather than rushing into big decisions.Start with curiosity: write down the money stories you are telling yourself, then ask, “Is that definitely true?”Use the phrase “A part of me believes…” to create space and stop the story running the show.Take a 92 second pause before decisions to let stress settle so you can respond, not react.Look for evidence of money around you to support a new belief, because what you filter for is what you will find.If gratitude and meditation feel too woo, keep it practical: write things down, ground yourself, and do something different from your usual January pattern.Episode Sponsor:
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to book a personalised demo. If you are ready to get started, use the code Thrive one mo at the time of sign up for a one month grace period on
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
165 Why Clinics Lose Great Candidates (Before They Even Start)
2026/01/21
I'd love to hear from you 'text the show'
Welcome
If you’ve ever found yourself struggling to attract the right people, getting ghosted by candidates, or simply tired of recruitment draining your time and energy, this episode is for you. Today, I’m joined by Laura, a recruitment agent, to unpack what candidate experience really means, what’s changed in the hiring market, and why working with an agency might matter more than ever.
Episode Summary
We chat about the challenges clinic owners face when hiring, why the old “post and hope” method no longer works, and the real cost of doing recruitment yourself. Laura shares her insider perspective on why building genuine relationships with candidates is key, how agencies have access to hidden talent, and why timely communication can make or break your next hire.
Key Takeaways
Recruitment is never a one-time task – it’s an ongoing process that needs your attentionAgencies can access candidates who aren’t actively job-hunting but are open to the right opportunitySifting through unqualified applications is a huge drain on time and resourcesThe right agency will focus on long-term relationships, not just filling rolesDelays in your recruitment process can cost you top candidates and revenueCandidate experience matters – from first contact to onboarding, clear and timely communication is essentialOutsourcing recruitment isn’t just a cost – it’s an investment in your business’s futureStart your hiring process early, and think ahead about your clinic’s needsResources & Links
Connect with Laura and her team at https://www.recruittherapists.co.uk/Episode Sponsor:
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to book a personalised demo. If you are ready to get started, use the code Thrive one mo at the time of sign up for a one month grace period on your new account.
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
164 I wish I did this two years ago: A clinic owners turning point.
2026/01/14
I'd love to hear from you 'text the show'
Welcome
Hey, it’s Katie Bell. Today’s episode is proof of what’s possible when you commit to the work and actually implement. I’m joined by Vicky, one of our current Evolve clients, who shares what’s changed in just 12 weeks in her clinic, her confidence, and her leadership.
Episode Summary
In this conversation, Vicky takes you behind the scenes of what her physiotherapy clinic felt like before joining Evolve. She was growing, hiring quickly, and making decisions without a clear strategy, which led to stress, burnout, and some tough team calls. We talk about the real cost of hiring too fast, why knowing your numbers matters, and how clarity creates momentum.
Vicky also shares the practical shifts she’s made already, including raising prices, moving away from pay as you go towards packages, focusing on her core physio services instead of diluting too soon, and getting more confident with sales conversations and marketing decisions.
Key Takeaways
Hiring too fast creates stress, drains energy, and can stall clinic growthKnowing your numbers builds confidence and helps you make better business decisionsPutting prices up can protect profit margins and support sustainable practice ownershipPackages improve cash flow and help clients get better outcomesFocus beats dilution, especially in a young clinicMindset and strategy together are what drive real changeEpisode Sponsor:
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to book a personalised demo. If you are ready to get started, use the code Thrive one mo at the time of sign up for a one month grace period on your new account.
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
163 The Shift I Just Made in My Clinic (And Why 90% of Clinic Marketing is Now Pointless)
2026/01/07
I'd love to hear from you 'text the show'
Welcome 👋
Happy New Year everybody, and thank you for being here for the first episode of 2026. I am so excited to be back. I feel like I am really back now. The last few months I have been dipping my toe back into the working world since having my baby, and I finally feel ready to properly dive back into content creation and planning what I want 2026 to look like.
Today’s episode is the real stuff. I am sharing the shift I have just made in my clinic, and why 90% of clinic marketing is now completely pointless.
