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Websites Made Simple: How to have a successful website design business

Advertise on podcast: Websites Made Simple: How to have a successful website design business

This podcast has
52 episodes
Language
English
Date created
2023/12/12
Latest episode
2026/01/26
Average duration
17 min.
Release period
13 days

Description

Welcome to Websites Made Simple, a podcast helping you become more successful in your website design business. Most small website design business owners are working hard. Really hard. At the same time they feel like they’re winging it. And their online presence isn't helping them. This podcast is here to change that for you. Holly Christie is founder of website companies, This Demanding Life and Simply Sites. Holly will walk you through the common factors that are stopping you from making a success of your website design business, and how to overcome them, in a way that feels authentic to you. If you’d like to learn more about Holly and her work you can find her at: https://thisdemandinglife.com/ or connect with her on LinkedIn: https://www.linkedin.com/in/hollycchristie/

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Check latest episodes from Websites Made Simple: How to have a successful website design business podcast


Stop Attracting Bargain Website Design Clients: Build a Brand That Sells!
2026/01/26
Check out my new offer: https://websitesmadesimple.co.uk/sparks-group-mentoring/ It’s a supportive group mentoring session for website designers and developers to bring their questions, roadblocks, ideas, and “is it just me?” moments. If you keep attracting bargain clients, it’s usually not because you need more leads. It’s because your brand signals are a bit muddled, and your website is not doing enough heavy lifting before someone ever speaks to you. Welcome to another episode of Websites Made Simple with me, Holly Christie. In this episode, I’m talking about how to level up in your web design business by building a stronger brand, showing up with more intention, and making more money without trading time for money. We get into: How to make your website properly represent the work you want more of Why constantly rebranding can quietly damage trust How to show up consistently without spreading yourself thin What strategic content looks like (not just personal updates) How to use FAQs and pre call emails so clients arrive already informed Why your network matters, and how to grow it without cold pitching How to get known for one or two things so you stop being “just another designer” Why podcasting and email can support long term marketing, without the daily noise If you want better clients, better boundaries, and fewer awkward sales calls that start from scratch, this will help you tighten things up. Come and find out more at https://websitesmadesimple.co.uk or email me at [email protected] And here's the link if you want to learn more about Neal and Podknows: https://podknows.co.uk/ Skip to the good bits: 00:00 Level up your web design business 01:09 Brand consistency and your website signals 03:41 Showing up consistently on social media 04:42 Strategic content that makes your work obvious 08:00 FAQ content that answers buyer questions 09:00 Let your website do the heavy lifting before the call 09:56 Networking without cold pitching 12:35 Get known for one or two things 16:01 Why web designers should start a podcast 17:34 Use your email list properly 19:00 Start now, not “after this project” Mentioned in this episode: Join my Sparks Group Mentoring Programme
Podcasting For Website Designers: What Works and What Doesn't
2026/01/12
Check out my new offer - https://websitesmadesimple.co.uk/sparks-group-mentoring/ - a supportive group mentoring session created specifically for website designers and developers to bring their questions, roadblocks, ideas, and “is it just me?” moments Podcasting can be a powerful marketing tool for website designers — but only if it’s done with intention. Welcome to another episode of Websites Made Simple with me, Holly Christie! In this episode, I share what I’ve learned from nearly two years of podcasting for my web developer mentoring and website design business. I cover strategy, production, audio quality, SEO, and, honestly, the expectations you should have. Most importantly, I share where I learned what I could have done better, what I did wrong and where I’ve seen others stumble, too. I talk about how to plan before you hit record. I explore the stuff I underestimated, like how much audio quality matters. I explain why relying on Zoom hurts listener retention, how podcast SEO is a thing, and why downloads grow slowly (spoiler: that’s normal). I’ll also show you how podcasting fits into a long‑term marketing strategy rather than a quick win. If you’re a website designer thinking about starting a podcast — or wondering why yours hasn’t gained traction — what I’ve learned should help you reset your expectations and do it properly. Come and find out more at websitesmadesimple.co.uk or email me at [email protected] Here are the links if you want to learn more about Neal and Podknows: https://podknows.co.uk/ Skip to the good bits:00:00 "Podcasting: Consult, Plan, Produce" 06:19 "Engaging and Concise Podcasting Tips" 07:14 "Podcasting Goals and Advertising" 10:45 "Boost Your Podcast with SEO" Mentioned in this episode: Join my Sparks Group Mentoring Programme
