Advertise on podcast: Fame-Ready

Welcome to Fame-Ready! This week, Katrina Owens is coming to you from Palm Springs in the middle of her Six Figure Personal Brand book tour to talk about what it really takes to run a profitable personal brand while travelling. From speaking engagements and retreats to podcast recordings and client calls, Katrina shares how she balances enjoying the experiences she's worked so hard to create with the responsibility of showing up consistently for her business. Building a personal brand that supports your dream lifestyle doesn't mean working whenever you feel like it. It means creating the structure, consistency and accountability that allow your business to thrive wherever you are. Katrina breaks down how to turn travel into brand-building content, maintain your visibility without being glued to your phone and keep revenue-generating conversations moving, even when you're away from your usual routine. You'll learn: Treat your personal brand like a business. Prioritize your non-negotiables and stay consistent, even while travelling.Turn travel into brand authority. Share your experiences and connections to elevate your brand perception.Stay visible and keep sales moving. Maintain your content, engage your audience and prioritize revenue-generating conversations.Tune in to this episode of Fame-Ready for an empowering conversation about building a personal brand that gives you the freedom to live the life you want, without sacrificing the consistency that makes it profitable. Because getting paid to be yourself isn't about having an unstructured lifestyle. It's about showing up, owning your responsibilities and building a business that travels with you. Learn more about the Fame-Ready Entrepreneur Program: https://katrinaowens.com/group-coachingThe Six-Figure Personal Brand is officially on tour, and Adobe Acrobat is coming along. Explore Acrobat's AI-powered tools and see what's possible for your own personal brand: 🔗 https://creatorlink.shop/3N4YwX0 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens breaks down paying to speak at events, why it counts as paid PR and when a sponsorship is worth it. After seeing several posts from women who paid $25,000 USD to speak at an event, Katrina shares her take without shaming anyone who made that investment. She explains how a paid speaking opportunity can build brand awareness and brand authority and why it only pays off when you have a contract, real deliverables and data behind the decision. From signing a contract and looking beyond stage time to booths, swag bags and marketing touch points, Katrina shares what she looks for in a sponsorship, using her own $5,000 USD investment in Like Minded Live as an example. She also explains why a stage you pay for should not be one of your first speaking engagements and how starting small helps you build the experience and data you need. You'll learn: Sign a contract first. A Google Doc is not enough to protect your deliverables on a big investment.Invest in more than stage time. Look for a sponsorship with a booth or table, swag bags and marketing touch points.Start small and build data. Use smaller stages, workshops and virtual summits to learn how speaking converts for you.Tune in to this episode of Fame-Ready for an honest conversation about paying to speak, knowing the difference between a scam and a reasonable investment, navigating the gray area of speaking and PR and remembering that "Speaking is 100% a business." Learn more about the Fame-Ready Entrepreneur Program: https://katrinaowens.com/group-coaching The Six-Figure Personal Brand is officially on tour, and Adobe Acrobat is coming along. Explore Acrobat's AI-powered tools and see what's possible for your own personal brand: 🔗 https://creatorlink.shop/3N4YwX0 Grab your copy of The Six-Figure Personal Brand here: https://www.amazon.ca/dp/B0HC4LQ25Z Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens is joined by Tianna Mamalick, founder of SMB Marketing, to talk about what happens when SEO, PR and personal branding work together. With 12 years of experience in search marketing, Tianna helps small business owners create predictable lead generation systems through SEO and paid ads. She shares why getting specific about what you want to be known for can make it easier for people, search engines and AI to find, trust and recommend you. From niching down and evolving your personal brand to writing a book, pitching bigger opportunities and becoming known in your local community, Tianna shares how her own visibility journey has changed the way she thinks about being Fame Ready. Katrina and Tianna also unpack why backlinks, media mentions and consistent messaging are becoming even more valuable as AI changes the way people search for experts online. You’ll learn:• Make yourself easy to recommend. Get clear on what you do and what you want to be known for.• Let your brand evolve. Niche down now, build visibility and bring your audience along as you grow.• Build authority beyond social media. Use PR, podcasts, speaking and backlinks to strengthen trust and visibility. Tune in to this episode of Fame-Ready for an empowering conversation about becoming easier to find, building authority through SEO and PR, embracing the no’s that come with bigger opportunities and creating the kind of visibility that makes people say, “I know you.” Learn more about the Fame-Ready Entrepreneur Program:https://katrinaowens.com/group-coaching Guest Links:Website: https://smbmarketingschool.com/IG: @smbmarketingschool LinkedIn: https://www.linkedin.com/in/tmamalick/

