1711479103
Agency

Advertise on podcast: Agency

This podcast has
125 episodes
Language
English
Publisher
Agency
Explicit
No
Date created
2023/10/11
Latest episode
2026/10/05
Average duration
-
Release period
10 days

Description

In 2018, I was broke, 200k in debt, and working an unfulfilling full-time job. I started a content creation agency and scaled it from 1 freelancer to a team of 30+ in just 4 short years. Now I run Australia’s fastest-growing agency: rivyl. As a guy who runs an agency working with global brands and celebrities, I decided to start interviewing people who take Agency personally and professionally over their lives. To unpack what exactly entrepreneurs are doing to get ahead in business within an extremely busy marketplace. My goal is to unearth the tactics, mindset, and motives that make high performers tick so you can get a leg up and take Agency with whatever you’re doing. Agency is about taking massive action against all odds and making business work in your favor so you can win.

Unlock Agency podcast Email contact info,
Listeners & Audience details

Email contact information

Direct podcast contact details

Listeners

Audience numbers & engagement insights

Audience details

Podcast Insights

Podcast episodes

Check latest episodes from Agency podcast


#139 - How To Build An Investable Company From Scratch | Jason Georgatos and Lachlan Cameron
2026/10/05
Discover the exact system to raise capital, unlock your next phase of growth, and avoid the term-sheet traps that make 95% of founders fail. In this episode, we sit down with two heavyweights of the investment world: Jason Georgatos (President of Partners for Growth, who has deployed hundreds of millions in capital) and Lachlan Cameron (Managing Director of Canopy Green, who has scaled massive enterprise teams and property funds). Together, they strip away the glamor of startup culture to reveal what investors are actually looking for. They break down the realities of raising money, exactly how to build out your pitch deck, and why giving up equity is a permanent marriage you need to be prepared for. In this episode, we break down: • The Cost of Control: How to choose the right growth vehicle for your business, and why making the wrong partnership decision can cost you your entire company. • The Preparation Blueprint: The exact structural "hygiene" you need in your data room and unit economics before bringing on a growth partner. • The 3 Fs Trap: Why taking early money from Friends, Family, and Fools can destroy relationships and complicate your cap table. • Founder Ego & Key Man Risk: Why your inability to step out of the daily operations makes you completely un-investable to smart money. • The Reality Check: How complex term sheets and 2X liquidation preferences can leave founders with absolutely zero payout even after a massive exit.
#138 - Are You Actually Built For This? The Real Price Of Entrepreneurship | Omar Zenhom
2026/09/03
Are you actually built for entrepreneurship, or do you just like the idea of it? In this episode, we sit down with Omar Zenhom, who survived 17 failed businesses before finally building a software empire and The $100 MBA. Omar strips away the glamor of startup culture, detailing how he lived in poverty and went years without a day off just to stay in the game. He breaks down why following your passion will often leave you broke, why he walked away from a highly profitable clothing company, and why you must document your systems if you ever want true freedom. In this episode, we break down: The Ultimate Trade-Off: Why saying "yes" to your business means saying "no" to everything else, and how to choose your sacrifices. The Profitable Prison: Why Omar shut down a booming fashion business, and how to avoid building a company you hate. Product vs Market: Why your product idea is worthless until the market validates it, and how to stop falling in love with your own ideas. The $500/Month Code: How to make your first hire, build standard operating procedures (SOPs), and stop acting like a glorified employee. The Resilience Reality Check: Why business is a game of playing to win rather than playing not to lose, and why failure is the only way to grow.
#137 - Stop Looking For A-Players. Become An A-Leader. | Doza
2026/08/27
Are you actually an A-Leader capable of attracting elite talent, or are you accidentally diminishing your team? Discover how to avoid founder burnout, scale your business, and start building a super team. In this episode, we sit down with Doza, founder of The Geronimo Academy, to deconstruct the exact frameworks he uses to build autonomous, high-performing "super teams" without corporate middle management. After surviving a heart attack at 40 while building a business he hated, Doza completely redesigned his approach to leadership, team culture, and CEO time management. He breaks down why founders settle for the dangerous "7/10 business trap," why traditional SOPs and checklists repel top talent, and how writing a 48-page physical Vision Book changed the trajectory of his entire company.
#135 - Stop Making This Costly Mistake in B2B Pitches | Ed Chambers
2026/08/13