Vibe Coding: Sounds Clever. Here's Why it's Total Crap
2025/12/29
Check out my new offer - https://websitesmadesimple.co.uk/sparks-group-mentoring/ - a supportive group mentoring session created specifically for website designers and developers to bring their questions, roadblocks, ideas, and “is it just me?” moments You ever hear a new tech term and immediately feel… tired? Like you’re supposed to be impressed, but something doesn’t quite add up? Yeah. That’s how I felt the first time I heard “vibe coding”. Welcome to another episode of Websites Made Simple with me, Holly Christie! In this episode, I’m talking about what vibe coding actually is, why it’s suddenly everywhere, and why I’m really not here for the idea that AI-generated websites are a shortcut to doing things properly. I share what I’ve been seeing behind the scenes — clients in a panic because AI-written code doesn’t work, websites that look fine on the surface but fall apart when you try to use them, and designers whose confidence gets knocked after someone else tears their work apart. This isn’t an anti-AI rant. I use AI in my business. But I keep it on the periphery — not at the heart of the products I hand over to clients. Because websites need to be robust, usable, and something people can actually manage once they’re live. We’ll talk about where AI does make sense, why user journeys still need human thinking, and why vibe coding doesn’t replace experience, judgement, or good website practice. If you’re a web designer wondering whether you should feel threatened — or a business owner tempted to let AI “just build the site” — this episode is here to steady the nerves. Come and find out more at websitesmadesimple.co.uk or email me at [email protected] Skip to the good bits:00:00 What “vibe coding” actually means 01:34 Why AI-built websites keep breaking 04:51 Where AI helps — and where it doesn’t 07:56 Page builders, usability, and admin access 09:19 Client confidence and human-led design 10:00 Why you don’t need to feel threatened Mentioned in this episode: Join my Sparks Group Mentoring Programme Free Resources
The Website Design Habits Making Users Hate Your Site
2025/12/15
You ever land on a website and instantly feel… irritated? Like something’s off, even if you can’t quite put your finger on it? Yeah. Your users feel that too. In this episode, I’m calling out the website design habits that quietly push people away — the unnecessary animations, the chaotic menus, the inconsistent images, the confusing links, and all the things we think look clever but actually make visitors hate being on our sites. And I’m not ranting for the sake of it. These choices cost you enquiries, sales, and trust. We’ll talk through why these habits creep in, what they’re doing to your user experience, and the simple fixes that make your site feel cleaner, calmer, and more professional (without stripping out your creativity). If you build websites for clients — or you’re guilty of “just adding one more animation” — this one’s for you. Come and find out more at websitesmadesimple.co.uk or email me at [email protected] Skip to the good bits:00:00 "Over-Animating Websites: A Problem" 04:54 "Traditional Header Menus Matter" 08:36 "Clear Clickable Navigation Tips" 13:34 Create a Brand Kit Now 14:37 "Website Design and SEO Insights" Mentioned in this episode: Join the Phoenix Programme Find out more about joining the Phoenix Programme Phoenix Programme
Coaching Failed You — Here’s the Website Designer Mentoring That Won’t
2025/12/01
If you’re a website designer or developer who’s invested in coaching and still feels stuck, this episode is for you. I’ve been hearing from so many designers who say “I tried coaching, I’m burned out, and my business still doesn’t feel sustainable.” In this episode I’m breaking down the real reasons coaching often doesn’t work for website designers, and why mentoring can be a better fit when you need practical, industry specific support. I talk about: • the key difference between coaching and mentoring • why “you already have the answers” can feel infuriating when you’re in client chaos • how industry specific advice helps with things like tricky feedback, scope creep and boundaries • what it looks like to be supported while you level up without burning out I’ll also share how I work with designers and developers inside my Phoenix programme and through one to one mentoring, so you can decide what kind of support is right for you. 👉 Want mentoring that actually understands the realities of running a web design business? Come and find out more at websitesmadesimple.co.uk or email me at [email protected] Happy designing! Skip to the good bits:00:00 Coach vs. Mentor: Key Differences 06:04 "Mastering Best Practices Confidently" 08:50 Mentoring for Thriving Designers 10:40 "Connect for Design Insights" Join my Phoenix Programme - https://websitesmadesimple.co.uk/phoenix-programme Mentioned in this episode: Join my Sparks Group Mentoring Programme
Website Designer Playbook: Less Chaos - More Cash
2025/11/17
