Advertise on podcast: The Evie Dawson Podcast

If you’re trying to attract dream clients by being liked, palatable, or relatable to everyone, you’ve got magnetism all wrong. True magnetism isn’t about chasing, convincing, or hoping the right people find you. It’s about polarity. It’s about standing so firmly in what you believe, who you’re for, and who you’re not for, that the right people feel an insatiable pull toward you, while everyone else naturally falls away. In this episode, I’m teaching you how feminine magnetism actually works at an energetic, identity, and messaging level, so you stop operating like scrap metal in a crowded market and start functioning like a powerful magnet. Inside this episode, you’ll learn: ✨ Why feminine magnetism must repel before it can attract ✨ How speaking to everyone destroys your brand power ✨ The role of polarity, standards, and conviction in magnetic messaging ✨ Why shared values, beliefs, and identity create premium communities ✨ How triggering the wrong people activates your dream clients ✨ Why certainty, not strategy, is the strongest magnetic frequency This episode is for female entrepreneurs, online coaches, and service providers who are ready to stop diluting themselves, stand firm in their truth, and build a personal brand that attracts aligned, high-level clients effortlessly. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Most sales strategies fail because they speak to the logical mind—while your dream client is making decisions emotionally, subconsciously, and energetically. In this episode, I’m teaching you how to sell to the unconscious mind using NLP-backed language patterns that create safety, desire, and certainty—without pressure, manipulation, or forcing outcomes. If you want clients chasing you in the DMs, thanking you for selling to them, and choosing you with zero hesitation, this is the sales shift you’ve been missing. Inside this episode, you’ll learn: 💸 Why logical sales tactics create resistance instead of results 💸 How to mirror your client’s language to build instant trust and safety 💸 The NLP presuppositions that quietly guide buying decisions 💸 How to use sensory language to bypass fear and activate desire 💸 The future-pacing technique that makes your offer feel inevitable 💸 Embedded commands that move clients into aligned action—without pressure This episode is for online coaches and service providers ready to ditch outdated sales tactics and master embodied, feminine, unconscious sales that feel ethical, powerful, and wildly effective. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

You know exactly what to do to grow your business but something keeps holding you back. Every time you hit a new level of success, your brain starts sabotaging you, creating excuses, and slowing you down.  In this episode, I’m revealing why this happens and how to break through your upper limits so you can finally scale, shine, and step fully into your potential. Inside this episode, you’ll learn: ✨ Why your brain is secretly keeping you “safe” in familiar patterns ✨ How subconscious self-sabotage shows up when you hit new levels of success ✨ The exact steps to recognize, name, and dissolve limiting patterns ✨ How to future-proof your success with embodiment and identity-based action ✨ Why awareness alone isn’t enough—you need conscious choice and execution ✨ How to act from empowerment instead of fear to hit your next high cash month If you’re a female entrepreneur, coach, or service provider ready to break through ceilings, scale your business, and step fully into your potential, this episode will give you the tools to stop holding yourself back and start creating unstoppable momentum. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Selling your knowledge alone won’t cut it in 2026. The game has changed—consumers are overwhelmed by repetitive information, AI is everywhere, and people aren’t buying strategies anymore. They’re buying leadership, embodiment, and transformation. In this episode, I reveal why 2026 is the year for leaders, not teachers, and how you can sell, scale, and stand out in a crowded market without relying on outdated “knowledge-based” tactics. Inside, you’ll learn: 👉🏼 Why information alone is no longer enough (and what people are really buying instead) 👉🏼 How to create sales pathways that are effortless, self-service, and high-converting 👉🏼 Why identity-based selling will make your clients choose you without hesitation 👉🏼 How to turn your leadership, frequency, and embodiment into your biggest sales asset 👉🏼 Why thought leadership and micro-community building will dominate 2026 👉🏼 The secret to scaling your coaching or service business when AI is everywhere If you’re a female entrepreneur, online coach, or service provider ready to grow your income, magnetize your dream clients, and build a business that lasts beyond algorithms and trends, this episode is your 2026 blueprint. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Most women think feminine sales means waiting, softening, or being passive. The truth? That belief is the very thing blocking your income, visibility, and impact. Feminine energy sales isn’t about being quiet, indirect, or hoping clients “find you.” It’s about devotion, leadership, and embodied action. It’s about selling because you care too deeply about your work—and the women you’re here to help—to stay silent. In this episode, I’m breaking down what feminine energy actually looks like in sales, why waiting keeps you stuck, and the missing energetic and strategic pieces behind effortless sales, magnetic content, and clients who choose you without hesitation. Inside, you’ll learn: 👉🏼 Why waiting and “manifesting” without action is killing your sales 👉🏼 The real difference between feminine devotion vs masculine outcome-chasing 👉🏼 How to sell daily without pressure, force, or burnout 👉🏼 Why high-level, emotionally intelligent clients don’t respond to pain-point marketing 👉🏼 How to sell through identity, values, and desire instead of fear 👉🏼 What receptivity actually means in business (and why it’s not passivity) 👉🏼 How aligned strategy + embodied leadership makes sales feel inevitable If you’re a female entrepreneur in your 20s–40s—an online coach or service provider ready to sell in a way that feels powerful, ethical, and deeply aligned while still creating real income and impact, this episode will completely shift the way you see sales. This is feminine sales for women who lead, initiate, and devote themselves fully to the work they’re here to do. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

