Advertise on podcast: The Supply Chaney Podcast

For this episode, my good friend Stephen D. Bullard invited us aboard his Catalina 250 for a sunset sail on Lake Grapevine, Texas. With planes approaching Dallas Fort Worth International Airport (DFW) overhead, we recorded one of the most unique episodes of the Supply Chaney Podcast. Stephen is currently Head of Business Development at CEVA Government Services and President of the NDTA North Texas Chapter.  With decades of experience across aviation, freight forwarding, operations, and sales leadership, Stephen has some incredible stories and perspectives to share. We cover everything from his first job waxing airplanes and dispatching cargo flights with a grease pencil to landing major accounts, photographing the Olympics, navigating business failures, building successful sales teams, and embracing AI. One of the key takeaways- great leaders aren't necessarily the best performers. They're the ones who make everyone around them better. It's a conversation about much more than moving freight. It's about relationships, resilience, leadership, and how an industry veteran sees the future of logistics. Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode of the Supply Chaney Podcast, Nathan Chaney talks with Mark Hiddleson about his 30 years in material handling, entrepreneurship, warehouse storage solutions, and the importance of building a network that creates value for everyone involved. Mark shares stories about growing his business, his involvement with the Warehousing Education and Research Council (WERC), and how warehouse tours and industry associations helped shape his career. They also explore cold chain logistics, supply chain visibility, an innovative high school logistics training program, and why Mark eventually embraced podcasting as a way to build meaningful professional connections. Topics covered: Warehouse racking and material handling solutionsEntrepreneurship and building a family-first businessNetworking without constantly sellingCold storage and supply chain visibilityWorkforce development and logistics educationBuilding customer loyalty through trust and shared values🎙️ Subscribe to the Supply Chaney Podcast for more conversations with the doers, makers, and builders shaping the supply chain industry. Chapters 00:00 – Introduction to Mark Hiddleson 01:08 – Mark's Background and Involvement with WERC 02:02 – 30 Years in Material Handling and Warehouse Storage 02:55 – Starting Specialized Storage Solutions 04:16 – Building a Business Around Family and Lifestyle 05:36 – Growing Up in California's Central Valley 08:37 – Agriculture, Food Logistics, and Cold Storage 10:31 – Supply Chain Visibility and Cargo Theft 13:12 – Building Relationships Through WERC and Warehouse Tours 16:17 – Networking, Adding Value, and Avoiding the Sales Pitch 19:58 – High School Students Running a Real Warehouse 24:45 – From Podcast Skeptic to Podcast Host 28:03 – Warehouse Design, Racking, and Specialized Storage Solutions 33:17 – When a Customer Fires You and Comes Back 35:00 – Final Thoughts and Closing #SupplyChain #Warehousing #Logistics #Entrepreneurship #MaterialHandling Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

How do we help the next generation find their place in supply chain—and build careers they want to stay in? Nathan Chaney sits down with Stephanie Thomas from the University of Arkansas to discuss supply chain education, mentorship, and the connections that shape a career. Stephanie shares her journey from IBM and Lowe’s to academia, her experience helping build Texas Tech’s supply chain program, and how she introduces hundreds of students to the industry. They also explore WISE—We Impact Supply Chain Excellence—and how a student organization grew into a community connecting students, universities, and industry professionals. It’s a conversation about opening doors, finding the right fit, and giving back to the next generation. CHAPTERS 00:00 Welcome and meet Stephanie Thomas 01:21 Growing up in Tennessee 02:37 From pharmacy dreams to motivating students 04:32 Finding supply chain—and studying alongside Peyton Manning 07:04 Communication and diverse paths into supply chain 08:23 Developing the next generation of talent 10:39 Why mentors and industry connections matter 12:53 From IBM and Lowe’s to a career in academia 16:23 Building Texas Tech’s supply chain program 20:19 Teaching supply chain to hundreds of students 22:57 Why more students are choosing supply chain 24:32 Every company is a supply chain company 26:00 The unsung heroes and finding your career fit 27:48 Procurement, merchandising, and the customer experience 30:44 WISE: Building community and keeping talent in supply chain 36:29 Making WISE events accessible and expanding opportunities 38:09 Final thoughts and closing Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Steven J Edelstein shares his journey from health and beauty venture capital to supply chain expertise, emphasizing the importance of supply chain in brand success, system evolution, and building sustainable brands. Chapters 00:00 Introduction to Steven Edelstein and episode overview 01:21 Steven's career journey from venture capital to supply chain 04:20 Family background and childhood influences 07:49 First job as a dishwasher and social lessons learned 12:27 Studying communications and early career choices 15:05 Entry into health, beauty, and wellness industries 17:38 Lessons learned from product formulation and packaging 20:54 Transition from product to supply chain focus 24:26 Overview of My FBA Prep and its services 31:49 The evolution of warehouse management systems 36:15 Risks and best practices for cloud-based systems 38:45 Strategies to reduce operational costs and improve