If your web design business feels like controlled chaos with too many projects and too few profits — this episode is for you. Welcome to another episode of Websites Made Simple with me, Holly Christie! In this episode, I’m sharing how I raised my prices without scaring clients off, simplified my systems, and built a smoother, more sustainable design business. You’ll also hear how I created a simple Website User Manual that completely changed my client handovers — turning them into a premium experience and cutting out all those “can you just…” support messages. I talk about Lily Atwell-Rowan, who’s brilliant at helping creatives untangle their processes and onboard team members with ease, and Mike Fox, host of The Lone Wolf Unleashed Podcast, who’s doing clever things with AI to streamline systems and workflows. And finally, I’ll walk you through how my Phoenix Programme mentoring track helps website designers scale with less chaos and more cash. This is my playbook for any website designer who wants fewer headaches, higher rates, and a business that runs on your terms. In this episode, you’ll learn: How to tell when it’s time to level up your web design businessWhy pricing for value attracts better clientsHow a Website User Manual can save you hours of supportWhat I learned from Lily Atwell-Rowan and Mike Fox about smart systemsHow the Phoenix Program helps you scale with less chaos and more cash Skip to the good bits:00:00 "Leveling Up in Web Design" 05:00 Web Design: Start and Improve 08:21 Streamline Website Maintenance Efforts 10:58 Website Maintenance and SEO Guide 13:53 Shared Values in White Labeling 20:22 Streamlining Projects and Systems 21:29 Scaling Strategies: Pricing & Processes Mentioned in this episode: Join my Sparks Group Mentoring Programme
One-Star Review For Your Website Design Business? Great News! Here's Why...
2025/11/03
A client threatened to “ruin my reputation” unless I refunded a non-refundable deposit. Then came the one-star Google review and the plot twist that made my reputation stronger. Welcome to another episode of Websites Made Simple with me, Holly Christie! In this episode I share the whole story, how I responded, and what to put in place so one angry client can’t tank your business. If you’re a website designer or dev who’s ever ignored red flags (yep, me too), this one’s for you. Skip to the good bits:00:00 "Client Conflicts and Resilience" 06:15 "One-Star Reviews Often Misleading" 09:00 "Responding to a 1-Star Review" 11:39 "Phoenix Program: Transform Your Career" When a client threatens to ruin your reputation, here’s the exact playbook to protect your brand and flip the narrative—fast. For web designers/developers dealing with scope creep, 1-star bombs, and refund pressure. Handle non-refundable deposits without panic What to write under a 1-star review Turn a bad review into social proof on LinkedIn Red flags: endless meetings, too many stakeholders Boundaries in contracts & terms that actually hold Chapters: 00:00 When a client threatens your reputation (nightmare setup) 02:00 ‘Go-away pricing’, red flags & endless meetings 05:00 Stalemate, terms, and the non-refundable deposit 06:15 The threat + the 1-star review hits 08:18 Posting it on LinkedIn—community flips the script 10:00 Why it strengthened my reputation 12:00 Lessons: boundaries, meetings, and saying no 13:00 Phoenix Programme can help with this My site: https://websitesmadesimple.co.uk Phoenix Programme: https://websitesmadesimple.co.uk/phoenix-programme Podcast page: https://websitesmadesimple.co.uk/podcast
How to handle those 'pain in the arse' website clients
2025/10/20
Let's talk about the challenges that every website designer and developer has faced at one time or another: those “pain in the arse” clients who constantly try to override your creative process, push for shortcuts, or ignore the boundaries you’ve set. Welcome to another episode of Websites Made Simple with me, Holly Christie! I’m getting honest about what it feels like when a project just isn’t sitting right—when your heart drops at another problematic email and you start questioning your own approach, especially as everyone else seems to be breezing through perfect testimonials and happy launches. I’ll share my practical strategies for protecting your boundaries, saying a firm “no” to unethical requests (like copying someone else’s design), and managing difficult clients who want you to queue-jump or abandon your process. You’ll hear some real stories from my own experience, including how to handle disagreements over design decisions, document your advice, and know when it’s time to offboard a client altogether. If you’ve ever lost sleep over a challenging project or wondered how to keep your business running smoothly without sacrificing your sanity, this episode is especially for you. Listen in and let’s talk about how to thrive as a web designer, even when you’re dealing with the trickiest clients. Skip to the good bits:00:00 Dealing with Overbearing Clients 04:36 Client Feedback During Design Process 07:23 Client Boundaries and Collaboration 10:15 "Importance of Client Communication" 13:40 Avoid Problem Clients' Retainers Mentioned in this episode: Free Resources
Ready to transform your career as a web designer or developer?
2025/10/13
In this episode, I'm excited to introduce you to something very different. Something that if you're a website designer or developer, is going to help to transform all your results. Have a listen, and if you're interested, visit https://websitesmadesimple.co.uk/ and click the menu item "Phoenix Programme" for more details and to book your free introductory call.
Template shops that actually sell
2025/10/06
