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Send us a text In this episode of The Affluent CEO Show, Yuliana is joined by Melissa Ng (New York), founder of Maloo Journey, for an honest conversation about high-achieving women who look successful on paper, but feel exhausted, anxious, and never “enough” inside. Together, they unpack how immigrant and Asian cultural conditioning (hello, “tiger mom” expectations) can wire us to equate worth with output, glorify hustle, and chase approval through achievement. Melissa shares her turning point after motherhood, postpartum depression, and layoffs—despite being a top-performing global partner—when her identity cracked and she realised her mantra had been: “If I can, I must.” They explore why coaching alone can sometimes bypass the root cause, and why true transformation requires inner work first—healing identity, nervous system patterns, family scripts, and self-worth—before setting new goals. Melissa explains how Maloo Journey integrates therapy modalities and coaching to help women stop compartmentalising their healing and start building a life rooted in alignment. The episode closes with a powerful reminder: it’s never too late to choose yourself—and change can start with one small micro-move today.

Send us a text If you’re a solopreneur who’s grown “the business baby” with your own hands, delegation can feel terrifying—like everything will fall apart the moment you let go. In this episode of The Affluent CEO Show, Yuliana Francie sits down with Lisa Morey, founder of Mint Agency, to unpack what it really takes to scale sustainably: processes, procedures, and programs. Lisa shares how her passion for building happy, structured workplaces turned into a business during COVID, and why most entrepreneurs don’t need more hustle—they need a centralised system, clear expectations, and a team that can actually follow a repeatable workflow. You’ll learn why “leading by example” is non-negotiable, how to avoid constantly changing the rules, and how tools like a CRM can save hours of wasted time and prevent staff from being set up to fail. If you’ve been resisting structure because you think it will take away your freedom—this episode will reframe that: the right systems create freedom.

Send us a text What if the numbers you’ve been avoiding are actually the key to your freedom? In this powerful and soul-stirring episode of The Affluent CEO Show, Yuliana Francie sits down with CPA, entrepreneur, and transformational guide Nancy Benet for an honest conversation about business numbers, personal responsibility, energetics, and what effortless success really looks like. Nancy shares her extraordinary journey—from five failed businesses, $650,000 in debt, divorce, and raising four children with almost nothing… to building a multi-million-dollar CPA firm, owning commercial property, and creating a deeply fulfilling life on her own terms. This episode is a reminder that success isn’t just about hustle or manifestation alone—it’s about the integration of numbers, mindset, and energy. ✨ In This Episode, You’ll Learn: Why numbers are the heartbeat of your business—and how they quietly tell the truth about where you’re goingThe moment Nancy stopped being a victim and took radical responsibility for her lifeHow to use financial data not for judgment, but for clarity, alignment, and better life decisionsWhy avoiding your numbers keeps you stuck—and how the right advisor can “paint the picture” for youThe real relationship between logic and energetics in businessNancy’s simple but powerful 4-step framework for effortless success:Intend what you truly wantManage your state through gratitudeTake small, consistent baby stepsRelease control and allow supportHow to embed spirituality into everyday business decisions—without losing practicalityA powerful reminder for every female entrepreneur: you are not stuck, and you are far more powerful than you think💭 Key Takeaway: Success is not a destination—it’s the journey of becoming who you truly are.  When you stop resisting, stop blaming, and start trusting both the numbers and your inner guidance, business can become calm, meaningful, and expansive.

Send us a text In this episode, Yuliana sits down with scaling coach Sarah Dumas, who has helped grow 10 companies from $30M to $1B. Sarah breaks down why many women entrepreneurs get stuck not because they lack tactics, but because they’ve over-complicated their business—and their nervous system can’t yet hold the next level. You’ll hear how hustle creates a revenue rollercoaster, what it means to become the version of you who can hold 7–8 figures, and Sarah’s practical take on “work-life balance” through a family-first business model. She also shares the simple “be–do–have” framework (and a relatable gym-resolution example) to explain why identity work is not fluff—it’s the foundation for sustainable growth. In this episode, we cover: Why strategy isn’t the real bottleneck (and how over-strategizing creates confusion)Nervous system regulation + money capacity (why income can feel like a rollercoaster)The shift from hustling for success to becoming the successA family-first approach to scaling without guiltIdentity work using the “be–do–have” modelWant it even shorter (like 2–3 lines for Spotify), or do you want a punchier version with a stronger hook?

