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Send us Fan Mail Amir Syed says it plain: “If my own wife is swiping, everybody’s swiping.” Amir is the co-founder and CEO of GO! Coaching. He grew his Instagram from 45,000 to 80,000 followers in 35 days. In this talk, Dino and Amir go deep on one big idea. How to build a reel that people watch to the end. Amir shares the parts of a reel. The hook. The re-hook. The early call to action. And the ending. He tells why you should give people crayons, not calculus. And he says why your visibility has to match your ability. You will also hear The Round, with his ethos, his morning, what he would do over, his favorite books, and his Million Dollar Drop plan. Comment ANATOMY on any clip and we will send you the playbook. Books mentioned: Never Split the Difference — Chris Voss https://amzn.to/4kefQVz Amir was also on Season 1. His first talk with Dino is here: https://www.dinokatsiametis.com/podcast/amir-syed-coached-to-a-billion/ Views expressed are the individual’s own and do not represent their employer. The Way with Dino Katsiametis https://DinoKatsiametis.com/podcast/s2e12-amir-syed/ #WhoCanWeServeToday 00:00 Welcome 02:23 Today's masterclass: the anatomy of a viral reel 03:26 Can anyone really go viral? 06:44 Nobody is watching as closely as you think 11:10 Agency, resourcefulness and perseverance 14:51 Climb the mountain one base camp at a time 17:09 Never break the chain 18:10 The 30-year interest-only loan officer 20:35 Why your spouse has to be on board 23:25 Why Instagram, and why now? 25:43 Fame is the greatest arbitrage 28:28 Let's get into the sauce 29:47 The day my wife swiped my reel 31:04 The three hooks 34:07 Tension, surprise, pain, curiosity 34:46 The re-hook 38:43 Hook, re-hook, early CTA 40:21 Crayons, not calculus 40:44 CTA versus CTC 42:46 Social media is business media 45:10 Why long form lives on YouTube 46:02 Two ways to write a call to action 47:22 Your bio is your business card 50:04 Own your audience 52:03 Fame in action 58:06 Your visibility must match your ability 59:44 Why this is not optional 1:02:38 The Round begins 1:04:08 Amir's morning routine 1:07:07 Ideas in the shower 1:09:32 What Amir would do over 1:10:28 What advisors do that does not work 1:12:05 Don't just say AI 1:13:20 Players and playbooks 1:15:00 The first-time buyer question 1:17:00 Why Zoom beats the phone 1:18:52 When a borrower says they can get a better rate 1:19:51 Favorite book 1:22:36 The Million Dollar Drop 1:33:49 The free playbook Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Steve Saxton says it plain: “It means that you’re niching down so that the person looking for you can find you.” Steve is the founder of Christian Roberts Mortgage in Utah. He does jumbo loans for self-employed borrowers. In this talk, Dino and Steve go deep on one big idea. Send the right signals, so Google and AI know who you are. Steve shares how he turns one closed loan into a blog post. He tells how a voice memo gets a Google review. And he says why every borrower needs one point of contact. You will also hear what he says no to now, his favorite book, and his Million Dollar Drop plan. Comment SIGNALS on any clip and we will send you the playbook. Books mentioned: Can’t Hurt Me — David Goggins https://link.amazon/B02kHj9R5 Views expressed are the individual’s own and do not represent their employer. The Way with Dino Katsiametis https://DinoKatsiametis.com/podcast/s2e11-steve-saxton/ #WhoCanWeServeToday 00:00 Welcome 01:58 What is your ethos? 06:02 The loan he wrote for free 17:27 Never downgrade your lifestyle 18:38 Who is Steve Saxton? 20:40 What would Steve teach in a masterclass? 22:34 From the Yellow Pages to AI 25:58 Get painfully specific 29:42 Niching down does not mean losing loans 30:44 Turn one closing into a blog post 32:03 AI does not know who you are 34:16 The voice memo that gets Google reviews 36:28 From loan officer to mortgage advisor 38:14 One point of contact 47:54 One story, many platforms 57:33 Why Steve posts on social media 1:00:18 They can smell your commission breath 1:04:38 Start with the end 1:05:29 The Round begins 1:11:31 What Steve says no to now 1:14:20 The best question to ask a borrower 1:16:40 Favorite book 1:17:04 The Million Dollar Drop 1:22:05 The free playbook Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Kayla Kallander says it plain: "Prescription without diagnosis is malpractice." Kayla is a mortgage loan officer at First International Bank & Trust in Fargo, North Dakota. In this talk, Dino and Kayla go deep on one big idea. Ask better questions before you give any answer. Kayla shares how she slows down to speed up. She tells why buyers open up when you ask what scares them. And she shows why one rate on a page is never the whole story. You will also hear her favorite book, her Million Dollar Drop plan, and a few words about her four rescue dogs. Comment DIAGNOSE on any clip and we will send you the playbook. Books mentioned: Unreasonable Hospitality — Will Guidara Views expressed are the individual's own and do not represent their employer. The Way with Dino Katsiametis https://DinoKatsiametis.com/podcast/s2e10-kayla-kallander/ #WhoCanWeServeToday 00:00 Welcome 02:22 What is your ethos? 