Episode Summary
In this episode, I break down why so much of what clinic owners are doing in the name of marketing is just noise, and why visibility alone no longer fills your diary. The shift I made was not a new funnel, a new platform, or a shiny tactic. It was a strategic change in how we think about marketing, where we spend time, and what actually influences booking decisions.
I also share a few examples of what I changed in my own clinic, including massively reducing the time spent on social media and getting far more intentional about collaborations, so we stop confusing effort with effectiveness.
Key Takeaways
Most clinic owners are not failing at marketing. They are overwhelmed by advice that says “post more” and “be everywhere”.Marketing should be measured by one question: does this influence booking decisions?Trying to market everything to everyone in a multidisciplinary clinic creates mental load, inconsistent messaging, and confusing communication for clients.Visibility does not equal trust anymore. Being seen does not mean being chosen.Healthcare decisions are emotional and trust led. Proof beats persuasion, and timing beats tactics.Good marketing should remove work, not create it. If it relies on constant posting, constant creativity, and being “on” all the time, it is not sustainable.The shift I made was moving from activity to leverage, from attention to intention, and from visibility to decision making moments.In my clinic, I reduced social media to 5% or less of the marketing team’s time and focused on fewer, higher impact projects.Resources & Links
Live masterclass: Wednesday 21st January at 1:00pm (Zoom)Register via this link (replay included, but youTreat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
162 Why I’ve Stopped Setting Goals the Way Everyone Else Does
2025/12/31
I'd love to hear from you 'text the show'
Welcome
Hello everybody, welcome back to the Treat Your Business podcast. If you’re listening on or around 31st December, you might be feeling a mix of relief, gratitude, and that quiet pressure about what’s next. This episode is intentionally gentle. It’s not about big aggressive goals, hustling into the new year, or adding more to your already full plate. Instead, it’s about reflection, perspective, and choosing how you want your life to feel, not just what you want to achieve.
Episode Summary
In this episode, I’m sharing the end of year framework I use with my clients (and for myself) to reset without judgement. We start by looking back with evidence, because when you’re tired your brain will tell you you haven’t done enough. Then we look at the cost of the year, because exhaustion is not a personal failing, it’s information.
Key Takeaways
Pause before you plan. Reflection is essential if you want next year to feel different.Look back with evidence: use your calendar, photos, and journal to remember what you actually did.Notice the cost: where did your energy go, what drained you, and what nourished you?Score your life areas out of 10 to spot what needs attention in the year ahead.Most goal setting starts with Have (results), but sustainable change starts with Be (who you are becoming).Ask “how do I want to feel?” first, then let your actions and goals follow.Choose a word of the year as a simple filter for decisions and boundaries.Resources & Links
Journal prompt: Open your calendar and photos month by month and list what you did, led, created, managed, and navigatedClinic Growth Live:https://events.thrive-businesscoaching.com/cgl-waitlist-2026Sponsors:
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to book a personalised demo. If you are ready to get started, use the code Thrive one mo at the time of sign up for a one month grace period on your new account.
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
161 The Hidden Energy Drain Most Clinic Owners Ignore
2025/12/24
I'd love to hear from you 'text the show'
Welcome
Happy Christmas Eve and welcome back to the podcast. This episode is a little different to what I normally share. It is not about strategy, numbers, growth plans, systems, team, or leadership. It is more reflective and personal, and I wanted to share something I have been exploring quietly for months.
Episode Summary
This week I am sharing a Christmas Eve reflection on something that has been quietly changing the way I work, lead, and live: the energy of my environment.
I have been reading The Calm and Happy Home by Kirsty Gallagher, and it has made me much more aware of how my home, desk, clinic, and even my car can either support me or drain me. Clutter can feel like unfinished business, and when a space feels busy or chaotic, your nervous system is still responding even if you are not consciously thinking about it.
I talk about starting small with decluttering, asking whether your space supports the person you are becoming, and focusing on flow rather than perfection. I also share a few things I have been experimenting with around feng shui, plus a reminder that getting help at home is not indulgent, it is strategic.