Welcome to another episode of Websites Made Simple with me, Holly Christie! With nearly two decades of experience in website design, I'm explaining the pros and cons of template shops; those ready-made website solutions that so many of us create, yet often struggle to actually sell. In this episode, I'll talk you through what it really takes to build a thriving template side business. From choosing the right client experience and support systems, to setting boundaries on content and pricing, I'll share the strategies that have made my own template shop, Simply Sites, a success. Whether you're considering launching your own template shop or looking to improve what you already have, today’s conversation is packed with practical tips, personal insights, and actionable advice to help you avoid common pitfalls and create templates that truly sell. Click play and let’s get started! Mentioned in this episode: Free Resources
Stop Hiding! Why Faceless Website Design Websites Don’t Win Clients
2025/09/22
Are you losing clients before they even hit 'contact'? Welcome to another episode of Websites Made Simple! I’m Holly Christie and in this episode, I'm revealing why faceless websites kill trust — and how showing up, sharing your values, and being transparent with pricing makes clients choose you. 👉 Plus: the simple UX shifts that turn browsers into buyers. Click play and let’s get started! Mentioned in this episode: Free Resources Websites Made Simple Courses
Should you list your bespoke website design prices?
2025/09/08
Welcome to another episode of Websites Made Simple! I’m Holly Christie, and today I’m exploring a question I get asked all the time by fellow web designers and developers: should you put your pricing on your website, even if every project you do is completely bespoke? In this episode, I’m sharing my thoughts on this contentious topic. I’ll walk you through how I've addressed issues like this to build a successful business. If you’re wondering how to confidently showcase your pricing online in a way that feels right for you and your business, you’re in the right place. Click play and let’s get started! Mentioned in this episode: Free Resources
Where to begin as a brand new web designer
2025/08/25
Embarking on a journey as a new web designer necessitates a judicious approach, particularly regarding pricing strategies. It is imperative to refrain from undercutting one's prices, as doing so compromises the perceived value of your services and undermines the professional standard within the industry. Rather, I advocate for establishing a solid foundation by specializing in brochure-led websites for service-oriented businesses, which offers an opportunity to hone essential skills without overwhelming complexity. Furthermore, nurturing strong relationships with clients is paramount; this engenders trust and facilitates collaboration, ultimately enriching the design process. As we explore the initial steps in this episode, we provide guidance on aligning your offerings with your expertise while emphasizing the importance of continuous learning and investment in your professional development. Mentioned in this episode: Contract pack
How to get more clients for your website design business
2025/08/11
Welcome to another episode of Websites Made Simple, the podcast designed for website designers and developers who want to build thriving businesses without losing their sanity. I’m Holly Christie, website designer, mentor, and straight-talking website design advocate, and today we’re tackling one of the most common challenges in the web design world: how to attract more clients... especially those perfect-fit, dream clients who really get your vibe. In this episode, I’ll guide you through practical, actionable strategies for filling your client list with people who love what you do. Whether you’re just starting out or looking to uplevel your web design business, this episode is packed with advice to help you stand out, stay true to yourself, and attract a steady stream of clients who value your unique skills. Timestamped summary00:00 Authentic Branding Through Personal Design 06:08 Website Messaging for Sales Success 07:12 Social Media Messaging Consistency Guide 11:22 "Building Trust Through Expertise" 14:50 Display Prices on Your Website 18:13 "Focus and Clarify Your Offers" 20:37 Collaborate to Avoid Scope Creep
You Give Web Design a Bad Name: 5 Industry Practices I'm Sick of Hiding
2025/07/28
Ready to vent with me? I’m Holly Christie, website designer, mentor, and straight-talking website design advocate. This week I’m torch-lighting the five shady moves that keep giving our craft a black eye. In 20 punch-packed minutes you’ll hear me: Call out those 'custom' builds that are nothing more than slapped-on Elementor templates Drag the timeline-promise-breakers who ghost after pocketing the deposit Expose the radio-silence communicators and teach you how to lock them down with a rock-solid client contract Rant about the 'pretty-over-perform' crowd who ignore tech, security, and UX fundamentals Swat the copy-paste lurkers hijacking your LinkedIn posts for clout.Plus one bonus AI-built-site myth-buster you can’t miss By the end, you’ll have a clearer playbook for protecting your reputation and your clients’ results. No sleaze required. Grab your earbuds, hit play, then snag my Website Designer Contract Pack to keep every project (and payment) on track. Mentioned in this episode: Websites Made Simple Courses

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