Master B2B marketing, high-stakes negotiations, and modern leadership. What happens when you walk into a multi-million dollar boardroom pitch and executives try to tear you down? In this episode, we sit down with Ed Chambers, an expert in finance and corporate strategy, to deconstruct his proven methods. From his early days in Dubai to leading massive marketing teams across Australia and the UK, Ed reveals what it actually takes to win in today's corporate landscape. He shares exactly why he actively encourages his team to share their failures to destroy the corporate "yes culture," how his 80/20 rule prevents employee burnout, and why relying purely on AI to build business relationships is a guaranteed way to lose deals. In this episode, we break down: Hostile Negotiations: How to read a room, handle condescending executives, and use radical vulnerability as your ultimate closing tool. The Data Outlier Strategy: Why ignoring the masses and investigating the extreme outliers is the secret to uncovering massive market gaps. The 80/20 Rule: The exact capacity management framework Ed uses to prevent team burnout and stop deadly scope creep. Eradicating "Yes Culture": Why you need to build a flat-structure team that is comfortable sharing failures, and why forced corporate fun is destroying your brand pride. Bite-Sized ROI: How Ed’s team ditched traditional 36-page reports for 6-second visual assets to drive massive commercial growth. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio
#134 - Finder's $680M Success: What Most Agencies Get Wrong About The Algorithm | Jeremy Cabral
2026/08/06
In this episode, we sit down with Jeremy Cabral to deconstruct his exact method for building Finder into a global comparison powerhouse. Learn all about his reverse engineering success, mastering the PR machine, and building an untouchable business moat. Jeremy reveals his most unconventional and effective tactics, from changing job titles to hide top talent from recruiters, to intentionally trying to dissuade candidates in interviews, and the exact framework he used to outsmart massive search algorithms. In this episode, we break down: Beating Google: Surviving a manual webmaster penalty that took their traffic to zero and the serendipitous 72-hour recovery. Hiding Top Talent: Why Jeremy intentionally changed employee job titles to stop recruiters from poaching his best people. The Content Factory: The scalable system that allowed his team to publish 180 handwritten articles a day to completely outpace the industry. Mastering Global PR: The exact formula for reverse engineering the news cycle to get massive national coverage and high-authority links. Match and Exceed: The ultimate framework for analysing competitors, neutralising their advantages, and completely dominating your market.
#133 - Booking Global Icons in 48 Hours: How We Built Australia's #1 Festival | Mike Christidis
2026/07/30
Here is how the co-founder of Australia's largest independent music and events company navigated a $3.6M loss while scaling a $150M live music empire. In this episode, we sit down with Mike Christidis of Untitled Group to deconstruct exactly how he navigated industry failures, managed massive egos, and ultimately Built Australia's #1 Festival. This is a masterclass in high-stakes negotiation, crisis management, and scaling a business in one of the toughest industries on earth. Mike pulls back the curtain on the economics of global music festivals, the reality from nightclubs to massive arenas, and the data-driven systems his team uses to spot massive artists before the rest of the world catches on. In this episode, we break down: The $3.6M Loss: How Untitled Group navigated a massive hit while actively scaling their operations. The "Uncle Test": The data-driven system Mike's team uses to spot "$100M artists" before the rest of the industry catches on. Promoter Mayo: The truth behind shows and the economics of global music festivals. Outsmarting Agents: How a strategic 10-minute silence became the ultimate code for negotiating with massive industry egos. Building Australia's #1 Festival: The unfiltered reality of how Mike went from local nightclubs into a $150M live music empire.
#132 - The "Invoice" Every Founder Pays For The 16-Hour Day | Robert Van der Moigg
2026/07/23
Founder burnout is real, and Robert Van der Moigg can prove it. You work 16 hour days, you skip the recovery, and you tell yourself you'll fix your health once the business is built. Robert spent 20 years managing the private lives of self made billionaires and royalty, and he has bad news for you. Your biology is keeping a ledger, and one day it sends the invoice. In this episode of The Agency Podcast, Robert, the founder of Life X DNA, breaks down preventative health, longevity, and epigenetics, and what the ultra wealthy understood about optimising their bodies decades before the rest of us. He explains why he believes the system focuses on treating illness more than preventing it, how DNA testing and genetic testing went from millions of dollars to a few hundred, and the exact toll the entrepreneur grind can take on your body. We cover the science of burnout and chronic nervous system overload, why the founder grind can accelerate aging, inflammation, methylation, gut health, cold plunge and sauna protocols, circadian rhythm and sleep, and why he thinks most supplements are a waste of money. Robert also shares his take on where the wellness and food industries fall short, from supplement marketing to what ends up in the food supply. If you are a founder, entrepreneur, or high performer running yourself into the ground, this conversation on health optimisation, biohacking, and longevity is the wake up call before the invoice arrives. This conversation is for general information and entertainment only and is not medical advice. Always consult a qualified healthcare professional.