profitability 42:16 Final insights: Patience, communication, and having fun Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Brad Reinhardt shares his extensive experience in logistics and transportation, emphasizing the importance of networking, industry associations, and continuous learning. Discover how his passion for the industry and commitment to community impact his career and the broader supply chain landscape. Chapters 00:00 Introduction to Brad Reinhardt and his logistics journey 00:58 Brad's early experiences and entry into logistics in 1992 03:04 Growing up in St. Louis and local roots 04:59 Brad's childhood and sports interests 07:07 First experiences in logistics and warehousing 09:00 The personality and stress aspects of logistics work 11:03 COVID-19's impact on supply chain visibility and interest 13:00 The never-ending puzzle of logistics and continuous improvement 14:07 Brad's passion for live music and concerts 17:09 Metrics and KPIs in personal hobbies like concerts 19:01 Brad's involvement in industry networking and associations 21:59 The importance of networking and relationship building 27:00 Brad's participation in logistics associations and clubs 30:10 The history and mission of LTNA and industry networking 33:00 The role of regional and national industry conferences 35:56 Challenges and opportunities in industry event organization 38:04 Troops to Logistics: Supporting veterans transitioning into supply chain 40:48 The rewarding nature of mentoring and community service 43:03 Closing remarks and future industry involvement Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Will Fediw, Senior Vice President of the Virginia Maritime Association, shares his journey from growing up around water to leading industry advocacy. Discover insights on maritime careers, industry programs, and the importance of networking in the supply chain sector. Chapters 00:00 Introduction to the episode and guest 01:09 Will Fediw’s background and early influences 02:00 Growing up in Hampton Roads and family influences 03:08 Educational journey and accidental entry into maritime studies 04:42 Early career and military service in the Coast Guard 16:58 Transition from military to private sector in LNG and petrochemicals 22:36 Joining the Virginia Maritime Association and industry advocacy 33:30 Overview of VMA programs, events, and conferences 40:01 The upcoming maritime symposium and its significance 43:28 Final advice on industry involvement and networking Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, we explore the principles of learning from failures, community building among practitioners, and the application of DDMRP in supply chain management. Our guest emphasizes the importance of shared experiences and practical insights for continuous improvement. Key Takeaways -Smart people learn from their own failures, wise people learn from others' failures. -Building a community of practitioners accelerates shared learning. -Practical application of DDMRP can significantly improve supply chain efficiency. -Sharing experiences and practices fosters continuous improvement. -Community-driven insights help adapt strategies to real-world challenges. Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Will Haraway shares his extensive journey through supply chain, marketing, and PR, highlighting how organic relationships and diverse experiences have shaped his success. Discover insights on media evolution, PR strategies, and the importance of staying curious in a rapidly changing industry. Chapters 00:00 Introduction and Will’s background in sports and journalism 01:20 Will’s entry into supply chain and early career experiences 04:06 Will’s upbringing and musical family roots 08:10 Early aspirations to be a sportscaster and shift to media production 14:12 First major role at Manhattan Associates and understanding supply chain systems 19:08 Transition to cloud technology and new opportunities in supply chain 21:52 Forming LeadCoverage with Kara and organic growth 28:16 The role of media evolution and social media in B2B marketing 34:28 The importance of niche expertise and media relations 37:34 Final words of wisdom and staying curious Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Jeff Piela, founder and CEO of Centurion Worldwide, shares his journey from warehouse worker to leading a innovative freight forwarding company. We explore the complexities of international logistics, the importance of customer service, and how Centurion is doing things differently in the busy supply chain industry. Key  topics Jeff Piela's background and early career The role and importance of freight forwarding How Centurion Worldwide differentiates itself The impact of international logistics complexities Customer service as a competitive advantage Jeff's entrepreneurial journey and founding Centurion The significance of local ownership and accountability in logistics The future of supply chain innovation Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Todd Boone from Dexory shares insights into how their innovative warehouse visibility technology is transforming supply chain operations, the importance of accurate inventory management, and the evolving role of logistics in the global economy. Chapters 00:00 Introduction to Todd Boone and Dexory 01:02 Todd Boone's Background and Career Path 02:00 Growing Up in Toronto and International Moves 03:39 Sports and Personal Development 04:41 Journey from Disliking to Competing in Swimming 07:29 Global Experiences and Cultural Perspectives 10:14 Career Decisions and Entry into Technology 12:39 Lessons from Nortel and Tech Logics 16:19 Broadening Horizons through Mergers and Acquisitions 17:31 The Evolving Role of Logistics and Supply Chain 22:45 How Dexory Started