Key Takeaways
Everything is energy, and your environment influences you more than you realise.Clutter is like unfinished business and it creates an energetic drag.Start small: one drawer, one surface, one cupboard that would instantly make you feel lighter.Ask yourself: Does this support the person I am becoming?Organisation is about flow and ease, not perfection.Fixing small annoyances removes friction and frees up capacity.Your desk is your command centre. What is in your eye line matters.Getting support (cleaner, help at home, VA) can be a strategic way to protect your energy.Episode Sponsor
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to book a personalised demo. If you are ready to get started, use the code Thrive one mo at the time of sign up for a one month grace period on your ne
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
160 It’s Quiet — Here’s Why Panicking Is the Worst Thing You Can Do (and What to Do Instead)
2025/12/17
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You are a clinic owner and it feels a bit quiet right now. Then this episode is for you if you’ve caught yourself refreshing your diary, wondering whether you should run an offer, post more on social media, or questioning whether you’re doing something wrong. I want you to pause. Because quiet periods do not kill clinics. Panicked decisions do.
In this episode, I’m talking you off the ledge without sugarcoating it. I’m giving you clarity, perspective for this time of year, and practical actions so you can lead your clinic properly through this season.
Episode Summary 🎧
If your diary feels a bit gappy in December, you’re not failing and nothing has suddenly gone wrong. This happens every single year. We have seasons, school holidays, weather changes, travel, and people deprioritising appointments. The problem is what we do next.
When fear kicks in, logic disappears and that’s when clinic owners make expensive decisions like rushed discounts, messy offers, adding random services, and undermining team confidence. Quiet periods don’t create instability, they reveal what’s underneath, like weak systems, inconsistent marketing, poor retention, unclear numbers, or relying too heavily on new patients.
Key Takeaways ✅
Quiet does not mean your clinic is failing, but panicked decisions can create long term problems.Busy periods can hide weak systems. Quiet periods expose what needs fixing.Stop making decisions from emotion and start with the data. Clarity kills panic.Do not rush into discounts, desperate offers, or adding new services. You do not need more ideas, you need better execution of the basics.Reactivation beats attraction. The fastest way to fill your clinic is often past patients who already know you.Retention fixes more diary issues than marketing ever will. The problem is usually conversion and continuity, not demand.Use quiet time as CEO time to review systems, improve scripts, train your team, and strengthen foundations.Christmas happens every year, so plan, forecast, and project for seasonal capacity changes instead of acting surprised by them.Calm leaders make strong decisions, and strong decisions compound over time.Resources & Links 🔗
Jane App UK: janeapp.co.ukInstagram: @janeappukBook a demo or get in Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
159 Tech, Trust & Transformation: The Human Side of Clinic Software with Jane App
2025/12/10
I'd love to hear from you 'text the show'
Hey listeners! Katie here. Today’s episode took a totally unexpected turn – what started as a chat about tech and software for clinics became a much deeper conversation about self-worth, value, and the human side of technology. I loved recording this one, and I think you’ll find it thought-provoking and reassuring, especially if you’ve ever agonised over changing your clinic software or worried about the security of your patients’ data.
Episode Summary ✨I’m joined by Javia from Jane App, who shares her insights from eight years in the industry. We cover:
The real reasons clinic owners hesitate to invest in new software (spoiler: it’s not just the cost)Why moving to a new system isn’t as scary as it seems – especially with the right supportThe importance of planning your business tech for where you want to be in 12–24 months, not just where you are nowHow cloud-based systems like Jane keep your data more secure than any filing cabinetThe critical role of human support and community in tech adoptionWhy work-life balance matters and how the right systems can help you achieve itShifting from a scarcity mindset to an abundance mindset when investing in your businessKey Takeaways 📝Don’t let fear of the unknown hold you back from making positive changes in your clinicTech support should feel like a partnership – look for companies who offer real human helpYour time is precious. Invest in systems that give you more of it, not lessSecurity concerns are normal, but modern medical software is often safer than paperPlan your tech for the business you want, not just the business you have todayYou don’t have to do everything yourself – it’s okay (and smart) to outsource and get helpResources & Links 🔗Jane App UK: janeapp.co.ukInstagram: @janeappukBook a demo or get in touch for support via their websiteThanks for listening! If you found this episode helpful, please subscribe and join me next time for more honest conversations to help you build a clinic and a life you love. 💙
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
158 MBST in Practice: Transforming Clinics with Innovation
2025/12/03
I'd love to hear from you 'text the show'
Welcome 👋Hey lovely listeners, Katie here! I’m absolutely thrilled to bring you another episode of the Treat Your Business podcast. Today, I’m joined by two incredible clinic owners, Ian Andrews and James Scrimshaw, to chat about MBST and the real impact it’s had on their clinics and their lives.
