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The Payments Guy®

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Rating
★★★★★
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5 reviews
This podcast has
24 episodes
Explicit
No
Date created
2024/11/12
Latest episode
2026/09/28
Average duration
16 min.
Release period
42 days

Description

Welcome to “The Payments Guy®” — your ultimate guide to navigating the convoluted world of payments. Have you ever felt confused when reviewing your merchant account statement, understanding the role of payment gateways and processors, or dealing with customer disputes and chargebacks? You’re not alone! Each episode, we’re here to demystify the complex world of payments, bringing you top insights from industry experts and sharing real life payment horror stories that will help you make better informed decisions around accepting payments for your business. Join in every other Thursday as we tackle the toughest questions and challenges in the payments space. From learning how to minimize the impact of disputes and chargebacks to exploring alternative payment solutions and ancillary services, The Payments Guy offers practical advice and solutions to help you successfully navigate the payments world. Plus, we'll feature interviews with experienced business owners and industry expert who provide valuable tips and tricks for streamlining your payments processes. Whether you're looking to grow your business, avoid getting ripped off by your merchant services provider, or just want to understand the payments ecosystem better, “The Payments Guy®” is your go-to resource. Say goodbye to funding holds and pushy service providers —tune in and let us show you the money!

Podcast episodes

Check latest episodes from The Payments Guy® podcast


Why Some MLM Companies Struggle to Get Approved for Credit Card Processing (And How to Make It Easy)
2026/09/28
If you run an MLM or direct selling company, payment processors classify you as high-risk before you process a single transaction — and most founders don't find out why until their account is frozen or terminated. In this episode of The Payments Guy, Frank Sena breaks down exactly how payment processors evaluate MLM and direct selling companies, what underwriters are looking for when they review your application, and what you can do to build a stable, long-term payment processing relationship for your business. You'll learn: • Why MLM and direct selling companies are classified as high-risk by payment processors • The 5 factors underwriters examine before approving your merchant account • Why rapid distributor growth and viral launches create processing risk — even when your business is legitimate • How your autoship program may be generating chargebacks you don't know about • Why income and product claims made by your distributors can put your entire account at risk • How to communicate proactively with your processor before volume spikes or new launches • What rolling reserves are, why they're standard for this category, and why fighting them usually backfires • How to organize documentation that builds underwriter confidence during account reviews • The most common mistakes that end MLM processing relationships early — and how to avoid them • What it looks like to be the kind of merchant a processor doesn't want to let go Timestamps: 00:00 Introduction 01:06 Why MLM & Direct Selling Companies Get Flagged 01:41 What Payment Underwriters Are Actually Evaluating 02:19 Volume, Fulfillment, Distributors, Autoship & Product Claims 05:05 Behaviors That Build Long-Term Processing Stability 06:47 Mistakes That End Processing Relationships Early 08:11 Key Takeaways 08:57 How PayDiverse Can Help NEED A STABLE PAYMENT PROCESSING SOLUTION? PayDiverse specializes in finding payment processing solutions for businesses that mainstream platforms may not serve well. • Website: paydiverse.com • Apply: Apply Now • Call: 1-516-217-1984 • WhatsApp: +1-917-359-4804 ABOUT PAYDIVERSE: 200+ banking partnerships | 20+ years experience | 24-hour approvals Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
Why Stripe, Square, or PayPal Just Shut Down Your Account
2026/09/08
Your Stripe, Square, or PayPal account can be terminated with little warning — and when it happens, your funds may be held for 90 to 180 days. In this episode of The Payments Guy, Frank Sena breaks down why payment aggregators terminate merchant accounts, what happens to your money afterward, and what you can do to protect your business from payment disruptions. You'll learn: • Why Stripe, Square, and PayPal can terminate accounts suddenly • The difference between a payment aggregator and a dedicated merchant account • What triggers automated risk systems and account reviews • Which industries are more likely to face restrictions or termination • Why processors hold your funds after an account termination • What you can do while your