and Their Market Approach 25:21 Expanding into North America 26:55 Approach to Inventory and Warehouse Visibility 27:06 Dexory's Full Stack Solution and Digital Twin 28:10 Real-Time Warehouse Visualization and Benefits 29:40 Using Data for Proactive Operations 30:19 Error Rates and Cost of Inaccuracy 33:32 Supply Chain Visibility as a Predictability Tool 34:49 Future Trends in Supply Chain and AI 41:27 Final Thoughts on Industry Growth and Innovation Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Evan Shelley, co-founder of Truck Parking Club, shares his journey from small-town Kentucky to building a innovative marketplace solving truck parking shortages. Discover how his background, mindset, and industry insights shaped this impactful business. Chapters 00:00 Introduction to Evan Shelley and his background 01:05 Evan's small town roots and early influences 03:24 Evan's journey through real estate and land development 04:45 How Evan got involved in truck parking solutions 15:36 The idea behind creating a truck parking marketplace 17:05 Building and launching the Truck Parking Club platform 22:12 Evan's advice for entrepreneurs and startup mindset 23:24 The core problem of truck parking shortages 25:02 How the marketplace connects drivers and property owners 28:59 Balancing technology, culture, and customer service 34:38 Future plans and upcoming industry events Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Tom Strain from Surgere shares his journey from a childhood fascination with technology to leading innovative supply chain visibility solutions. We explore the evolution of data, AI's role in transforming industries, and the importance of human wisdom in leveraging technology effectively. Chapters 00:00 Introduction to Tom Strain and Surgere 02:30 Tom's childhood, sports, and early interests in technology 04:07 Growing up in Youngstown, Ohio, and family values 05:04 Tom's education and early career at General Motors 06:57 Transition to healthcare and international experience 08:48 Return to automotive industry and software leadership 12:14 First car stories and early influences 14:03 Reflections on Y2K and technological challenges 17:49 Insights on data, AI, and the future of technology 23:08 The concept of knowledge, wisdom, and AI's role 25:11 Tom's role at Surgere and supply chain visibility 28:08 Managing large data volumes and AI automation 31:02 The evolution of AI in supply chain solutions 32:51 Defining supply chain visibility and its significance 36:03 The future of AI, data, and human wisdom in business 36:58 Closing thoughts and key takeaways from Tom Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Jay Webb shares his journey from entrepreneurial beginnings to specializing in supply chain talent acquisition, highlighting how AI is transforming recruiting and the importance of adaptability in fast-growing industries. Chapters 00:00 Introduction to Jay Webb and the podcast 01:12 The origin of The Goats of Growth and its mission 03:11 Jay Webb’s focus on supply chain and go-to-market roles 04:37 Speeding up recruitment cycles with AI 05:48 Jay Webb’s childhood, education, and early interests 07:37 Learning Claude Code and curiosity as a superpower 09:49 Transition from enterprise to real estate and land investments 14:11 Early career at Enterprise Rent-A-Car and entrepreneurial mindset 17:49 Long-term decisions and real estate investments 20:53 Starting in recruiting and building a niche in supply chain tech 25:35 Focus on go-to-market roles and industry specialization 30:11 The dynamics of turnover in sales and leadership roles 36:43 The role of AI and technology in future recruiting and growth 38:17 Final thoughts and how to connect with Jay Webb Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

In this episode, Bryan Corbett, VP of Sales and Marketing at Barrett Distribution, shares his extensive experience in supply chain, entrepreneurship, and logistics. We explore his career journey, insights into the 3PL industry, and strategies for building strong client relationships. Chapters 00:00 Introduction and guest background 00:25 Bryan Corbett’s early life and entrepreneurial start 01:52 Career evolution and industry experience 03:12 Lessons from running warehouses and logistics 05:02 The importance of hands-on industry knowledge 09:09 Balancing work, sports, and personal growth 11:52 Educational background and early career choices 14:39 Inspiration behind his first business 15:36 Key industry moments and networking stories 19:54 Overview of Barrett Distribution and services 24:41 Technology, innovation, and human expertise in logistics 28:00 Sales and marketing strategies in supply chain 33:28 Closing thoughts and future outlook Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

Justin Cramer, "Mater of Eclectic Obligations" of ProShip, shares insights into the evolution of parcel shipping, logistics technology, and the impact of industry changes like AI, automation, and the Amazon effect. Discover how complex systems, military experience, and software innovation shape modern supply chain solutions. Chapters 00:00 Introduction to Justin Cramer and ProShip 01:59 Justin's military background and understanding complex systems 03:55 Evolution of parcel shipping technology and automation 06:51 Justin's early career and transition into software 11:13 Founding of ProShip and industry landscape in early 2000s 17:50 Differentiating ProShip from competitors 21:56 Impact of COVID-19 on regional carriers 29:08 Global reach and international logistics 36:55 Justin's upcoming book: The five questions to ship anything 40:45 Closing thoughts and industry insights Surgere is the official partner of The Supply Chaney Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.