Stories and strategies that keep the world of motorsports moving forward with host Heather Wilson Schiltz of High Gear Success | Interviews with riders/drivers, motorsports event organizers, industry professionals and beyond. | Episodes drop every Thursday. Listen on your favorite podcast platform or watch on YouTube.
If you're into a variety of motorsports disciplines -- motocross, enduro, off-road, GNCC, flat track, roadracing, short course, streetbike and adventure riding, Supercross, Snocross and more -- this is for you.
Plus, get insight into and best practices for motorsports marketing, sponsorship, event promotion, rider branding, the business side of the sport and more.
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UPDATE: I've Been Keeping a Secret - Heather Wilson Schiltz, High Gear Success CEO
2026/08/07
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You might have been wondering why it's been a few weeks since a new episode dropped. Well, I've been keeping a secret... Tune in to hear the update.
📧 Get email updates
📝 Please leave a review or comment wherever you listen
If you're looking for support with motorsports marketing and operations, I'm still taking clients for this fall. If you're an event organizer, racer, or industry company, we can work together to elevate brand recognition, improve operations, and increase revenue. Contact me at HighGearSuccess.com
A few of my favorite motorsports podcasts:
Moto Adventurer UnscriptedFéroce The Racer on Demand ShowTallboys and TrackmastersMotorcycle MenSupport the show
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👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
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EP45: Connecting Riders Through Communication and Community - Lauren Swanson, Cardo Systems Marketing Manager, Americas & Global PR Manager
2026/07/09
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Lauren Swanson has been around motorcycles since she was a baby before eventually buying her own bike in her twenties. Today, she serves as Marketing Manager, Americas and Global PR Manager for Cardo Systems, where she helps lead regional marketing, product launches, PR efforts and industry partnerships across the motorcycle space.
In this episode, Lauren talks with host Heather Wilson Schiltz about how her riding journey evolved from street bikes to adventure riding, dual sport and single-track. She talks about learning off-road skills on a Harley-Davidson Pan America, finding confidence on smaller dirtbikes, getting involved with Wisconsin Dual Sport Riders and helping make the sport more welcoming for newer riders.
Lauren also reflects on her time at Harley-Davidson, where she worked in experiential marketing and helped introduce new riders, women riders and community groups to motorcycling. She and Heather discuss the importance of rider retention, creating authentic motorcycle marketing, riding communities and why communication systems can be especially valuable.
🎧 What You’ll Hear in This Episode:
How Lauren’s motorcycle story started with her dad’s Heritage SoftailWhat she learned riding the Harley-Davidson Pan America off-roadWhy bike setup and suspension matter, especially for smaller ridersHow Wisconsin Dual Sport Riders is working to welcome newer and younger ridersThe role community plays in keeping people engaged in motorcyclingLauren’s path from nonprofit marketing to Harley-Davidson and Cardo SystemsHow Cardo is expanding into integrated helmet communication systemsWhy communication can be so useful in all segments of ridingHow women’s riding communities and industry networking continue to grow📲 Connect with Lauren Swanson on Instagram or LinkedIn
📲 Follow Cardo Systems on Instagram, Facebook or YouTube
🌐 Learn more at CardoSystems.com
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP44: The Traveler Behind "Ride. Wrench. Repeat." - Mark Scherrens, Moto Adventurer Unscripted Podcast Co-Host
2026/06/26
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Mark Scherrens, Moto Adventurer Unscripted Podcast Co-Host, joins host Heather Wilson Schiltz to talk about the early days on ADV Rider forums, paper maps and building friendships through the DOGS (Dual Sporters of Georgia).
Mark talks about the evolution of adventure motorcycling, the value of talking to locals and how social media has changed the way riders discover places. He also shares stories from working at a motorcycle dealership where he organized rides and events, co-hosting Moto Adventurer Unscripted and bringing his creative side into the industry through illustration and event shirt design.
🎧 What You’ll Hear in This Episode:
Why he believes learning in the dirt can make riders better on the streetThe early days of ADV Rider forums A memorable gas station encounter involving the KTM brand, Long Way Around and an unexpected fanMark’s take on how adventure riding has changed over the last 20-plus yearsWhat dealerships can gain from hosting rides, bike nights and community eventsHow Mark became co-host of Moto Adventurer Unscripted with Drew FaulknerWhy he feels long-form podcasting can create better conversationsMark’s freelance illustration workWhat Mark is riding now, including his Norden 901 Expedition and upcoming BMW 1200 GSA📲 Connect with Mark Scherrens on Instagram
🌐 Listen to Moto Adventurer Unscripted podcast at MotoAdventurer.com
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP43: What Your Motorcycle Lights Aren’t Showing You - Erik Stephens, BWI Director of eCommerce
2026/06/11
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Erik Stephens, Director of eCommerce at BWI (parent company of brands like Twisted Throttle, DENALI Electronics and more), shares the evolution of rider-focused lighting products.