In this episode, I sit down with Julie Heinrich, a business coach for bakers and food entrepreneurs, to unpack her incredible journey from a home baker to the founder of Booked Out Baker. Julie shares how she started her baking business at just 16, navigated imposter syndrome, and evolved into a confident CEO who now helps other bakers turn their passion into profitable, booked-out businesses. In this episode, you’ll learn: ✨ How to overcome imposter syndrome and own your genius ✨ The importance of identity work in building a scalable business ✨ How to create offers and programs that truly serve your clients ✨ Why long-term growth beats quick wins and viral strategies ✨ How attending live events and masterminds accelerates your confidence and business impact Julie also opens up about her experience with my ICONIC Mastermind, the evolution of her offer suite, and the transformative power of showing up even when you feel scared. This episode is packed with insights for bakers, food entrepreneurs, and coaches ready to level up their business, brand, and confidence. Connect with Julie Heinrich Instagram: @julieheinrich.official 🔥 Whether you’re an online coach, service provider, or creator ready to expand your impact, this episode will help you rewire your subconscious, elevate your identity, and lead your brand with conviction. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

In this episode, I interview somatic healing and embodiment coach Leni Sundermeier to unpack the powerful connection between your body, emotions, and business growth. We dive deep into how nervous system regulation impacts your ability to hold success, wealth, and visibility — and why traditional mindset work alone often isn’t enough. Leni shares how somatic healing helps women move beyond self-sabotage, burnout, and perfectionism by learning to feel instead of fix. If you’ve ever wondered why you “know all the strategy” but still feel stuck, anxious, or disconnected — this conversation will show you how creating safety in your body becomes the foundation for sustainable success. What you’ll learn in this episode: ✨ Why awareness alone isn’t enough without body integration ✨ The real reason so many women experience emotional burnout and dysregulation ✨ How somatic work bridges the gap between mindset and true embodiment ✨ The role your nervous system plays in money, worth, and self-trust ✨ How to stop numbing, scrolling, or overworking — and start feeling safe in success Connect with Leni Sundermeier: Instagram: @leni.love Website: https://www.lenilove.life Free 5-Day Ritual to Connect with Your Body: join.lenilove.life/the-reclaim-ritual Podcast – The Between Space: Listen on Spotify 🎥 Watch Leni’s Reconnect Masterclass — an experiential 30-minute body-based practice where Leni guides you to land in your body, move energy, and reconnect beyond the mind. 🔥 Whether you’re an online coach, service provider, or creator ready to expand your impact, this episode will help you rewire your subconscious, elevate your identity, and lead your brand with conviction. Follow Evie on Instagram: https://www.instagram.com/itseviedawson 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson Savage Sales: https://eviedawson.com/savage-sales