#130 - How to Build A Business When You Have No Money | Yasser Zaki
2026/07/10
When Yasser Zaki left Egypt for Australia, his father gave him one warning: "Don't come back crying". Within months, he found himself broke, sleeping under a tree in Campsie, and eating one meal a day at 4 PM just to survive the night.  Fast forward to today, Yasser is the powerhouse CEO of Tender Loving Care spanning 7 industries, 9 businesses, 8 countries, and 3,000 employees. In this episode, Yasser reveals the secrets to his systems. He shares the story of how he called out the boss's integrity, only to be betrayed by a coworker and fired in month one. More importantly, he breaks down the exact high-level business mechanics he used to scale, from the horizontal ecosystem strategy he learned from Richard Branson to the "backward" butcher paper planning method that guarantees success. In this episode, we break down: • The Reality of Starting Over: Surviving extreme poverty and outsmarting a rigged system. • The Vengeance Mindset: How getting stitched up by a coworker fueled Yasser to become the number one salesman. • The Branson Blueprint: Why vertical scaling is dangerous and how horizontal ecosystems de-risk your empire. • Acquisition Arbitrage: How to buy companies that service your own business and instantly multiply their value. • The Butcher Paper Strategy: Why you should reverse engineer your goals and completely ignore your current skills. • Scaling to 3,000 Employees: Why processes create culture and why relying on people will break your systems. • Building Elite Leaders: How Yasser dared his Head of Growth to beat his skill set and how she eventually took his job as Group CEO.
#129 - The Truth About Success From A 2x Guinness World Record Holder | James Castrission
2026/07/02
In this episode, we sit down with James Castrission, founder of MyAdventure Group and a 2 x Guinness World Record holding explorer who left a safe job at Deloitte to tackle the most treacherous environments on Earth. James shares the unfiltered reality of stripping away corporate ego, building elite teams, and using extreme adversity to forge an unbreakable mindset. We dive straight into the mechanics of survival and leadership. From paddling across the Tasman Sea for 62 days, to dragging 160kg sleds 2,200km across Antarctica, James unpacks what it takes to survive and translates those lessons into business. In this episode, we break down: • The Corporate Escape: Why James quit his Big 4 accounting job and risked everything to escape a predetermined life. • Surviving the Tasman Sea: The reality of 13-meter waves, zero sleep, and sharks bumping their kayak in the dark. • The Antarctic Rivalry: How an unexpected rival turned a 2,200km ski into the ultimate test of endurance. • The Execution Rule: Why talent is overrated in business, and how meticulous planning allows you to adapt to chaos. • Extreme Accountability: The psychological shift that happens when leaders take absolute blame for a team's failure. • Stripping the Ego: How James breaks down corporate titles in the wilderness to build true vulnerability in high-performing teams.
#128 - Navigating The 2026 Economy: Your Wealth Preservation Strategy | Scott Kuru
2026/06/25
Are you waiting for the system to save you, or are you actively building the wealth to break free? In this episode, we sit down with Scott Kuru, Co-founder of Freedom Property Investors, to reveal the exact strategies you can use to grow your wealth and make more money in 2026. The reality is that relying on the traditional path won't save you anymore. If you want true financial independence, you need a highly strategic, data-driven plan to reach your $3 to $5 million "Freedom Number". We bypass the generic financial advice and dive straight into the hardcore, unfiltered reality of wealth creation. Forget about taking crazy risks, jumping on the latest trend, or trying to copy Elon Musk, this episode is about the highly effective, and guaranteed strategy to build multi-generational wealth. In this episode, we break down: The 5-Step Wealth Strategy: The exact blueprint to build true wealth, starting with securing your income. The Property Tax Shield: How to legally and strategically leverage brand-new property to maximise your returns and keep the taxman out of your pocket. The Old vs. New Property Trap: Why holding an old property could drain you of $300–$600 a week, while new properties cost just $50–$150 to hold. "Live Like A Monk": The mindset required to get rid of your bad debt, cancel unnecessary subscriptions, and find an extra $50,000 hiding in your household budget. The Leverage Playbook: How to beat the minimum repayment delusion, negotiate with banks, and use "safe debt" to multiply your returns without risking your family's future.
#127 - The AI Era: The Illusion Of AI Productivity | Frank Greeff & Marissa Kos
2026/06/18