Welcome to Fame-Ready! This week, Katrina Owens gets real about what it looks like to run a personal brand-based business when you simply do not feel like showing up. After weeks of being sick, feeling disconnected from content creation and questioning the noise of the online business world, Katrina shares what she is doing to slowly find her spark again. Personal branding is not about creating a bigger, bolder or more polished version of yourself online. It is about getting people on board with who you actually are, how you treat people, what you believe and the perspective you bring to your work. And sometimes, building that brand means learning how to keep moving forward even when the person behind it is having a hard season. You’ll learn: • Separate yourself from the business when you need to. Sometimes the CEO has to show up even when the person behind the brand does not feel like it. • Focus on the next small step. You do not need to do everything at once. Decide what showing up can realistically look like today. • Reconnect with why your work matters. Remembering the results and opportunities your business creates can help bring back your spark. Building a personal brand is not always butterflies, rainbows and perfectly polished content. Sometimes the most powerful thing you can do is show up honestly, take the next step and trust that your spark will come back. Tune in to this episode of Fame-Ready for an honest conversation about navigating a rut, staying visible through challenging seasons and finding your way back to the work that lights you up. Grab your copy of The Six-Figure Personal Brand here:https://www.amazon.ca/dp/B0HC4LQ25ZFollow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens shares the Spain recap she did not expect to give. What was meant to be a dreamy trip through Ibiza, Mallorca and Barcelona became an unexpected lesson in slowing down, releasing expectations and rethinking what it really means to make the most of an experience. After getting sick midway through the trip, Katrina realized she was putting pressure on herself to maximize every moment and capture content simply because she had invested the time, money and energy. Instead, she learned that not everything needs to be productive, shared or turned into content. You’ll learn:• Release the pressure to maximize every moment. An experience does not have to go according to plan to still be valuable.• Not everything needs to become content. Your personal brand can feel personal without sharing every part of your life.• Let unexpected experiences clarify your priorities. Sometimes a change of plans reveals what you value most about your time, relationships and lifestyle. Not every experience needs to be optimized to be worthwhile. Tune in to this episode of Fame-Ready for Katrina’s honest Spain recap and the unexpected lessons she is bringing home with her. Grab your copy of The Six-Figure Personal Brand here: https://www.amazon.ca/dp/B0HC4LQ25ZReady to organize your content and ideas? Explore Adobe Acrobat here: 🔗https://creatorlink.shop/3N4YwX0Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens shares the business and branding lessons she took away from an unexpected visit to the World of Coca-Cola in Atlanta. As one of the world’s most iconic brands, Coca-Cola offers powerful lessons for entrepreneurs who want to build a personal brand with lasting recognition and impact. From small beginnings to investing boldly and leveraging PR, Katrina explores why building a recognizable brand takes time, belief, and a willingness to treat your ideas like valuable assets. She also challenges entrepreneurs to stop letting small numbers define their potential and start building with big brand energy. You’ll Learn: • Starting small doesn’t mean thinking small. Even iconic global brands like Coca-Cola had a starting line. • Your ideas and intellectual property are valuable business assets. Meaningful business growth often requires investing capital before the outcome feels guaranteed. • PR and partnerships build trust with new audiences. Long before influencer marketing existed, Coca-Cola used celebrity endorsements to create recognition, credibility, and alignment.  