In this episode, host Heather Wilson Schiltz talks with Erik about how real-world rider experiences and customer feedback influence product development, from forward lighting to side visibility and CANbus-controlled accessories. He also breaks down homologation, why some aftermarket lights can be dangerous when improperly designed or installed, and what riders should understand before upgrading their motorcycle lighting.
The conversation also explores the business side of scaling enthusiast brands, including international growth, localized marketing, distribution, fulfillment and the importance of listening directly to customers at events like the BMW MOA National Rally and Touratech Rally.
🎧 What You’ll Hear in This Episode:
How Twisted Throttle started from a motorcycle accessory group buyHow DENALI Electronics grew out of a need for better vehicle-specific lighting solutionsWhy rider safety is a major motivator behind DENALI product developmentThe difference between seeing better and being seen by other driversWhy side and rear visibility are becoming bigger priorities for motorcyclistsWhat homologation means and why street-legal lighting standards matterHow CANbus technology changed motorcycle accessory installationWhy real-world demonstrations help riders understand lighting performanceWhat DENALI learns from customers at motorcycle rallies and eventsThe challenges of scaling motorcycle and off-road brands internationallyHow rider needs differ between the U.S., Europe and AustraliaPractical starting points for riders who want to improve motorcycle visibility📲 Connect with Erik Stephens via email
🌐 Learn more at DENALIelectronics.com
🌐 Learn more at VisionXOffRoad.com
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP42: Building Relationships That Move Product - Chase Bailey, Independent Sales Rep
2026/06/04
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Chase Bailey, an independent sales rep in the powersports industry, shares how racing dirtbikes as a kid led him into dealership work, where he learned the value of relationships, product knowledge and connecting with customers. In this episode, host Heather Wilson Schiltz chats with Chase about the role of independent sales reps, how the Powersports Rep Association helps open doors in the industry, and what it takes to represent multiple brands while supporting dealerships in a meaningful way.
From dealer-direct sales and merchandising advice to social media, customer experience and the realities of working on commission, this conversation gives listeners a behind-the-scenes look at an often unspoken part of the powersports business.
🎧 What You’ll Hear in This Episode:
Lessons learned from working in dealership parts departmentsWhat an independent sales rep does and how the role differs from working for one brandHow the Powersports Rep Association helps individuals break into the professional side of the industryWhy relationships and communication matter so much in salesTips dealerships can use to better sell parts, accessories and apparelWhy product knowledge, merchandising and social media can make a big differenceChase’s advice for anyone wanting to build a career in powersports📲 Connect with Chase Bailey on Instagram
🌐 Learn more about the PRA at PowersportsRepAssociation.org
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP41: What Makes a Motorcycle Feel Right? - David Zelma, SW-MOTECH USA Country Manager
2026/05/14
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David Zelma, SW-MOTECH USA Country Manager, has built a career around motorcycles, marketing and the aftermarket industry. In this episode, host Heather Wilson Schiltz talks with him about his path from the custom Harley side of the industry to the adventure touring market.
David shares how an early piece of advice helped him choose a career tied to something he loved. The conversation also explores dealer education, motorcycle setup, the growth of smaller-displacement bikes, emerging e-bike riders and why hands-on product knowledge still matters in sales, marketing and leadership.
🎧 What You’ll Hear in This Episode:
How David turned his love of motorcycles into a long career in powersportsLessons learned from the Harley, custom and performance aftermarket segmentsWhy adventure touring became an exciting next chapterHow bike fitment can make a major differenceWhat sets SW-MOTECH apart in luggage, crash protection and rider accessoriesHow dealer education supports both dealerships and ridersDavid’s perspective on small-displacement motorcycles, Chinese brands and future ridersWhy technical product knowledge strengthens marketing and storytellingThe role technology plays in modern motorcyclesDavid’s favorite SW-MOTECH product and how he uses it every day📲 Follow SW-MOTECH on Instagram, Facebook and YouTube
🌐 Learn more at SW-MOTECH.us
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP40: Have Fun, Take Chances - Kane Wagner, Appalachian ADV Owner & Appalachian ADV Community Podcast Host
2026/05/07
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Adventure riding is about more than dirt roads, gravel routes and challenging terrain. It’s about the people you meet along the way. In this episode, host Heather Wilson Schiltz talks with Kane Wagner, owner of Appalachian ADV and host of the Appalachian ADV Community Podcast.