11:48 Unreasonable Hospitality and feeling understood 13:57 Slow down to speed up 17:37 How Kayla stays 99% self-sourced 21:40 The 15-minute discovery call 23:31 "Wait, there is more than one rate?" 1:04:21 The Round begins 1:11:11 The best question to ask a borrower 1:12:42 Favorite book 1:18:06 The Million Dollar Drop 1:24:55 The free playbook Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Brady Thomas moved 3,000 miles away from his business, and it grew. His personal production went from $124 million to $179 million, up 45% in a year, while he worked out of a basement in Boston and his clients and agents were in Oakland. He calls the system referral gravity: the right agents send you the right loans without you asking. In this episode he walks Dino through all three pillars. Transactional clarity, which is naming the one problem you want to be known for. Authority, which is being trusted before you are needed: a point of view, two email lists on two clocks, and a thousand five-star reviews earned by asking at every closing. And operational excellence, which is delivering every time as volume grows. Along the way: why a niche is a sign and not a fence, the $250 charity donation that replaced every closing gift, the Times Square test for your inbox, and the second conversation he added after rates jumped. Then in The Round: the one question he asks every borrower, the AI tool he cannot live without, and what he says to the client who has talked to seven lenders. He also answers the Million Dollar Drop: new state, no clients, no agents. He would run the same playbook. Brady Thomas is a producing Branch Manager at LaSalle Mortgage in Oakland, California, and has ranked among the top 100 originators in the country over a 16-year career. Comment GRAVITY on any clip and we will send you the playbook. Books mentioned: Key Person of Influence — Daniel Priestley The Way with Dino Katsiametis https://DinoKatsiametis.com/podcast/s2e09-brady-thomas/ #WhoCanWeServeToday 00:00 Meet Brady Thomas 02:34 Sixteen years in Oakland, and a move to Boston 06:08 What is referral gravity? 10:49 Pillar one: clarity and the Two Home Tango 14:37 A sign, not a fence 17:14 Pillar two: authority and a point of view 19:13 Two newsletters on two clocks 22:25 How he got 1,000 five-star reviews 23:50 $250 to charity at every closing 26:01 Where the business comes from 30:27 Inside a team of eight 33:04 Your office is in Times Square 34:20 Pillar three: operational excellence 41:43 Staying with the client after closing 47:03 "I couldn't cold call either" 48:54 The Round: lightning questions 54:22 The AI tool that changed how he works 59:13 "I can get a better rate somewhere else" 1:05:03 Favorite book, his ethos, and the Million Dollar Drop 1:12:12 Consistency: 700 posts later Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Most loan officers try to win a client in the first three minutes. Sosi Avila runs a 30-minute first meeting, and he says it is the reason he closes almost everyone he talks to. In this episode Sosi opens his consultation slide by slide and walks Dino through what he says, in what order, and why. He explains the one question he asks before anything else, why the phrase "walking into equity" is a myth, how a VIP pre-approval makes a financed offer read like cash and closes in 15 to 17 days, and the doorbell camera trick that gets an offer in the seller's inbox before the buyer gets home. Then in The Round: why he gives every consultation on video, why he says relationship is last place, and what the right answer is when a client asks for a better rate. He also answers the Million Dollar Drop: no database, no network, one unfamiliar city. His plan has three targets and one of them is a CPA. Sosi Avila is a $100 million producer and the President of Mamba Capital Lending. This is his second time on The Way. Comment CONSULT on any clip and we will send you the playbook. Books mentioned: $100M Offers — Alex Hormozi The Way with Dino Katsiametis https://DinoKatsiametis.com/podcast/s2e08-sosi-avila/ #WhoCanWeServeToday 00:00 Cold open  01:37 Welcome back, Sosi Avila  03:50 The one thing he does differently 05:33 Eight planning meetings, one consultation  09:38 Three parts: engage, options, decide  12:48 Setting the objective of the call  15:23 What's your learning style?  16:56 Handing the client the scoreboard  18:44 The market as a story with dates  28:32 Building one scenario live  30:43 The walking into equity myth  33:50 Temporary buydowns  37:20 Regular pre-approval or VIP  39:50 The Ferrari and the doorbell camera  46:19 Slow down so you can speed up  48:36 The Round  01:05:32 Favorite book  01:07:10 The Million Dollar Drop  01:13:36 People sleep on stories 01:17:00 Close Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Michael Decker thinks burnout in this business is misdiagnosed. Not a talent problem. Not a volume problem. A rhythm problem. Michael is EVP & Director of Sales at Great Plains Bank Home Lending and hosts the podcast Winning Publicly, Losing Privately. In this episode he lays out the five rituals he runs every week — morning, pre-work, pre-leave, nightly, and Sunday night. None of them cost anything. His phrase for it: fancy fails, simple scales. Also in this episode: why Sunday night decides the week, the referral move that beats any follow-up text, and The Round — fifteen questions, no prep, the first time we have run it. Free playbook: https://DinoKatsiametis.com/five-rituals/ Michael: linkedin.com/in/michaeldeckerstw Views expressed are the individual's own and do not represent their employer. 