Episode SummaryIn this episode, I dive into a bold conversation with Ian and James about why they turned to MBST, what it’s meant for their practices, and the lessons they’ve learned along the way. We cover everything from their personal experiences with chronic pain to making big business investments based on gut instinct, and how MBST has become a game-changer for their patients.
Key Takeaways 💡Both Ian and James were driven by personal need and curiosity to find better solutions for their patients, especially for those with arthritic and chronic issues.MBST filled a major gap in their treatment toolbox, offering real solutions where hands-on care and traditional rehab reached their limits.Their decisions to invest in MBST were based on instinct and belief in its potential, not just the numbers.Educating their teams and patients is key – it’s all about understanding the root cause and treating each person individually.MBST has changed the way they approach healing, making them feel they couldn’t run their clinics without it now.Success is measured by patient outcomes and word of mouth, not just keeping people coming back for endless sessions.Resources & Links 🔗Learn more about MBST: MBST Health WebsiteConnect with Ian Andrews (Oakwood Physiotherapy, Bingham)Connect with James Scrimshaw (Bristol)A huge thank you to MBST, our headline sponsor for the Treat Your Business podcast. We are so grateful to them for allowing us to continue sharing these amazing opportunities and conversations with all of you. Their support makes it possible for us to keep bringing valuable insights to clinic owners everywhere.
Thank you for tuning in! If you’re curious about MBST or want to learn more, check out the website or connect with a practitioner for a proper chat. Don’t forget to subscribe for more honest conversations to help you build a clinic and a life you love!
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
157 Secure Your Spot At Clinic Growth Live 2026 And Start Building A Clinic That Works For You
2025/11/26
I'd love to hear from you 'text the show'
Hey everybody, welcome back to the Thrive Treat Your Business podcast. I am so excited to share something big with you in this episode. If you are a physio, sports therapist, podiatrist or clinic owner who is passionate about helping people but feels like your business is running you instead of the other way round, this one is absolutely for you.
Episode summary
In this short, sharp episode I am lifting the lid on Clinic Growth Live version two. Clinic Growth Live is my one day, in person event created specifically for clinic owners in the health and wellness space who want freedom, profit and impact without burning out.
We are back on Friday 27 March 2026 from 9am to 5pm at the Leonardo Hotel and Conference Venue at Hinkley Island in Leicestershire. If you came to version one, you will know it was wild, high energy and full of sequins. This year we have gone bigger, better, shinier and fully branded, and we have doubled capacity to 200 seats.
If you are stuck in back to back clients, paying yourself last, winging your marketing and avoiding your numbers, this is exactly why Clinic Growth Live exists. Across the day I will walk you through the same framework that has helped over 378 clinic owners go from overworked and underpaid to calm, confident and profitable.