Kane shares the story behind the Fool’s Ride, how it has grown from a small gathering into Appalachian ADV’s flagship event and why he wants his rides to feel more like a reunion than just another motorcycle event. He also talks about building routes, managing permits, creating safety plans, leading clinics and helping riders gain confidence on adventure and dual sport bikes.
From community-building and coaching to calculated risk and the phrase “Have fun, take chances”, this conversation gives a behind-the-scenes look at what it takes to create meaningful riding experiences.
🎧 What You’ll Hear in This Episode:
How the Fool’s Ride grew from a small early-season event into a 150+ rider gatheringWhy unpredictable spring weather is part of the challenge and appealWhat riders can expect from Appalachian ADV events, clinics and guided ridesThe behind-the-scenes work involved in scouting routes, permits, insurance and safety planningHow Kane approaches coaching riders from different backgrounds and skill levelsWhy community is at the center of Appalachian ADVThe story behind the phrase: “Have fun. Take chances.”Where riders can connect with Appalachian ADV and follow upcoming events📲 Connect with Kane Wagner on Instagram, Facebook and YouTube
🌐 Learn more at AppalachianADV.com
🌐 Listen to the Appalachian ADV Community Podcast
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP39: How a 13-Year-Old Champion Stays Locked In - Carter Gray, Loretta Lynn MX National Champion
2026/04/23
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From watching Supercross on TV to standing on top of the podium at Loretta Lynn’s MX, Carter Gray is already building a serious motocross résumé at just 13 years old. In this episode, host Heather Wilson Schiltz talks with Carter about how he got started in racing, what it felt like to finally win at Loretta’s after years of chasing that goal, and the work that happens behind the scenes to compete at a high level.
They also talk about racing for Team USA in France, learning how to stay calm under pressure and the role his coach and training program have played in his success. Plus, he provides insight into what recovery looks like after a back injury. Carter also shares what he enjoys outside of racing and which pros he looks up to.
🎧 What You’ll Hear in This Episode:
How Carter got his start in riding and racingWhat it meant to win Loretta Lynn’s (AMA Amateur National Motocross Championship) with his family waiting at the finish lineHis experience racing for Team USA in France and how different that track feltWhy breathing and staying calm are such a big part of how he races smartWhat fans do not always see about the training and work behind the big momentsHow Driven MX and his support system have helped shape him as a racerWhat recovery looks like after breaking his back and having surgeryThe goals keeping him motivated as he works to get back on the bikeWhy Jett Lawrence and Eli Tomac are two riders he studies closelyWhat Carter likes to do when he is not racing, from golf to basketball📲 Connect with Carter Gray on Instagram and YouTube
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP38: What It Takes to Line Up Every Weekend - Grant Harlan, Supercross & Pro Motocross Competitor
2026/04/16
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Grant Harlan has built a professional racing career through persistence, adaptability and a deep understanding of what it takes to keep showing up. In this episode, host Heather Wilson Schiltz talks with Grant about his path from amateur racing to Supercross and Pro Motocross, what life looks like as a privateer racer and how he manages the mental and physical demands of competition.
They also talk about bike setup, suspension, recovery from injury, and the behind-the-scenes reality of making a racing program work with limited resources. Grant also shares how his perspective on success has evolved and why seeing Supercross in person gives fans a completely different appreciation for the sport.
🎧 What You’ll Hear in This Episode:
How Grant went from riding in Hawaii to chasing a professional racing careerWhat it’s really like living the privateer lifestyle in SupercrossWhy suspension setup matters so much, especially in SupercrossHow Grant manages confidence swings, bad weekends and long recoveriesWhat success looks like for him now compared to earlier in his careerWhy he considers himself an outdoor motocross guy at heartWhat fans may not realize about the work it takes to keep a team goingA look at what Grant enjoys outside of racing, including time around horses📲 Connect with Grant Harlan on Instagram
📲 Follow KMR on Instagram
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP37: Inside the Archives of American Motorcycle Racing - Larry Lawrence, Motorcycle Journalist & Author
2026/04/09
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Larry Lawrence has spent decades documenting the people, moments and milestones that shaped motorcycle racing in the United States. In this episode, host Heather Wilson Schiltz talks with the longtime journalist, historian and RiderFiles.com owner about preserving the sport’s past, the challenges of keeping records accessible, and why so much of racing history is still at risk of being lost.