Building an iconic brand doesn’t happen overnight. By embracing the starting line, investing in growth, and intentionally getting in front of new audiences, you can build the recognition and authority required to create something much bigger. Grab your copy of The Six-Figure Personal Brand here:https://www.amazon.ca/dp/B0HC4LQ25Z Ready to organize your content and ideas? Explore Adobe Acrobat here: 🔗 https://creatorlink.shop/3N4YwX0  Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens takes you behind the scenes of her newest personal branding experiment: vlogging. From getting comfortable filming in public to finding the right storylines and finally letting go of perfection, Katrina shares why she is adding a more unfiltered, lifestyle-driven layer to her brand and what it is teaching her about visibility along the way. Vlogging is not about documenting every moment of your life or investing in the perfect equipment. It is about creating content with intention. Katrina breaks down how she is connecting travel, business and lifestyle content back to what she wants to be known for, while building systems that allow her team to help turn everyday experiences into strategic stories. You’ll learn:• Start with the story. Know what you want to be known for and let that guide what you capture and share.• Build systems that support visibility. Use strategy, tools and your team to make content creation more efficient and intentional.• Release perfection and experiment. Start before it feels polished and let practice help you find what works. Your personal brand does not have to show every part of your life to feel personal. Tune in to this episode of Fame-Ready now for a behind-the-scenes look at Katrina’s vlogging strategy and how to create more intentional, strategic content without overcomplicating the process. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Ready to turn your personal brand into more visibility, opportunities and revenue? Grab your copy of The Six-Figure Personal Brand here: https://www.amazon.ca/dp/B0HC4LQ25Z Check out the Adobe Acrobat PDF Space I talk about in this episode here: https://bit.ly/3U7EJcoFollow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens shares her keynote from Big Brand Energy Live 2026, The Seven Deadly Sins of Visibility, and gets to the heart of what really keeps ambitious women from becoming more visible. It is not your content strategy, your website or your talent. Often, it is the fear, shame, comparison and self-doubt that show up when you finally admit how big you want your life and brand to become. From owning the dreams you have been afraid to say out loud to using envy as information, letting people witness your transformation and choosing action over endless inspiration, Katrina breaks down the internal barriers that can quietly keep you playing small. This episode is your permission slip to stop hiding behind what feels realistic, embrace the version of yourself you are becoming and take the next brave step towards the opportunities you really want. You’ll learn:• Own what you want. Say the dream out loud and give yourself permission to pursue it without shame.• Stop hiding in busy work. Move beyond planning and preparation and take action on the opportunities you truly want.• Let yourself be seen becoming. Share your growth and transformation instead of waiting until everything feels polished or complete. Your next level is not waiting for you somewhere outside of yourself. She is already there, underneath the fear, shame and self-doubt, waiting for you to become visible enough to meet her. Tune in to this episode of Fame-Ready now and discover how to move past the seven deadly sins of visibility, own your biggest ambitions and take action on the life and brand you are ready to create. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Big Brand Energy Live returns in 2027 for two powerful days to help ambitious women think bigger and take bold action. Summer presale tickets are 50% off regular price:https://katrinaowens.com/big-brand-energy-live-2027

Welcome to Fame-Ready! This week, Katrina Owens gets real about something entrepreneurs do not talk about enough: slow seasons. Instead of treating a quieter period as a sign that something is wrong, Katrina shares why seasonality is a normal part of business and how she is using the extra white space to rest, reset and prepare for what is coming next. From prioritizing her health and taking guilt-free time away to planning Big Brand Energy Live 2027 and creating space for future PR opportunities, Katrina breaks down how a slow season can become one of your most valuable seasons. You do not always need to add another offer, project or commitment. Sometimes the smartest move is to strengthen yourself, your business and your vision so you are ready when momentum picks up again. You’ll learn:• Strengthen yourself first. Use slower seasons to focus on your health, rest and routines before business picks up again.• Make space to dream bigger. Use the extra white space to plan the projects and opportunities you want to create next.