Key takeaways
Clinic Growth Live version two is happening on Friday 27 March 2026, 9am to 5pm, at the Leonardo Hotel and Conference Venue, Hinkley Island, LeicestershireThe event is for physios, sports therapists, podiatrists, osteopaths and Pilates or studio based clinic owners in the health and wellness spaceIt is not for beauty or holistic therapy businesses, it is tailored to healthcare clinics that serve paying clients and want to scale sustainablyYou will learn how to reduce your clinical hours so you have time to think strategically and grow your businessYou will discover how to pay yourself first and pay yourself more every single monthYou will work on building systems and, if you choose, a team that can run without you being there all the timeYou will leave with your own clear 30 day plan so you are not just inspired, you are equipped to take action the very next dayWaiting list members get first access to tickets, early bird pricing at 97 pounds plus VAT, and exclusive bonuses and perksThe framework we use has already helpedTreat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
156 How Clinic Owners Get The Best Out Of A Practice Manager Without Micromanaging
2025/11/19
I'd love to hear from you 'text the show'
Welcome
Hello listeners, welcome back to the Treat Your Business Podcast. I am super excited you are here because today we are talking about something that can completely change how your clinic runs and how you feel about running it. If you have ever said things like “it is just quicker if I do it myself” or “I cannot find anybody who does it like me” or “I have tried and they do not get it right so I have taken the job back” then this episode is for you. I am joined by our COO in Thrive, Nichola, and we are diving into how to get the best out of your practice manager or business manager without micromanaging them.
Episode Summary
In this episode, Nichola and I unpack what a great practice manager actually does and how that role should sit alongside you as the CEO. We talk about the difference between a practice manager and an administrator, what you should never delegate as the owner and what you absolutely must let go of. We explore why so many clinic owners become the bottleneck, constantly firefighting and feeling exhausted, and how unclear roles and poor communication turn your practice manager into a reactive doer instead of a strategic partner. We also talk honestly about trust, identity, perfectionism and control, and why you have to be willing to hire people who are better than you in their area if you want the clinic and your life to grow.
Key Takeaways
Your job as CEO is vision, leadership, culture and big financial decisions, not doing all the thingsA strong practice manager owns day to day operations, systems, team communication, tech and dataIf every decision has to go through you, you have already waited too long to hire for this roleTrust, clear outcomes, a weekly meeting rhythm and simple KPIs stop micromanagement for both of youResources & Links
Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to book a personalised demo. If you are ready to get started, use the code Thrive one mo at the time of sign up for a one month grace period on your new account.
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
155 MBST, Innovation in Therapy & Bone Health
2025/11/12
I'd love to hear from you 'text the show'
Welcome
Are you going to the Therapy Expo? If you are, I want to see you! We're going to be there with a bigger stand than ever before, and loads of my team will be joining. I’m presenting twice on the Wednesday at the STA stand, so make sure you come along. My talks are always fun, full of energy, and packed with great takeaways. Plus, we’re running free short coaching sessions all day Wednesday and Thursday. You’ll get one-on-one access to me and my team, so don’t miss out – last year we ran out of slots really quickly! Book your coaching session: https://events.thrive-businesscoaching.com/hot-seat-booking
Episode Summary
Today, I’m joined by Liz Clare, Managing Director of MBST UK (now MBST Health), and Dr Anna, Chief Medical Officer at MBST Global. We dive into what MBST is, how it’s transforming sports and physiotherapy, and why it’s a game changer for clinics and patients. Anna shares her expertise as an orthopaedic and trauma surgeon, and we discuss the science behind MBST, its benefits for all ages, and the exciting growth of MBST Health.
Key Takeaways
MBST is a non-invasive, pain-free therapy that works at the cellular level to support healing and long-term recovery.It’s suitable for everyone – from professional athletes to older adults, and it fits alongside other modalities like shockwave and laser therapy.MBST clinics in the UK have grown organically through patient results and practitioner passion, not sales teams.The technology is innovative, with no known side effects since 1998, and it’s supported by cutting-edge research and a strong professional community.Pricing models vary, but clinics typically charge £1,500–£1,700 for a full course, with aftercare and assessment included.MBST sets clinics apart, offering something unique and modern for patients, especially those with chronic conditions or osteoporosis.Resources & Links
Connect with Liz and Anna on LinkedIn and InstagramEpisode Sponsor: Jane.app
Clinic management software and EMR that simplifies bookin
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
154 The Hidden Cost of Doing It All: Why Valuing Your Time Changes Everything
2025/11/05
I'd love to hear from you 'text the show'
Welcome
This week, I’m sharing a powerful reflection from our Activate Masters boardroom session. If you’re a clinic owner who’s constantly juggling business, family, and the never-ending to-do list, you’ll find plenty to relate to here.