funds are being held • How to fight chargebacks and document your fulfillment history • When it makes sense to escalate a fund hold or involve an attorney • Why a dedicated merchant account may be a better long-term solution • How high-risk businesses can build a more stable payment processing setup Timestamps: 00:00 Introduction 01:25 Why Stripe, Square & PayPal Terminate Accounts 01:43 Payment Aggregators vs. Merchant Accounts 03:49 What Triggers Account Terminations 05:49 Why Your Funds Are Being Held 07:08 What To Do After Termination 08:31 Finding a Long-Term Payment Solution 10:03 Key Takeaways 10:55 How PayDiverse Can Help NEED A STABLE PAYMENT PROCESSING SOLUTION? PayDiverse specializes in finding payment processing solutions for businesses that mainstream platforms may not serve well. • Website: paydiverse.com • Apply: Apply Now • Call: 1-516-217-1984 • WhatsApp: +1-917-359-4804 ABOUT PAYDIVERSE: 200+ banking partnerships | 20+ years experience | 24-hour approvals Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
Banks Measure Your Risk Before You Ever Know It. Here's What They See
2026/08/17
Banks decide whether your business is "high-risk" before a single human being reads your application — and most owners don't find out until their account is terminated. In this episode of The Payments Guy, Frank Sena explains exactly how banks measure risk, what factors land you in that bucket, and how to set up your payments so you stay approved for the long haul. In this video, you'll discover: • What "high-risk" actually means to a bank — it's a prediction, not a judgment • The industries automatically classified as elevated risk from day one (CBD, supplements, MLM, telehealth, and more) • The billing models and business triggers that raise the flag even in ordinary industries • What underwriters are really looking at when they review your application — and how to look cleaner • How reserve requirements work, what a rolling reserve actually costs your cash flow, and how to plan for it • Why high-risk does NOT mean unbankable — and what the right move actually looks like Timestamps: 00:00 Introduction 01:21 What "Risk" Really Means to a Bank 03:40 What Puts You in the High-Risk Bucket 06:34 What Underwriting Is Actually Looking At 09:00 The Real Cost of Being High-Risk (Fees, Reserves & More) 10:25 Key Takeaways 10:58 How PayDiverse Can Help When you understand how banks think, you can build stable, long-term processing that protects your cash flow and your business. If you’re a travel merchant who wants stable payment processing, stronger approval odds, or protection against funding freezes, visit paydiverse.com or email [email protected] to get in touch with an expert today.  Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
Chargebacks: The One Number That Can Shut You Down
2026/08/05
Your chargeback ratio is the one number that can permanently shut you out of credit card processing — not just with one bank, but across the entire industry. In this episode of The Payments Guy, Frank Sena breaks down exactly what chargebacks are, the thresholds Visa and Mastercard enforce right now, and the practical steps you can take today to protect your merchant account. In this video, you'll discover: • The real difference between a refund and a chargeback — and why it costs you far more • The exact chargeback ratio thresholds in effect today (Visa's VAMP is now 1.5% — it's already here) • Why over 45% of chargebacks come from your own customers, not criminals • Proven tools and tactics to reduce disputes — including RDR, 3-D Secure, and chargeback alerts • What the MATCH list is, why it lasts five years, and how to stay off it for good Timestamps: 00:00 Introduction 01:30 What a Chargeback Actually Is 03:30 Your Chargeback Ratio & the Thresholds 06:30 Friendly Fraud — Most Chargebacks Aren't What You Think 08:30 What You Can Do to Stay Under the Line 11:00 The MATCH List: The Worst-Case Outcome 13:00 Key Takeaways 13:45 How PayDiverse Can Help When you understand how banks think, you can build stable, long-term processing that protects your cash flow and your business. If you’re a travel merchant who wants stable payment processing, stronger approval odds, or protection against funding freezes, visit paydiverse.com or email [email protected] to get in touch with an expert today.  Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
Travel Agencies: Your Complete Payment Survival Guide 2025
2025/12/05