In this episode, I sit down with business mentor Alex Najarian to unpack what’s really holding you back from your next level of income, visibility, and leadership. If nothing changes in the next 180 days—your results, your confidence, and your impact will stay exactly the same. This conversation is your wake-up call to stop outsourcing your power to strategy and start rewiring the identity that drives it. Alex and I dive deep into subconscious beliefs, energetic leadership, and the inner work required to step into your next level—without burnout, hustle, or fear of being seen. What you’ll learn in this episode: 👉🏼 How fear disguises itself as logic and keeps you playing small 👉🏼 The subconscious patterns blocking your next income leap 👉🏼 Why comfort is your biggest business risk 👉🏼 How to embody self-leadership & show up as the woman who already has it all 👉🏼 The identity and energetic upgrades that make scaling inevitable Alex Najarian's Instagram page: https://www.instagram.com/alexnajarian ✨ Whether you’re an online coach, service provider, or creator ready to expand your impact—this episode will help you rewire your subconscious, elevate your identity, and lead your brand with conviction. Follow Evie on Instagram: https://www.instagram.com/itseviedawson 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson Savage Sales: https://eviedawson.com/savage-sales

If nothing changes in the next 180 days… where will you be? In this powerful episode, I unpacks the real reason you keep hitting the same walls in business and life — and why fear, comfort, and subconscious safety are silently running the show. This isn’t about strategy. It’s about identity. Because until your subconscious believes you’re safe to hold more — more money, more success, more visibility — you’ll keep playing small, no matter how hard you work. Inside this episode, you’ll learn: ✨ How to recognize when fear is disguising itself as “logic” or “timing” ✨ The subconscious patterns keeping you in the same income level ✨ Why comfort is your biggest business risk ✨ How to shift from survival to self-leadership ✨ The identity upgrade required to become the woman who already has it all This is your wake-up call to stop waiting for the perfect moment and start becoming the version of you who leads, believes, and builds differently. Because if nothing changes in 180 days… everything stays the same. Prefer to watch the Instagram Live replay of this episode instead? 👉🏼 Watch It Here Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Struggling to stand out online? In this episode, I reveals how to discover your unique content blueprint so you can create content that feels natural, fun, and magnetic—without relying on cookie-cutter frameworks or copying trends. Inside, you’ll learn: 💸 Why traditional content frameworks block your creativity (and what to do instead) 💸 How to create authentic content that converts without feeling forced 💸 The role of energy, conviction, and feminine flow in powerful content creation 💸 How to stop outsourcing your voice and start attracting premium, soul-aligned clients If you’re an online coach or service provider ready to build a personal brand that sells effortlessly, this episode will help you step into your essence, own your message, and finally trust your natural creative flow. Join the SECRET PROJECT WAITLIST ♥️ If you’re craving your biggest season of sales yet, get on the list. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Are you spending hours perfecting Canva graphics or stressing over sales tactics, yet still struggling to sell your offers? The truth is, dream clients don’t buy because of the prettiest content—they buy because your offer speaks directly to their deepest desires and identity. In this episode, I shares proven SELL Method for creating an offer that sells itself—no endless sales calls or pushy strategies required.  You’ll learn: 👉🏼 How to speak to your client’s true desires (not just what you think they need) 👉🏼 How to eliminate what’s failed before and position your offer as a fresh, powerful solution 👉🏼 How to layer proof and possibility with storytelling that builds subconscious certainty 👉🏼 How to link your offer to identity, so clients feel pulled toward your work without resistance Whether you’re an online coach or service provider ready to attract premium clients with ease, this episode will help you craft offers that stand out in a saturated market and convert without pushy sales calls. Join the SECRET PROJECT WAITLIST ♥️ If you’re craving your biggest season of sales yet, get on the list. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Follow Evie on YouTube: https://www.youtube.com/@itseviedawson 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Scaling your business to 7 figures isn’t about finding the “perfect” funnel, the next certification, or the magic sales script. The truth? It’s about the lessons no one wants to tell you—the messy action, the mindset shifts, and the unsexy consistency that actually create results. In this episode, I’m sharing the 20 biggest lessons I wish I knew before building a multi-6 and 7-figure personal brand. These are the hard truths that separate the women who stay stuck from the ones who become ICONIC leaders in their space. Inside, you’ll learn: 👉🏼 Why failing faster is the shortcut to scaling faster 👉🏼 How perfectionism and hesitation secretly keep you broke 👉🏼 Why staying stuck at the same revenue means you need different actions 👉🏼 The entitlement trap that stops 90% of entrepreneurs from ever hitting 7 figures 👉🏼 The truth about money blocks, visibility blocks, and the “magic pill” myth 👉🏼 Why speed, creativity, and messy action will outwork any perfect strategy 👉🏼 The mindset + energetics shifts that fuel consistent growth If you’re a female entrepreneur in your 20s–40s—an online coach or service provider ready to grow her income, attract premium clients, and build a magnetic personal brand—this episode is the blueprint you need. Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️ Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Follow Evie on YouTube: https://www.youtube.com/@itseviedawson 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Are you building the business you want—or the business you think you should? In this episode, I’m diving deep into the identity shift that separates struggling coaches from iconic industry leaders. If you’ve ever felt stuck attracting clients, undercharging, or wondering why sales feel hard, this is the mindset and branding reset you’ve been waiting for. You’ll learn: 👉🏻 What really slows down your business growth 👉🏻 Why you can’t out-hustle limiting beliefs 👉🏻 The 3 types of speed that collapse time and make you unstoppable 👉🏻 How to make faster decisions, squash fear, and move before you feel ready This isn’t about more strategies—it’s about becoming the woman who naturally calls in wealth, recognition, and global impact. Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️ Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Follow Evie on YouTube: https://www.youtube.com/@itseviedawson 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