Episode Summary
Let’s get real about the hidden cost of doing it all. After our live strategy days, I sat down with our Activate Masters members for a boardroom session that got right to the heart of why so many of us feel stuck and exhausted. It’s not just about needing help with social media or hiring someone for odd jobs. We talked about why we end up undervaluing our time, taking on every task at home and in the clinic, and why so many of us fall into the trap of trying to be superwoman.
One member’s “simple” marketing question turned out to be so much more. Together, we uncovered the real challenge and worked through practical steps to break the cycle. In this episode, I walk you through how to do a proper time analysis, the importance of outsourcing, and why saying “no” isn’t selfish. I even share a few stories from my own world (including the infamous toilet roll saga) to show how the little things really do add up.
Key Takeaways
The real reason you might feel trapped and exhausted as a clinic ownerHow to uncover and tackle the hidden tasks draining your energyPractical ways to start valuing your time and letting go of “doing it all”Why saying no to rescuing everyone is a gift to yourself and your businessHow creating space in your week can lead to better decisions, more profit, and a happier youResources & Links
Book a demo of Jane clinic management software: [see show notes for link]Use code Thrive one mo for a one month grace period with JaneWant support and accountability from people who get it? Find out more about Activate and our boardroom sessions Episode Sponsor: Jane.app
Clinic management software and EMR that simplifies bookings, forms, and reminders so you can reclaim your evenings. Book a demo via the link in the show notes. Use code ThriveOneMo for a one month grace period.
Thank you for listening!
If you’re ready to step off the hamster wheel and start valuing your time, I’d love to hear what you’re letting go of this week. Drop me a mes
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
153 Belief Lens: Shifting Mindsets to Elevate Your Clinic
2025/10/29
I'd love to hear from you 'text the show'
Welcome
This week on the Treat Your Business podcast, I'm taking you behind the scenes of our recent live strategy days with our Thrive members. This was one of the most powerful events I've ever delivered, filled with breakthrough moments, laughter, tears, and a lesson about how our belief lens shapes our business.
Episode Summary
This episode is all about the belief lens through which we run our clinics and businesses. I share a deeply moving story from our strategy days where Jojo and Pete, long-time clinic owners, confronted the beliefs that were holding them back from paying themselves what they truly deserve. We dig into how money beliefs, often picked up in childhood, can create ceilings in our business and keep us stuck, even when everything else seems to be in place. You'll hear how a powerful coaching moment helped Pete challenge his fears, rewrite his story, and finally take action to value himself and Jojo first in their business. I also share practical steps to identify and upgrade your own beliefs so you can create more freedom, profit, and satisfaction in your clinic.
Key Takeaways
Your business is being run through your belief lens – your current mindset shapes every decision you make.Childhood money beliefs can still be running the show in your business today, creating invisible ceilings.Real change happens when you challenge and rewrite these beliefs, not just by adding more strategy.Paying yourself first is essential – you wouldn't skip paying your staff, so don't skip paying yourself.Action steps: Reflect on your money beliefs, rewrite them, and take practical action to prove your new belief is possible.Surround yourself with people who have the beliefs you want to adopt, and repeat your new beliefs often.Resources & Links
Join our next live strategy day in November – limited non-member spaces available!Episode Sponsor: Jane.app
Clinic management software and EMR that simplifies bookings, forms, and reminders so you can reclaim your evenings. Book a demo via the link in the show notes. Use code ThriveOneMo for a one month grace period.
Thank you for listening!
I hope Pete and Jojo's story inspires you to reflect on your own belief lens and take steps to elevate your business and your life.
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
Come and join me over on YouTube https://www.youtube.com/@thrivebizcoach?sub_confirmation=1
Resources & Links
Clinic Growth Live: https://events.thrive-businesscoaching.com/cgl-tickets-2026
🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?sub_confirmation=1