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‘Life On Your Terms’ with Phil Graham is designed for accomplished entrepreneurs & individuals who are trying to figure out or want to make the most out of their next big move in life and business. By the age of 30, Phil Graham has accomplished what take most a lifetime. He possesses wisdom well beyond his years, and is someone worth listening to no matter where you’re at in life or business. When Phil was younger, he had his health taken away from him when he was diagnosed with type one diabetes. He was told he wouldn’t lead a normal life and that his future would be uncertain. Phil set out on a mission to defy the odds, take control and totally transform his life. He went on to become a champion bodybuilder despite being told it was impossible, authored the world’s first encyclopaedia on how to build muscle and get in shape with diabetes and now is founder of the world’s largest training organisation for fitness entrepreneurs. Phil’s work has impacted and changed the lives of countless individuals and entrepreneurs. Phil makes millions in profit every single year, working less than 20 hours per week doing what he loves. He has built one of the most impressive lifestyle businesses in the world and is on a mission to share the thinking behind his success with entrepreneurs who want to get the most out of life and business. What start doing about all of this is that Phil wouldn’t be able to have achieve any of this without diabetes. Phil's personal philosophy centers around the power of defiance, the ability to turn chaos into order, trusting in the flow of life, and refusing to settle for mediocrity. He believes in personal sovereignty, self-reliance, and the courage to be authentically rebellious, principles that have guided his journey to success. This podcast will inspire you to think deeper, bigger and provides actionable insights to help you live life on your terms. "Life on Your Terms" revolves around the concept of seven currencies for success, including freedom, money, health, family, relationships, identity, and mission. Phil believes that many people miss out on success by letting their inner child run their business, making decisions based on circumstances rather than vision, and failing to understand that success is a feeling, not just a material goal. You'll discover actionable strategies, inspirational stories, and interviews with remarkable individuals. Phil will guide you on your journey to success and personal growth, helping you overcome obstacles, break free from average, and experience the beauty of life. Tune in to engage in clear, direct, and powerful calm discussions that encourage you to think deeper and live life on your terms.

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Check latest episodes from Life On Your Terms with Phil Graham podcast

Five Fundamentals You Need to Make £1M a Year Selling Your Expertise

2026/10/16

Want to hit £1M selling your expertise? I break down the five critical growth drivers every expert, coach and consultant needs to master, from leverage and monetisation to repeatable results and building a business around your strengths. Score yourself against each one and find the biggest constraint holding your business back.

7 Lessons That Made Me Millions Selling My Expertise

2026/10/09

I recorded this in front of the £4-5M spa I'm building behind my home, and most of the money paying for it came from one thing: keeping clients.This was taken from a YouTube episode, go to my channel if you want to see the build and how it's progressing. In this episode I share 7 lessons that have made me millions selling my expertise. Why the order you set your goals in matters, why you should hire out what you hate first, how one of our clients makes £70-100K from a single two-hour workshop, and why you don't need a big following to build something like this. If you're already successful but stuck at a plateau, this one's for you.

1 Million Net Profit Do’s + Don’ts

2026/10/02

If I offered you £10 million but only three years left to live, would you take it? Almost nobody does. Which tells you your life is already worth more than any number in your bank account. In this episode I share what it actually takes to build a million net profit business: the three things your content needs (value, personality and FOMO), why you have to get comfortable talking about money, how the quality of your clients sets your ceiling, and the hiring maths most founders never do. And why you only hit the big goals once you realise you're bigger than them.

DOUBLE your teams performance with these 3 moves

2026/09/25

Your most loyal people might be your most underpaid. In this episode I share three lessons on building a team that performs: why your standards quietly become theirs, why you should never think out loud in front of your team, and why fair pay is one of the best investments you'll make. I also share a pay decision I put off for too long, and how one team member's output tripled once I finally made it.

Price Maxxing - 3 Vital Lessons If You Want To Charge Premium

2026/09/18

You’re probably undercharging. Your price determines who you attract, how much work you create for yourself, and ultimately how much money you make. In this episode, I break down how to price based on the cost of the problem you solve, attract higher-level buyers, and know when it’s time to raise your prices.

How to make shit happen & build silly wealth that confuses others

2026/09/11

Most entrepreneurs I coach have never once sat down and worked out what they actually want. Not from the business. From their life. So they chase money instead, and money without a number attached to it will run every decision you make: where you live, who you say yes to, whether you take the call on your kid's birthday. In this episode I talk about why "financial freedom" is the vaguest, most useless target you can set yourself, why your calendar is the truest mirror of what you actually want, and why wealth follows character, not the other way round.