For the longest time, I thought staying comfortable meant I was doing the “safe” thing in business. But here’s the truth I had to face: avoiding discomfort was keeping me weaker, costing me money, and stopping me from stepping into my next level. In this episode, I share a powerful conversation I had with a client who’s launching a disruptive new agency—and the resistance that came up for her during the process. I’ll walk you through why discomfort is actually the doorway to expansion, and how shifting your identity around it changes everything. What you’ll learn in this episode: 💸 The real reason avoiding discomfort is secretly costing you clients & cash 💸 How resistance shows up when you’re launching, pivoting, or raising your prices 💸 The mindset shift I personally use to turn fear into momentum 💸 Why the entrepreneurs who thrive aren’t the ones avoiding fear—they’re the ones moving with it If you’ve been putting off a launch, delaying a new offer, or playing small because it feels uncomfortable—this episode will change how you see resistance forever. Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️ Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Follow Evie on YouTube: https://www.youtube.com/@itseviedawson 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

Speed doesn’t mean hustle. In fact, hustling harder might be the exact thing keeping you stuck. In this podcast episode, I talk about why speed is your biggest advantage in business right now, and why perfectionism and overthinking will cost you more than any failed launch ever will. You’ll learn: 💸 What really slows down your business growth 💸  Why you can’t out-hustle limiting beliefs 💸  The 3 types of speed that collapse time and make you unstoppable 💸 How to make faster decisions, squash fear, and move before you feel ready This is about building self-trust, killing perfectionism, and creating momentum that actually grows your business in 2025 and beyond. Join the ICON ERA FREE TELEGRAM GROUP for weekly trainings on Messaging, Sales, Leadership & Activating your ICONIC Era ♥️ Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Follow Evie on YouTube: https://www.youtube.com/@itseviedawson 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson