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Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate Grind

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Rating
★★★★★
5
from
62 reviews
This podcast has
159 episodes
Language
English
Explicit
No
Date created
2023/11/02
Latest episode
2026/10/28
Average duration
43 min.
Release period
8 days

Description

Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, franchise consultant, co-founder of Franocity, and co-author of "Beyond the Brand." Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

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Check latest episodes from Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate Grind podcast


The Indoor Golf Boom: Why Franchisees Are Buying Now
2026/10/28
Episode 149: What if the next big franchise opportunity is taking golf indoors? Golf is evolving, and the indoor golf performance market is opening new doors for franchise investors. On this episode of The Pursuit of Profit, GolfTRK founder and CEO Alex Reed explains how technology, recurring membership revenue, and a lean operating model are reshaping the game. With 66 locations sold and 34 in active development, GolfTRK is expanding in a new and fast-developing category. Could indoor golf be your next business opportunity? Book a free franchise consultation with Cliff today! https://uniqode.net/Book-Free-Call ----- Timestamps: 02:16 - What changed in the sport of golf? 04:15 - How accurate is the data you get from the indoor course? 07:22 - Who are the founders? 09:52 - What’s going on today? 11:25 - Number of corporate stores? 13:47 - What’s the revenue stream? 16:10 - Costs to build bays, etc? 19:50 - What is GolfTRK technology? 22:33 - Financial modeling of GolfTRK 24:30 - Who’s the customer? 30:00 - Membership access to facility 35:43 - Cost of membership 39:04 - Item 7 & Item 19 44:54 - Why investors like these golf simulators 48:07 - What’s ahead for GolfTRK ----- Links: GolfTRK Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Crumbl Cookies Was a Franchise Sensation. What Went Wrong?
2026/10/21
POP Pulse #11: What happens when a viral franchise sensation starts losing momentum? Crumbl Cookies exploded in popularity with its rotating menu and social media buzz—but explosive growth doesn’t always translate into a sustainable business. In this POP Pulse episode, we examine the warning signs behind Crumbl’s struggles, from declining sales and franchise closures to high startup costs and questions about long-term profitability. We break down the risks of chasing hype, relying on a single product, and expanding too quickly. Thinking about investing in a franchise? Discover the lessons Crumbl Cookies offers entrepreneurs and investors—and the critical questions to ask before putting your money on the line. Book a free franchise consultation with Cliff today! https://uniqode.net/Book-Free-Call ------ Links: Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
The Flooring Franchise That Skips Sanding AND Grew Revenue 5.8X In 3 Years
2026/10/14
Episode 148: What if you could restore worn-out floors in a single day—without sanding, dust, or the cost of replacement? On this episode of Pursuit of Profit, Angie Lauer, founder of ReCoat Revolution, shares how a home flooring problem sparked a business that grew from $226,000 in revenue in 2022 to $1.3 million in 2025. You will learn from Angie: - the company’s proprietary restoration process - its lean labor model - how one technician can complete an average job in about six hours If you’re exploring franchise ownership, discover how this emerging home-service concept is challenging traditional floor refinishing—and why its growth story deserves a closer look. Book a free consultation with Cliff today! https://uniqode.net/Book-Free-Call -------- Timestamps: 02:15 - Why did you create ReCoat Revolution? 04:45 - What did your husband do to your floors? 09:50 - How they treat hard surfaces? 11:27 - Cost 14:47 - Name of business and its model 20:03 - Earnings 23:34 - Proprietary process and products 27:13 - Item 19 -------- Links: ReCoat Revolution Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
70+ Locations and Growing: The Healthy Food Franchise Opportunity to Watch
2026/10/07
Episode 176: What started as a family’s search for safe, healthy food became a national franchise with more than 70 locations. On this episode of Pursuit of Profit, Tara Gilad, co-founder of Vitality Bowls, shares how she turned a personal challenge into a scalable healthy food franchise. You will learn: - how the brand supports its franchisees - how they select their sites and why it's crucial to the franchisee success - what separates its top-performing cafés from the rest of the system If you’re considering franchise ownership, this episode offers an inside look at the economics, operations, and growth opportunity behind a proven healthy-food concept—and why getting in early could matter. Book your free consultation with Cliff today! https://uniqode.net/Book-Free-Call ----- Timestamps: 03:24 - Why create Vitality Bowls 06:40 - The acai berry 09:39 - Allergen cross contact 11:38 - Ingredients 17:14 - Menu 18:00 - Revenue 22:54 - Size of stores 25:39 - Why do some franchises struggle 29:00 - Timing 31:45 - Cost to open a store 37:22 - Franchising ----- Links: Vitality Bowls Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
The Million $ Beauty Franchise Opportunity You Haven't Discovered Yet
2026/09/30
Episode 146: Hair extensions are becoming more than a beauty service— they’re creating a potentially powerful franchise opportunity built around recurring revenue, loyal customers, and a highly specialized niche. On this episode of Pursuit of Profit, Jenna Bowden, founder and CEO of Delta Crown Hair Extensions, explains how she turned a fragmented industry into a specialized salon model focused on hair extensions and hair replacement. You will learn: - the break down of Delta Crown’s membership model - customer economics - staffing strategy Listen now to learn about the growing demand for hair solutions creating significant room for franchise expansion. This is an emerging category you’ll want to understand before it gets crowded. Book a free consultation with Cliff and Justin about this and all other franchises: https://uniqode.net/Book-Free-Call ----- Timestamps: 00:00 - Intro 02:19 - Why another salon? 07:17 - Who's the client? 12:55 - Competitors & membership 18:00 - Health & hair 19:35 - Membership model 23:48 - Employee retention & compensation 27:47 - The service 30:12 - FDD #s 32:20 - Greatest challenges building the business ----- Links: Delta Crown Hair Extensions Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Before You Buy a Franchise: Red Flags That Could Cost You Everything
2026/09/23
Episode 145: Buying a franchise can be a major investment—but a great brand doesn’t automatically mean a great business. On this episode of Pursuit of Profit, franchise attorney Robert Einhorn reveals the red flags prospective franchisees need to watch for before signing a franchise agreement. He explains why due diligence matters, what to look for in the Franchise Disclosure Document, and why talking directly to existing and former franchisees may be the most important step you can take. If you’re considering buying a franchise, listen before you sign and book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call ------ Timestamps: 02:25 - Why is your firm known as "the great equalizer" 10:10 - Franchise associations 12:12- Case study: Dickies 16:06 - Can a franchise recover? 16:49 - Why people buy what others tell them not to buy 18:53 - 3 things to do for due diligence 28:01 - Item 20 29:02 - Case study: Jack in the Box 33:55 - Case study: ReBath 41:36 - Case study: Subway vs. Jersey Mike's ------ Links: Zarco Einhorn & Salkowski Attorneys at Law Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Why Automotive Repair Franchising Is Booming in a $520 Billion Industry
2026/09/16
Episode 144: Aging cars, rising repair costs, and a rapidly evolving automotive industry are creating a massive opportunity for entrepreneurs. On this episode of Pursuit of Profit, Chris DiGiuseppe, VP of Franchise Development at AAMCO, explains why Americans are keeping their vehicles longer, how EVs and increasingly complex vehicles are changing auto repair, and why the $520 billion automotive aftermarket continues to grow. You will learn: - the economics AAMCO’s franchise model, - the investment required to open a location - the training needed to service today’s increasingly sophisticated vehicles If you’re considering franchise ownership, this conversation offers a look at why automotive repair could be an industry worth watching—and what it takes to compete in it. Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call ----- Timestamps: 02:30 - older cars is good business for AAMCO 04:50 - are EVs a threat or boon to the industry 07:55 - revenue opportunities 09:40 - technician training 14:35 - where's the revenue 22:29 - how does growth happen 23:45 - average ticket 31:45 - what does success look like 39:09 - item 7 43:53 - item 19 ----- Links: AAMCO Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Don’t Sign a Franchise Lease Until You Know These 12 Things
2026/09/09
POP Pulse #10: Could a bad lease turn a great franchise into a terrible investment? On this POP Pulse episode, Cliff breaks down the commercial lease provisions that can have six-figure consequences for franchise owners. From personal guarantees and force majeure clauses to CAM charges, renewal options, and exit rights, learn how to protect your business before you sign. Three Key Takeaways: Protect Your Personal Wealth — Understand personal guarantees, liability caps, and lease exit strategies before taking on long-term obligations.Know Your True Occupancy Costs — Base rent is only part of the equation. Learn how CAM charges, escalations, repairs, and tenant improvement costs impact your economics.Preserve Your Flexibility — Renewal rights, assignment provisions, exclusivity clauses, and relocation terms can determine the long-term value of your business. Thinking about buying a franchise or signing a commercial lease? Book a FREE consultation with Cliff: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!
Can a Kids’ Fitness Franchise Be Highly Profitable? We Explain
2026/09/02
Episode 143: What if your next franchise could cost less than $100K—and you didn’t need a storefront? Megan Bowling, Director of Franchise Development of Stretch-N-Grow franchise explains how the company is tapping into the underserved preschool fitness and enrichment market, partnering with schools, daycares, churches, and recreation centers to get kids moving and build healthy habits. You will learn: - how this operates with low overhead - how franchisees grow by building teams - and the path to business ownership Listen now to discover whether this unique kids’ fitness franchise could be your next opportunity. ----- Timestamps: 00:00 - Intro 02:15 -What led to the creation of Stretch-n-Grow 05:50 - How to get P.E. into the schools 10:34 - What programs does Stretch-n-Grow offer 14:54 - Their non-brick and mortar set up in a brick and mortar setting 17:53 - What programs are available to franchisees 21:22 - FDD numbers & territories 24:22 - How is Stretch-n-Grow set up for the franchisee 25:50 - Profit per child 28:30 - Low investment brand 30:15 - Superstar franchisee story 33:15 - Employee pay & vetting 34:48 - What do you offer the teachers ----- Links: Stretch-n-Grow Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Want a Recurring-Revenue Franchise? The Property Management Opportunity Explained
2026/08/26
Episode 142: What if you could build a recurring-revenue business without owning the real estate? Property management is a massive industry, but many small operators struggle to scale beyond a handful of properties. In this episode of Pursuit of Profit, Steve Hart of Property Management Inc. explains how PMI helps franchisees build and scale through technology, multiple property-management markets, and a unique acquisition strategy. Discover why PMI is targeting entrepreneurs who want to grow faster—and whether a property management franchise could be the right opportunity for you. Listen now to learn what it takes to turn property management into a scalable business. ----- Timestamps: 00:00 - Intro 02:03 - Why is property management better than acquiring properties? 03:26 - What is the property management industry like? 05:49 - Wealth creation vs wealth preservation 07:33 - When you start making money in property management 10:45 - Acquisitions & 50 revenue driving opportunities 14:12 - How other property management owners operate vs PMI 16:37 - How many properties are managed by PMI 21:15 - How to retain tenants 23:40 - Offer the same quality and service in different cities 24:32 - Why private equity firms are acquiring property managers 20:40 - Pull our rent percentage out first then put the rest in a trust range from 7%-30% 31:41 - The secret revenue sauce of PMI 36:35 - FDD 38:33 - We want to attract property managers who want to acquire small property managers 42:05 - Franchising advantage has the systems ----- Links: PMI (Property Management Inc.) Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Buying a Franchise? How to Read an FDD Before You Invest
2026/08/19
POP Pulse #9: Thinking about buying a franchise? Don’t sign on the dotted line until you understand the FDD. In this POP Pulse episode, host Cliff Nonnenmacher breaks down how smart franchise buyers should read a Franchise Disclosure Document - or FDD. You will learn where to look for the red flags that could make or break an investment, such as: franchisee turnoverongoing feesfinancial performanceyour eventual exit You will learn which sections matter most and what questions the FDD should prompt you to ask. Press play now before you invest! ----- Links: Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://calendly.com/franocity1/30-minute-meeting Learn more about Franocity: https://qrcodes.pro/15fBNC ----- Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Don't Pay $1M For A Pilates Franchise - Take A Look At This Unique Pilates Franchise Instead
2026/08/12
Episode 141: Could a Pilates franchise deliver the demand of boutique fitness without the million-dollar price tag? In this episode of Pursuit of Profit, Rosalie Black, founder of Vibe House Pilates, shares how she identified a gap in the crowded fitness market and built a differentiated franchise around infrared heat, high-capacity classes, recurring memberships, and an experience designed for long-term customer retention. You’ll discover: Why this Pilates franchise can cost significantly less to launch than traditional reformer studiosHow a 12-week presale strategy can build membership—and potentially reach break-even before openingHow the business model generated $753K in revenue and $257K in adjusted net operating income at one studio If you’re considering a boutique fitness franchise, this episode will give you a closer look at the economics, scalability, and opportunity behind a rapidly evolving category. ----- Timestamps: 00:00 - Intro 03:08 - How Rosalie came up with Vibe House Hot Pilates 06:04 - Number of locations 09:00 - How removing the reformer changed the pilates model 10:08 - Why add heat to pilates 16:32 - Revenue model 22:17 - Pre-sale of franchises 23:34 - Secrets to success 28:08 - Store footprint 28:46 - Cost of opening up a studio 35:01 - Labor model ----- Links: Vibe House Hot Pilates Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Turning Trash Cans Into Cash With This Recurring Revenue Franchise Model
2026/08/05
Episode 140: What if one of the best franchise opportunities started with a dirty trash can? Most people see a messy garbage bin as an unpleasant chore. Ethan Hardinger saw a recurring revenue business with massive franchise potential. In this episode, Cliff sits down with the founder of Bubble Binz to explore how an overlooked service became a technology-driven, subscription-based franchise that's changing the way entrepreneurs think about home services. In this episode, you'll discover: Why recurring revenue and route density make this a highly scalable franchise model.How technology and operational efficiency transformed a simple idea into a thriving business.What aspiring franchise owners can learn about building a resilient, AI-resistant business from the ground up. Press play to discover how solving an everyday problem can become a successful franchise opportunity. ----- Timestamps: 00:00 - Intro 02:12 - How did you get into this business? 06:01 - How did you start? And how did you get the truck? 10:30 - Frequency 11:20 - Pricing 12:04 - Logistics 16:41 - How does the cleaning vehicle work? 19:29 - Labor 20:02 - How much revenue for one truck? 23:28 - Focusing on this business 26:56 - Who's the customer? 31:26 - Is there an ancillary service? 34:00 - Item 7 (Investment) 39:41 - Item 19 ----- Links: Bubble Binz Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
The Franchise That’s Fixing Everything Wrong With the Flower Business That You Can Do & Earn Millions
2026/07/29
Episode 139: Why do some franchises flourish while others crash and burn? For decades, independent florists have struggled with outdated technology, shrinking margins, and fierce competition. In this episode, Cliff sits down with Michael Jacobson, Founder and CEO of The French Florist, to reveal how he’s transforming the floral industry through technology, branding, and a franchise model designed to help entrepreneurs thrive. In this episode, you’ll discover: How technology, direct sourcing, and smarter marketing are reshaping the floral business.Why franchising is helping independent florists double and even triple their revenue.What makes The French Florist a modern franchise opportunity built around customer experience and scalable systems. Press play now! ------ Timestamps: 00:00 - Intro 02:50 - Why did you go into the floral business? 11:20 - 3 core pain points in the floral industry 21:33 - Turned brick and mortar business on its head 28:38 - Marketing today 33:30 - Branding and SEO 36:09 - Size of stores 36:57 - Item 7 37:43 - Item 19 43:20 - Opportunity in the floral industry 48:00 - Transitioning flower shops to French Florist shops ------ Links: French Florist Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
Why This Pest Control Franchise Keeps Winning With Recurring Revenue And How You Can Do It Too
2026/07/22
Episode 138: Behind every successful pest control business is more than bug spray—it’s a recurring revenue model, loyal customers, and essential services that homeowners can’t ignore. In this episode, Cliff sits down with Bryan Shamhart, brand president and franchisee at PestMaster, to explore what makes this franchise model so resilient. In this episode, you’ll discover: Why recurring revenue and customer retention make pest control a highly attractive franchise business.How successful franchisees grow profits through ancillary services and exceptional customer experience.What separates PestMaster’s franchise model through training, integrated pest management, and long-term customer relationships. Press play now! ------ Timestamps: 00:00 - Intro 02:10 - Why pest control is attractive to P.E. firms 03:15 - Bryan's background 07:38 - Show the value of who we are and what we do for the customer 10:05 - How they treat bugs 19:05 - Where's the money 27:29 - Government contracts 35:30 - Challenges of the business 41:50 - Margins in the industry 46:25 - Successful franchisee ------ Links: PestMaster Watch the Pursuit of Profit on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call Learn more about Franocity: https://qrcodes.pro/VVKKzV Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.

Podcast reviews

Read Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate Grind podcast reviews


5 out of 5
62 reviews
★★★★★
MissQR21 2026/10/02
Helpful Franchise info with Real Insight
I find this podcast so refreshing - it highlights some great brands and the host Cliff asks real questions. I love the deep dive into numbers and what...
★★★★★
BT231 2026/09/05
Great input and point of view to gather business info
It was a pleasure being a guest on this podcast, especially after listening to this podcast for some time! Love the energy and thoughtful Questions th...
★★★★★
2031mom 2026/08/14
Great information!
This podcast is a must!! So much important information shared, and insights on how to best view the opportunities presented in franchising. As a guest...
★★★★★
Hot pilates Rose 2026/08/13
So fun!
Cliff has such an electric energy about him that makes you feel comfortable and excited to talk! I had the best time on his show. What an honor! Thank...
★★★★★
Jenna Bowden 2026/08/07
Franchise must listen
Cliff is a great host and the conversations are valuable. Definitely recommend for anyone considering getting into franchising!
★★★★★
CDIGUISEPPE 2026/07/18
Cliff & Team R Rock Solid!!
What an amazing forum to have a conversation and gain insights in regards to critical topics. Special group!
★★★★★
Megan Bowling 2026/07/10
Fun, Relaxed and Informative
Cliff knows his stuff! He reviews each guest’s FDD and researches the industry. I love the way he delivers important information in a relaxed, fun and...
★★★★★
Solekids 2026/06/19
Great franchise conversations!
Cliff is able to dive deep into some very insightful conversations in many industries. Love it!
★★★★★
Charlie Bumhorse 2026/06/17
Great for aspiring owners
Love their real life, examples and experience in the franchise world. Great content all around.
★★★★★
Snacdaddy 2026/06/09
Business Nuggets
Cliff engages his guests and gets them to be open, honest, and humble. I have learned a lot from listening to his podcasts. The length is perfect. ...
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