00:00 | Cold open 00:20 | Meet Michael Decker 04:20 | $500 million a year — and a billion with 30 loan officers 05:30 | The industry rewards sales when it should reward leadership 09:25 | Winning publicly, losing privately 17:45 | Burnout isn't a talent problem. It's a rhythm problem. 20:54 | The five rituals, named 22:00 | Ritual 1 — The morning ritual 27:05 | Ritual 2 — The pre-work ritual 29:15 | Ritual 3 — The pre-leave ritual, and the boots at the back door 37:20 | Ritual 4 — The nightly ritual 40:30 | Ritual 5 — The Sunday night ritual 44:50 | JAM sessions — just another million 46:55 | THE ROUND — 15 questions, no prep 1:03:20 | The Million Dollar Drop Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Grey Goose is not the best vodka. It is not even close. But it is the one people name, and it is the one that wins. That is Arjun Dhingra's whole argument, and he has been making it for eight years: best known beats best, ten out of ten times. In this episode Arjun breaks down why loan officers who are genuinely good at the job keep losing business to people who are simply easier to remember. Opportunity is visibility multiplied by value, and a zero on either side zeroes the whole thing. He covers what to post and how often, why marketing to everyone connects with no one, the hundred-dollar camera setup that looks like five thousand, and why he thinks the phrase "loan officer" is costing the industry its respect. He also answers the Million Dollar Drop: no database, no network, no name recognition, one unfamiliar city. What he does on day one is not what most people would guess. Arjun is the founder of LFG Society and LFG Energy, and hosts the LFG Energy Podcast, which debuted at number 12 on Apple's Careers list. He is also a two-time TaeKwon-Do world champion. Get the free playbook, Best Known Beats Best: https://dinokatsiametis.com/best-known-beats-best/ #WhoCanWeServeToday 00:00 Visibility times value — the whole idea in one line 00:12 Dino's intro, recorded after the conversation 05:02 A family business, San Francisco, and a jumbo market 11:00 Selling to agents who do not like you yet 15:33 "I forgot you're in loans" — the worst thing a friend can say 19:40 Three a week, and violently consistent 24:11 You will suck. It will be cringe. 28:20 Market to everyone, connect with no one — pick a tribe 32:30 Where the audience actually is 34:41 The $100 setup that looks like $5,000 38:40 Best known beats best — the Grey Goose story 41:00 You control 100% of your visibility 47:22 Stop calling yourself a loan officer — the three proficiencies 52:23 Split my Zillow leads — what the asks reveal 57:02 Be the person your clients call first 1:04:41 Favorite book: The Alchemist 1:05:43 The Million Dollar Drop 1:07:22 The digital mayor of Columbus 1:10:21 Take your jacket off — twenty comments a day 1:19:00 Where to find Arjun Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Alec Hanson has a colleague who just got his first client referral from ChatGPT — a stranger in another state, sent by a machine. That's the shift this episode is about. When consumers stop calling their loan officer to ask what rates are doing and start asking AI instead, the relationship doesn't disappear. It just has to already exist before the question gets asked. Alec, SVP of Production for the West Division at loanDepot and the author of Bypassed, walks Dino through his complete playbook for staying relevant: quarterly calls, quarterly texts, a monthly email you actually wrote yourself, physical mail, a community event every ninety days, and showing up online every single day. The surprise is how little of it is new. As Alec puts it, the game we're playing hasn't changed — the places we're playing it have. Also in this episode: why drip campaigns are actively hurting you, the loan officer who was terrified of public speaking and hosts a "think and drink" instead, the piece of mail that produced Alec's biggest month ever, and why your referral partner has no idea you were working all weekend. Get the free playbook, Known Before Needed: https://dinokatsiametis.com/known-before-needed/ #WhoCanWeServeToday 00:00 Relevancy in a world about to be run by AI 04:03 Empower, Equip, Educate — and the way lending should be done 08:01 Why a mortgage is still the most emotional transaction there is 13:29 AI is becoming a referral source — and that is disruptive 20:22 What the machine already knows about you 24:01 Record everything — transcripts on every conversation 29:22 Lunch and learn, think and drink, or a charity event 31:58 Client events twice a year, and why cost is not the objection 36:02 Posting little Timmy's soccer goal — showing up in their life 40:06 The digital strategy: care about others, then show up every day 44:29 Put yourself out there and you attract your tribe 51:40 Thank-you cards and broker previews 56:06 Be yourself — everybody chameleons and everybody can tell 1:02:39 The big dogs in their forties who could not adapt 1:04:16 The Million Dollar Drop 1:07:59 Content, content, content — then hit the streets Saturday and Sunday Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Sean Herrero is the first returning guest in the history of The Way — and he earned it. Episode 13 in Season 1, back for Season 2, Episode 4 with a 30-unit month at more than $30 million behind him and a team of exactly two people. This one is a masterclass in intentionality. Sean breaks down the open house engagement kit — the system that captures buyer relationships at open houses he never attends. Why the standard flyer offers nothing and therefore earns nothing. Why contact information is a transaction, and what you have to trade for it. And the reframe that runs underneath his whole business: it's not what the house costs, it's what the house costs you. We also get into why "the market is bad" is an excuse wearing a costume, the difference between reasons and excuses, what a Navy SEAL taught him about decisive action, applying deliberate pressure with non-refundable deposits, why he caps his training events at eight people, and how "I wonder if" became his entire AI strategy. Sean answers the Million Dollar Drop — and he's the first guest who could answer it from memory, because he already lived it in 2017. Sean Herrero is a Regional Vice President at CrossCountry Mortgage. Find him on Instagram at @adventurelender. Get the free playbook with Sean's complete open house system at dinokatsiametis.com/open-house-you-never-attend The Way with Dino Katsiametis — Empower. Equip. Educate. The way lending should be done. #WhoCanWeServeToday Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail What does it take to stand out in today's mortgage industry? In this episode of The Way with Dino Katsiametis, Dino welcomes back mortgage leader and  Abdel "The Gorilla" Khawatmi for an in-depth conversation on branding, artificial intelligence, client experience, leadership, and building systems that consistently outperform the competition.  Abdel explains why today's mortgage professionals must stop thinking like loan officers and start acting like trusted advisors. From mastering KPIs and tracking every stage of the sales process to creating an unforgettable personal brand and using AI as a productivity multiplier, this conversation is packed with practical strategies that can immediately improve your business.  Whether you're a mortgage advisor, real estate professional, sales leader, or entrepreneur, you'll walk away with actionable ideas on creating systems, serving clients at a higher level, and building a business that thrives in any market. In This Episode Why branding is your biggest competitive advantage  How "The Gorilla" became one of the mortgage industry's most recognizable personal brands  The Six C's framework for measuring business growth  Why KPIs should drive every business decision  How to become a trusted mortgage advisor instead of simply processing loans  Building systems that create speed, consistency, and better client experiences  AI tools every mortgage professional should be using today  Using ChatGPT, Claude, NotebookLM, Zapier, and meeting assistants to save hours every week  Why tracking conversations is just as important as tracking closings  Creating content that attracts your ideal clients and referral partners  Building a personal brand around your ideal customer avatar  Why execution beats information every single time  Community leadership, financial literacy, and building a business with purposeThanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail What separates the average loan officer from a top-producing mortgage advisor? In this episode of The Way with Dino Katsiametis, Dino sits down with mortgage industry leader Wade Betz, a producer responsible for helping over 2,000 families, generating nearly $1 billion in mortgage volume, and building one of the industry's strongest client-retention systems.  Rather than chasing the next transaction, Wade reveals how disciplined daily habits, structured prospecting, long-term client care, and consistent follow-up have created a business where 65% of his annual closings come from past clients. This isn't theory. It's a practical blueprint that every mortgage advisor, loan officer, broker, sales professional, and entrepreneur can implement immediately. From creating a winning morning routine to leveraging YouTube, AI, SEO, CRM systems, annual financial reviews, and accountability tracking, Wade shares the exact strategies that have helped him build a sustainable business that continues to grow year after year. If you're tired of constantly hunting for your next deal, this episode will completely change how you think about growing your business. Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail What if everything you've been taught about building a mortgage business is wrong? In this special Season 2 premiere of The Way with Dino Katsiametis, the tables are turned as industry legend Dave Savage interviews Dino about the principles, systems, and mindset that built one of the most relationship-driven mortgage businesses in America. This isn't just another conversation about closing loans. It's a masterclass on creating Mortgages Under Management (MUM), building clients for life, developing an unforgettable customer experience, and using generosity, consistency, and leadership to create a business that continues to grow long after the transaction ends. From creating raving fans with strategic gifting to embracing AI without losing the human connection, Dino shares the philosophies that have shaped his career and now drive the mission of Ethos Lending. Whether you're a mortgage advisor, entrepreneur, business owner, or simply looking to build a life centered on purpose and impact, this episode is packed with practical wisdom you can apply immediately. In This Episode✅ Why "Mortgages Under Management" changes everything ✅ How to turn every client into a client for life ✅ The gifting strategy that transformed Dino's business ✅ Why relationships always outperform transactions ✅ Building a referral-based business without chasing leads ✅ The mindset of the nation's top mortgage advisors ✅ How AI should support—not replace—the human experience ✅ Why consistency beats talent every time ✅ The importance of creating your own personal ethos ✅ Books that changed Dino's life and business ✅ Lessons on faith, family, leadership, gratitude, and legacy ✅ The Million Dollar Drop: How Dino would rebuild from scratch Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail Can a loan processor become the COO of one of the largest financial companies in America? Heather Lovier proves the answer is YES. In this powerful episode of The Way with Dino Katsiametis, Dino sits down with Heather Lovier, Chief Operating Officer of Rocket Companies, to discuss her incredible 23-year journey from entry-level loan processor to executive leadership. But this conversation goes far beyond mortgages. Heather shares the leadership principles that have fueled Rocket's growth, why company culture matters more than ever, how AI is reshaping the future of homeownership, and what it really takes to build organizations that continue to innovate after decades of success. They also dive into Rocket's acquisitions of Redfin and Mr. Cooper, the broker channel, customer experience, entrepreneurship, leadership, and why "falling in love with the problem" is the secret behind long-term innovation. Whether you're a mortgage professional, entrepreneur, CEO, sales leader, or someone passionate about building great businesses, this episode is packed with actionable insights you won't want to miss. Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail What does it take to build one of the most influential companies in the mortgage industry? In this episode of The Way with Dino Katsiametis, Dino sits down with Anthony Casa, CEO & Founder of UMortgage, Founder of AIME (Association of Independent Mortgage Experts), and one of the most recognizable leaders in the mortgage industry. Anthony opens up like never before... From dropping out of school at just 13 years old, working 100-hour weeks in a restaurant after his father suffered a stroke, to building multiple companies that transformed the mortgage broker channel—this conversation is packed with hard-earned wisdom. Anthony shares the lessons that changed his life, why culture matters more than rapid growth, how AIME reshaped the mortgage industry, the story behind Arrive, building UMortgage, and why success means far more than money. Whether you're a mortgage professional, entrepreneur, business owner, sales leader, or someone striving to build a meaningful legacy, this episode delivers practical lessons you can apply immediately. In This Episode✅ Anthony Casa's journey from leaving school at 13 to becoming a mortgage industry leader ✅ Growing up in poverty and the work ethic that shaped his success ✅ Why leadership looks completely different today than it did 20 years ago ✅ The rise of AIME and how it changed the mortgage broker industry ✅ Behind the scenes of building Arrive Technology ✅ How UMortgage became one of the fastest-growing mortgage companies ✅ The importance of company culture over rapid growth ✅ Why systems and processes outperform talent alone ✅ The biggest mistakes entrepreneurs make when scaling and much more... Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.

Send us Fan Mail What separates average loan officers from mortgage advisors who build businesses that thrive for decades? In this episode of The Way with Dino Katsiametis, Dino sits down with Drew Gillett, marketing executive and one of the industry's leading experts on mortgage branding, digital marketing, AI, and social media strategy. If you've ever wondered... • Why your marketing isn't producing referrals • How top mortgage advisors dominate social media • What AI actually means for your business • How to create content people trust and share • Why consistency beats talent every time ...this episode delivers the blueprint. Dino and Drew break down the exact strategies today's mortgage professionals should be using to build authority, create trust, attract Realtor partners, grow referral relationships, and establish a personal brand that keeps generating business long after the post is published. This isn't theory. It's a practical roadmap for loan officers, mortgage advisors, real estate professionals, and entrepreneurs who want to future-proof their business. Thanks for listening to "The Way With Dino Katsiametis"    For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.