They also dig into the evolution of media, the value of physical archives, and Larry’s newly released book: The Immortals of American Motocross.
🎧 What You’ll Hear in This Episode:
How Larry’s work writing AMA Motorcycle Hall of Fame bios launched his deep dive into motorcycle historyWhy Rider Files started with digitizing Larry's own race photos and grew into a much bigger archive projectWhat it takes to identify and organize decades of racing images and why social media has helped fill in missing detailsHow race coverage changed from print deadlines and airport film handoffs to today’s nonstop digital cycleThe difference between feeding the content machine and creating journalism that lastsWhy Larry believes more motorcycle racing history needs to be preserved before it disappearsHow local and regional racing communities can start documenting their own historyThe challenge of ranking motocross legends for his new book: The Immortals of American Motocross📲 Follow Rider Files on Facebook and Instagram
🌐 Learn more at RiderFiles.com
🌐 Find The Immortals of American Motocross book
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP36: The 18-Month Trade That Got Him a Harley - Ted Kettler, Motorcycle Men Podcast Host & The Road Most Traveled Author
2026/04/02
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From early memories of seeing a turquoise and white Harley-Davidson as a child to hosting more than 465 episodes of Motorcycle Men Podcast, Ted Kettler has built a life around motorcycles, storytelling and staying curious.
In this episode, host Heather Wilson Schiltz talks with Ted about his connection to Harley-Davidson, what he has learned through podcasting and why he decided to write The Road Most Traveled.
They also talk about the challenges of booking podcast guests, what makes an interview work, and why documenting an interstate motorcycle trip felt worth turning into a book.
🎧 What You’ll Hear in This Episode:
Buying his first bike while serving in Guantanamo BayThe story behind working 18 months in exchange for a Harley-Davidson SportsterWhat inspired him to start Motorcycle Men PodcastLessons learned from recording more than 465 podcast episodesHow his ride from New Jersey to the Florida Keys became The Road Most Traveled📲 Follow Ted Kettler on YouTube and Facebook
🌐 Learn more at Motorcycle Men Podcast: motomenpc.com
🌐 Find The Road Most Traveled on Amazon and Audible
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
BONUS: Market and Operate Profitable Motorsports Events - Heather Wilson Schiltz, High Gear Success CEO (Interviewed by Crissy Conner, Visibility Impact Show)
2026/03/26
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Instead of host Heather Wilson Schiltz interviewing a guest on Momentum: A Motorsports Podcast, she joins The Visible CEO Crissy Conner on The Visibility Impact Show for a conversation centered on motorsports event organizers.
They dig into why great events still struggle, where marketing and operations often fall apart, and what organizers can do to build more sustainable, memorable events. From branding and budgeting to surveys, staffing, photography and implementation, this episode gives event organizers a practical look at how stronger systems and better visibility can support long-term success.
🎧 What You’ll Hear in This Episode:
The common issues Heather sees when motorsports events are struggling to surviveHow outdated pricing and lack of budgeting can hurt event sustainabilityWhat poor branding looks like and why memorable event identity mattersHeather’s four-step process for evaluating, planning, implementing and assessing an eventWhy post-event surveys are a most valuable tool that organizers can useHow testimonials and participant feedback can strengthen future marketingWhy trust matters when event organizers are deciding whether to invest in outside helpThe difference between strategy and implementation and why both matterWhy marketing and operations work best as part of a full ecosystem, not in isolation📲 Follow High Gear Success on YouTube, Instagram and Facebook
🌐 Learn more at HighGearSuccess.com
🌐 Sign up for Fuel for Thought virtual meetups for event organizers
📲 Follow Crissy Conner, Visible CEO, on YouTube, Instagram and Facebook
🌐 Listen to Crissy’s podcast: The Visibility Impact Show
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP35: How BDR Builds Adventure Routes That Change Communities - Inna Thorn and Tim James, Backcountry Discovery Routes Board Members
2026/03/19
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Backcountry Discovery Routes has become one of the most recognizable names in adventure riding, but behind every route is years of planning, volunteer efforts and a bigger mission tied to access, education and community.