• Build momentum early. Pitch PR, speaking and partnership opportunities now to set your future self up for growth. If business feels quieter than usual, do not rush to fill the space. Use it to take care of yourself, reconnect with the vision and build the foundation for your next big season. Tune in to this episode of Fame-Ready now and discover how to turn a slow season into your opportunity to rest, reset and create what comes next. Buy The Six-Figure Personal Brand on Amazon:https://www.amazon.ca/dp/B0HC4LQ25Z WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Big Brand Energy Live returns in 2027 for two powerful days to help ambitious women think bigger and take bold action. Summer presale tickets are 50% off regular price:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens celebrates the launch of her first book, The Six-Figure Personal Brand, and takes you behind the scenes of what it really took to bring it to life. From rewriting the entire outline and navigating developmental edits to designing the cover and preparing for launch, Katrina shares the lessons, investments and persistence that turned an idea into a published book in less than a year. But this episode is about more than becoming an author. Katrina reflects on what happens when you finally create the visibility you have been working toward and asks an important question: are you actually prepared for it to scale? She shares how she is strengthening her business, planning a book tour and stepping into bigger opportunities while reminding you that the dreams on your vision board can become real much faster than you think when you decide to start. You’ll learn: • Start before you feel ready. Big dreams become real when you stop overthinking and take the first step.• Support strengthens the vision. Coaches, editors and honest feedback can help you create stronger, more impactful work.• Visibility needs infrastructure. Bigger opportunities require systems, offers and support that can grow with your brand. Ready to celebrate Book Launch Day with Katrina? Grab your copy of The Six-Figure Personal Brand on Amazon and leave an honest five-star review. Then email or DM Katrina a screenshot of your review to be entered to win a Six-Figure Strategy Session with her. The contest closes August 31st. Tune in to this episode of Fame-Ready now and get inspired to bet on yourself, build bigger and start creating the next chapter of your personal brand. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Buy The Six-Figure Personal Brand on Amazon:https://www.amazon.ca/dp/B0HC4LQ25Z Learn more about the Fame-Ready Entrepreneur Program:https://katrinaowens.com/bookhttps://katrinaowens.com/group-coaching Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens takes you behind the scenes of an unforgettable trip to Toronto, where a surprise billboard moment became a powerful lesson in authority, visibility and community. She shares why billboards are not earned media, how they can create meaningful business results, and what entrepreneurs should consider before investing in one. From seeing herself on a Times Square billboard to joining a group of women featured in the heart of Toronto, Katrina reveals how being seen in a bigger way can transform how others perceive you and how you perceive yourself. This episode will inspire you to stop minimizing your vision, celebrate bold milestones and create visibility campaigns that support the brand you are becoming. You’ll learn:• Billboards build authority. The content and credibility can keep working long after the billboard is gone.• Visibility needs a purpose. Connect big brand moments to a launch, event or milestone.• Community creates impact. Making others feel included can strengthen relationships and grow your brand. Ready to build the authority, confidence and visibility your next chapter requires? Tune in to this episode of Fame-Ready now, and share it with someone who is ready to stop playing small and start making bigger moves. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Join the waitlist for The Six-Figure Personal Brand and be the first to get your copy when it launches this August: https://katrinaowens.com/bookFollow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens shares the real story behind taking big risks and why the biggest leaps in business are rarely as sudden as they seem. From moving across the country to leaving corporate life, writing her first book, and even learning to sing in public, Katrina reveals how confidence is built through action, not certainty. If you've ever felt like you're waiting to be "ready" before making your next move, this episode will remind you that courage isn't about having all the answers. It's about trusting yourself enough to take the next small step, even when you can't see what's waiting on the other side. You'll learn:• Big leaps are built through small steps. The biggest milestones in business are the result of consistent, intentional actions that build confidence over time.• Confidence comes from doing. Every uncomfortable action, from pitching yourself to sharing your journey, strengthens your belief in what's possible.• Share your journey, not just the destination. Showing your growth and embracing being a beginner creates deeper connection while inspiring others to pursue their own goals. If this episode encouraged you to take the next step towards your biggest goals, tune in now. Don't forget to rate and review the podcast, and share this episode with someone who's ready to stop waiting and start taking action. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Join the waitlist for The Six-Figure Personal Brand and be the first to get your copy when it launches this August: https://katrinaowens.com/book Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens shares one of the biggest mindset shifts she's made in her business and why it's changing the way she approaches growth, visibility, and opportunity. If you've been trying to grow your personal brand by doing everything yourself, this episode will challenge the way you think about scaling. Katrina shares why building a successful personal brand isn't just about creating more content. It's about treating your brand like a media company, building valuable assets, and surrounding yourself with the right people to help bring your vision to life. You'll learn: • Think like a media company. Your podcast, events, books, and content are valuable assets that can each grow your visibility and revenue. • Build the right team. The right strategic support helps bridge the gap between big ideas and consistent execution. • Grow with intention. Big dreams become achievable when you take realistic steps and build the infrastructure to support them. If you're ready to stop thinking like a solo entrepreneur and start building a personal brand with long-term impact, this episode will inspire you to expand your vision and take the next step with confidence. Tune in to this episode of Fame-Ready and discover how building the right team can help turn your biggest dreams into your next reality. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens is breaking down one of the biggest misconceptions about paid speaking and why so many entrepreneurs are holding themselves back from getting on bigger stages. If you've ever believed you need a signature offer, years of experience, or the perfect speaker reel before you can charge for speaking, this episode will challenge everything you've been told. Katrina shares the real pathways to building a paid speaking career and why confidence, adaptability, and knowing your value matter more than waiting until you feel "ready." You’ll learn: • There isn't just one path to paid speaking. Learn the difference between corporate speaking, industry conferences, and entrepreneur events, and how each creates different opportunities. • Ask to be paid. You don't need permission to start charging. Sometimes the biggest shift is simply having the confidence to ask. • Adaptability creates opportunity. The strongest speakers know how to tailor their message for different audiences while staying authentic to who they are. Ready to stop waiting for permission and start positioning yourself for bigger stages? Tune into this episode of Fame-Ready, and discover what it really takes to build a paid speaking career that grows alongside your personal brand. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

Welcome to Fame-Ready! This week, Katrina Owens shares the behind the scenes strategy that generated over $40,000 in sales after Big Brand Energy Live without using pressure tactics, stage pitches, or traditional sales funnels. Through an honest reflection on launching a successful live event, Katrina reveals why the most powerful sales strategy is one that feels authentic to you. If you've ever felt uncomfortable with conventional sales advice, this episode will empower you to build a process that aligns with your values while still delivering incredible results. You'll learn: • Why authentic sales outperform pressure. Katrina shares how trusting her own instincts instead of following traditional sales formulas created stronger client relationships and significant revenue. • Create experiences that build trust. Discover why Big Brand Energy Live was intentionally designed as a transformational experience rather than a sales funnel, and how genuine value naturally leads to opportunities. • Build a sales process that feels aligned. Learn how Katrina replaced the traditional hard pitch with thoughtful follow up, decision calls, and relationship driven conversations that allowed clients to make confident decisions. • Stop selling from urgency and start selling from confidence. Katrina explains why giving people the space to make grounded business decisions creates stronger long term clients and a more sustainable business. If you've ever questioned whether you have to follow traditional sales advice to grow your business, this episode will remind you that your best results often come from building a process that reflects who you are. Want to create more sales while staying true to your values? Tune into this episode and discover how authentic selling can become your greatest business advantage. Workplay gives entrepreneurs access to an on demand global media team, including quarterly brand shoots, strategic content planning, and ongoing creative support so you can stay visible while focusing on growing your business. Learn more about Workplay: https://theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Big Brand Energy Live is officially returning in 2027. Be the first to secure your ticket and join entrepreneurs who are ready to build bigger brands, greater visibility, and lasting business growth. Learn more about Big Brand Energy Live 2027: https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode inspired you to rethink your approach to sales and build a business that feels more aligned, rate and review the podcast, and share it with an entrepreneur who's ready to grow with confidence.