Most travel merchants are operating with a financial time bomb they don’t even know is ticking. In this episode of the Payments Guy, Frank breaks down why the travel industry is one of the highest-risk categories in payments, how banks evaluate future-delivery risk, and the practical moves that keep your cash flow safe. If your business depends on collecting money now for future delivery, this is the roadmap for keeping the money flowing and your merchant account stable. In this episode, these questions and topics will be covered: 01:47 - Why travel merchants face more scrutiny 05:32 - The make-or-break details underwriters need to see before they’ll trust you with a merchant account08:24 - The payment structures that keep you funded instead of frozen09:32 - Understanding reserves, and how to negotiate them11:30 - Preventing disputes before they happen14:44 - The steps to take immediately if your account gets frozen or terminatedWhen you understand how banks think, you can build stable, long-term processing that protects your cash flow and your business. If you’re a travel merchant who wants stable payment processing, stronger approval odds, or protection against funding freezes, visit paydiverse.com or email [email protected] to get in touch with an expert today.  Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
CBD Merchant Accounts: Why 90% Get It Wrong & How to Avoid Shutdowns in 2025
2025/11/21
Most CBD brands don’t lose sales because of bad marketing, they lose them because their payment processor shuts them down without warning. In this episode, Frank exposes the hidden traps that quietly cripple CBD merchants, and reveals the exact steps that keep your business protected. If you’re selling CBD online, this is the playbook that separates brands that scale from brands that get stopped in their tracks. In this episode, these questions and topics will be covered: 01:19 - Why platforms like Stripe, PayPal, and Square seem CBD-friendly at first and the exact moment their risk teams pull the plug, freezing your revenue overnight03:00 - The number one document every CBD product page must have to avoid termination04:34  - Risky phrases that put merchants on the radar for long-term account instability06:19 - What underwriters really look for before they approve you 08:22 - The non-negotiable paperwork stack every CBD merchant needs10:27 - The hidden traps that collapse your ability to process paymentsIf you’re a CBD merchant who wants stable payment processing, backup accounts, or help fixing a shutdown, Frank and the Paydiverse team are ready to support you. Visit paydiverse.com or reach out at [email protected] to protect your business and keep your payments running smoothly. Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
The Truth About the MATCH List — How to Recover After Your Merchant Account Gets Terminated In 2025
2025/11/07
In this episode of The Payments Guy, Frank breaks down one of the most intimidating challenges merchants face: being placed on the MATCH list. You might be wondering: is this a business death sentence? If you’ve ever had your merchant account shut down or been told you’re “high-risk,” this conversation is essential.  In this episode, these questions and topics will be covered: 01:30 - What MATCH stands for and who controls it02:53 - The most common triggers that lead to MATCH list placement08:23 - What it means to be on the MATCH list and the recovery steps to take immediately10:43 - Why the right documentation can dismantle assumptions of fraud, rebuild credibility, and get your ability to process payments back online12:31 - Why being on the list isn’t the end of the worldWith the right strategy, many merchants can rebuild processing stability and secure future payment approvals. Visit paydiverse.com or reach out directly at [email protected] for guidance on protecting and restoring your ability to process payments. Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
PayPal Account Terminations: High-Risk Merchant Processing Guide 2025
2025/10/24
PayPal is an easy-to-use payment processor, but that convenience comes with a cost. In this episode, Frank covers PayPal account terminations and real payment alternatives for high-risk merchants. As thousands of online businesses lose access to PayPal every month, Frank explains exactly how PayPal’s approval system works, why so many merchants get flagged, and the concrete steps you can take to protect your business from sudden shutdowns and frozen funds. In this episode, these questions and topics will be covered: Why PayPal terminates accounts and how its payment facilitator model exposes merchants to sudden riskCommon industries labeled as “high risk”and the termination triggers that lead to frozen fundsWhat to do and what not to do immediately after terminationThe account switch that will protect your cash flowThe underwriting process explained: how it protects your business and speeds up approvals when done rightProven strategies to keep your account safe and the one golden rule every merchant must follow If your PayPal account has been shut down or you’re in a high-risk industry, don’t wait until it’s too late. Visit paydiverse.com to get matched with a trusted high-risk merchant provider today. Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
VAMP 101: Visa’s New Fraud Rules—Explained in 10 Minutes
2025/07/04
In this episode, Frank covers Visa’s new VAMP fraud rules and what they mean for high-risk merchants. He explains how chargebacks and TC40 fraud reports now combine into a single fraud ratio—and why exceeding 0.9% could get your account shut down. With acquiring banks under stricter pressure, over 250,000 merchants are expected to be terminated by year-end. Frank shares what merchants must do to stay compliant, plus how tools like PayDiverse’s VAMP Monitoring can help. In this episode, these questions and topics will be covered: 01:20 – What the VAMP program is and why it replaces two previous Visa monitoring systems.02:17 – The role of TC40 fraud reports and why they now matter just as much as chargebacks.06:33 – How to calculate your fraud ratio and what the new thresholds mean for businesses.07:22 – The types of merchants most at risk. 08:50 - The steps merchants should take to prepare for the new VAMP guidelines and how PayDiverse’s VAMP Monitoring Tool helps merchants stay compliant and avoid penalties.Don’t wait until Visa flags or fines your account. Start monitoring your fraud metrics now. To learn more about VAMP compliance or to get visibility into TC40 reports, visit the PayDiverse website or connect with Frank Cena for personalized support. Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
Payment Declines: Fixing Failed Transactions for High-Risk Merchants 2025
2025/06/20
In this episode, Frank covers why high-risk merchants experience unnecessary payment declines—and what you can do to fix it. He breaks down the invisible tech behind transaction approvals, from 3D Secure and BIN reputation to smart routing and network tokens. If you're losing sales to unexplained declines, this episode shows how to recover revenue and improve approval rates fast. In this episode, these questions and topics will be covered: 01:43 – The real reasons legitimate payments are getting blocked and what banks view as “suspicious”04:17 – The surprising downside of 3D Secure at checkout05:29 – What’s a BIN, and why does its reputation affect your bottom line?10:41 – How to use smart routing and networks tokens to improve your approval rate overnight and protect recurring revenue14:10 – Why Stripe, Square, and PayPal aren’t built for high-risk businesses, and what you should use instead if your business is considered to be high-riskDon’t let invisible tech hurdles stop your next sale. With the right moves and consultant, you can dodge declines, recover lost revenue, and build better processing flows. Want expert help diagnosing and fixing your transaction issues? Head to paydiverse.com and send the team a message. It’s time to get your payments back on track.  Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
Merchant Account Approvals: What Underwriters Want in 2025
2025/05/02
In this episode, Frank covers how high-risk merchants can speed up merchant account approvals by understanding exactly what underwriters are looking for. He breaks down the key documentation you’ll need, common mistakes that delay approvals, and how to present your business as low-risk from day one.  In this episode, these questions and topics will be covered: 01:07 - Why underwriters assess risk in the first place. 02:08 - An overview of the must-haves for legitimacy and what mistakes get applications rejected.6:09 - What to prepare for your merchant account application, including the financial proof underwriters expect. 10:40 - Pro tips to speed up approval.Need a hand getting your merchant account approved? Head over to paydiverse.com or drop us a line at [email protected]. We’ve done this for years and we know how to make it easy. Don’t forget to subscribe to The Payment Guy for more insights on making smarter payment decisions that fuel your business growth. Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
Payment Processing Terms Explained for Business Owners 2025
2025/04/18
In this episode, Frank covers the essential payment processing terms high-risk merchants need to understand to avoid hidden fees, bad pricing models, and costly mistakes. From interchange rates to chargebacks, PCI compliance to flat-rate pricing, Frank simplifies the jargon so you can make smarter decisions, reduce your costs, and protect your business. In this episode, these questions and topics will be covered: 01:30 – What a merchant account and payment gateway actually are, and why understanding the difference matters for smooth payment processing.04:00 – How fees like interchange, discount rates, and reserves work, and how to avoid getting overcharged.07:17– What chargebacks really mean, how to calculate your chargeback ratio, and why banks take it so seriously.11:45– How PCI compliance and fraud monitoring protect your business—and the preventable fees they help you avoid.13:57 – The truth about flat rate, interchange-plus, and tiered pricing—and how to choose the right model for your business.Understanding your payment processing terms isn't just good business, it's essential. If you need help decoding your fees, ensuring PCI compliance, or negotiating better terms, Frank and his team are here to help. If you learnt something from this episode, don’t forget to subscribe, rate, and review—this will help more business owners stop overpaying and start thriving. Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