In this episode, host Heather Wilson Schiltz talks with Inna Thorn, Executive Director and VP of the Backcountry Discovery Routes Board, and Tim James, Board President and Creative Director, about how BDR grew from one route into a nationwide network of backcountry motorcycle adventures. They also share how routes are developed, how the films and dealer screenings help grow the sport and why protecting public lands is a critical part of the organization’s future.
🎧 What You’ll Hear in This Episode:
How Backcountry Discovery Routes got started in 2010 The difference between a traditional cross-state BDR and a shorter BDR-X loopWhat goes into route development, from early map research to final filming expeditionsHow riders can download GPS tracks, use maps and tap into route-specific resourcesWhy BDR routes are making a real economic impact in small rural communitiesHow documentary films, dealer screenings and live broadcasts have helped grow awareness and communityThe challenges tied to public land access and why advocacy partnerships matterWhat new BDR routes and projects riders can look forward to next📲 Follow Backcountry Discovery Routes on YouTube, Instagram and Facebook
🌐 Learn more at RideBDR.com
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP34: The Role Athletes Can Play in Protecting the Next Generation - Kristen Almer, RideSafe Foundation Executive Director
2026/03/12
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When Kristen Almer lost her 11-year-old nephew Logan in a tragic ATV accident, her family’s life changed forever. She then turned unimaginable grief into a mission to help prevent similar tragedies for other families. In this episode, host Heather Wilson Schiltz talks with Kristen about how that devastating loss led to years of research, difficult questions, and eventually the creation of the RideSafe Foundation.
This conversation goes far beyond statistics. Kristen explains the common patterns she has uncovered in youth ATV and UTV tragedies, why so many families don’t recognize the risks until it’s too late, and how RideSafe is working to reach kids directly through schools and community partnerships. From industry blind spots to practical ways communities can help, this episode offers an honest look at a problem that affects far more families than many realize.
🎧 What You’ll Hear in This Episode:
The story of Logan and the tragedy that changed Kristen’s lifeWhat Kristen uncovered after years of researching youth ATV and UTV incidentsWhy many families using these vehicles recreationally don’t see themselves in traditional powersports safety messagingThe common mistakes and overlooked factors that show up again and again in youth tragediesHow RideSafe Foundation works with schools and communities to create hands-on educational eventsWhy racers, athletes, and the broader powersports industry may be part of the solutionHow parents, schools, companies, and local communities can support the mission📲 Connect with Kristen Almer and the RideSafe Foundation on LinkedIn
🌐 Learn more at RideSafeFoundation.org
🌐 Follow the RideSafe Foundation on YouTube, Instagram and Facebook
SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.
SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.
Support the show
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Momentum: A Motorsports Podcast, powered by High Gear Success
👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com
🔔 Subscribe on YouTube for more motorsports stories and strategies
📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook
EP33: Unspoken Trail Rules & Dual Sport Culture - Trevor Schoonover & James Wright, Tallboys & Trackmasters Podcast Hosts and Fairmont Dual Sport Riders Members
2026/03/05
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Trevor Schoonover and James Wright have lived the kind of stories that make dual sport riding (and podcasting) so addictive. In this episode, host Heather Wilson Schiltz sits down with the co-hosts of Tallboys & Trackmasters and members of Fairmont Dual Sport Riders (FDSR) to talk about how their club grew from a loose Facebook group into one of the most engaged dual sport riding communities in West Virginia.
They also dive into Adventure Travel Day at the West Virginia State Capitol, why tourism matters to West Virginia’s economy, and what it meant to record their 100th episode live onsite.
Plus, hear how the 304 Detour event evolved and some trail etiquette that keeps group rides fun, safe and welcoming.
🎧 What You’ll Hear in This Episode:
How Adventure Travel Day / Motorsports Day showcases the impact of motorsports tourism at the WV State CapitolTheir favorite Tallboys & Trackmasters Podcast interviewsHow both guys got into riding and how FDSR friendships changed their livesThe origin story of Fairmont Dual Sport Riders and how the club became a major force in WV dual sport ridingInside the club’s signature event: the 304 Detour Route planning and trail layout lessons: why you can’t please everyone and how events improve over timeTrail etiquette that matters“Leave it better than you found it” — why FDSR prioritizes cleanup and partners with Tread Lightly!Trevor’s moto-camping must-haves and why pepperoni rolls are the ultimate WV trail food📲 Connect with James Wright on Instagram
🌐 Follow Tallboys and Trackmasters Podcast on YouTube, Instagram and Facebook
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Momentum: A Motorsports Podcast, powered by High Gear Success
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