Send us a text In this episode of The Affluent CEO Show, Yuliana Francie speaks with Julie Matzen, a marketing veteran with 27+ years of experience and the founder of Borderline—a platform connecting entrepreneurs with senior-level advisors without the cost or commitment of a full agency. Julie shares her journey from corporate life to entrepreneurship, the reality of bootstrapping versus raising capital, and why many founders struggle when scaling too fast. She offers grounded insights on marketing strategy, storytelling, and the importance of understanding your customer before spending on ads. This conversation also explores the emotional side of entrepreneurship—panic, cash-flow fear, decision paralysis—and why having expert support early can save both time and money. In This Episode Why Borderline was created and who it’s forThe truth about investor money vs. bootstrappingWhy marketing starts with story, not adsHow to think about funnels, customer experience, and retentionThe biggest mindset shift when leaving corporate life Connect with Julie Matzen on https://www.instagram.com/the.boarderline/

Send us a text In this episode of The Affluent CEO, Yuliana sits down with Anni Eza, a co-founder of Seeds of Bliss, a healer for high-achieving women and leaders who are ready to slow down, reconnect with their truth, and build a life and business that feel truly aligned. Anni shares the story behind Seeds of Bliss, the movement she co-founded with her husband to support humans in remembering that they deserve a happy, healthy, and fully expressed life. She speaks to the reality of burnout in powerful women, why linear, masculine productivity doesn’t work for cyclical beings, and how slowing down can actually increase productivity, clarity, and fulfilment. You’ll hear about her 3-stage process for transformation: Radical Acceptance – getting honest about where you are without guilt.Inner Gardening – dismantling conditioning from family, society, and the workplace.Crafting a New Reality – rebuilding your life and work around your true needs, gifts, and values.Anni also redefines soulful success as the bridge between your natural gifts and what you offer the world — creating both financial freedom and the freedom to be who you really are.

Send us a text In this episode, Yuliana sits down with Kristin-Marie, founder of KMP Consulting and fractional COO, to talk about what really scales a business—and what quietly breaks it. From building Goldman-level operations inside growing companies to navigating a rare, aggressive breast cancer diagnosis, KP shares how systems, leadership, and legacy all collide. You’ll hear: Why most founders stay “indispensable” and accidentally cap their own growthThe hidden cost of avoiding your numbers—and how simple dashboards change everythingHow Christine rebuilt her business mid-chemo and finally stepped out from behind her clientsWhat it means to lead “from any seat” and ask for help without losing your powerThe reminder every woman leader needs: too late does not exist if you’re still breathing

Send us a text In this episode of The Affluent CEO Show, Yuliana sits down with relationship coach Rachel Rose to talk about what it really means for high-achieving women to be met in love — without shrinking, settling, or sacrificing their ambition. Rachel shares her story of calling off an “ideal on paper” engagement, redefining her work, and claiming a new standard of romantic abundance rooted in feminine power, authenticity, and self-worth. 🔑 In this episode, we explore: Why “non-toxic” and “okay on paper” still isn’t true alignmentHow high-achieving women unconsciously over-lean into masculine energyWhat it means to date your worth, not your wound and call in a provider-style, emotionally attuned partnerHow authentic relationships become a catalyst for wealth, purpose, and expansion

Send us a text In this soulful conversation, Yuliana sits down with global change expert, author, and speaker Ariane de Bonvoisin to unpack what it really takes to navigate life transitions — from leaving a prestigious corporate career and breaking off an engagement, to building a purpose-led body of work grounded in service, intuition, and spirit. From New York City to Sydney, Switzerland, and Cape Town, Ariane has lived as a true “global soul.” After years of doing what was expected — climbing the corporate ladder, leading a $500M venture fund, collecting all the right titles — her inner life kept whispering: “This ladder isn’t yours.” That whisper turned into a wake-up call that changed everything. In this episode, Ariane shares powerful insights from interviewing over 1,000 people for her book The First 30 Days and distills what makes some people truly good at change. She reveals the “change guarantee,” why your body is the most honest advisor you have, and how your spiritual life is not separate from your role as a CEO, founder, or leader — it’s the next frontier of leadership. If you’ve ever felt the inner nudge to leave what looks “successful” on the outside, or you’re navigating a big personal or professional transition, this conversation will land like a deep exhale.

Send us a text In this episode of The Affluent CEO Show, host Yuliana Francie sits down with Paige Arnof-Fenn, the powerhouse behind Mavens & Moguls, a global branding and marketing firm helping companies find the right words and images to tell their story — and sell faster. Together, they dive deep into one of the most underestimated success secrets in business: your personal brand. “If you don’t brand yourself,” Paige reminds us, “the market will brand you instead.”From her early days leading marketing at giants like Coca-Cola and Procter & Gamble to launching her own firm post-9/11, Paige shares powerful lessons every entrepreneur needs to hear — especially in a world where your digital presence is your first impression. 💎 In this conversation, you’ll discover: Why your story is your strongest business asset — and how to tell it authentically.The LinkedIn essentials that instantly boost your credibility.How to avoid the “generic AI trap” and stand out in a sea of sameness.Why saying no to misaligned clients opens the door to true abundance and alignment.The golden rule of branding: consistency builds trust — and trust builds empires.With her signature warmth and wit, Yuliana also shares a relatable story about using LinkedIn for a little “personal due diligence” — proving that authenticity and awareness matter in every relationship, business or personal. ✨ This episode is your invitation to own your narrative, refine your online presence, and step into visibility as the brand you already are. 🎧 Listen now to learn how to turn your backstory into your brand advantage — and make the market remember your name.

Send us a text In this heart-opening and deeply conscious conversation, Yuliana sits down with Cathy Dimarchos, founder of Solutions2You, a social enterprise that’s redefining what it means to build a business with purpose, ethics, and humanity. Cathy shares how her 40-year background in finance and psychotherapy led her to create a movement that merges profitability with positive social impact. Through her work in Africa, from financial literacy and leadership programs in Tanzania and Malawi to empowering youth to become change-makers, she demonstrates how one person’s vision can create a global ripple effect. Together, Yuliana and Cathy explore the essence of legacy, integrity, and conscious leadership — and what it truly takes to build a business that nourishes both the soul and society. They unpack powerful truths around success, ego, and identity, revealing why letting go of who we were told to be is the real key to becoming who we are meant to be.

Send us a text In this inspiring episode, Yuliana sits down with Emma Lovell, the Blaisure Coach—a woman redefining what it means to blend business, leisure, and self-care into one harmonious life. Emma’s story began 15 years ago when a back injury became the catalyst for change. Determined to design life on her own terms, she launched her business at just 22 and made a commitment to never give up her love of travel. What started as a dream of freedom evolved into a philosophy—and a movement—she now calls Blaisure: the art of merging business, leisure, and self-care so you can live a life you love now, not “someday.” Together, Yuliana and Emma unpack what it really means to work from anywhere while staying grounded in wellbeing. They discuss: The myth of work-life balance (and why Emma prefers harmony).How multiple income streams can create more freedom and flow.The mindset shift from earning your rest to choosing your rest.Why receiving abundance often feels uncomfortable for high-achieving women.The magic of retreats—and how time, space, and intention can change your life.Emma also shares her approach to creating profitable, soul-aligned retreats through her company Rest & Receive, helping others blend travel, transformation, and business in ways that are truly sustainable. Her closing message is one every entrepreneur needs to hear: “Take a break before you break. A pause isn’t a setback—it’s a strategy.”🎧 Tune in to learn how to weave purpose, pleasure, and profit into a business that feels like freedom.

Send us a text In this episode of The Affluent CEO Show, I sit down with the inspiring Melissa Schneider, founder of Home Innovation, who shares her powerful journey of reinvention—from yoga teacher to interior designer and home renovator. Melissa opens up about the pivotal moment during COVID when her thriving yoga studio came to a halt, forcing her to pivot into an entirely new field. What started as flipping homes alongside her husband turned into a passion-fueled design business that now blends creativity, intuition, and the art of helping people transform their living spaces. We dive into:  ✨ How her yoga background continues to shape the way she connects with clients, builds trust, and navigates challenges.  ✨ The biggest lessons she learned when a $10,000 mistake nearly made her give up—and why she now calls it one of her greatest blessings.  ✨ The dance between logic and intuition in business decisions—and why ignoring intuition often comes at a cost.  ✨ How Melissa weaves spirituality unapologetically into her business culture, including grounding rituals and meditation practices with her team.  ✨ Why she believes true leadership comes from aligning with soul purpose and bringing out the best in others. Melissa leaves us with a beautiful reminder: “The future belongs to those who believe in the beauty of their dreams.” – Eleanor Roosevelt. This conversation is both grounding and inspiring—a must-listen if you’re navigating your own “big turn” and seeking courage to follow your intuition in business and life.

Send us a text In this episode, I sit down with Isabella Loneragan, a powerhouse in the skin health space whose journey proves that passion, persistence, and practice can transform not just a career—but lives.  Isabella started in 2007 as a mature-age beauty student in South Africa, running facials from a spare room in her home. Her curiosity and love for skin led her into the world of dermatology, where she spent five years learning directly in consulting rooms alongside top doctors. While she absorbed priceless knowledge, she realized the medical model felt too transactional—patients left with prescriptions but not the connection or care they craved.  That insight became the foundation for her first business, The Dermal Diary. With a reputation for results, clients quickly followed her, and soon she was treating serious skin conditions through touch-based therapies rather than medication. Her journey took her to Paris, where she mastered advanced buccal facial massage, later trademarking her own method, The Intrinsic Facial.  Today, Isabella runs clinics in Sydney and Bowral, leads a thriving skincare brand, and trains therapists worldwide through her education programs. She has taught over 300 practitioners to guide them on the path to mastery.  Beyond technique, Isabella opens up about mindset, imposter syndrome, and the reality of carrying the financial weight of her family while working alongside her husband. She shares how clear roles, mutual respect, and low ego make their partnership thrive—both in business and at home.  Her story is one of resilience, reinvention, and relentless upskilling. Whether she’s reducing acne for a model whose career depends on it or empowering a therapist to master her signature facial, Isabella’s mission is clear: to connect, to heal, and to help others believe in themselves.  👉 Tune in to hear how skin health, entrepreneurship, and personal growth intertwine—and walk away inspired to invest in your craft, trust your vision, and never stop learning. 5

Send us a text Most buyers think they have to do it all alone—weekend opens, kids in tow, second-guessing every decision. Today, Bernadette Cilia, founder of BMC Buyers Agency, shows us how a values-led buyer’s advocate can protect your heart and your numbers—so you buy with clarity, not chaos. We unpack the mindset shifts, practical checklists, and negotiation guardrails that help everyday Australians purchase well in any market.  About our guest Bernadette is a Sydney-based buyer’s agent on a mission to make professional support accessible beyond the ultra-premium end of town. After a career in hospitality management and higher education operations, she pivoted into real estate to champion the “underdog” buyer—families, first-home buyers, and investors who need clear strategy, not sales spin.   In this episode  Why buyer’s agents exist (and who they really help)—and why sellers shouldn’t be the only ones with professional representation.Emotions vs. numbers: how to value a property, set a clear “tap-out” point, and avoid the “emotional tax.”Owner-occupier vs. investor decisions: different lenses, different limits.Sydney market realities: construction quality, strata risks, and why a strong team matters.Done-with-you support: Bernadette’s Your Secret Weapon coaching—strategy, checklists, valuations, negotiations, and templates.Motherhood & entrepreneurship: the messy middle, sustainable boundaries, and the power of a supportive partner and community.