Are you actually scaling your business with AI, or are you just addicted to the dopamine of prompting? In this episode, we sit down with Frank Greeff (Co-founder of Kinso) and Marissa Kos (Founder of MXM and AI Technician) to expose the truth about the current AI gold rush. We bypass the generic "how to use ChatGPT" advice and dive straight into the terrifying, contrarian, and unfiltered realities of the new AI era. If you think you are replacing your entire team and printing money with a few lines of code, you are falling for the ultimate tech trap. In this episode, we break down: • The "Slop Cannon" Epidemic: Why firing out automated, perfectly polished AI content is actually destroying your brand's value. • Spotting the "AI Smell": How to identify the visual and written giveaways of AI that expose your work as fake. • The Productivity Illusion: Why you aren't working faster, but just wasting 13 hours chasing a dopamine hit while shipping absolutely nothing. • The Premium on "Ugly": Why raw, unedited, and highly human content is the only true competitive advantage left in a sea of AI-generated noise. • The Digital Afterlife: The dystopian reality of generating AI clones.
#126 - How LSKD Turned Customers Into a Massive Global Community | Jason Daniel
2026/06/11
How did a $30 motocross logo turn into a $150 million global fitness empire? In this episode, Jason Daniel, the CEO and Founder of LSKD, breaks down how a performance lifestyle brand exploded to 32 retail stores and a massive team of 700 employees. But the journey was far from easy. Jason opens up about the reality of being stuck at a $3 million revenue plateau for five straight years. The conversation covers the terrifying pivot that required walking away from 30% of wholesale revenue, dropping the biggest clients, and completely rebuilding the company's identity into what LSKD is today. This episode is an absolute masterclass in building a zero-ego company culture and cultivating a brand community that actually cares. You will learn: The Power of the Pivot: How LSKD escaped a 5-year growth plateau by cutting out wholesale and focusing entirely on direct-to-consumer community building. Zero-Ego Leadership: Why Jason refuses to have a private office, an assistant, or even a reserved car park at the company. The "Sweep the Sheds" Culture: How LSKD uses the "Hungry, Humble, Smart" framework to hire, and why they pay for their employees' audiobooks. Building True Community: Why chasing rapid scale backfires, and how going above and beyond for your community drives organic brand loyalty.
#125 - 11 Rules of Marketing And What Actually Works | Andrew Tindall
2026/06/04
In this episode, Andrew dismantles the 11 biggest rules in modern digital marketing strategy, starting with the hard truth that engagement rates have absolutely zero correlation to actual sales. If you are treating your marketing campaigns like a race for virality, you are hitting a performance plateau. Andrew reveals why ROI is the most overvalued metric in the industry, and why forcing your logo into the first two seconds of a video will actually ruin your brand awareness. From replacing A-list celebrities with brand mascots to surviving the "tax" of retail media, this is a masterclass in driving undeniable business growth through data-backed advertising strategy.
#124 - Ignore Corporate Rules: How Raw Chaos Built Australia's #1 Beer | DJ McCready
2026/05/28
Stop pretending to be the perfect CEO. Discover how DJ McCready used severe childhood trauma, radical vulnerability, and a massive appetite for risk to build a $50M business empire, turning out to be Australia’s #1 Beer. If you are trying to play it safe, your business growth is already finished. In this episode, Mountain Culture co-founder DJ McCready drops the polished CEO act and reveals the raw, unfiltered reality of scaling a startup and developing an unbreakable entrepreneurial mindset. DJ opens up using profound trauma as the ultimate fuel to conquer the craft beer industry. Instead of listening to stuffy business advisors or relying on a comfortable financial safety net, DJ proves why embracing chaos and making terrifying decisions is the only way to achieve true business success. From sweeping brewery floors for free to making a blind $750,000 gamble without bank approval just to survive, this is a masterclass in overcoming adversity. (edited) Book Rivyl in for a free 30-minute call, here: ⁠http://l.rivyl.com/JUPbkj⁠ Level up your agency with Wix Studio today: ⁠https://www.wix.com/studio
#123 - Turn LinkedIn Into A Lead Machine With The 3-Layer Tribal Formula | Matthew Lakajev
2026/05/21
Stop losing B2B sales to outdated LinkedIn advice and generic content marketing. B2B expert Matt Lakajev reveals the exact "Tribal Content" strategy to dominate organic reach, drive massive inbound lead generation, and book high-ticket clients on demand. The social media marketing landscape has completely shifted into interest-based algorithms. If you are still relying on traditional Ideal Client Profiles (ICPs), spammy outbound sales, or chasing viral follower counts for LinkedIn growth, your digital marketing strategy is finished. In this episode, Matt dismantles standard B2B marketing strategies, exposing why there is absolutely zero correlation between vanity metrics and a profitable sales pipeline. Instead of fighting massive creators for the top 1% of generic attention, Matt reveals how to weaponise "Tribal Recognition" for maximum conversion rates. By targeting specific micro-tribes and layering their insider language into your social selling posts, you can force the LinkedIn algorithm to serve your content directly to your target audience and ideal buyers. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio

Podcast reviews

Read Agency podcast reviews


0 out of 5
0 reviews

Podcast sponsorship advertising

Start advertising on Agency relevant audience podcasts


What do you want to promote?