Profit Maxxing - How to set yourself up for life

2026/09/04

Turnover is vanity. Profit is sanity. I'm on a mission to take 10 founders to a million net profit this year, not a million in sales, a million they actually keep. In this episode I break down the three things you need to build wealth on your own terms: authority, profitability, and freedom. Plus why "grow your following" is the worst advice you've ever been given, and the limiting beliefs quietly capping your income. If you're sick of working hard for a number that doesn't change your life, this one's for you.

3 Belief Shifts That Will Take Your Business to 1 Million Net Profit a Year

2026/08/28

Your business has five growth drivers. Today I'm focusing on the one that breaks everything else if you get it wrong: you. I've built my own business to millions in net profit and worked with over 12,000 founders. And every single time someone hits a plateau, it comes back to the same thing. They've run out of reasons. In this episode I'm breaking down three lessons that changed how I think about self-worth and success: Why your old reasons stop working, and how to rebuild a list that actually creates urgency again. Why nothing material is bigger than you. Not the house, not the hire you're scared to make, not the client you're scared to lose. Your worth is infinite. Everything else is finite. And the deeper truth behind why you haven't put your prices up, had the hard conversation, or built the life you actually want. It's not a strategy problem. It's a self-love problem. Fix the founder, fix the business. Listen now.

Everyone Told Ali Abdaal To Get More Clients. I Told Him The Opposite.

2026/08/21

Everyone is telling Ali Abdaal to get more clients. Well, I told him the opposite. Ali has built the Lifestyle Business Academy, a $10,000 six month incubator for professionals who want to build an online business and buy back their options. Nine months in, the offer sells. The problem is what happens after the sale. So I sat down with him in Scotland to pull the business apart. And this episode walks through our entire conversation If you're ready to move faster, click the link to book directly with my team: https://linktw.in/mGVHgX

How to be firmer and lead your clients better

2026/08/14

What if being nicer to your clients is actually holding them back? In this episode, I break down why the best coaches and business owners aren't afraid to challenge people. I share a conversation I had with Ali Abdaal about client accountability, explain why polarity is the key to standing out in your marketing, and reveal how stronger opinions, better messaging, and solving real problems can attract better clients and drive more sales. Book a call directly with my team:https://linktw.in/mGVHgX

How to monetise criticism (5 steps)

2026/08/07

Your vibe attracts your tribe. Enough said. Book a call directly with my team:https://linktw.in/mGVHgX

Listen to this if you want to sell more

2026/07/31

Fresh off a 90 minute mastermind call with our Expansion Partner clients, I'm debriefing the lessons that created the biggest breakthroughs. If you want to sell more this month, it comes down to two things: an offer with a clear promise you can articulate in under 10 seconds, and understanding the three layers of conversion. Attention, trust, action. Get these right and sales follow. Book a call directly with my team:https://linktw.in/mGVHgX

Alex Hormozi Rang Me For Help. Here’s What I Told Him

2026/07/24

In 2021 I had a private call with Alex Hormozi, back when he had 6,000 followers and was checking out of Gym Launch. I've never shared what we discussed, until now. With his permission, I'm debriefing the lessons on retention, personal brand, investing and sales workshops that you can plug straight into your business. Book a call directly with my team:https://linktw.in/mGVHgX

Why I Quit The Fitness Industry

2026/07/17

I quit a seven-figure fitness business I built from scratch. Here's why. 15 years in fitness. One of the first coaches to crack a million. Then I walked away. In this episode I get into why comfortable is the most dangerous place to be in business, how to know when you've outgrown something you built, and why the constraint holding you back is never your marketing or your sales. It's you. If you're peaking, coasting, or troughing right now, this one's a mirror. Listen in. Book a call directly with my team:https://linktw.in/mGVHgX

How to attract the highest-paying clients in your market

2026/07/10

How do you attract high-paying clients consistently? In this episode, I reveal the simple formula behind attracting the highest-quality clients in your market: Attention × Believability × Call to Action. I break down why chasing views and virality is often a distraction, the real metric that drives revenue, and how to create content that generates inbound enquiries from people who are ready to buy. If you're a coach, consultant, expert, or service-based business owner looking to generate better leads, increase conversions, and build a more profitable personal brand, this episode is packed with practical insights you can implement immediately. Book a call directly with my team:https://linktw.in/mGVHgX

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1 reviews

★★★★★

Touch hockey fan 2024/01/24

Look forward to learning more!

I heard you talk on David Grey’s podcast and appreciated all the advice. You seem to genuinely care about helping people grow, and I’m here for the mi...

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