High-Risk Payment Processing: Why Stripe, Square & PayPal Don’t Work in 2025
2025/04/04
In this episode, Frank covers why Stripe, Square, and PayPal aren’t built for high-risk merchants—and what to do instead. He breaks down how to know if your business is considered high-risk, why popular platforms shut down accounts, and how to get matched with a processor that actually understands your industry. If you've ever lost access to your funds or want to avoid it, this one’s for you. In this episode, these questions and topics will be covered: 00:50 – What makes a business "high-risk" and why banks and payment processors flag certain industries. 06:49 – How to find a payment processor that understands and supports your business and why working with a payment consultant can help save you time and money. 08:11 – Common mistakes merchants make that lead to payment processing issues and what you need to know about working with high-risk processors.16:38 – Proactive steps to ensure uninterrupted payment processing and financial stability.Running a high-risk business doesn't mean you have to struggle with payment processing issues. With the right knowledge and partners, you can build a strong foundation for your business and keep your revenue flowing smoothly. If this episode gave you valuable insights, please leave a rating and review and consider sharing it with a fellow business owner who could benefit.   Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
High-Risk Merchant Accounts: Avoid Holds & Terminations in 2025
2025/03/21
In this episode, Frank covers how high-risk merchants can avoid account freezes, terminations, and funding holds. He explains what triggers risk teams—like chargebacks, sudden volume spikes, or unapproved business changes—and shares how to stay in good standing with your processor through proactive communication, proper documentation, and smart redundancy with multiple merchant accounts. In this episode, these questions and topics will be covered: • 01:30 – Why do banks and ISOs have risk teams, and what role do they play in merchant processing? • 06:11– Common red flags that can get your account frozen: chargebacks, disputes, transaction spikes, and changes in your business model. • 09:36 – What happens when your funds are held, and how to respond effectively. • 10:48 – The importance of monitoring chargebacks. • 11:32 - Why you should always have more than one payment processor to protect your business. Navigating merchant payments doesn’t have to be a mystery. By understanding how risk teams operate and proactively managing your transactions, you can avoid unnecessary disruptions to your business. If you found this episode helpful, don’t forget to subscribe and share it with a fellow business owner! Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena
High-Risk Payment Processing: PCI Compliance Essentials 2025
2025/02/28
Did you know that failing to achieve PCI compliance can not only lead to costly fines but also erode customer trust? In this episode, we break down PCI compliance in simple, empowering terms. Discover what PCI compliance is, why it matters, and how you can protect your business from unnecessary fees, data breaches, and reputational damage. In this episode, these questions and topics will be covered: • 00:46 - Understanding PCI compliance and its critical role in safeguarding your business. • 02:15 - The true cost of non-compliance and how monthly fees, hefty fines, and data breaches can impact your bottom line. • 04:00 - A step-by-step guide to evaluating your security measures and meeting PCI standards. • 06:00 - Implementing secure payment processors, encryption, strong passwords, and two-factor authentication. • 08:30 - Leveraging PCI compliance vendors to simplify the process and overcome hurdles. • 10:00 - Protecting your business reputation, enhancing customer trust, and ensuring smooth payment processing. If you found this episode helpful, please leave a rating or review on your preferred listening platform and share it with other business owners! Tune into the podcast and take charge of your payment security. Mentioned: PCI DSS Self-Assessment Questionnaire (SAQ) PayDiverse PCI Compliance Support Have a question about something in the episode? Send your questions to [email protected] and check out our FAQ page https://paydiverse.com/faq   Connect with PayDiverse: Instagram: https://www.instagram.com/paydiverse Website: http://www.paydiverse.com LinkedIn: https://www.linkedin.com/in/franksena

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